WHAT THEY SAY

WHAT THEY SAY about building a brand with Amy Rollings

THEY SAY Studios Season 1 Episode 3

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0:00 | 55:54

In this episode, we’re joined by Amy Rollings, founder of CLUB MERA- a premium non-alcoholic aperitif built for a new way of socialising.

We’re in the middle of a cultural shift.

More people are drinking less.

Gen Z are redefining how they socialise.

And at the same time, there’s a growing movement towards independence, ownership and building something of your own.

In this conversation, we explore:

– Why drinking culture is changing

– What that means for brands and experiences

– The reality of building a business (beyond the idea)

– Why showing up consistently matters more than a five-year plan

– And the shift away from traditional corporate paths


This isn’t just about one brand.

It’s about where culture is heading next.


Watch now and tell us what you say.