Wing Lake's Back to Business Podcast
Back to Business is a business podcast for entrepreneurs, founders, and CEOs, featuring in-depth conversations with industry experts navigating growth, regulation, and change in today’s economy.
Each episode shares real stories, practical strategies, and actionable insights on how to start, build, scale, and sustain a successful business, covering leadership, finance, operations, innovation, and long-term growth.
Whether you’re a business owner, executive, investor, or aspiring entrepreneur, Back to Business delivers honest conversations and expert perspectives to help you make smarter decisions and grow with confidence.
Wing Lake's Back to Business Podcast
Back to Business with Sarah Annas featuring Michele Newman
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In this episode of Back to Business, we sit down with Michele Newman, Senior Director of Sales at Next Step & SE Marketplace, to explore what it takes to grow from HR beginnings into national sales leadership.
With 17 years in sales, Michele shares the strategies that helped her succeed in building teams, driving growth, and creating vendor–retailer partnerships that last. From aligning teams around company goals to avoiding the most common partnership mistakes, her lessons apply to every business leader looking to stay competitive and build stronger relationships.
👉 Don’t miss this candid conversation on leadership, growth, and the future of lasting customer relationships.