The Wealthy Me Podcast
You’ve built the career. You’ve raised the family. You’ve done everything “right.”
And yet… something still feels missing.Welcome to The Wealthy Me Podcast, where host Tasha Chen — serial 7-figure entrepreneur, founder of Dear Wealthy Me and The Science of Getting Rich Academy — shows women in business how to step boldly into their Wealthy Era.
Here, wealth is no longer about hustle, proving, or sacrifice. It’s about identity.
It’s about combining science and spirit to rewire your mind, reconnect with your desires, and finally create wealth that feels like joy, ease, and freedom.
Every episode is a mix of real talk, identity-shifting tools, and spiritual strategy to help you stop shrinking and start receiving — so you can live wealthy on your own terms.
The Wealthy Me Podcast
Neuroplasticity For Wealth: Shifting Your Identity To Become A Naturally Rich Woman
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What if being wealthy was not something you achieved? What if it was something you became?
Neuroplasticity is your brain's ability to change. To rewire. To build new pathways that reflect a new reality.
And in Dear Wealthy Me, the entire premise is this: you write to the woman you are becoming, and in doing so, you call her in. You make her real. You make her you.
If you're an ambitious woman who's done everything right, the career, the family, the responsibilities, but still you feel like there's something missing. There's a sense of not quite being fulfilled. You are in the right place. I'm Tasha, serial seven-figure entrepreneur and founder of Dare Wealthy Me, co-founder of the Science of Getting Rich Academy. After years of overworking and proving people-pleasing, I finally discovered the truth. Real wealth, it does not come from hustle. It comes from identity. Now I show women like you how to combine science and spirit to create wealth with ease, joy, and freedom. Because this is your time, your wealthy era. Welcome to the wealthy me podcast. You can teach your brain to make you naturally rich. I'm gonna say that again. You what if you can actually shift your identity and become naturally rich? And what if your brain is a thing that can help you do that? Not more effort, not more hard work, not more being exhausted because you're trying all the things, but literally your brain. Well, neuroscience, specifically neuroplasticity, says we can. We can shift into the identity of the woman who is naturally wealthy. This morning I'm going to share three stories from my own life: real, real stories about things that I did that I to this day I'm still in awe of how they have literally multiplied my income. And I know that this is not only for me, anyone can do this, and it works for everyone. When it is science, it works all the time. Welcome to the Wealthy Me podcast. My name is Tasha, I'm your host, and every week we gather here in this space with high-performing women, giving you an opportunity to have conversations about creating and experiencing wealth with ease because I, you, deserve wealth with ease. How about we go ahead and just declare that to the world? Type in the comments. I deserve wealth with ease. I want us to remember, reframe, remind ourselves, like step into this truth every single week. So go ahead and blow up the chat. Go ahead and blow up the comments. I deserve wealth with ease. Let's do a little neuroplasticity right now. Let us create a new neural pathway that says, I deserve it. I deserve wealth with ease. I am so excited to share these stories with you because I've been thinking about why it is so hard? Why, you know, when we talk about wealth with ease, the opposite of wealth with ease is that it's hard to create wealth. And the truth is, it's not hard. It's just that we are not practicing consistently the things that make wealth easy. And here is the kicker we actually have a superpower that can help us create wealth with ease. It is our brain. Like we literally have a machine sitting there with superpowers ready to make it completely easy for us if we would just practice consistently. Um what's the word? Like tuning our brains to do this for us and make it easier. I love everybody typing. I deserve wealth with ease. It's absolutely right. We deserve wealth with ease. So I'm claim number one: you can teach your brain to make you more money. You can teach your brain to make you more money, to make you richer, to make you wealthier. You can teach your brain to do it with ease. And I'm going to tell you, neuroplasticity is your brand's ability to change. It is your brand's ability to create a new reality. Notice, I'm not saying it is hard work's ability to create a new reality. I'm saying your brain can take you from broke to millionaire if you tune it to do so. So, this is my first story that I'm going to tell you about how I literally use neuroplasticity to get my brain to create more income for me personally. I used to go back in the day, I need to start doing this again, but every month I would write myself a check from my business, like my pay to myself. I would write the check out, I would drive to the bank, I wouldn't go inside to the teller. I would go to the ATM and I would deposit the check and I would get a deposit slip. Remember those days? This was a great opportunity for you to practice tuning your brain to make you more money. Let me tell you, if you're skipping this and you're just doing the like balance transfer and automated deposit, like that whole thing totally robbed us of being able to use this, our brand's ability to multiply our income. So here's what would happen: I would get the deposit slip from the ATM, and every single month that I would do this, I would change the number. So let's just say I used to go to the bank and I used to deposit, let's use a number, $5,000, right? Let's say I would go every month and I would write myself a check to myself for $5,000. I would drive to the bank, deposit the $5,000, get the deposit slip, and I would