9 to FREEDOM Podcast

The 5 Assets Every Working Person Should Build NOW!

Eric Season 1 Episode 23

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0:00 | 5:18

Text “FREEDOM” and tell us your biggest takeaway!

Most people spend decades chasing bigger paychecks...

But the wealthy focus on building assets, not just earning income.

In this episode of the 9toFreedom Podcast, Eric Pinkney breaks down the five most important assets every working person should build before age 40—or start building today if you're already past 40.

Whether you're a W-2 employee, entrepreneur, real estate investor, college student, or side hustler, these principles can help you create long-term financial freedom.

In This Episode

✅ The biggest mistake employees make with their paycheck

✅ Why ownership beats consumption

✅ The difference between income and assets

✅ How to start building wealth even if you're starting from scratch

✅ Why skills are your greatest investment

✅ Building businesses, investments, and real estate for long-term freedom

✅ How The Bridge Strategy helps you transition from employee to owner

If your goal is to escape paycheck-to-paycheck living and create multiple streams of income, this episode is for you.

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Remember...

Your paycheck should fund your freedom—not your lifestyle.

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SPEAKER_00

Question for you If someone took away your job tomorrow, what would you still own that could make you money? Let's think about that for a second. Most people spend their time on their careers and no time on building assets. Today I'm gonna share with you five assets that I believe every working person should have, not just before 40, but as soon as possible. Alright, let's get into it. Welcome back, everybody. My name is Eric Pinckney, owner of the Nine to Freedom Podcast, where we help working professionals stop relying on a paycheck and start building financial freedom. Jumping into asset number one, valuable skills. The first asset isn't real estate. It isn't stocks, it isn't even a business. It is you. More valuable your skills become, the more valuable you become. Learn sales, learn marketing, learn artificial intelligence, learn communication, learn leadership, learn how to solve expensive problems. Your income usually follows the value you create. No one can repossess your knowledge, and nobody can lay off your skill. Invest in yourself first. Asset number two personal brand. Whether you realize it or not, you already have a reputation. The question is, are you building intentionally? Your personal brand can open doors that a resume never will. Post what you're learning, share your journey, teach people. Teach one. Or is it each one, teach one? Of help people. Build trust before you need it. One video, one post, one conversation at a time. People do business with people that they like, know, and trust. Asset number three, cash-flowing investments. Your money should have a job. Most people save money and just have it sitting there doing nothing. Put your money to work. It could be index funds, dividend-paying investments, real estate. By the way, if you are looking to invest in North Carolina Triangle area, please holla at your boy Eric Pinckney at the Pinckney States Agency or my right hand Danielle Smith. Just invest in anything that produces cash flow. The goal isn't getting rich overnight. The goal is to build income that doesn't rely on you clocking in every morning. Okay, asset number four, a business. Now this one changed my life. A job gives you income, but a business creates opportunities. Now I'm not telling you to quit your job tomorrow. In fact, I don't recommend it. Use your paycheck to build a little something something aside, you feel me? Solve one problem. Serve one customer, and then another, and then another, and then another. Your business can grow. Paychecks usually don't. And ownership, create options. Okay, last but not least, asset number five. Relationships. Your network is an asset. The right conversation can save you years of frustration. Bars. Find mentors. Encourage each other. Go to networking events. Step outside of your comfort zone. Get comfortable with being uncomfortable. Join communities. Add value before asking for value. Some of the biggest opportunities in my life came through relationships, not advertisements. So don't underestimate the power of one introduction. Okay, take it all in and imagine this. You have valuable skills, a personal brand, investments making money, a business that's growing, and creating new relationships that open doors. That's a completely different life than relying on one paycheck. Freedom isn't built in one giant leap, it is built one asset at a time. Okay, ladies and gentlemen, it is time for the toasty tip of the day. Try to build five assets at once. Pick one and spend the next 30 days improving it every single day. Small, consistent actions beat random spurts of motivation. Remember, you don't have to be perfect, but you need to be consistent. Your freedom depends on it. This episode helped you think differently about wealth. Do your boy a favor like, share, subscribe, and comment below. I speak with everyone. And if you are serious about starting your journey to freedom, visit nontofreedom.life. And if you like the gear, it is also on 9freedom.life. Just hit the shop collection button. I am also an Amazon affiliate, so when you click the link and shop around, it is no cost to you and it helps me tremendously. Also, get the book 92 Freedom Fire Your Boss Edition on Amazon right now. You can click the link below in the description. Like, share, subscribe, comment, and share with your mom and them. Until next time, keep building, keep learning, and keep owning. Because freedom isn't found, it is built. See you guys next time.