Real Talk Real Impact
Real Talk, Real Impact is about honest, down-to-earth conversations that unpack the messy, real-life truths about health, equity, and community. We connect everyday experiences and stories to public health in ways that feel like a kiki with your friends. This is where fun, unfiltered and enlightening can all be one. Each episode aims to spark curiosity, highlight new careers and opportunities in the public health space, to leave listeners with actionable insights they can carry into their own lives or communities.
Real Talk Real Impact
The Public Health Career Advice We Got Was Wrong with Andrea L. Lowe, DrPH
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The public health career advice we were given may be holding us back.
For years, professionals have been told to specialize, pick a lane, and follow a linear path to success. Dr. Andrea Lowe took a different approach. Instead of waiting for opportunities, she created them.
In this episode, Dr. Marissa Robinson sits down with the founder of Social Impact Studio, Dr. Andrea Lowe, to discuss why being a public health generalist can be a competitive advantage, how she built a consulting business from the ground up, and what it really takes to support small nonprofits driving change in their communities.
If you're exploring public health careers, consulting, entrepreneurship, nonprofit leadership, or career pivots, this conversation is full of practical insights for building a career on your own terms.
🎙️ In this episode:
• The power of being a public health generalist
• Building a consulting business from scratch
• Networking that actually leads to opportunities
• Supporting small nonprofits with big missions
...and much more.
Chapters
0:00 Introduction
@2:30 How did you end up doing the work you do today?
@6:48 Two-decade journey working across government, nonprofits, and the private sector.
@8:57 Public health generalists strengths
@16:35 Transition from working within organizations to building your own consulting business.
@24:59 Launching an online membership community for small nonprofits.
@29:49 Where does public health show up in your work, even behind the scenes?
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I found my way into public health primarily because I did not want to be a doctor, but I still wanted to to do something health related. I still wanted to do something that impacted communities, impacted individual well-being and community well-being. And so wound up getting my master's in public health. I don't know if that's everyone's public health experience, but I feel like what I learned from it though is that one, resilience, to um I've just learned a lot about business. I've learned a lot about resiliency. I've learned a lot about faith and belief, not only for myself. I'm also a Christian, so I also believe in God and just the idea of like knowing that He will take care of me, that God will take care of me is very important and has actually helped me a lot with my business as well.
SPEAKER_00Hi, and welcome to the Real Talk Real Impact Podcast. This is the podcast where we center the voices, lived experiences, and bold ideas shaping the future of public health. I'm your host, Dr. Marissa Robinson, and I'm joined here by Dr. Andrea Lowe. Woo!
SPEAKER_01Hi, how are you doing today? Oh, I'm doing well. I am it is a beautiful Thursday, and I'm just excited for the end of the week and just life in general.
SPEAKER_00Amen. Amen. And it's Friday Eve, some people call it. So we love that. We absolutely love that. And let me go ahead and tell those people a little bit about my girl here because we've been rocking for a few years now together, but y'all, she is the truth. Okay, so let me just give you a little bit of her stats. So Dr. Andrea Lowe owns and operates the Social Impact Studio Consulting LLC, where she flexes her entrepreneurial muscles in service to small to medium nonprofits and state and local government agencies. Her 17-year period health and human services career spans multiple states working with government agencies, nonprofits, and the private sector on strategic planning, policy, advocacy, coalition management, and program development initiatives. In addition to running her consulting business, she loves to read, play outdoors, and spend time with her friends and family. So, ladies, gentlemen, and siblings, can we give my girl, Dr. Lowe, a warm real health impact? Welcome.
SPEAKER_01Woo! Thank you, Marissa. Thank you, Dr. Robinson. I really appreciate it. Appreciate the welcome.
SPEAKER_00Of course. Of course. So why don't we let our audience know a little bit about your story? How did you end up doing the work that you do today?
