Brandidly Speaking
Brandidly Speaking is a podcast for marketers, brand builders, and communicators where modern marketing gets real.
Hosted by Cris Gordon, Head of Beauty at MMC, each episode features candid conversations with founders, executives, creators, and cultural tastemakers reshaping their industries. Together, they break down what it really takes to build brands today: cutting through buzzwords to explore earned-first strategy, storytelling, community, influence, and growth. From the ROI of community to the transition from founder to CEO and navigating the creator economy, Brandidly Speaking offers a strategic roadmap for leaders to unlock your edge and shape what's next.
Because today’s marketers have enough noise. We give you access, perspective, and a seat at the table.
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Brandidly Speaking
The Power of Originality: Why Your Unique Perspective is Your Best Business Asset with Jo Baker
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Building a brand is hard, but staying true to your vision is even harder. Today, celebrity makeup artist, Jo Baker, joins Cris to discuss the raw reality of the beauty industry and how she leverages her years as a celebrity artist to prioritize product integrity over marketing hype. By solving for the user’s experience (whether it’s through her product or her service as a makeup artist) rather than following a standard playbook, Jo has proven that trusting your own 'feeling-first' philosophy is the key to creating a category of your own. Tune in to hear how honoring your unique perspective can turn a saturated market into a standout brand.
New podcast episodes drop every Wednesday, hosted by Cris Gordon, Head of Beauty at MMC.
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📲 We'd love to hear from you: hello@hellommc.com