change the number on the deposit slip. I would change it to $15,000. And I would do this month after month after month. Within 12 months, my business had reorganized its life itself, reorganized itself truly, so that what was I driving to the bank to deposit? A check that was a match for the number I was writing on that deposit slip every single month. Okay, you're like, okay, Tasha, but all these things happen in your business and you started working hard and you started doing all these things. I want you to hear me. All of those things may be true, but my brain caused my reality to reorganize so that I was depositing in the bank within less than 12 months the number that I wrote on that deposit slip. And at the time, it was like two and a half times whatever I was depositing. I was not going every single month sitting there trying to figure out how am I going to get my income to multiply by two and a half times. I literally just did this practice. I wrote it on the deposit slip. I looked at the deposit slip every month. I imagined that that was what I was getting. And sure enough, there came the day where the deposit slip came back out of the ATM and it had the number I had been writing every single month for several months. Okay. Now, I don't know about you, that seems really easy to me. I would try it. I'm just saying, I would try it. Okay. Because science is on our side. Our brain, we have part of the brain is called the reticular activating system. Our brain, if you feed it something that you want to focus on, like you are literally priming your brain and saying, This is the number I want to see as the number coming out of the ATM. And you literally do that consistently. Your brain is the is the superpower that will reorganize your life to give you the income that you desire, that you consistently, remember consistently, this wasn't a one and done. I did it every month for several months. That you consistently prime your brain to accept that this is the number that you are receiving as your income. Okay, so that was story number one. Here's the other thing I found fascinating. You want to step into a new identity to create wealth. You want to use neuroscience, neuroplasticity to support you in becoming a different woman, a wealthy woman, a rich woman. Well, let me tell you, easy and relaxed. This is it right here. You can imagine your way to a new identity. You can imagine your way to more income. Specifically, I'm going to tell you this story. You can imagine your way to charging more. We're here to talk about wealth with ease. I want more, I want, right? One of the things that a lot of the women in my world struggle with is charging more for their services. And it's hard. You have to overcome all these internal things that you got going on about charging more and do you deserve it and all of that. But here's the thing: it can be easy. You can imagine your way to charging more. You can get your brain to create the identity of the woman who charges more. And we talk, we've been talking about this the last several weeks. Simulation theory says that your brain does not know the difference between the fact that you're imagining it or it is real. So I can use science, my brain, to accept that I am this version of me that charges three, four, five times what I am charging today. I can cause my brain to imagine that that is a fact. And guess what? Action follows identity. So if my brain accepts that this is who I am, it is going to cause me to start taking the actions. It is going to reorganize my world to bring the clients that would pay more. It's going to reorganize my world to put me in settings where people are willing to pay at that level. It's going to give me the idea for what I could do to charge three, four, five times my current income. Your brain is on your side. You can imagine your way to charge in more. Here is my story for that. For the longest time, I many of you know my story. When I started my business, I charged $25 for 90 days of coaching. Okay. I was not the identity that I am today. I charged $25 for 90 days of coaching because that is the identity that that's the way I saw myself and the way I valued what I was offering at the time. My identity was a fraction, like a percentage of a fraction of the woman that I am today. And so I had to do some things to get my identity to where it is. And you might think it was a lot of hard work, but truthfully, the thing that I did the most consistently to get here was imagine my way to it. I imagine my way to the woman who charged the rates that I charge for working with me today. Perfect example. For the longest time in my business, I went from $25 to $125 to I think $1,500, then to $5,000. And then I got to like this point at $5,000 where everyone was like, you know, on my team, all those mentors and coaches were like, if you want to multiply your revenue, you have to have a high-ticket product. And I was like, I am not that person. That's not me. I can't even, what would I offer? Oh, the imposter syndrome. What would people pay me for? Like my identity was absolutely 100% resistant to the fact that there might be a version of me that would be willing to charge more. I was in, I could not see it for myself. And they kept telling me and telling me. So finally, one day, I was willing to play a little game with myself. And I said, okay, my current identity is maxed out at charging $5,000 to work with me. I cannot see beyond that. But you know what I can do? I can imagine a version of me that charges more. And I can imagine, and part of the resistance, the biggest part of the resistance for me was what would I offer that somebody would pay that much for? And here, and you know I love easy and relaxed. So I was not about to sign myself up for hard work, right? And so the resistance was if I'm gonna charge high ticket, it's gonna be a lot of work, it's gonna be heavy, I'm not gonna love it, I'm gonna dread it. And I so I was in massive resistance because