SPEAKER_01Sure. So today I, you know, as you mentioned, I run Social Impact Studio Consulting with for the last four years. And so that actually came across like a weird kind of windy way. I found my way into public health primarily because I did not want to be a doctor, but I still wanted to do something health related. I still wanted to do something that impacted communities, impacted individual well-being, community well-being. And so I wound up getting my master's in public health. I initially thought that I would go into refugee health and do a lot of work with immigrants. And because I was actually many years ago before I did my master's, I was doing some work in other countries, working with refugee and asylum seekers, and I was like, oh yes, this is the work that I want to do, spend my whole life doing. And that actually never panned out. Couldn't find a job doing that kind of work. I wound up being a epidemiologist and then worked my way around and doing different things. Went up to Pennsylvania, worked for the Department of Health up there, came back to Virginia where I'm from, was working there for a while, worked in LA, and it's just honestly been based on things that I loved learning. Like, what did I want to learn? What did I want to contribute? How did I want to contribute and show up to my community? And then I go find a job that allowed me to do that.
SPEAKER_00I love that. And a lot of us start in the medical field and the sciences field, thinking that we're gonna be those providers. And then the providership is like, I don't know about all that. Why don't we try something else? But it's no shade to our clinicians, right? We love our clinicians, we love our siblings that are in the healthcare space, but all of us are needed. And I feel like as public health girlies, we get a little bit of everything versus when you go into some of these disciplines, that's all you know. If you go into law, if you go into policy, those are all the like some of these experiences and the trainings that you get and the certifications that you need to get and all of the benchmarks you need to reach are all very specific, very tunnel-visioned. And with public health, you kind of have to learn a little bit about a lot of things, right? Because we have to interface with so many different organizations, so many different clients, so many different entities, because public health matters to, well, it should matter to everyone. However, the jury may still be out if everyone cares about it or not. But I love what you said when you were pivoting, right? You started thinking, okay, I want to do refugee health, I want to do maybe a doctor's without border kind of kind of mindset. And then you said, maybe not. And that's so important, I think, because sometimes when we talk about those in public health, a lot of us have had these pivots, right? Of being over here, having these expectations, and then life being like, hey, actually, you're needed in another space or an area, or you find a passion and a joy in another space and area, and that could be okay. And it that doesn't have to be found out when you first start undergrad, right?
SPEAKER_01Oh, absolutely. Absolutely. Because I feel like everything, you know, like I feel like we learn and grow with every experience we have, whether it's a job in our chosen field, if it's a job in our maybe it's just a job to get some money or whatever. We learn a little bit more about ourselves and what we like and what we don't like. And I think that just helps us kind of tailor our careers over time. It just turns out beautifully, hopefully, for everyone. Yeah.
SPEAKER_00Yeah. And every every closed door is not a no, it's just an opportunity to be realigned. And sometimes, especially right now, for so many people, the ups and downs of job loss, funding cuts, uh, rollbacks in so many different ways, it it can be really daunting, especially when you work in government or you've worked at the state and local level. So, can you talk about, you know, the long journey that you've had across government, nonprofit, and the private sector? And if you were to look back on the journey, what has it taught you about, you know, the different pathways that you can take of having those experiences under your belt?
SPEAKER_01That's a great question. I think honestly, you know, you talked about like funding cuts and job losses, all these things. I've experienced all of those across my entire career. Same girl. Same girl. A grant is ending, and that was what was paying me. So now I need to like find another job. Or I'm being moved over to, or else I'd be moved over to who knows what, or um, losing a job uh unexpectedly. Um, all those things, you know, and I feel like that's been the hallmark of of probably my public health career. I don't know if that's everyone's public health experience, but um I feel like what I learned from it though is that one resilience to a little bit of adaptability and flexibility, and then being able to see how um I can translate what I'm doing now, what I've done in the past, to what I could do in the future. I've had to do that several times. So for me, I call myself a public health generalist, but I think also not only kind of like a generalist in public health, but I've had to translate and I've moved my career and sh had such shifts that I worked in human services, I've worked in child health or I've worked in mental health, I worked in so many different spaces, partially because that was where jobs were available, or um, but I it also was because I was interested in it and I was able to translate what I could do to those spaces. And I feel like that's something that public health gives us a lot of opportunity. Yeah, something I probably wouldn't have realized, um, like when I was 25 or whatever, 24, 25, getting my degree.
SPEAKER_00Mm-hmm. And you've talked about being a generalist, and for those who are new to public health or maybe have no idea what a public health generalist is, there's a lot of pressure right now to be experts, right? And to be that niche and find your niche and find your community and your brand and your blah blah blah blah blah. It's it's it's overwhelming sometimes to especially in public health because there's so many things that you can talk about and be an expert about. So how do you become? Well, one, let's, let's, let's give our audience a definition or maybe just a brief explanation about what a public health generalist could look like. And then also, how does one be a generalist without being overlooked as not having enough niche or specific expertise?
