On The Bridge
On The Bridge is a maritime industry podcast by leading Superyacht navigation management company, DSNM Ltd.
Hosted by the COO of DSNM Ltd, Alicia Store, each episode focuses on bringing you real conversations with people who live and work within the Superyacht world, lifting the lid on this unique industry.
Join us as we chat candidly with Superyacht Captains, Officers, training experts, business leaders, former crew turned entrepreneurs.
On The Bridge explores real stories, professional insights and lessons shaping todays Superyacht world.
On The Bridge
On the Bridge with Claire Hagen Creative Marketer, Digital and AI Strategist.
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In this episode, we sit down with Claire Hagen, the industry’s leading creative marketer and AI specialist, to unpack how creativity and artificial intelligence are reshaping modern marketing, branding, and business strategy.
Claire shares how forward-thinking founders, marketers, and leadership teams can use AI not just for efficiency—but as a powerful creative partner. From building authentic brands in a tech-driven world to staying ahead of rapidly evolving digital trends, this conversation blends strategy, creativity, and practical insight.
We explore:
• How AI is changing the role of creative marketers
• The biggest misconceptions about AI in branding and content
• Where human creativity still outperforms automation
• How businesses can integrate AI without losing authenticity
• What the future of marketing really looks like
Whether you’re an entrepreneur, marketer, broker, or business leader navigating digital transformation, this episode offers clarity, inspiration, and actionable takeaways.
Don't forget to subscribe for more conversations with industry leaders shaping the future of business, creativity, and innovation.
Drop your questions or thoughts in the comments - we’d love to hear from you.