my limit, my limited identity was thinking high ticket, more work, right? And so I had to dismantle that belief and by playing. So I just sat one day and I imagined, okay, you're charging, you're you're charging high ticket, right? $25,000 or more, but it's fun. It's fun for you. You love it. It's not even doesn't even feel like work. It doesn't feel hard, it's like joy. What would you do? And I literally just play it. I got a blank sheet of paper and I wrote out what I would do, and I imagined that I was actually doing that thing with women and I loved it and they loved it. Here's the thing in that case, I did not visualize every single day for for a year. I did not do any, I literally spent the one day, I wrote it down, I sat for a moment, I visualized it because my desire was so intense in that moment. Like it was like, oh my god, this would be dream come true. Like, is this even real? So I had no attachment. I was not gonna stress myself out to do this. I literally was just playing and I was in joy, and I was like, man, if this could happen, that'd be really cool. Okay, that was fun. Close the book, put it away. That's it. I just visualize for a moment. That's what I want you to hear because sometimes you think, oh my god, I gotta visualize for a hundred hours before this happens, right? Like it's a course. I gotta do a hundred hours of visualizing before this work. Sometimes when you're in when your desire is intense enough, when your emotions are so pure joy and love and light and and gratitude, literally sometimes it's one time. How how about that? Your brain is that powerful, and that's exactly what happened for me. And so I wrote it in my journal. I had no attachment, I let it go. And I think it was maybe a year and a half to two years. I found myself in a situation with a group of women I love, and I literally just was like, Hey, would you want to do this? It was just like that. Hey, would you want to do this? And they said yes. Eight of them said yes. It was like, I was like, is this for real? Is can it be this easy? Yes. You know why? My brain did all the work. My brain had imagined it. My brain put me in this situation with these women where they were asking me, What's next? What else do you have? My brain had taken the time to step into the identity of the woman who would just say, Yeah, I would offer this and it's this much. And I found myself literally, it was just coming out of my mouth. Couldn't, I couldn't even believe it myself. Right? So, long story short, here's what I want you to know. You can imagine your way to charging more. That's my story on that. Here's the last one I have for you. You can write your way to millionaire status. Neuroplasticity and neuroscience is on your side. Again, I want you to hear me say this: repetition rewires your brain. Neuroplasticity says you can change, you can change your brain. And if you change your brain, you you can you are changing who you are to your brain. Your brain has one concept of how it identifies you right now. You can change that and cause your brain to identify you as a different version of yourself and then reorganize your life to match that. Here is my story for that. I was newly divorced, I had filed chapter 11 bankruptcy. I had zero credit, zero cards, zero income, zero, it was zeros across the board for me. Okay, I was in massive financial distress. My reality was you're broke. That was literally what my brain kept telling me every day. You're a financial failure, you are broke, it's hopeless, there's no point, go get a job, all the things, right? Absolute, like when I looked at on paper the identity that my brain saw me as, it was absolutely dismal. Now I could, and I started to do this till I realized, oh my gosh, I'm reinforcing. Like if you, if repetition rewires your brain to create the reality that you experience, I was repetitively every single day reaffirming I am broke, I am a financial failure. Like that was what I was doing every single day till I realized it. And I'm gonna get into that story today, but till I realized it, and then I made a single commitment. Every single time I hear myself or I become aware that I'm thinking that thought, I am going to think the opposite. That was it. And I literally had a journal. You some of you know the story very well. I had a journal just for this purpose, and every single day I became aware I'm in a financial doubt, I'm in financial fear, I am whatever it is, you know, feeling like it's never gonna work. And I would literally get the journal and I would write the opposite. So I would think I am broke, I would write, I am a millionaire. I would think you have to work hard for success. I would write, I am enjoying the work that I'm doing. It is, I mean, I wish I could find the journal. No, I can't remember, but literally, whatever the opposite of I have to work hard, right? At the time, I my business that I had before had failed so badly. I had sacrificed my family, my relationship with my kids, and I was determined this is not the identity that I'm gonna be going forward is a woman who is successful and thriving as a mom. Like that was gonna be my reality. And so I started to feed that to my brain. I am present with my kids for all of their activities, and I'm also financially successful, and it is easy, and I have time, and the work I love is great. Because in my brain, those all those things together could not be a reality, right? It was one or the other, and so I started to feed all of this into my brain, and so here is the thing I literally starved the I am broke thoughts, I can't be successful thoughts. I realized instead of feeding them, all I had to do was starve them and start feeding my brain, I am a millionaire. And literally, I just started writing that. If you look at my journals through that time in my life, I wrote I'm a millionaire more times than I wrote my name, right? Truly, I wasn't like really seriously, I never even thought about that. But more times than I had