The Bold Biz Podcast
Welcome to The Bold Biz Podcast, where we talk about building freedom, confidence, and income – one bold step at a time!
Hosted by Jenny Levallius, graphic designer, mom of twins, and founder of The Bold Biz Collective, this podcast is your go-to space for honest conversations about building an online business, mastering mindset, and how to leverage design & AI tools to simplify your work and life.
If you’ve ever felt “too old,” “too behind,” or just overwhelmed by tech, you’re not alone. Jenny shares her real journey – from juggling a 9–5 and side hustles to finally creating a business that feels like home.
Each week, you’ll learn how to:
• Start and grow an online business that fits your lifestyle
• Build consistency and confidence through mindset and action
• Learn about AI, automation and design tools to work smarter, not harder
• Create a business that gives you freedom, not burnout
This show is for women 40+ who are ready to take action, stop overthinking, and build a bold life on their own terms. ✨
🎧 Tune in for weekly episodes filled with practical tips, personal stories, and encouragement to help you turn your ideas into income.
Links and Resources:
• Join the Skool membership: The Bold Biz Collective
• Follow on Instagram: @theboldbiz
• Email Jenny: hello@theboldbiz.com
• Visit: www.theboldbiz.com
The Bold Biz Podcast
16. Marketing Made Simple: What Actually Matters (And What Doesn't)
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In this episode of The Bold Biz Podcast, Jenny breaks down marketing in a way that finally feels human, doable, and not overwhelming.
If the word marketing makes you tense up, feel behind, or instantly think of algorithms, funnels, and tech you “should” understand by now, this episode is for you.
Jenny talks about why marketing often feels harder than it needs to be, especially when you’re building something alongside real life, work, and responsibilities. She reframes marketing as communication and connection, not manipulation or performance, and explains what actually matters when you’re trying to get your work in front of the right people.
You’ll hear why clarity beats cleverness every time, why consistency matters more than perfection, and how storytelling builds trust faster than any strategy. Jenny also shares insights inspired by educators like Jenna Kutcher and Amy Porterfield, breaking their ideas down in a simple, grounded way that works in the real world.
💡 In this episode, we talk about:
• Why marketing feels overwhelming for so many women, and how to simplify it
• The biggest mindset shifts that make marketing feel lighter and more natural
• Why clarity is more important than being creative or clever
• How repetition builds trust, even when it feels uncomfortable
• Why you don’t need to be everywhere to grow a sustainable business
• How storytelling becomes your most powerful marketing tool
If you’ve been building something you care about but struggling to talk about it confidently or consistently, this episode will help you see marketing in a completely new way.
⭐ LINKS & RESOURCES:
• Join the membership, The Bold Biz Collective
• Follow The Bold Biz on Instagram
• Website
• Email: hello@theboldbiz.com