Ride or Rot Official Podcast

Rob Bluma- Custom Dynamics 30+ years | ep. 004🔥 Ride or Rot Podcast⚡️

Nick and Doug Season 1 Episode 4

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0:00 | 37:40

In Episode 4 of the Ride or Rot Podcast, we sit down with **Rob Bluma from Custom Dynamics — a name that carries serious weight in the motorcycle industry.

With over 30 years of experience, Rob shares the story behind Custom Dynamics, from its humble beginnings to becoming one of the most recognized brands in motorcycle lighting.

We dive into:
 • How the company was built from the ground up
 • What riders are really looking for today
 • The evolution of motorcycle lighting and performance
 • Behind-the-scenes insight from decades in the industry

If you ride, build, or care about where the industry is headed — this is one you don’t want to miss.

SPEAKER_00

So I don't know if you've ever been out to um Reno during street vibrations. I have not. I have never witnessed a mass shooting. So yeah. That's my neck of the woods, so you know, every year that's where I would go. One of my guys was there for that incident. Was he? Yeah. Hire who's actually working on bikes right now. He's there. John Squagga's Nugget. That's where it was. Is that where it was? What year was that? Oh, dude, that was a way back. You can YouTube the video.

SPEAKER_01

It's crazy. It's it's a melee. Yeah? Yeah. Damn.

SPEAKER_00

But yeah, that uh that event's pretty cool. It's like bike week.

SPEAKER_01

But you know, this one's actually Laughlin. You're thinking of Rito with the Bogos. Yeah, yeah. I'm thinking of Laughlin with uh AJ and somebody else. Yeah. Yeah, it was pretty crazy. Um the Banditos? Yeah, was it? Yeah, it could have been the Mongols. I don't know. Mongols. Mongols. Two groups who did not get along at that time.

SPEAKER_00

Yeah. We're gonna cut all this. Right. I got very PC there.

SPEAKER_01

Who the fuck are these guys talking about? Yeah, I definitely don't want to be like, there's some guy who's on social media. Yeah. Getting our names all right. We love all you guys. Yeah.

SPEAKER_00

Allegedly. That's my word, allegedly. In Reno at the end of September every year, there's street vibrations, and one of the runs out there is the uh what do they call it? It's just like the shadammit, strip club run or something like that. They stole it for me. Yeah. Yeah, but it goes to what was the the one that uh was on TV? The Mustang Ranch? Yeah. Allegedly. Yeah, that one. So we you ride out to there. It was a good time, man. There's a lot of people that like came out street vibrations just for that run. Well, I believe it. So if we set one up here, I think a ton of people will come out and do the Rob's exotic. Oh, yeah. What was it called?

SPEAKER_01

I love it. It was Hobbs Ride for the Exotic Arts. Yeah, dude, that's it. It was actually taken off so in the winter in motorcycle shops in Wisconsin, you have nothing to do. You're watching the because back then you couldn't shut down early. We were outside in Milwaukee when I was at Suburban. Green Bay is three hours away from Suburban. And Wayne, the owner and God, he was just awesome. But he'd always be like, Wayne, there's seven feet of snow outside. Can we close early? No, that guy from Green Bay might need a spark plug to come down. So I'm sitting there.

SPEAKER_00

We can keep it local, dude. There's like four off the top of my head that I know we can just go to in like before noon. There you go.

SPEAKER_01

So long story short, I stole this from a charity ride. Uh they call it the Miller Ride for the Arts. And it was a bicycle ride where they raised like money for whatever. I'm like, we're just gonna do a strip club ride and call it the ride for the exotic arts. Oh yeah, dude. It was 29 people. The first one in the rain. The last one, the 14th one I did, it was mayhem. 300 bucks. Once a year. Once a year. It was the first weekend every June. Saturday night. For 14 years straight. 14 years straight. And uh believe it or not, I met my wife on it. Wow. Uh she was not a dancer. See, I was gonna say she broke it? She was great. You're a great woman, Mrs. Bilma. She was actually with another guy. And uh Oh, even better. Yeah, so I sort of stole her. She hated me at first. Uh, because I might have been arrogant, yeah. Weird. I wouldn't see that. But uh yeah, she's her basically she's like, who's that guy? I think he is, you know, FM. Uh but yeah, you know, I'll tell you what. Who's that guy in Jenko pants? Exactly. Jenko pants with a shant head. Um you asked earlier what's different. And maybe, you know, you could be sort of the problem, I guess, with today is everything is on someone's phone. It is. And I think people miss sort of, you know, just not being recorded. And it would be interesting, you know, because I'll be honest, back then when we did our ride, there was people doing stuff they shouldn't have been doing. I'll never forget. Uh there was a vice cop that came on from Milwaukee. And there might have been some people partying in the bathroom, and he's like, hey Rob, I gotta talk to you. I'm like, what's up? He's like, you know what they're doing in the bathroom? I'm like, I don't know, I'm taking a piss on him like he's like, no, you know, they're doing some drugs, yeah. I said, his name is Barry. I said, okay. I said, Barry, are you working tonight? He's like, well, no. I said, let's keep it that way. I'm like, because again, I don't like chaperone. You know, and again, this is a babysitter. This is this was before I worked for drag, so this is like 2009, 2008, you know, this is a whole generation ago. You know, Nick was like four foot nine at that time.

SPEAKER_02

Hey, hey, I'm same height, same height.

SPEAKER_01

That's middle school, I could. Right, absolutely, yeah. Actually, the Thong song was big. Exactly. Cisco. Yes. But I think, you know, if you know, again, sounding like the old guy. Um, by the way, it says low battery.

SPEAKER_02

Uh-oh. You're good. Max falling asleep. Jeez. What kind of podcast is this?

SPEAKER_01

Technology. Back then they used to do podcasts on real to real. Yeah, right.

SPEAKER_02

We gotta change the film again.

SPEAKER_00

We work over. Don't worry, guys. I was worried that electricity helps.

SPEAKER_01

We're gonna cut this. Not like I was saying, man, it's just I think there's so many experiences out there. And I guess I wish if anything, and I think what you guys are doing, hopefully you should go out and experience this shit, man. Because we've all lost friends way too early, and not that I'm trying to preach anyone, but it's the truth. And we are not promised tomorrow. And riding motorcycles, I'll tell you this: if there is better therapy out there than riding motorcycles, I would love to find it. You know, I'm fortunate, I've got a few cars, I got a side-by-side, but nothing zends me out like hopping on my bike. And I most of the time I never have the stereo on. I just listen to my engine through my helmet, act like an idiot, you know, and just like even cruising here today, you know, we've been super busy all week and super grateful for that, but it was like a chance just to shut my brain off. Not, you know. So how some people go to church, you know, I think a lot of us experience that, you know, you don't have to have your hair on fire every time you get on your bike. Why do you?