SPEAKER_01Okay. So I was define for me, a public health generalist is someone who um is a public health professional who's worked, you know, doesn't have a specific niche area. So I can't go out and say I am an HIV AIDS expert or an environmental health expert. Like there's not one or a few specific areas that I am uh uh that I'm an expert in. I guess um, what is it? I heard it say once, like, I know a lot about the little bit, you know, I know a lot about a many different or new I know a few things about very many different things. Many different things. Yes, thank you. I'm like fixing it up. Yeah, I know I know the quote you're talking about. Yes, I know a few things about many things. So um, and I think that's to me what a public health general generalist is. Would I say that I've set myself out and started out to be a journalist? No, it just kind of happened that way across my career that I had opportunities that could bring me to different spaces, and ultimately I just kind of know a little bit about a lot of things. But I think what makes that really great is that because of that, I know a lot of people who are experts in very specific fields, having worked with folks or needing to work with folks or needing to learn very quickly about a subject in order to communicate it to policymakers or work on it for my projects. So it's allowed me to almost be a connector across so many different areas and be able to know how and in the right time to bring different people in to support a project and make it so much better.
SPEAKER_00Wow. And you're almost as if if we're thinking about the body, you're the connective tissue, right? You're that in-between that gives the joints, the support that they need, and you connect different parts of different entities, which I think is a great analogy for a lot of public health practitioners. And especially when you're a generalist, you're like, hey, I know a lot about a whole lot, but if you need a specific expert, I got just the person for you, but I can also give you that general idea of what you're looking for. And then I think also you you you hit it on the head with public health. You don't always have to have a niche. And sometimes it can feel like you have to, but you actually don't. And specifically when you're in school and you're learning about public health, there's so many things that may pique your interest. And I'm always telling mentees of mine, you should explore as much as possible and figure out what you don't want to do, right? What you don't want to be your niche, what you don't want to be your career. So then when you graduate, or then when you go to your internship that you loved or that you hated, you take that experience with you and you apply it to what you have set out for your future.
SPEAKER_01Yeah, that makes sense because I think honestly, even your first couple of years out, you're just learning. You're learning the workforce, you're learning. You you just you try so maybe it's not in your area of interest and that's okay, but you're gaining those skills that can take you into whatever you want to do. So whether that is become an expert in a particular area, or it's you know, be a little bit more of a generalist like myself. Um, but yeah, just take that time, learn, learn everything you can about something or many things because we never know when it comes back later and how it could help you or help your organization.
SPEAKER_00Yeah. And it's harder to replace somebody that knows a lot of things versus just one thing. You know, like if we're if we're being honest, because if you're expendable, you don't want to be expendable. So figuring out how to make yourself competitive against your coworkers and those that are also in your field, thinking about what's gonna set you apart is so important because there's only one you on this earth, but yet there's a lot of different people that do public health. So what's gonna make you special? Yes, you can get certifications, yes, you can have different experiences, and yes, you can have a great personality. But what do you bring to the table that somebody else that's also a public health practitioner can also bring? And what's unique about you that nobody else can do? Now, again, if you can say, I can talk a lot about a lot of different things, cool. If you're a subject matter expert, hey, my focus is this, and that's what I'm doing, and that's what I'm gonna be 10 toes down on, great. There is needs for all of these things, and you just have to find the best place for you, um, especially in public health. And I love what you said about kind of being a generalist and that it's helped you in all of your different gamuts of your career because public health doesn't look linear, right? It doesn't, you look across people's trajectories in the field, and you could have somebody who's a public health lawyer, you could have a public health physician, you could have a public health practitioner, you could have a public health education specialist, you could have there's so many different ways that you can apply it to your daily practices. And I would love to talk a little bit more about working with organizations and building your own consulting business because a little fun fact for our listeners and our viewers. So, Dr. Lowe and I got matched up during a mentorship and mentee program uh through the National Association of Doctors for Public Health, which I serve as the vice president of. And Andrea and I got matched together. And it's so funny to think that that's where our relationship kind of started. But I was mentoring her about the DRPH and how to get through school and trying to be a soundboard for her, and now she is successfully graduated from Law Malindo. Woo! And I'm so excited and proud of her, but she is one of the people that I turned to when I was launching my consulting firm. And so, as somebody who has been in the consulting game for several years now, I think you are one of the subject matter experts that can share, okay, this is not business as usual with the current environment. And there are so many changes that we are trying to navigate right now, and so many people have turned to creating consulting firms. Hello, me being one of them, because of being displaced, losing a job, or just having a reduction in the amount of funds or levels of staffing and all the things. So, can you tell our audience a little bit about what motivated you to start your consulting firm and even taking it a step further to say what you've learned about yourself in this entrepreneurial life?
