Costa Blanca Property Market 2025 throwback

How stable is the Costa Blanca property market in times of wider uncertainty? In this episode, we take a measured look at our 2025 results from Orihuela Costa and the southern Costa Blanca, and explain what the numbers actually tell us.

We review where prices remained firm, which types of properties sold efficiently, and why a broad international buyer base continues to support activity in the area. From apartments and townhouses to detached villas with private pools, clear differences are emerging between properties that attract steady interest and those that remain on the market longer than expected.

Starting with the overall figures, the average sale price in 2025 was just under €214,000, with an average negotiated adjustment of around 5 percent. Several well-positioned properties achieved their asking price. These results reflect consistent demand from buyers across 21 different countries. While interest from the United Kingdom remains significant, it is balanced by purchasers from Germany, Ireland, France, Scandinavia, and parts of Eastern Europe. The market here is genuinely international.

We also discuss how buyers are making decisions today. The initial impression is increasingly digital. Clear photography, accurate floor plans, transparent pricing and complete documentation have become essential. For sellers, realistic pricing combined with professional presentation remains the decisive factor. For buyers, understanding local price levels and being prepared to act when a suitable property appears is equally important.

In terms of timing, the average sales period was approximately 119 days. However, well-prepared properties in strong locations sold considerably faster. Preparation makes a measurable difference: organised documentation, well-presented homes, and clear communication reduce friction for both sides of the transaction.

Finally, we look ahead to 2026 with a balanced outlook. International demand remains stable, price development appears steady rather than speculative, and the market continues to reward preparation over opportunistic timing.

If you would like practical guidance on pricing, positioning, or negotiating in the Costa Blanca market, this episode provides a clear and realistic overview

The Inmo Investments Real Estate Podcast is produced by Inmo Investments Real Estate S.L., based in La Zenia, Orihuela Costa, Costa Blanca.

We provide professional guidance on buying, selling, and investing in property in Spain.

For further information visit: www.inmoinvestments.com

Connect with us on YouTube, Instagram, and Facebook for regular market updates and property insights.

Transcript

2025 Market Headline

SPEAKER_00 0:19

Hello and welcome back to the Inmo Investments channel. Today I would like to share a very practical update about the property market here in Orehua La Costa and the South and Costa Blanca, covering the full year of 2025 and what it actually means for you as a property buyer or a property seller. We are now publishing our full annual figures for the first time, and the headline is this. So let's break this down in a way that's useful, whether you are thinking about selling soon or you're looking to buy your next home here in Spain.

Who Is Buying Now

SPEAKER_00 1:10

Who is actually buying properties in Spain currently? So we've seen that the market here continues to be very, very international. Buyers from the UK are still important even as demand has shifted. But in 2025, we worked with buyers from 21 different countries like Germany, Ireland, France, we had Scandinavian countries, we had Eastern European countries as well, and many more across Europe. So this international mix actually keeps the market busy and strong. If the interest from one country drops, the demand from another country normally fills that gap, which means the market is always stable.

What Types Are Selling

SPEAKER_00 1:56

And actually, which types of properties have we sold? Well, most sales were apartments, villas, we actually completed townhouses, bungalows. There was land and very little commercial unit transactions simply because there is not many available. And here is what else the data tells

Price Levels And Discounts

SPEAKER_00 2:18

us. The average sales price was about 214,000 euros, which is a healthy balance between value and quality. It doesn't allow you like larger properties though. But almost all sales were in the mid to the upper ranges, with very few properties selling below the 100,000 euros mark, and we have seen more transactions happening over the €500,000 mark, even exceeding the millions. Sellers here don't usually make big cuts. The average discount was just 5.1%, and four properties from our sales actually got a full asking price. That tells us something very important. Properties here are holding their value. Buyers are billing to pay whatever the market supports.

Time To Sell And Activity

SPEAKER_00 3:07

And how long does a property actually take to sell? In 2025, it took about 119 days on average to sell a property. That is roughly about four months. Some properties sold even faster. The quickest sale closed in actually six days from the offer being accepted to signing the contract. This shows steady interest and lots of activity, especially for homes that look great and are ready to move in. And where are buyers actually finding properties?

Where Buyers Find Homes

SPEAKER_00 3:42

In terms of how people search and find their homes here in Spain, we can say that 58% of buyers started their search online. Around a third used specialized property portals like Kiero, like Idealista, like ThinkSpain. And social media and referrals also played a very important role for us. So this is a reminder. If you are selling, make sure your property stands out online. That is so important because it's the first touch point for many clients. And what does this mean to you?

Seller Playbook

SPEAKER_00 4:16

If you are actually thinking of selling your property here in Spain or on the Costa Blanca, set a realistic price. The market isn't about deep discounts. Aim for fair expectations. Showcase your property for international buyers. Think about what will appeal to them, what they are after. And make sure your property looks great online. That's where most of the buyers start.

Buyer Strategy

SPEAKER_00 4:45

If you are planning to buy, expect firm prices in popular areas and for popular property types like villas or detached properties with private pools. Know the current price levels so that you can negotiate smartly and move quickly. Especially if you find a property that you love, make sure you are ready because acting early can make a real difference.

Outlook And Next Update

SPEAKER_00 5:09

Looking ahead, our data shows strong international demand and steady prices heading into 2026. If you want the latest outlook or personal market advice, just get in touch. In this video, however, we have focused purely on what has happened in the past year 2025. So the real numbers, the real transactions, and the real buyer behavior we have seen on the ground. In our next update, we will look ahead. We will discuss what this data could mean for the actual year and what buyers and sellers should keep in mind. Thank you for watching.