SPEAKER_02

You're 100% right though. Like, it's just something that like kind of calms my soul, and I can breathe. All the noises go away, and I'm just like, I'm in it.

SPEAKER_00

Yeah, neither of you guys have ever ridden a unicycle. No. No? No. That's what that's what calms my soul. A unicycle. When you can finally do it without falling off. Yeah, well, you know, you gotta make a good time. Unicycle. Alright. You think those dudes were like as cool as the guys that are popping wheelies on Harley's back then? Because they're on one wheel and the chicks are like, yo, he's on one.

SPEAKER_01

True story, my father-in-law was a chopper rider, panhead chopper, no front brake. My wife was cruising around and signing, you know, my mother-in-law on a king, clean seat, no suspension back then. Those guys were so much more hardcore than we were. Oh, yeah. No front brake in the rain, jockey shifting on you know, 17 freaking micelobes or whatever they were drinking. The bikes only went 35 miles an hour. Right, but the problem is they were spitting out oil all 35, you know, because they had oilers on them. Um, but helmets. Outside, true story. I didn't start wearing a helmet till like five years ago.

SPEAKER_03

Yeah.

SPEAKER_01

And it's just what's your preferred helmet? I run an icon now. Um I had so I ran, I've had I've got like 11 helmets. Um Simpson. I had one, gave it away. I gave it away. Um you have one, you want to give it away. Yeah. It was a carbon, ghost carbon. Yeah. I actually gave it to Jimmy at HBI. Um, for one of his dudes. I wore it once, it wasn't my cup of tea. I got one of my guys that will beat me to death about how great Simpson is. Um, from race car days, that was the stuff. Yep. Um Diller, hard wore Simpson, just so you guys know. God rest the soul.

SPEAKER_00

Praise up, praise do.

SPEAKER_01

Diller and isn't with us. He's here in Spain. Well, yeah, it'll have to be a good one. Maybe we've had an impact on it. Um impact, yes. So, yeah, the helmet game, like that was dirty, bro. Sorry for all your NASCAR guys. Um, but yeah, you know, the helmet game is interesting. I run an icon. Um, I run an Alpine Star. They make a killer helmet. Um, my buddy owns Biltwell, so you know, obviously they took the old Bell, whatever that was, and brought that into Vogue, and then Simpson, of course, took it to a whole different level. Um, but helmets are you know, they're sort of like motorcycles. People will fight you to death out of a helmet, you know. That's how I am doing. Yeah. Simpson, they make you taller, but hey, man, as long as you come out, come out with a motorcycle that flies, it'll still ride a Harley. Well, you know, that's so we talked, you know, earlier about you know the difference. That's sort of cool to hear for me because let's just be honest. If people, and that's my fear, right? And the iPhone generation, the podcast generation, that people are gonna be like, oh, the Harley technology sucks, and I want something that's like my Tesla. Well, we're all screwed then because let's be honest, these are basically garden tractors on two wheels, you know. Yeah, and everybody, I'm waiting for the return of the carburetor. You know, Jimmy and HBI is probably gonna punch me when he sees me this, but uh, you know, you know, I remember when the big debate was, you know, drilling out your CV car, we're going to a McCoonie. Oh, McCoonie's, you know, you don't have to touch it. Obviously, fuel checks is a lot better now, but yeah, for me, that's super comforting to hear because again, going back to the whole 57 Chevy reference, you know, you can take these things and make them your own, especially the older bikes. Sure. You know, obviously the newer stuff, you know, Harley's got all the technology, which is no different than our cars and trucks we drive. You know, I hop in my AT4 and I'm like, okay, Dash is killer. How long is this gonna last? I hop in my C10, it's been going since 67, it's not gonna break now. So you have a 67 C10?

SPEAKER_00

Yes, sir.

SPEAKER_01

You got some toys, dude. Yeah, I got a 67 with the LS, and I got a 58 Pro Street truck. Oh yeah, dude. I never had kids, so I have a lot of cars. So yeah. My wife still got her R6 that she polished the frame on. Oh yeah? Yeah. I haven't seen daylight in forever, but uh. Ah, we gotta get that thing out. I almost bought a bad boy this week. Did you? My first Harley was a bad boy. And uh I want a Springer again. Yeah. Um Baggers are my bike's great, it's a dinosaur, but you know, it's super fast and all that stuff. But I sort of miss not having. I wanna. We're talking making fun of cell phones. Back then, the cell phone you bought was based on what you wrote. We got saddlebags. You can't go to the bar. If it doesn't fit in my pocket, I can't take it. So that's why I rolled with the first razor. That one took pictures. Right. And almost like a quarter megapixel. I'd take a picture of you.

SPEAKER_00

I still remember that commercial. The thing is just like rotating on the commercial. Oh, dude, it was so sexy. Oh my god, it's so thin. It was so sexy. Oh yeah. It was a thing, man.

SPEAKER_01

It came back out. Dude, and I could text like this. You're just don't. There's no keyboard. Because you had to hit like to get around Course with roller ball? Absolutely. Oh yeah. Dude, none of us thought at that time. I remember my buddy got an iPhone, and I'm like, what is that? Because I had all my music in an iPod. Not thinking, you know, the evil geniuses at Apple are. He's like, Yeah, you just transferred. That's actually the reason I got an iPhone was to transfer my music. Yeah. That was it. And uh, who knew that we could power a space shuttle with our phone?

SPEAKER_00

I remember the first time that I came across Amazon, like movies and stuff. Right. And my friend, he had he's like, Oh yeah, I can go ahead and watch a movie on here. And I was like, wait, these are all yours? He's like, Yeah, I bought them. And I think they're saved on your TV? Like, aren't they gonna go away like someday or whatever? What do they call that when you download a not a Reddit?

SPEAKER_01

What was it called? When you download like a movie online? Yeah, they had something they called it.

unknown

Ah shit.

SPEAKER_01

Like you steal it? Yeah, pirating? Not that uh Napster. Lime wire. I remember you know people on their first iPods, what was the one with the Macs that had the screen? You could watch movies because it's big. Yeah. My body got porn on any screen. And you're like, what is that? Boob or a dick. I can't go. Yeah, but you know, I it doesn't matter. So yeah, you know, I hope for your generation, again, I'm sounding like a dinosaur, but stuff like this influences people, real people, not hey, I'm getting paid by this corporation or this sponsor to talk about this, and it's there's nothing more phony than you see it all the time. And you know what? If you love Shark Demon today, and all of a sudden three years from now something else comes out and kicks its ass, hey, great. You know what? We did our job for that period of time, we gotta get better. And that's for me, seeing, especially in the internet world and you know, a social media world, finding people that are genuine is tough. Well, that's sort of how we hooked up.

