If business wasn't getting hot enough for Brian Goldberg, our episode six guest and the CEO of Mr. Bing, his entire business went up in flames within two months of Covid's arrival. Everyone loved his food, but with restaurants on mandatory lock down, every one of his kiosks, trucks and popup locations was about to get chilly - the cold kind. That's when he truly epitomized the "pivot" mentality and kept himself afloat by focusing on the one food item he developed that could be packaged and shipped - Mr. Bing's Chili Crisps. They are sweet, savory, spicy and crunchy and they have kept Mr. Goldberg in the game. They say if you take $1M away from a smart man, he'll find a way to earn it back? Brian is that kind of man, and he has found a way to win again - Bing-oooo!
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