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Abundant Funnels With Jayne Day
Abundant Funnels is the leading funnels podcast for online coaches and experts wanting the exact next steps and marketing strategies to blow up conversion rates and dominate their funnels.
Each week, Jayne releases an episode designed to give you a quick tip on what you can implement into your business straight away in order to bring in more sales through your sales funnel. Jayne has over 13 years experience running her own ads agency, Webonize (https://webonize.com.au), and has a wealth of experience working with many of the top 6 and 7 figure online businesses.
Each episode is designed to lift the lid on what is working right now so you can use those insights to grow your business using the power of Facebook and Instagram Ads and your funnels, whether that be an evergreen funnel or live launch.
Want Jayne's experienced eyes on your ads while you learn how to run profitable ads yourself without paying the agency price tag? Abundant Ads Academy is her done with you program and you can find more details here: https://courses.webonize.com.au/abundantadsacademy
Abundant Funnels With Jayne Day
What Targeting Is Actually Working with Facebook™ Ads in 2026
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
If you’ve been running ads for a while, you’ve probably already noticed this.
A lot of the detailed interests that used to exist… are gone.
And even when you do enter interests or custom audiences, Meta expands beyond what you’ve selected in most cases.
Which means you’re no longer fully controlling exactly who sees your ads in the way you once did.
And another big one I’ve seen across most ad accounts I work in — lookalike audiences are no longer performing like they used to.
They’re not useless. They can still work in some cases.
But they’re no longer the clear winner they once were.
Instead, most of the best-performing campaigns I’m seeing now are using Advantage+ targeting which is powered by Meta’s AI.
Which, I know, can feel uncomfortable at first.
Because you’re essentially trusting Meta to find your ideal audience.
So the question becomes…
How do you make sure Meta finds the right people?
Let's get into it.
Connect with Jayne:
Instagram: https://www.instagram.com/webonize
Website: https://webonize.com.au/
FREE Resource - The Facebook™ Ads
$3 Lead Formula: https://learn.webonize.com.au/leadformula
Join Abundant Ads Academy: https://courses.webonize.com.au/abundantadsacademy