SPEAKER_02

Yeah?

SPEAKER_01

No, for real. Excuse me. Although homecoming. Yeah. Shout out to Elvis. It's our boy. Apparently backed out of the trip at the last second I saw him.

SPEAKER_02

Yeah, what the hell?

SPEAKER_01

Yeah, apparently he had a gig. Mmm.

SPEAKER_02

A gig. I'll tag you too. Yeah, you'll see it. Good old Elvis. He's good people. He is. I wanna I wanna introduce you. Oh, you haven't met Elvis yet? He hasn't been up to Homecoming or not.

SPEAKER_03

Ah, alright.

SPEAKER_01

Well, they're not doing it. You haven't been to Milwaukee? They are doing it. I think they're doing it until Labor Day. Just found out today. I don't know, is it like by invite only?

SPEAKER_02

I got invited from motor company, but I'm sure Elvis would invite us out. Oh, absolutely. He would.

SPEAKER_03

Elvis can I get an invite?

SPEAKER_00

Yeah. You never been to Milwaukee? Never. Milwaukee's awesome. Milwaukee's mayhem. My wife and I were over-the-road truckers, so in that sense, yes. Really? Yeah. She's all she's shorter than Nick. Yeah, I'm pretty short. So we're we're team drivers, and dude, she smashes in a big rig. I hate riding with her when we're in our car. But when she drives a big rig, I can sleep as well. Huh? Drives a big rig? Yeah. No. Okay. We did it for a couple of years and went all over the country. We pulled doubles, actually. Alright. She's really good at doing that too. Doubles are actually. Whoa, whoa.

SPEAKER_01

Come on, don't I don't watch your leg coming in here and say that just took a turn. Ron Jeremy.

SPEAKER_00

Oh, I pulled doubles. She's good at it. I watched all the side. I guess that's my fault. Um, but yeah, dude. Waiting for her wife to come up here and kick our ass and say she's like nutritionist or something like that. Yeah, she's gonna kill us. Perfect. Yeah, she's a little spitfire, dude. Right. But yeah, dude, the trucking industry's just gotten crazy over the past five years. Crazy how? Like, because of uh all the political stuff you hear or a little bit of that, like I don't think truckers are getting paid enough. I agree. For one. They are the lifeline of what we do. You're out there seven days a week, even when you're doing your reset, your 34-hour reset, you're you're sitting in a truck stop in some other state, you're not even home. All right, and then you're not even really getting a full 34 hours off because while your clock's resetting, the other person's driving, when their clock ends, you know, you only have so much time left on yours, and then you're back on the road again, and that other person's still sleeping while they're still resetting, so it's not like you're really getting a whole lot of things. Sounds like a lonely life. Yeah, it I mean, I was with my wife, so it was cool. But we had a good time doing it, but honestly, man, it's just a struggle for you know the time that you're out there, and then you come home and you're sleeping for like a day or two, and then oh, I gotta go back out on the road again.

SPEAKER_01

Now I get a lot of respect for when I was a drag, I traveled quite a bit, spent a lot of time on the road, and yeah, it gives you a whole new respect for, you know, not to get all, you know, Toby Keith American, but you know, we take this stuff for granted, this country for granted, and seeing what makes stuff work, and you know, we live in an Amazon world and everything comes tomorrow, and you don't realize, and that's for you know people that get impatient with things, that hey, there's somebody out there, you know, what you just did on your phone and said send and I need this tomorrow. Well, there's somebody hopping in a rig moving that shit.

SPEAKER_00

I think about that too. Every time I order something and I see FedEx has it, and I'm like, hurry up! This dude is taking way too long. I know it doesn't take that long to go from here to there.

unknown

Right.

SPEAKER_01

How dare he eat and breathe? Yeah, right. You don't need a shower, dude. Just go. Yeah, Jeff Bezos chilled our sense of time. You know, and it's funny we're talking about rallies, and you know, I this rally's been a lot better, but we get that all the time. Yeah. Well, I'm not if you can't do it right this second, I'm not buying it from you. We want everyone's business, but I also respect the five people that were here before you. And I'm so I understand that it your thing is priority to you, but we try to do the best for everyone.

SPEAKER_00

So it's hard to make people happy. Yeah, people's impatience factor has gone way up since you can like scroll past things now. Like, if you post something on social media and it's not good in the first two seconds, people go by it. So that's why you gotta post something that's like something weird, you know. It's it's a shock factor, yeah, right? You know, it's like, oh I'll stay here and watch this for another two seconds.

SPEAKER_02

That's the big thing, is making you gotta be different. That's something I figured out. You have to be different than the next person.

SPEAKER_01

Well, and I think, you know, with you guys, what you're doing, if you get the raw, real stories, not well, I have to keep this corporate line or to do this, or I have to be promoting my brand. You know, we barely talked about custom dynamics, and that's cool. You know, it's I'm super proud of our company, as everybody is that worked there, but the reality is, yeah, do we make the best shit out there? Absolutely. But it's a pretty boring conversation if you don't, you know, now the backstory. Yeah, it's nice to get to know the people behind the products and the the company. Everybody thinks they're bazillionaires living in mansions. That's just not the case, you know. Dave, the guy works seven days a week. You know, we have a lot of people that do this seven days a week. We take it super seriously. It's not, you know, and that's set for it's not just custom dynamics. You could say that for Legends, you could say that for Chrome Works, for all these other companies. They're not saddlemen. You know, if you went to any of these companies, you'd be like, whoa, that's it. Um, I I was very fortunate, you know, when I was at Drag. I got to tour a lot of people. Christine LaPera, who is just a sweetheart. If you ever went and saw LaPa's shop, you'd be like, whoa. You know, because it's like old hot rod upholstery shop. That's cool. I want to see that. And it's yeah, it's in North Hollywood. So uh shout out to Dante from LaPa. Dante's cool people. Yeah, you know, it's just Satamon, same thing. You're thinking, well, you guys probably don't know this. Saddaman has the old West Coast Choppers building. Oh, really? Yeah, so you go in there and you can see some of the remnants of what Jesse James had. Yeah. Um, or going to people's shops that are trying to make it, you know. There's a lot of guys out there, like, I don't if you guys don't know who Dave DePore is, um, he did a cover bike for Dry a couple years ago. I think he's the best big-wheel bagger builder on the planet. And going to see what he does, and he's just so precise. And going back in the day, I took Corey Ness to go see him.

