Vita Starman: Zakaj sem izbrala svojo pot?

BIZZtalk.si #7 | Vita Starman – Je influencerstvo pravi posel ali samo trenuten hype? Zakaj sem izbrala svojo pot?

V tej epizodi BIZZtalk.si gostim Vito Starman, eno najbolj prepoznavnih slovenskih ustvarjalk vsebin, s katero sva se lotili teme, ki pogosto deli mnenja: je influencerstvo resno podjetništvo ali le trenutni trend?

Pogovarjali sva se o:
✨ njenih začetkih na družbenih omrežjih,
✨ prehodu iz hobija v pravi posel,
✨ kako influencerji pridobivajo naročnike,
✨ postavljanju cen in poslovni plati ustvarjanja vsebin,
✨ negativnih komentarjih in pritiskih javnosti,
✨ ravnovesju med zasebnim življenjem in delom,
✨ finančni stabilnosti v svetu družbenih omrežij,
✨ ter o tem, kaj ostane, če Instagram jutri izgine.

Vita iskreno z mano spregovori o izzivih, stereotipih in realnosti poklica, ki ga mnogi vidijo le skozi filtre in lepe fotografije.

Če razmišljaš o ustvarjanju vsebin, podjetništvu ali te zanima zakulisje influencer marketinga, je ta epizoda zate.

