Fempire Rising: Her Future, Her Voice
Welcome to Fempire Rising, her Future, her voice, the podcast where women in business rise, lead and redefine success on their own terms. I'm Trudy Heins, and I'm the CEO of Fempire. I'm an entrepreneur and a business coach, and I believe when one woman rises, we all rise. Each week we'll dive into real conversations about business, leadership, money and mindset, the highs, the lows, and everything In between, you'll hear stories of women who've turned their fire into focus, their fear into fuel and their purpose into profit.
If you're ready to build a business that gives you freedom, fulfillment, and financial confidence, then you are in the right place. This is where passion meets purpose, and together we rise because the future isn't just bright. The future is female.
Fempire Rising: Her Future, Her Voice
Episode 3 | From Strategy to Impact: The Art of Meaningful Engagement
In this insightful episode of Fempire Rising: Her Future, Her Voice, Trudy Heins, CEO of Femm Empire, engages in a deep conversation with Susan Blain, a strategic engagement and communications expert.
With a 20 year friendship bringing a wealth of experience to the discussion, they explore the impact of aligning words and intent to turn potential into momentum.
Susan shares her journey from working in major legal firms to leading in the university sector and eventually starting her own consulting business.
The episode touches on themes such as authenticity in storytelling, the importance of vulnerability, and how to build authority and trust while staying true to oneself.
Susan also discusses her approach to meaningful engagement, ensuring visibility transforms into impactful influence.
Keep listening until the end for Susan’s powerful advice for women seeking to grow their influence and the significance of leading with both head and heart.
00:00 Introduction to Fempire Rising
01:15 Meet Susan - A Journey of Engagement and Communication
02:47 The Power of Experience and Connection
05:16 Navigating Career Challenges and Finding Purpose
09:12 Visibility vs. Influence in the Age of Social Media
12:31 Storytelling and Influence: Lessons from Leadership
17:03 Balancing Authority and Authenticity
18:50 Leading with Head and Heart - A Pandemic Pivot
22:01 Balancing Leadership Styles
22:44 The Decision to Start a Consultancy
23:27 Building Confidence and Success
25:11 Navigating Copycats and Originality
27:45 Defining the Ideal Client
28:36 Crafting the Perfect Elevator Pitch
32:17 Reflecting on Career Achievements
36:29 Advice for Aspiring Women Leaders
37:30 Concluding Thoughts and Future Vision
Website - https://fempire.com.au/
Facebook - https://www.facebook.com/fempireinternational/
Susan Blain website: http://www.susanblain.com.au/