The Capital Flow Podcast
The Capital Flow Podcast dives deep into the real stories behind raising capital — the wins, the setbacks, and the lessons that shape successful investors and fund managers. Hosted by Dallon Schultz, founder of Capitallyst Pro, each episode unpacks proven strategies, systems, and mindsets that help capital raisers scale with trust and automation.
The Capital Flow Podcast
Raising $400M with Trust, Not Hype — Inside Sterling R.E. Partners’ Growth Story
The hardest part about raising capital isn’t finding money—it’s earning enough trust that investors offer it.
Learn what’s working right now to attract investors, accelerate trust, and raise capital on autopilot.
Join our FREE Weekly Capital Flow Workshop→ https://capitallystpro.io/workshop
The Capital Flow Podcast helps capital raisers and fund managers create flow in their capital, business, and life by learning from those who’ve built systems that attract resources instead of chasing them. Each week, host Dallon Schultz interviews real capital raisers and industry experts who share the strategies, systems, and stories behind raising millions with trust-based relationships.
In this episode, host Dallon Schultz speaks with David Zeff, Founder and President of Sterling Real Estate Partners Group, and Leanne, who together bring more than 40 years of combined experience in commercial real estate, multifamily acquisition, and operational execution.
David shares his shift from California office properties to residential multifamily during the Great Recession, emphasizing why strong operations and landlord-friendly markets shaped Sterling’s strategy. Leanne explains how her property and asset management expertise became central to Sterling’s underwriting and execution, stress-testing deals before acquisition.
They discuss their approach to pairing vision with operations from day one, why on-site staff should be treated like CEOs of the property, and how culture, staffing, and tenant experience directly drive returns.
Sponsor Spotlight
This episode is brought to you by Brad Blazar and Capital School, the Elite Program for Capital Raisers that are looking to scale their business or real estate.
👉 Learn more or access the special offer here: https://go.bradblazar.com/apply-page
Key Takeaways
• Great acquisitions succeed only when aligned with capable operations early in the process.
• On-site managers are the CEOs of the property; invest in them and turnover decreases.
• Expect operational surprises; flexibility and rapid decision-making are critical.
• Strong community culture originates with staff engagement, not amenities.
Resources Mentioned
• Quote: “Acquiring the deal is the easy part. The money is made in the management.”
Capitallyst Pro Resources
Weekly Capital Flow Workshops → https://capitallystpro.io/workshop
Email Deliverability Checklist → https://capitallystpro.io/email
ChatGPT Copywriter SOP → https://capitallystpro.io/copy
Legal Disclaimer: This podcast is intended for informational and educational purposes only. It does not constitute legal, financial, or investment advice, nor is it a solicitation or offer to buy or sell any securities. The hosts and guests share personal experiences and general insights about raising capital compliantly; however, every situation is unique, and compliance with securities laws depends on specific facts and circumstances. Listeners and viewers should seek their own qualified legal, tax, and financial counsel before taking any action. The hosts and production team disclaim any liability for decisions made based on the content of this program.