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Inside The Maverick Mind
Inside the Maverick Mind is an invite-only vodcast hosted by Emyr Afan — long-form conversations with people who don’t quite fit the mould.
Each episode features a Maverick from business, fintech, innovation, tech and the creative world, revealing how they think, what drives them, and how they turn “you can’t” into “watch me.”
Episodes drop fortnightly on YouTube, with audio available on Spotify & Apple Podcasts.
Subscribe and back your own Maverick mind.
Inside The Maverick Mind
Ep 2 | Lucy Cohen, CEO Mazuma | Inside The Maverick Mind
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Picture it: 2006. A twenty‑something at a kitchen table with a battered laptop, a pile of receipts, and an idea most accountants would’ve called ridiculous…
Instead of charging by the hour, she turned accountancy into a subscription — like Netflix, but for tax returns.
That founder is Lucy Cohen, creator of Mazuma. She’s rock‑chic disruptor, not grey‑suit stereotype — and she built a model that became a multi‑million‑pound business helping thousands of small businesses across the country.
Lucy’s also a former Team GB powerlifter, an award‑winning author, a women’s health + mental health campaigner, and (in her own words) someone with raging ADHD.
And yes — she’s been through a lot. She’s also almost lost her life, and what she’s had to fight through (physically and mentally) has shaped how she leads, how she lives, and what she’s building now. We don’t dwell on the details — but we do talk about what it takes to rebuild and keep moving forward when everything changes.
We get into business, ADHD, resilience, identity, and doing success on your terms.
📩 Want to suggest a true Maverick? Drop a comment
Get in touch: itmmpodcast@gmail.com
Follow us on Instagram: @InsideTheMaverickMind
🔔 Subscribe for new episodes every fortnight.