SPEAKER_03

Yeah.

SPEAKER_01

And Corey's a good friend, and we were going to see dealers together, just like I normally would. And Corey at that time, I don't think had built a bike for a few years. It sort of inspired him again. Hold on one second.

SPEAKER_00

This dog, dude. I can hear her blind hair the dog. She's sad. Okay, she's fucking pissed that I locked her out. We'll wrap her up here soon. Yeah, right an hour. Yeah.

SPEAKER_02

Oh shit.

SPEAKER_00

Oh.

SPEAKER_02

Put fires out.

SPEAKER_01

Nah, that's normal shit. Send me her emails. I understand. It's fun. I like telling stories. What am I doing?

SPEAKER_02

Oh, we're doing great, dude. No, for real. This is what we want. Just the raw real people. Absolutely, man. There's no I've never been that guy that's not that's gonna put a fake fucking front out to try to gain something. So I'm gonna ask you a question coming up.

SPEAKER_01

I'm gonna ask both of you. So. You guys don't talk get to probably talk about your story while I do you. Uh-uh.

unknown

Alright.

SPEAKER_02

Not much.

SPEAKER_01

I think it's important to know. We'll talk about it. So what's the rest of your week look like?

SPEAKER_02

Uh you got any more of these to do? So, Chris uh with Krause.

unknown

Okay. He wants to do one. We're still trying to figure out a date.

SPEAKER_01

Um our boy with Fashion Motor D C House wants to do one. He's an awesome human being.

SPEAKER_02

He's so cool, dude. He's so nice.

SPEAKER_01

I wish him nothing but success. I don't know. I know he does real well with the car stuff. I don't know how this is going.

SPEAKER_02

Yeah. It's going slow. But at the same time, it's like it's a new market. It is. And people need to understand, like, you got all these guys who are like, oh, why don't you just paint the bike? I'm like, do you know how much this would cost to paint? Yeah, or more. Like, dude, this was 1700 bucks if someone bought it. Like, it's why wouldn't you? Yeah. I think he's at a shitty spot where he's set up, but yeah, he was not happy with where we could put. But he's like, this is my second year. Is this a trick with them? Yeah. Alright. Yeah, they're camping back there in the back. Alright. We're getting him with Bird, which he's one of those local stump riders, Bird Gang stunts, and then Harley with 77 Cycles. Um, Harley's sponsoring Bird on his new build, so he's doing a twin cam bagger road glide for his next stump bike. And we talked with him about doing a rap for that and then kind of getting into the sponsorship. Because all these guys are gonna want to put their sponsors on their bikes, but they can't afford to paint paint it or get the decals and doing things like something like this would be I think.

SPEAKER_01

That's a smart move. I might have to talk to him about doing something like that. Yeah. Like I said, I just met him in Milwaukee and he was just good people. Yeah, he's a real good dude. When I like people, I'm that type of person. If I don't like you, you know. Oh, I'm the same way. Yeah. I just he was a cool guy. Yeah.

SPEAKER_02

So he wants to move down here. They're talking about it. He's in what? PA. Is that what he is? That's top West Virginia. Yeah, yep. They're in PA.

SPEAKER_01

Everybody wants to move down here for the weather.

SPEAKER_02

I know. So it's like everybody from New York now. How far do you live from here? Uh I so I live right along the Halifax River, right over the bridge, going to Main, going to Beachside. Okay. So I'm probably 15 minutes from here. Alright. Not so bad. It's a pretty straight shot. Pets her handle. Pets her handle. You didn't beat her up or none, did you?

SPEAKER_01

Oh. She got one. You know, I do like dogs better than I like people. I do too, buddy. I do too. 100%. If you knew my dog. Oh, she is the most sweetest. I would let your dog up here right now. Yeah. She'd be on my lap, dude. My dog would be pissed because I'd be cheating on her. Oh, she's gonna be.

SPEAKER_00

My dog actually chewed chewed it through the floor under the door is a metal door. Is that a husky?

SPEAKER_01

Yes. Yeah, they're they're wild. They're wild. She's calm.

SPEAKER_00

Oh my god. And I forgot my beard.

SPEAKER_01

I can't believe you. I can't believe that dog should be howling like, you know, Ozzie. Yeah, how at the moon. It doesn't make sense. I got a weird question for your generation. What music do you listen to? Because all the music today sucks. I don't listen to any shit.

SPEAKER_02

I like I like 90s grunge. I like uh I love blues. I listen to a lot of blues music. Um I do like the 90s, early 2000s hip hop. Alright. Uh I used to be really I was a hillbilly back in the day. I only wore Wranglers and boots. Really? Yeah. When me and my wife met, I was literally wearing a cowboy hat when I went over to the show. Oh shit. Yeah. So I'm not that guy no more.

SPEAKER_01

I've never worn a cowboy hat. No, I never wore a ch like you got a chain around your neck and I've never been that good. No. I never used to be. I'm a watch guy. Yeah? Yeah, I like watching.

SPEAKER_02

I got a lot of watch guys in my life. Nick likes to watch. Do you like to watch? Double team. Double team. Going skiing, man. Pulling doubles.

SPEAKER_01

So I was gonna flip the tables on YouTube a little bit. Alright, let's get it. So again, I was sort of, you know, raised on, you know, Top Gun came out, and holy shit, you know, Tom Cruise is on a ninja, you gotta get one of those.

SPEAKER_02

And then uh so what got you guys into this? So I grew up around my family's always owned body shops and auto shops. That is a hard way to make a living. Yeah. And that's all I knew.

SPEAKER_01

So for all those who are getting paint done out there, be patient because if you've never been in a body shop, there's eight million things going on, and you're always there's yeah, there's a lot that goes into it.

SPEAKER_02

Um and they own the record service, so I was always around. I was in the bullpen climbing through old tri-fives and just cool shit like that. And so cars was always my my love. Okay. And uh my dad always did ride. Um, he wasn't a club guy or nothing like that. And where I grew up at, there was there were some people that rode, but not a whole lot of people did. It was more of the car scene. Sure. Um, the older I got though, you know, I don't know if my dad knows this, but my dad had an old roading police bike.

unknown

Alright.

SPEAKER_02

And one day I decided that I'm gonna go out and get on that bike when he's not here and I'm gonna go ride it. And I never rode a motorcycle my lies. Sorry, dad. Well, I rode mini-bikes, third bikes. I got on it and I got it out of the I got it, rode down the country, went out in the country, rode.

SPEAKER_01

Did you live in the sticks growing up?

SPEAKER_02

So I live right on the border of the county. So I was considered county, but if you want like two miles down the road, it was it was town. Sounds like sticks to me. It was basically I grew up right in the city.