SPEAKER_01I love that question, and I'm so glad you asked that. Like honestly, so I've been consulting for the last four years. We're actually coming up on our fourth anniversary in July. So really Happy birthday! Yeah, we're toddling now, or toddler, something like that. Right. Um but um I actually kind of the year prior to that, I was still working my state job, and um I had a friend who was um really, they were kind of giving up their branding, their website, everything. They wanted to give it to someone who was um want was interested in carrying on kind of the name of their organization, if not the types of services. And and um, she did slightly different services than me, and I was like, you know what, I love it, I love the colors, I love the branding, I love the name, I'm gonna take it. I was like, one day I'm gonna own a consulting firm. I don't know when it's gonna be. Um, it's gonna have to be a whole year before I even started the business. I sat on it, I just paid for the domain fees for a year while I was working at my uh consulting job, and then my partner he got a job that moved us to a different state. So I needed to leave my state job, and that was a great opportunity. Actually, presented a lot of like a lot of decision making back and forth of whether or not I should start my consulting firm or if I should try to find a job there or a remote job. There were a lot more remote roles back then because it was still kind of post-COVID. Actually, I got my first contract before I was before any of those other roles came through. So I was like, okay, I'm gonna start the business. So I just got to get up and was like, I'll just start the website, and I was like, we'll just see how this goes.
SPEAKER_00Right, right.
SPEAKER_01We're building it as we fly, girl. Exactly, exactly. I probably, you know, I know there's a lot of other people who are like, oh, I got the business plan, and they spend a lot of time thinking about it all the ghosts had like three days. So, like of like what legally three days and a plan. Listen, you had a will, well here, and I'm so happy and so excited. Um, and I just I really love it for this stage of my life. This is perfect for me. Like, I younger me, probably not. I started a little business like many years ago. I was probably like 30 or something, and it just I didn't put effort into it. It just kind of sat me and I closed it. This stage of life, I love it. Um, but it is a lot of hustle, as you know, um Marissa. There's a lot of hustle involved. It is not, it is not easy, I would say. It's not like, oh, all of a sudden I can like all this money's just gonna magically come in and I can go sit on the beach and you know, just go and and work two hours a day. That does not happen instantly. No, four years in, that's still not happening. Sometimes some week.
SPEAKER_00Hey, that's the goal though. That is the goal. We love that. Yes, not there yet. Make your salary in two hours.
SPEAKER_01Not there yet. Um, but I mean, I do have more flexibility in my time. So, like if I do want to, you know, go and do something for four hours and then come back and work late at night, I can do that kind of thing, which is different than working for state government. So there's trade-offs, but oh my gosh, I've I just I love it. I've just learned a lot about business, I've learned a lot about resiliency, I've learned a lot about faith and and belief, not only in myself, but I'm for myself. I'm also I'm also a Christian, so I also believe in God and and just the idea of knowing that He will take care of me, that God will take care of me is very important and has actually helped me a lot with my business as well. And just really being able to grow as a person in a different way than I would if I was um continuing to work like more in um for someone else in more of an established full-time W2 position.
SPEAKER_00Wow, and that I hope our audience is that she's dropping gems, y'all. So I hope y'all are taking notes. But I love how you framed this not only as a journey, but also as you're not done yet. And sometimes when we start something at the wrong time, it's not gonna work out because that wasn't that wasn't the plan, that wasn't the intention. But if you're seeking an opportunity, like to start your own consulting firm, be know that it is not something that happens overnight. Success doesn't happen overnight, and it still does, it's still a job, it still requires a lot of hard work, a lot of time organization, a lot of relationship building, a lot of skills. Uh it were it still is just as cumbersome as a nine to five, but it's almost even more cumbersome because you never turn it off. So you are your own boss if you're hours, but that also means that you could be up late at night doing things because you're A CEO now because you're also expected to deliver on certain deliverables that was you know that someone sought after your services for. So I don't think folks should equate easy with consulting, but I think there is a level of freedom that you would never be able to get if you were working under someone else. And so being your own boss is a gift, and yet there are still a lot of challenges and there's still a lot of growth, and there's still some things that I'm still learning, and we're gonna hit a year at the end of this month. So it's still very much infancy for me, and having a startup and kind of really walking by faith and not by sight is truly something that I have done, and I'm so glad that I did it. And I'm so glad I like, all right, we're doing this thing, Andrea, we're going for it. I remember when I was like, I think this is what I'm gonna call it, I think this is what I'm gonna do. And this was before we knew that the end was definite. Like this was that we were still maybe flirting with the idea of we still had the nine to five in the back pocket. But for those who are also in a season of rebirth and kind of figuring things out for themselves, consulting is something that you should look into and explore. And it is a highly competitive market right now. So if you are doing the work, you need to come and bring it. Don't don't just do it lackluster, don't do it just because you want to try something new, do it because you're passionate about it and find a gap that you can fill. And so that would be my advice to our our audience here. But do you have any advice for somebody who might be thinking the same?
SPEAKER_01Sure. And I would actually bring it back to something you mentioned earlier about finding almost your when when you're going into full-time, going into full-time work when you're working in your career, really finding that unique aspect that you can bring to your organization, to your job. You need to do the same thing when it comes to consulting because there are, you know, ton of public health consultants out there who do the same things, like you know, strategic planning or training or whatever it is, community health assessment, capacity building, like technical assistance, yeah. Yes, and some are subject matter experts in particular areas, some are more generalists. There's tons of us out there. But what is it that you uniquely can bring? Taking on the experiences that you have had, and don't limit yourself to your professional experiences, your personal experiences matter as well because those can be what helps connect that organization to you and help bridge that relationship so that you can wind up getting the contract or getting the job. So it's a lot of things that are very similar and parallel that you can bring to both areas of your life, whether you're seeking a job or you're consulting.
SPEAKER_00I love that. And can we talk a little bit about the online membership community that you're launching? Because I feel like for our small nonprofits in the world, they are sometimes the stepchild. They don't get all the love that some of our big corporations get, and they should, especially when you're small. And I will say this as a small business owner myself. Sometimes you don't get the opportunities, you don't get the visibility, you don't get to be on at the front and on stage and doing all the things and traveling and going to all the expos and whatever it is. So, can you talk about what gap you're hoping to fill with this community and what challenges are our nonprofit leaders facing right now that inspired you to create it?
SPEAKER_01Sure. So, really the gap that I'm trying to fill for this community is this ongoing opportunity to receive consulting services, not just from myself, but also um their peers. So, one of the things that I why I'm so passionate about ultra like these are the ultra-small nonprofits, the ones that maybe you just started, you got like a thousand dollars a year, you're not even yet paying yourself, or maybe it's just you, you're the only employee, or maybe you're just a community leader, you haven't even started a nonprofit yet, but you're just doing some programs in your community. This is for you, and it's designed that way because that's where I got my start with. Actually, my consulting start was working with very small nonprofits, doing strategic plans for like just like pennies, just to like, you know, one to help build my own resume, but also just because I just have such a passion for these organizations, they're doing so much practice work, but they often can't afford high-quality consultant services, and sometimes just talking with their leaders, they also feel a little bit alone as well, and feel a little lonely. They don't have a lot of people they can just even throw ideas at and brainstorm with. And so I've had a lot of conversations, like just brainstorming conversations with folks, just to be like, Oh, like I'm thinking of doing this for my program. What do you think? And I'll just throw that out. So, this community is for them. So they can come in, we can do it at scale, not just having me there, but then also other members as well. So it's designed where we have monthly office hours. Every other month there's a daytime one, and then there's an evening one, and then they can ask and share, you know, challenges, questions, things like that in our chat feature, kind of message board area where not only myself and my team, but also other other members can answer. And then we've also got a set of toolkits and guides designed specifically for small nonprofits in that community as well. And they're around each of our areas of expertise, which is strategic planning, program development, operation sustainability, uh, data analysis, and policy and advocacy. And so we're continuing to build out those resources. They include like even like spreadsheets that you can take and use or just link to different areas, it describes different things, everything that you need to know so it becomes really a one-stop shop that you can get just really that ongoing support that often we need to be able to scale our programs. Oh, come on that can I mention one more thing? Also, it's just $30 a month. Um, so I tried to price it so that anyone could be able to join, anyone could afford it, whether they're at the organization level or an individual working on their own, mostly because of the funding issues that have been going on in the sector for the last year and the last two years. And cuts. Yes, and cuts and how that's hitting larger nonprofits and medium-sized nonprofits who have an infrastructure to get grants, how much more it's helping or hurting our small and ultra-small nonprofits. So feel free to check it out on my website. Uh, you can also reach out to me if you have questions. I'm happy to jump on a call and talk with anyone who's interested in learning more.
SPEAKER_00And I mean, you are a rock star, you're doing this work, and you saw that there was a problem and that you wanted to try and address it head on. And I'm so proud of you because I know that this is one of your babies that you've been working on. And so to see it come to fruition, and I hope that some of the listeners out there and viewers out there will definitely take you up on that offer and try to find you and reach out. So, as we get ready to close, I would love to kind of share, if you can, um, because I asked all my guests this, but where does public health show up in your work, even behind the scenes? Can you share with our audience where some atypical places that public health show up?
SPEAKER_01Sure. Um, one of the things that I think is really a key aspect of public health is um connection and building connection within your community. And that also includes your team. Um, and I feel like so being able to, I have a data analyst who's on my team, I have an assistant, but then also um the other consultants that I get a chance to work with, because I collaborate often with others and my clients as well, um, being able to foster those relationships both personally and professionally has been one way that I feel like public health shows up because seeing my, you know, our team, and I I don't want to say my as if they belong to me, but the teams that I'm part of as part of my communities, as part of ones that I get to contribute to, has really um helped, you know, helped us to grow, help us to um not only personally, but also professionally as well. So, and that to me is one way that public health shows up behind the scenes.
SPEAKER_00I love that. And so many people overlook networking and relationship building, but that really your network is your net worth. And I love that quote because it's true. If you're not using your networks and creating relationships and building upon those relationships and finding new ways to meet new people, if you're the smartest person in the room, you're in the wrong room. Have you ever heard that quote? Like you got to challenge yourself, yeah. Like we need to be learning from individuals that know more than us, that are that are different subject matter experts in other places and spaces, and that's how you learn and that's how you grow. And I love that you said that you really do need to build relationships and network because that is an overlooked quality. Because sometimes it's who you know, it's not necessarily about what you know, and sometimes those closed doors conversations where you speaking at the water cooler, or you're speaking in the hallway at a conference, or you're just shooting your shot in someone's DMs, uh from a work's perspective, not relationship. Now, this is not that kind of podcast. Um when you're shooting yourself in the DMs, right? Right, right. That's a different podcast. But here, you know, shooting your shot in the DMs for a job opportunity or an informational interview can land you potentially a role that was never open to the public to begin with. And I love the thought of really pushing yourself outside your comfort zone and trying to learn from individuals who have different expertises and have been in the game longer than you that can you can learn from their mistakes or you can learn from their best practices. And take that and apply it to what you're doing. So, as we get ready to close, can you share with our audience how can they find you and some of the links or social media websites that you have?
SPEAKER_01Sure. So you can find me. Our website is socialimpact.studio. Um, they we have all our social media links on there. Probably the easiest one to say out loud is our Instagram account is at social impact studio consulting. All like one word. Um, but um, you can also contact us through the through the website. Um, you can also email us at info at socialimpact.studio as well. And um, you know, we all will respond quickly, and I look forward to connecting with folks because I feel like that's such a a key part of of being human and um being on this planet together. And and I look forward to uh our future work, collaborations, partnerships, or just getting to know each other as well. So feel free to feel free to reach out.
SPEAKER_00Absolutely. Thank you so much, Dr. Lowe. So thank you for coming on the show. Thank you for this wonderful conversation on real talk, real impacts. So keep showing up, keep asking questions, and keep pushing for better. And until next time, we'll see you. Thanks, guys. Bye.