Where You Water It
The grass isn't greener on the other side; it’s green where you water it.
Welcome to Where You Water It, the podcast for 1:1 service providers and work-from-home moms who are tired of blending in and ready to build a business that actually works for them.
I’m your host, Ellie Brown, a brand and web designer, and the founder of Ellie Brown Branding. For years, I struggled with the belief that I wasn't "good enough" and that everyone else was doing it better. I convinced myself I needed another course or someone else's process to finally be successful, only to realize that the "easy button" doesn't exist.
On this show, we’re stopping the comparison game and building our businesses out loud—sharing the real lessons, expensive mistakes, and honest moments that happen behind the scenes. Through solo episodes and guest interviews, we dive into the kind of growth that comes from showing up and paying attention to what actually matters.
We’ll dive into:
- Branding & Websites
- Business & Client Experience
- Mindset & Motherhood
- Behind the Scenes
You are already good enough to hit your goals on your own terms. It’s time to stop looking over the fence and start watering what you’ve planted.
Ready to grow? Let’s dive in.
Where You Water It
8: Dog Poop & Pancakes? 3 Areas to Elevate Your Client Experience
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It doesn’t matter how gorgeous your website looks. If you don’t get the client experience right, your business will suffer. In today’s episode, I am talking about why the way you make people feel is actually your best marketing tool.
I am sharing two stories that perfectly illustrate this. One is a masterclass in service from Brenda at IHOP and the other is a cautionary tale about a painter and a very messy front yard.
We are breaking down 3 ways to elevate your experience:
- Automations That Help: Why an auto responder and a call scheduler are non-negotiable for giving your clients peace of mind from minute one.
- The No Surprises Rule: Why overcommunicating is the secret to keeping clients happy even when life gets messy or projects get delayed.
- The Personal Touch: How I use handwritten cards and branded merch to turn clients into lifelong fans.
People do not just buy your service. They buy how you support them through the process. Let’s make sure you are watering those relationships the right way.
Links Mentioned in Today's Episode:
Dubsado - The CRM I use to keep my business running smoothly. Use code EBB for 20% off your first payment.
Work with Ellie Brown Branding
Follow Ellie Brown Branding on Instagram
Keywords:
client experience, service-based business, automation, communication, personal touches, customer satisfaction, business growth, client retention, marketing strategies, client relationships