The Business Book Club
Each week, this podcast brings you a focused, practical conversation built around one powerful business or personal growth book. Recorded live, the sessions explore the big ideas, key lessons, and real-world takeaways that matter most.
The aim is simple: people who have read the book share their insights with those who haven’t — so you can benefit from the author’s thinking without having to read every page yourself. Expect clear ideas, thoughtful discussion, and practical points you can apply to your work, decisions, and growth.
The Business Book Club
Episode 7- Never Split The Difference; Negotiating as if your life depended on it
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In this episode we dive into one of the most practical and eye-opening business books of recent times: Never Split the Difference by Chris Voss.
Drawing on his experience as an FBI hostage negotiator, Voss challenges the old idea that negotiation is about compromise, logic, and “meeting in the middle.” Instead, he shows how real conversations are driven by emotion, perception, trust, and human psychology.
In this episode, we explore powerful ideas such as tactical empathy, deep listening, mirroring, labelling emotions, accusation audits, and why hearing “no” can often be far more valuable than chasing a quick “yes.”
Whether you work in sales, run a business, lead a team, or simply want to handle conversations better, this episode is packed with practical insights you can use immediately.
A must-listen for anyone who wants better outcomes through better conversations.
To join our WhatsApp group or to feedback please email Yossi Goldberg- office@goldproservices.com