SPEAKER_00

I grew up in the city, I grew up in Milwaukee, so I didn't say in the county of anywhere.

SPEAKER_01

It was in the town versus the county. Our sheriff wrote a horse.

SPEAKER_02

No, I didn't wear a horse. You rode a pig. I'm a smart man. Um but I rode that bike, um, pulled it into the garage, and I don't know if I forgot to put the kickstand down or what, but the bike fell over. So I was like, oh no, and I'm a little like 12-year-old, whatever, I don't know what it was. I got the bike up, and my dad went out one day, and I was out there in a garage working, and he's like, My rear fender's bent. It got caught on something when the bike went down and it tweaked the fender down. And I was like, I don't know. That's crazy, dad. What happened? What do you do? And uh You must have been drunk, dad. Yeah, what the hell, dad? Alright, but that was auxiliary in the meat, but no, man. I mean, I just I don't know. I started riding my buddies' bikes. I rode a Hayabusa. My first bike actually I road rode. Uh was at a Taco Bell. My buddy picked one up, and I don't know how he got I don't know. He might have been stolen, who knows? Allegedly. This was a long time ago, so it's not even in the books anymore. But I rode that and I was like, holy shit, this is cool. And uh went on from there, but yeah.

SPEAKER_00

What about you? Same thing, dude. I grew up in the automotive industry. My dad had a transmission shop. So, like, growing up as a kid, that's all I did, like summer vacations, whatever. You rebuilding turbo 400s and stuff, or what? I was cleaning for SVs. Cleaning the Turbo 400s and 350s and all them. And uh, yeah, everything he had a lot of red equipment, so like go clean everything that's red. So you know, just out there grease sweeping, you know. But I learned a lot, learned about tools and you know, mechanics and stuff, and then he bought me my first car, it was a 67 El Camino. That's a bitching carf. Mine was a 74 Buick Lesabra with carbon. Oh, he bought the car, stalling Alpine stereoid, but you know, it was a numbers matching 396, which was pretty sick. First car, but it didn't run. I had to buy everything for it, uh pay to get painted, all that stuff, and every pay I used to wash dishes too on the side, so everything I made just went into that car all through high school, and then finally my senior year got it running and uh rode it around. It was all primered with two black fenders, and then went to the navy, made a little bit of money, came home, uh painted it that teal blue with white rally stripes on it, and they tell me you still got the car. Nah. I wish, dude. So 2008 happened, you know. My parents went through a rough time, so I was like, sell a fucking car, take the money, do what you gotta do, you know. Sure. But yeah, 2008 sucked. Yeah, yeah. But that's how I grew up, going camping, fishing, that kind of stuff, just like outdoorsy kind of person. Never had I wasn't the kid sitting around playing video games or whatever, because obviously I mean I had a Nintendo, but I had the original Atari. Yeah. I had that too. Yeah, my mom gave it away to my mom gave it to her brother's girlfriend's kid, and I was like, what? You gave away my I had like 50 freaking games, dude. I had missile command, and I was like, I had one from I had pitfall. Yeah. Um but yeah, just grew up going to car shows like the Autoramas and stuff in in California, and um my dad's best friend, Bob, he was my godfather, he had a 76 Dotson pickup truck with a Chevy 350 in it, and a fourth nine-inch rear end and um turbo 350 tranny and stuff in it, but that little thing would scoot, dude. And um my dad, he'd go pick up parts and stuff, and that truck was at our shop, like that's where we kept it. Every time my dad took off for lunch or to go get parts or something, I was like, sweet, go grab the keys off the board and waaaaaa! All the way down the street. I was like 14 years old, just ripping it down. That's what I'm talking about. You know, and all the guys in the other shops are probably like, oh, there goes Doug's son again. Doug must not be at the shop or whatever, but that thing would glide like it was on class, it was so light. I had it for a while, and then obviously we, you know, sold it. Sure. Um but yeah, just grew up in the in the uh the hot rod motorcycle community and stuff. My dad hung out with a bunch of dudes that were bikers and stuff, but he was like like Nick's dad, never into like any clubs or anything, but all of his boys were all in clubs and stuff, and diamond clubs. Um and you know, I'd I'd ride dirt bikes, four-wheelers, that kind of stuff, and then I went to the Navy, and probably like two, three years into the Navy, um, I went and you know, bought my first Harley, which was What was your first Harley? It was a Heritage Soft Tail Classic. Alright. And I it was Nickel was yours. Heritage Soft Tail Classic. Wow. First Harley was, yeah. It was clean too, dude. It was like that black cherry one, and then I just took all the tassels off of it. No way. Everything that said Kirayaki.

SPEAKER_03

Yeah, yeah, they're not even here anymore.

SPEAKER_00

Kept a classic and then They're coming back. Hypercharger 3.0. I'm just kidding, I have no idea. I traded that in for an 08 Street Glide.

SPEAKER_01

Dude, I remember when Harley came out with the Street Glide. I laughed at him. Shall I see another thing I was wrong on? Why would you sell Electroglide standard without a tour pack and charge more money? Yeah, they were they knew what they were doing.

SPEAKER_00

It worked. It worked good. Then I had a deluxe, but that was bought that one for my first wife and she rode. That was a cool bike. It was the uh the sparkly red one. I forgot that color, but it was it was an 08 deluxe. You don't remember what that one was called? Like, I don't think it was wicked red, but can't they just call it red or blue? Yeah, but there was blue. Yeah.

SPEAKER_01

Sinister blue.

SPEAKER_00

That was sick of it. I've had a couple Honda CBRs. Um had a Buell, which is cool. Uh what else? Had a Dinah Street, or yeah, Dynastre Bob. It was a 17 last year that they made the street.

SPEAKER_01

We weren't talking about dinos earlier, and everybody who wants Harley to make dinas again. Yeah. It's never happening. Get it out of your mind. It's not. Dinas weren't the best bike ever made then, right? No, the bad boy springer was the best bike Harley ever made. Uh that was my first Harley. Coolest bike they ever made. I will. Anyone who wants to brawl about that one, let's go. Um back then, this is again when you needed to be on a list or know somebody to get a brand new Harley. That was the one you didn't need to be. FXDXT, FXDX, couldn't give them away. No. Dude, when the FXR3 came out, the FXR one, which was I can't do that. Yeah. Um Drummer Roll, please. Dude, we couldn't give those bikes away. Because we all this is how naive we were. We thought like, oh, Harley found this old bit of parts. So they're gonna make it F because again, it was an Evo bike that was in the middle of the twin cam world.

SPEAKER_03

Yeah.

