The Midnight Edit
The Midnight Edit is a podcast by Emily M Walker, scaling strategist and business coach for the soul-driven, depth-craving entrepreneur ready for wild revenue, massive impact, and a business that supports fully living a big, beautiful life.
In these short, unfiltered audio drops, Emily shares behind-the-scenes insights on business growth, strategic evolution, and the real-time decisions behind building and refining a body of work in today’s weird, wild world. Expect stories, strategy, and spicy opinions, recorded in the late hours when the real conversations happen.
The Midnight Edit
Evolving and Launching a High-Ticket Mastermind Program
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Ep 4: On Evolving and Launching a High-Ticket Mastermind
Programs are living, breathing things. And sometimes, that means letting one chapter end so something new can take root.
In this episode of The Midnight Edit, I take you behind the scenes of how I closed a successful group program and evolved it into Masterpiece, my high-ticket mastermind and private coaching hybrid.
This is a candid look at the strategic and relational decisions behind designing a high-level offer that’s built for depth, sustainability, and real transformation.
Inside the episode:
- The signs it was time to retire my previous program
- The two specific lenses that guided the design of Masterpiece
- The intentional architecture behind its structure, intimacy, and outcomes
- How and why I priced it the way I did
If you’ve ever wondered what it actually takes to evolve into a high-ticket mastermind without burning out your audience or yourself, this episode offers a grounded, behind-the-scenes roadmap.
✨ Let’s keep the conversation going
I’d love to hear what stood out for you in this episode - feel free to send me a DM on Instagram @emily.mwalker (it's my fav place to hang out!)
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Connect with Emily
Website: https://www.emilymwalker.com
Instagram: https://www.instagram.com/emily.mwalker
LinkedIn: https://www.linkedin.com/in/emilymwalker/