occasion to write my name, I was writing constantly. I'm a millionaire, I'm a millionaire. Your brain is like a dirt, dirt path. The more you walk down the path, right, the more it clears away and it makes like repetition. Keep walking down the path, and it is going to create a new path. That is what you're doing. You're creating a new neuropathway when you repeat affirmations and when you write them, you multiply the chance for your brain to accept it as truth. That's a whole other session about writing, but I would just tell you say it and write it amplifies your brain accepting it as a reality. And so I wrote, I'm a millionaire, I'm a millionaire multiple times. And okay, I became a millionaire, became a multimillionaire. Here's the thing: you are probably gonna say, Yes, this happened and that happened, and your business happened, and all this. But when I was writing it, I had no clue how that was gonna happen. I didn't even have a plan. I was like, I'm gonna sell banana bread, carrot cakes, or t-shirts, but I'm gonna be financially free. I'm gonna be a millionaire. I don't know how, but I know this reality is what I'm feeding my brain. And so I want you to understand the science of why this works. Spiritually, we know anything after I am becomes a fact for you. That's why I realized I had to stop saying and thinking I am broke. I am, I am struggling. It's hard, right? Anything after I am, I needed to start reaffirming to get my brain to wrap around this is who I am. I am a millionaire, I am a multimillionaire. Accept that brain and reorganize my life to prove it. The psychologist Daryl Ben proved that we become what we repeatedly say to ourselves. We become what we repeatedly say to ourselves. I don't know about you. Again, I love easy. I kind of like easy. I don't really, I'm not gonna ever be on here telling you, sign me up to work hard for anything. Not when my brain, my superpower, can do it for me way easier than any amount of effort. Esther Hicks says 60 seconds of pure thought equals 20,000 hours of labor. 60 seconds of pure thought. So imagine if you repeatedly have a bunch of 60 seconds of pure thought around I am wealthy, I am charging X, I am depositing this amount of money into my bank account. If you did that repeatedly, a bunch of 60 seconds over time, it's the equivalent of 20,000 man hours each 60 second period. That's how you collapse time, that's how you shift your identity, that's how you become the woman who's naturally rich. You get your brain to do the work for you. Now, I am like so excited because I'm getting ready and I want you all to hold me accountable. Every time I tell you I'm gonna do something, it kind of forces me to hold myself accountable. So be in integrity with my word. And I'm really excited about this thing that I want to do. Am I gonna make a formal production of it? I just want to start sharing more of these things, the way I do my creating, the way I do my manifesting, the way I step into being wealthy me, the conversations that I have with that version of me that's already there, that's my wealthy me. I just want to share that with you all, right? And I I am committing to doing it over a 30-day period. And so let me know in the comments like, would you all like, are you down for that? Would you all like to get a little snapshot into my brain, into my journals, into my visualizations? Like, do you all want to come along for the ride into this craziness that happens up here? Let me know in the comments. Let me know if you all are down for it, then I'm gonna, I am gonna commit 100% to doing it. But I need to know. Let me know in the comments. Nancy, Nancy is a yes. Nancy, I know you love the science, right? And you probably who wants the behind the scenes? Like, what does this look like practically? Well, Beth is like, yes, yes, yes, yes, yes. All right, of course we do, Mia. Those of you, everybody, I like need everybody in on it. Because if you're not, like, I'm just gonna stay over here and keep journaling and visualizing and doing it, you know. I'm down for it. I love it. Okay, I think I'm seeing a couple of yeses. There's a lot of you watching, so let me know in the comments. But here's what I want you to know: type the word reminder in the comments so that when I do decide to do it, and I'm thinking about like getting myself organized to start in the next couple of weeks. When I do decide to do it, you will be along for the ride. You'll know where I'm posting, where I'm doing it, where I'm sharing. Type the word reminder so that you get on the list to get all the things. Type the word reminder. Lachina! Type the word reminder in the comments. Everybody watching, check your DMs and click all the things to get on the list. All right, okay, everyone, go have an amazing Monday. I am heading to Mexico. I'm heading to Mexico this week with some of the goddesses. I'm so excited. You know, one of the things that wealthy me, so this is so funny. I'm having this conversation because I never even connected the dots. Remember the story I told you about how I said I created this product that was charging more. And I was like, what would I love to do? My answer was I would love to travel the world with amazing women. I would love to tell them how I'm living my life, how I'm doing things. I would love for us to have high-level conversations around spirituality and ascension and like how we're going for that next level of consciousness and that next version level version of ourselves. Like, I'm like, that would be dope. That would be so cool. Imagine freaking imagine that. That would be amazing. And guess what? I'm living that reality. In fact, this week I am off to Mexico, adding a whole other country to the list of countries that I've taken this woman. My heart is full, and what I have for myself, I want for you. You can do this. Go get your brain to create the wealth and the riches and make you a naturally wealthy woman. I love you all. Have a great Monday. Bye, everyone. See you.