SPEAKER_01

Because what was the FXR3? What was that? 2099. So that's right, when Twin Cam started. Yeah. And then FXR 4 was a 2000 or 2001. Yeah. We just figured it was old parts hanging around.

SPEAKER_00

99 is when I went to Navy.

SPEAKER_01

I remember when the twin cams came out. Nick was never gonna make it. Nick was seven years old.

SPEAKER_02

I was born in '89.

SPEAKER_01

Graduated high school in 1990. Son. Son. Alright. Grandpa. Exactly. You know, good thing I never had changed.

SPEAKER_00

Dinos are kind of like Chevelles and stuff today, because I'm not sure. That's what I'm hoping, dude. That is what I'm hoping. But I I remember I could I could buy a Chevelle or a Camaro back when I was in high school for three, four grand. Yes. You know what I mean?

SPEAKER_01

We talk about this life, and that's dude, that is what I'm hoping, you know, guys like yourselves inspire people to do. Like you said, put the phone down, put the frickin' whatever. Get quit watching reality TV and living someone else's life. Yeah. And write your own script. And again, like you said, you go on marketplace right now, and if you got$2,500, you can buy a heart. That was never the case. You couldn't buy a frame back then. And you can come out of the room. Yeah. So what? Yeah, something's better than nothing, right? And you can go live this life. And you can show up at Daytona Bike Week or Sturgis. And my first Sturgis, I'll never forget, so it's 1998. Um, we're coming back, and there's a dude on an 883 hugger. And he's coming from New York, and we're like in the middle of nowhere, South Dakota. He just graduated college, and then like he's like, I went and bought this bike, and I'm riding the Sturgis before I get it, before I have to get a real job. And I'm like, shit, man, this is what this is about. And again, I've been super fortunate. I've been doing this my whole career. I always say it was never at career day. This is not what I thought I'd be doing with my life. And I've spent my entire career, you know, basically, you know, hanging out with my friends, talking about motorcycles. It's not a bad gig. No, not at all, dude. Yeah, you know, and do what you love, you never work a day in your life. Yeah, you know, I get to meet different people every day and you know see reaction. Man, even so chiseled veteran now, just to see your reaction, we put a headlight on your bike. It was like kid on Christmas. Yeah. And yeah, is it gonna change your life forever? Well, hopefully. Hopefully you don't hit a gator that hops out of a dick or some shit like that. But no, that's for me is knock on uh corrugated steel. Um yeah, that's you know, I am excited for the future, and I think avenues like you guys are doing, that's how this is gonna get out because and social media is you know such a powerful tool. Yeah, but you have to live this life, and if you don't, you know, at some point you gotta get off the sidelines. And I'm sure for you guys, everybody gets intimidated to go to their first event. Oh, I'm not gonna go a date on a bike week, I'm gonna show up on the lot, and people are gonna make fun of me. What? Fuck 'em. Yeah, fuck them.

SPEAKER_00

You know, people, yeah, get off the couch. Dude, there's people showing up to stud shows like actual riders on clapped-out sportsters nowadays. Like we got a buddy that's got one with a 130. What does he got in it? 131? It's it's just a joke. It's a sticker. Yeah. God damn it, Nate. Got me! Got him! You got a nate. I thought he actually had one, dude. No, it's a shovel head.

SPEAKER_02

Not an is panned on the man. I'm not cutting that part out either.

SPEAKER_00

Right. You're still cool, Nate, though. Yeah. I like you. You're my boy. You're my boy. But, anyways, there are still people out there clapping out the fucking uh sportsters, making them look like dirt bikes and shit. Oh, yeah.

SPEAKER_01

Dude, I saw it today on the lot. There's a guy with a knobby tire. Of course, I'm thinking to myself, you have your life in your own hands, but yeah, you know. I hope, I hope nothing more, and I think it's gonna happen. Mark my words, write this down. We're talking about bad boy springers. All that shit's gonna come back and you know, make it cool again. And dude, you can 3D print and make wicked stuff. You couldn't do that before. You know, shit. Now they have you can make your own pipes. We couldn't do that. You have to call, I remember my Thunderheader. Have to call the angry lady in California, who I guess still answers the phone. You're still pissed off. That's how they made the sound of the pipe. I'll tell you one on the evolution. Oh, it's just like Karen. Right, exactly. But, you know, and the other thing is, you know, the trends they come and go. Companies come and go. Man, when I started, you know, Super Trap. Super Trap's no longer here. Hooker. Hooker's no longer in the motorcycle business. Wait, Hooker used to be in the motorcycle business? Yeah, like Hooker Header? Yes, two in the one. My Kenny Voice FXR had a hooker two in the one.

SPEAKER_00

If they came back, I would put one on my bike.

SPEAKER_01

There's oh, they had it where you flip the cone. If it was uh, I forgot. Shit, I'm dating myself, but you had uh who Samson. They were monsters. Samson, they're out of my hometown.

SPEAKER_02

Samson was? Samson exhaust. Yeah. They're still there. They're making fishtails and stuff, yeah. They're they they're they took a hiatus, we'll put that way.

SPEAKER_01

But yeah, there was so many, but you see, you know, brands come and go and see Thunderheader.

SPEAKER_00

They were cool when I was first like riding and stuff. Then they disappeared. Now all of a sudden, dudes left and right, putting them on their like new low rider STs. Yeah, I I sort of laugh at it because it hasn't changed. Um exactly the same looking pipe.

SPEAKER_01

I got a Thunderheader because there was a company called Titan Motorcycle Company back then, and they put Thunderheaders as OEM, and I was like, Really? They sounded so badass. And then back then you put like EV3 cam with a dive ignition, and that was that if you got 60 taken off your heads, you just had a monster. It was almost 80 horse. Yeah, 80 horsepower back then. I dude, I remember when somebody hit a hundred horsepower with a fat cell motor. You guys probably haven't heard of a fat cell. Nope. Guy named Dave, a fat cell motor. So fat cell? Fat so fat so, yes.

SPEAKER_00

Hey, exactly. You got it too.

SPEAKER_01

That was actually developed at Suburban Harley. The guy named Dave Oak decided that, hey, twin cam just came out and had super trick heads on it. Well, I'm gonna take a merch. You guys ever hear of merch motors? So your old dudes that listen to this are gonna be like merch used to make monster. You wanted a monster engine, you bought a merch. Yeah. Um and he took a merch lower end with a which was an Evo with the twin cam top end, and we put it in like a 92 heritage tire fryer, 100 horse, 100 pound feet of torque. That was the first time we saw a hundred horse. Really?

