STR Global Unlocked with Simon Lehmann

005: Behind the Scenes of Guesty’s Rise to Global PMS Powerhouse with Amiad Soto, Co-founder & CEO

• Powered by AJL Atelier • Season 1 • Episode 5

Share episode

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 51:43

Amiad Soto is the co-founder and CEO of Guesty, one of the most recognized property management software platforms in the short-term rental industry. His journey started in Tel Aviv, where he and his brother Koby launched the company more than a decade ago, before taking it through Y Combinator in Silicon Valley. Under his leadership, Guesty has grown into a global player, shaping the way property managers and hosts scale their businesses across markets worldwide.

Our conversation dives into Guesty’s growth story, the lessons learned along the way, and what’s next for the short-term rental industry.

In this conversation, we discuss:

  • Amiad Soto’s journey from a side project with his twin brother in Tel Aviv to scaling Guesty into a global property management platform.
  • Key lessons from Guesty’s time at Y Combinator and how that experience shaped the company’s growth.
  • Why short-term rentals are a core part of hospitality and how the industry has evolved over the past decade.
  • The challenges of scaling technology across fragmented, international markets and Guesty’s approach to solving them.
  • How Guesty builds tech for real-world operators, from streamlining daily operations to enabling smarter, data-driven decisions.
  • Amiad’s perspective on leading through change while building customer trust and strong team culture.

 Explore more:

Resources

Stay connected: