Gen X Women in Business
A podcast for Gen X and Millenial women, who want to know, do and be more aligned in their businesses.
Gen X Women in Business
Episode 1: Same Woman, Different Rules: A new way of doing business in midlife.
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Welcome to the very first official episode of Gen X Women in Business. This is the show for women in their 40s and 50s, or even 60s, who are building, running, or reimagining a business in the messy, meaningful middle of midlife.
In this launch episode, host Belinda Bayliss shares who she is, what brought her to this work, and why doing business as a midlife woman is genuinely different. Not worse. Just different. And once you understand that, everything starts to shift.
Midlife doesn't have a crisis. It just has poor marketing.
In This Episode
- Who Belinda is and what brought her to this work.
- Why business in midlife is a different experience to business in your 20s and 30s. The unique challenge facing solopreneurs who can't step back from the business.
- What it looks and feels like when your capacity starts to shift.
- Why this podcast exists and what you can expect from it.
- Why midlife gets a bad rap, and what we're doing about it
Key Takeaways
- Doing business differently in midlife is about doing it in a way that fits who you are now.
- The late nights and relentless output of earlier years have a cost that compounds in midlife.
- For solopreneurs, the nervous system is the business. There's no stress leave, no sick leave, no HR. You are the whole operation.
- Identity shifts in midlife are real and documented. Wanting to work differently is not failure.
- Alignment, flexibility, and sustainability are not soft goals. They are the an authentic and sustainable business strategy.
Connect
- Website: belindabayliss.co
- Instagram: @belindabayliss.co
- Facebook: Belinda Bayliss Co
Something landed? Reach out. Bel would love to hear from you.
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