SPEAKER_00

You call it pound feet? I don't know, we just call it torque. 100 100. I always grew up foot pounds on it. I don't know. Pound feet sounds like foot pounds. Sounds English to me. That's a hundred pound feet. Just took a turn. Now we're going international. It's weird.

SPEAKER_02

I don't know about this guy.

SPEAKER_00

Who would you like to do it? So it's like it's like the Owens Erlins thing.

SPEAKER_01

I never knew that until I thought on social media.

SPEAKER_02

Did you see the video of the owner talking? No. Overseas, explaining how to actually say it.

SPEAKER_01

It's Earl. That's why I run Legends. You know how you pronounce legends? Legends. That's why I run legends.

SPEAKER_00

Legends.

SPEAKER_02

Me too, Cheryl Legends.

SPEAKER_00

Right. I was gonna say O with the two things over the top. And hence. What's her name? April.

SPEAKER_01

Cheryl? So Jesse started Legends. Jesse Jones, who's an amazing human being. The person who runs her social. Uh well, Zach runs her social.

SPEAKER_02

I've always talked to a Mary. Mary. Yes. Nice's first lady. Mary's a good lady. From Nice and Legends, yeah. Shout out Mary.

SPEAKER_00

Shout out Mary. Mary is the first venture for my bike with Barry. Jesus.

SPEAKER_01

Yes, Legends is an interesting. You guys, I'll hook you up with Jesse. His story is fascinating. Is it? I met Jesse Jurens down here. Oh shit. 98. Yeah. I got a Legend Air Eye because it went up and down. Yeah. That was sick on a soft tail. And then man, I remember, you know, when he came out with the rebo. Just I was at Drag at the time and going through him and all the struggles he had. And just basically, you know, if I could ever get this big and just watching it become a monster. And he just is a guy, you know, born and raised in South Dakota. You know, no silver said the exact opposite and just scraped forever. I have pictures of his kids at my house when him and his wife were basically living out of a motorhome, going around the country promoting actually Tina's not his wife, his significant other. Um yeah, and just to see the grind that a lot of these people have put in. Yeah. You know, everybody thinks that, oh, it just happens overnight. Man, it just doesn't, you know.

SPEAKER_02

It's sort of crazy. Oh, that's awesome, man. It's cool that you've been able to see the growth of the whole industry basically.

SPEAKER_01

That's killing. You know, you you put yourself and you know, integrity is a big thing, and you know, surround yourself with the right people. And, you know, when I was at Drag, it opened my eyes to a lot. Um, there's a guy named Tom Otsco, I don't know if you ever heard of him. So I mentioned Jim before. So Tom, he's just retiring now. He's been with Drag since like 74. Wow. So I worked with him quite a bit. He's responsible for every cover bike they ever did. Uh we call him the godfather at Drag. And uh I don't know if that's a good thing or bad thing. He's kinda worried if we call Nick the same thing. Yeah, you know, sometimes you would uh we'd go through airports and security be like, Drake specialties, what's that? Alternative men's clothes. They didn't work uh we're in the motorcycle business. Alternative men's clothes. You guys never went to Cincinnati, did you? Uh-uh. I've been to Cincinnati, but for the V Twin show? No. Dude, oh my god. So you talked about what's changed. So they used to have Cincinnati V Twin Show, which was basically a recess for the entire industry. It was insane. There was a trade show, and then the bar at the Hyatt. Imagine Main Street in a bar. And everyone was there. Darryl Bassani, who is, God rest his soul, just an amazing human, but crazy, right? Yeah. And then, you know, Gerald Reinhardt, who was Sparta Start in Reinhardt, and all these people, all the chopper builders, and it was just it was nuts. That'd be sick. Yeah, they need to bring that's the stuff that needs to come back. So because right now, you know, you get rides like you guys are talking about. You did yesterday, everybody's got their hair on fire, which is cool. And you have bike shows. Well, that ride never happened, though.

SPEAKER_00

Allegedly, disclaimer.

SPEAKER_01

Allegedly, yeah. Allegedly.

SPEAKER_00

And we started in Mexico.

SPEAKER_01

Yes, yes. We actually Cuba. Cuba. Yeah. Um, but I think more of the industry get togethers, yeah, and put your phones down, talk to each other, like we're doing. Get to know somebody. You know, none of us have to look at our phones and be like, well, I do, because I have 17,000 emails. Yeah, sorry about that. It's okay. Well, good thing it's good thing it's a flip phone. It's that Boris brick. No, honestly, it's a reception.

SPEAKER_00

The flip phone's cool because you can just close the shit and you're not looking at it to see who, oh man, I gotta write this guy. Just wait. Yeah. Wow. You don't even know.

SPEAKER_01

Yeah, that's why I used to wear an iWatch. Yeah, I had one too. I don't wear it anymore.

SPEAKER_00

You need to put a cover on this, make it like a little iPhone?

SPEAKER_01

Yeah. iPhone. Oh, you thought about it. You're thinking about an Android guy. No hell no, I don't have an obuxa. Oh, iPhone.

SPEAKER_00

I couldn't even turn an Android on. I don't have an object on the I don't even know why anybody uses anything other than this. Like, it says Android. But the camera on this thing is nuts, dude. Yeah, you can do YouTube videos on them.

SPEAKER_02

Have you he's not that guy, though. I'm not that guy.

SPEAKER_01

I take pictures of people's motorcycles. I take pictures of motors. I take pictures of my dog. Um, bad motherfucker, dude. I can't tell you last time I took a picture of myself. Yeah. I know what I look like. There's like your phones in it. You're in your face. Well, true story. Our social media girl Lucia's like, she wanted to do this thing on social media about me. She's like, Do you got pictures of you on a bike? I'm like, no.

SPEAKER_00

And she's like, yeah. They're all of me, my dog licking my face.

SPEAKER_01

Yeah, I'm like, yeah, I have pictures of parts and I have pictures of hot rods and stuff like that. See, that was a good thing though. I read it. That was a good one. So yeah, they did a lot of well, it sort of led to this a little bit, you know, because when you've been doing this forever, and you know, again, I've you know made friends with the Daryl Bassani's of this world, which is somebody I wish you guys would have got a chance to meet. Yeah. Daryl is crazy, but crazy genius. And, you know, Tom and the guys that Arwen Ness. Yeah, you know, his son, you know, Corey and Zach, who was Corey's son, amazing human beings. Yeah. But when you met Arlen, I met Arlen at Cincinnati. Here this is Arwen Ness, you know. Basic guy who started all this shit, right? And he was just, he took the time, he didn't know. This is actually when I got hooked up with Drag. I was designing bikes for them. I did their first trike build, and I had Air Jordans on and a pair of basketball shorts, and I do not look like I should be at a V-Twin show. And here's Arwen Ness. Just the greatest human being ever, and God rest his soul. And that's what this is all about, especially I can't speak to the metric side, but I will say, you know, 90% of the people I've ever dealt with on the V-Twin side. I feel like if they're in my phone and I was broken down on the side of the road, I could call. You know, I could, you know, Dave, you know, our president, I know right now that I'd be like, Dave, I'm on the side of the road. He's either hopping in a car coming to get me or he's sending me a big check. No. Um an airplane? Right. Yeah, we do not have a help dynamic.

unknown

They're not a big.

SPEAKER_00

I can't come help you, but my plane is there at the airport.

SPEAKER_01

Just go get on it. Yeah, that we don't have, unfortunately. Uh, but no, you find that with a lot of people. You know, I mentioned Jimmy and HBI, great friend. And again, you know, it's not like we do business together. Sure. It's just you find people you click with. You know, there's a ton of people, you know, Jesse, you know, President of Legends Suspension, just an awesome human being. Um, you know, the list goes on and on. And a lot of guys you never see, you know, because maybe they don't work at events or they have a crew like Dave who owns Saddleman. You know, just a super cool dude. Christine LePaire, I mentioned her. Yep. If you guys get every chance, she is just the sweetest person you'll ever meet. Yeah. So that's awesome, dude.

SPEAKER_00

So I love LePaire, dude. The tail whip seat. Oh, yeah, I rock a tail whip. Honestly, bro, like no, seriously, most seats that I've had, you've had to break them in. These ones you put them on and just ride and they're soft running around running out of hero right now. So yeah, I love them.

SPEAKER_01

Can't go back, man. No, can't go back. No, no, like I said, there's always different innovation. I encourage people to get out there, you know, just do shit the right way. That's all. That's what I ask of anyone. Don't burn a bridge to do it. Don't chase the dollar. Because, you know, your friends, and you know, I guess if anything, my story is, you know, hey, there's always friends you can call, friends you, you know, if I need something, I have a Rolodex. Well, you're talking about something for your bike. All right, let me call them. Do we want to work together? That's just how it is, and I guess that's a message for anyone. If you want to get into this industry, and again, start at a dealer. Yeah, you can speak to this. Yeah, um, you learn a lot of good things, and knowing what I know now, I should have become a mechanic because my god, what you can make is a mechanic if you're good. Yeah.

SPEAKER_00

Dude, our boy Jordan that's doing more speed over at Daytona.

SPEAKER_03

Mm-hmm.

SPEAKER_00

Oh, is that new shop? So he created an offset at Teddy Morse. It's called More Speed. Alright. So all he does is performance upgrades, and he's working on Jay from Left Left Lane Syndicate's bike and some other people's. But the dude is a wealth of knowledge, he's a younger kid. Not young, young, but he's like 35-ish. Sure, yeah. Somewhere around there. But dude's awesome and he's just killing it.

SPEAKER_01

Yeah, you know, and again, these bikes that we're riding, you know, again, my bike's an 09. Um, the coolest thing about Harley's, and this goes back to 57 Chevy reference, they never leave the road. It's not like go trying to find a Chevy Chevette. You can't. Seriously, dude. Yeah, you can't. You know, go find a cavalier. Yeah, oh yeah. You can't find them, right? They used to be everywhere. Even a Ford Taurus, like a Gen 1 Ford Taurus show. Yeah. Go try to find one. They used to be a dime a dozen. Now, and Harleys aren't like that. You know what? If you want, like I mentioned 17 times, you want a bad boy spring, you can find one. Sure. You want a moo glide, it might be tough to find. For those of you who don't know what a moon glide is, it's a 93, one of 1350 heritage. Super cool. Oh, yeah. Um, yeah, FXRs, Willie G glide. You can find all that stuff. True. That's the coolest thing about Harwies 2. Right. If you don't know what a Willie G Disclide is, look that up. Check them out.

SPEAKER_02

So Mooglides are cool. We had two at our old dealer. Moon glides are super. 93 and 94. Yeah. And then nostalgias. Nostalgias, yeah.

SPEAKER_00

Did you ever get a chance to check check out Bruce Rossmeyer's uh vintage collection upstairs? I did not. Oh my gosh, dude. I did not. He had one of everything.

SPEAKER_01

Really? Wow. Yeah. You know, Bruce was, you know, God rest his soul. That was he was a big deal in this, you know. There he was. And this, I don't think this, I remember when the store was like right off Main Street. So that was my first. Dude, when I came to Daytona the first time, they had a helmet law here. Oh, no shit. Yeah. Went to the cabbage patch. Went to the Polish Patch. It was interesting. It's on my birthday. Oh. Yeah, so that was. Oh, so this day and yeah. Whatever year. And then I went, you know, 20 years without coming to Daytona. Here I am spending my birthday again in Daytona. Yay!

SPEAKER_00

That's sick that your birthday landed on Taco Tuesday this year. And we're going for Italian food.

unknown

Are you?

SPEAKER_00

There's uh tacos and burnouts tonight. Where's that at? It's right over off of Beach Street. Alright. Maybe afterwards. Yeah.

SPEAKER_01

I should get some of the lifestyle stuff at.

SPEAKER_00

I don't know how you pronounce it, but it's like Tose Performance. It's hosting it.

SPEAKER_01

T-O.

SPEAKER_00

It's on Instagram. I'm probably killing it. Instaface. Instaface, yeah. Insta slam. Let's see here.

unknown

Jeez.

SPEAKER_00

How would you say that? T-O-C-E performance.

SPEAKER_01

Never even heard of them. Shout out to them. Please do a post on how to pronounce your name properly.

SPEAKER_00

Comment below. Yeah. How do you say it? Yeah. Put that next to the Owens thing or Urwins or how can you say it?

SPEAKER_01

Hey, for those of you starting a brand out there, just make it easy to pronounce. Yeah, do the dictionary. Right or rot. If you can't read that, we're a little jackdown. Right, you know. Custom dynamics. It's pretty easy. Legend suspension.

SPEAKER_00

We like the easy ones. Alright. They're giving big ups to everyone who joined in the past. We're hoping to catch you up, catch up again this year, and then they just called out a ton of different stunt riders and whoever on here. So and so where are they doing this? They're gonna tear up somebody's parking lot? So it's their own little shop. Oh, it's their shop? Yeah.

SPEAKER_03

Oh, it's on the corner.

SPEAKER_00

500 North Beach Street, the first floor at 32114. March turns at 6 p.m. Top goes to work out, stay 25, number 45.

SPEAKER_01

Dude, I used to do that.