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Transcript

0:03

Če to ni pravo deo pod 1000 euro And si pravili da to nije deto je videl rezultata Alpa same zaslila taka for Everyone hates influencers until they lose their dog. Na začetku definitiv spominsa pa kada se recimo floralila drugom and se spomin that novicen commentarius taka neumista razmere so mi parli so mi piace nimi treba. Odviso od sledcja, od engagement of vseh raste. Ambeg bi reklam, da najbolj postavljaš cena na podlagement ashtivnosti projekta, kako vrednost mašti kot osebtu za naročnika je to najveć vedne zdi pri naročnikih, kaj kot oseba prineš v sodelovanje z njimi. Včasih si nas obtožuje. Ja pa ne pogovari se o tih temach, pa ni da liš politički prepričam pa to be more. Jesus, da sammelki predala na my profil fine. To je to. Generalno fine, that is how happy place. Yeah, yeah. To not mean that you nemam name, that you have. But you know that you're taking premenize the same in slabs informacijama of this and the same neki slab in novice, that should be instagram previous days to be slabo. The person is screen. Yes, I don't even make it naitoum, I'm videos. Need that to be too ticked that severe story, but you tell you what you need to see. Danesja govorila o besedi of these pocket, as we are, and how we should mention it. Influencers, okay, we're not going to be able to do it. Absolutely. Super literally. Go ahead. So we have hobby to two prerastos protimre, so we're not slugger. Um, we're gonna go to the hands of the style. Yeah, so yeah. Yeah, we have to stop and shot me around spontaneous. But then we contact or make ideas or something. If you have a small man, then it's potential that we know how to predict it. Okay, so it has to be a little bit more than it's a little bit. Okay, um, it will be an influencer. So they need to be influencer, that you know, they are absolutely not seen. But resuming that it's not obviously marketing, that's more reklamal for the video, but that's what present. The television is more. But this is a content creator, I said we have a stall that makes it so content. There are some content creator, and we are two content creators, but we are two influencers in a community, I'm gonna be seen with product, and we are some content creators. Influencer, right? But negative connotacy. Yes, but it's a lot of people have negative and community and scoops that are just influencer. So we can't do it. But we are not amazing because I'm like, I've got a person. To us, you don't have any ways to meet you know filtry that it's not me but on you. And push the energy of seven and laugh. But you know what I'm saying, Facebook, but on TikTok, so we just can't. I'm like, it's a full print because we have a generation on Facebook. So we have nuclear whatever that you are on TikTok, but that's negative. Absolutely, not for that, yeah. But specifically, I'm gonna put it in or not. Oh, yeah, no, no, they're not supposed to be dealing with it. It's like top. But then this is like a little bit of a little bit of a little bit. And you're not sure. Okay, Helga for that commentary. I just know that. But you know, I'm not sure. Yeah, I'm split. It's like sister or mom or whatever, you know. But then you can see that. So I'm cool. But cool. No. No, no. Okay. Recimo od samega začetka to spelly. It's full anime because let's look at this lip video and it's not oh, easy. Statistics. So it's full simple but full and stone. And that is. You're not done, you're pretty good at several lifestyle, but sniffing a montaža, voice over, this is a deal. Zače na rocznik wasad, s nimm, pogodby, product, poprawki, statistika, analyza rezultatów, so you're in a drug and potem poach result. 90%. Yeah, yeah. So I'm just saying that we will go to ring light, then I'm telephone and push it. Oh my god. Process, right, bureaucracy, all the governor is not a kid, alright, but it shouldn't be that readily that means full presentation, shockers like this stop. I have a chance to say that you're not telling you how it's an overwhelming. So I mean it's routine, what I mean, it's a problem. I'm not going to go to the second one. But you can be a chance to see which I mean statistics. I have a telephone. Yeah, I'm not sure. But I think it's easy to put it on the world. I'm just going to go to the change. But if you're in the past, I have 3-40 spray. I don't remember. We said to you, I don't know what we have, that we're making a change, that we're going to be a trend. Yeah, yeah. And we're going to say that it's not bold. But how freedom is, I will contact them, I was talking about the product who is an instant story where you see that. And I'm going to have a question with these contact. Info button. 50-50. But it's like that. But it's a little bit more content and it's not a little bit more. So you have to make it. You want to make talent and foot, the montage. So you might be like a priest, or they should need to be able to do it. But if you can see it, you can say that reclamation. Yeah. That will be believable, that they're relatable, that they were like a sealer. But you can be struck and talk about it. Yeah. But many of the post-til you're not. You know what I mean? But they will find your position and kilometry. And there's nothing. That's not just a routine, okay, but there's no show, it's like a new activity, aha, okay, yeah, yeah. So we said, I'm not pretty stuff like that, but it should be drugs, but I mean so. Okay. Na začetku pač se veda neki z nekimi takimi cenami, odvisno od sledilce od engagement, od vseh pački potem zlete se veda rast. Ampak bi rekala, da najbolj postavljaš cena na podlagi. Engagement a zahtevnosti projekta. Kako vednost mašti kot oseba v tom projektu za naročnika. Karbystvo je to največ vredno. Zprava se meni zdi pri naročnikih, kaj ti kot oseba princeš v sodelovanje z njimi. Por se veda tako je zahteven projekt, kar pač niso projekti, ako zahtevni, vse sodelovanja zahtevna. In se mi zdi, da tu pač treba odrednotiti po tem, koliko bo sodelovanje zahtevalo od tebe tu. Albo tam siamo pregovarali, recimo pre nekaterih sodelovanja dobim popolno svodo, ki je meni absolutno fantastično. Za to klaar prevede some, but just never publicized. And if you know what it is, you're blogging in the pressing request for the influence who is. But we don't know how to function. Because it was just a brief scenario. But you have to make them, you can say, If you contact you, I'm not sure. I'm not sure if I don't know because I'm fake. If I could scenarize and brief scenarios, you have a good book. And you have to see that logic, but we have decided to get it. So I think it's a good thing. And we have easy influences. It's not cool, but I will get no problem. It's not seen that you will be there. And it's like how he is and how you need, who has it because we are literally cosmetics, I'm full. I don't know what to pass, I don't know. But if you don't have a step, it is glow, but you should have a time, you know that you can put it in the case. But you can see an segment that you said, I'm not smarter. It's just a dog. But I spent a niche. So you have a read. But I'm not sure. And I was screamed full rather than like that. Now I think he has a lot. So we're brother in Mivo. And that's potentially potentially parts of Europe, which is a marketing show and show you. Yeah, yeah. And I'm gonna go with an influencer. But we're not doing it. We're not just a video and it's like a life saver, which maybe it's not. No, thank you. No, thank you, yeah. Mmm, you done mean that's a good one. But you're an economist, I'm freedom and so. So 8-4. Yeah, this is the glow is that. But I'm like, there is a drugs. No, you have a great inbox or it's inspiration so many people like this Instagram and telephone. Yeah, it is. Creative. Creative and so. Now they're doing that, you know. I'm just gonna say it's not a little bit more. But yeah, okay, so yeah, but for drug. But how they do it. But so you did not prevent me, that I've done that. Yeah, yeah, yeah. Yeah, but you're not just saying that. So this is a content creator. Full neck extra. That's not me. But if you know the ones, you know, it's just a content or something. Yeah, that is off. If you want me to tell you, I'm gonna go to the table that you're gonna be able to do. No, I mean it's a community. So, I think it's ups and downs. So it's a lot of things. But it's fine. I don't know if you have to go to the train. It's not a crystal life. They is probably. Paradox is that she would be clicking upon the ball. Full feeling full full laptop. This is the perfect parenting. But I mean, I don't know, authenticity, relatable that we are reckless that we have, and we have the cliff. Oh, that is not a little bit. But that's better. Yeah, yeah. Because I'm in Instagram, you can have a profile where you can see a small that it is. It's not a little bit more. Okay, it's not just them, but I think it's like my profile is fine. It is fine. That's not how happy place. Yeah. So I mean that you need to say that I am that. But I mean that you were slabs information of this, and the same slab of it, that you're in Instagram previously that you can slaughter. But I'm not slapping them Yes, you have to talk, I spasm like a lot of people. I mean, how much? Yeah, it is too. But you have two drugs, and there's very much like it. You can see that they put them and it's like. But then I think it's some balance. But it's not zone. Yeah, yeah. That's a story that you can go and put it. So you're not taking more data. It's not like this. Impossible. Spelem pa's problem, but you see video to see the mouse and reach them, have a full chance of them like that. But you obviously have to show you this turn, but you're just 5 minutes. And you don't know that you can watch them like him to go. Nah. But we don't get it so estate, that I've chased a remote, I've got to make it much. Nevermind. Many brand and much. You know what I mean? So I'm going to go to the world. Yeah, but I'm not going to be able to do it. Yeah, so this is a good one. So you can snuff the house. Absolutely. I'm fine to debates. So many black. So you resume that. And also super. Oh, it's a lot of people. So we have fun. Yeah, I probably did this. And we're talking about it. How do you do this? So I think that's it. I resume that marketing, that I'm not sure what you're saying. And I mean it was full of shit. But I said that we're cool. Influencer, and I'm like, but as long as it works. I think I don't have to be influencer or peckers, or not, or I mean how much it shows himself, but have seven or yeah. But it's a man. It's very, but it is not like it's like. But he is store. But it will be asked. This is it. It's like Twega. You are a službe who is on dance to jutry. And it's consistency. So we are not ready. So influencer and how these others are set up. Yeah, I was not like a priateless. So we'll click them. So you're not like crashing, I mean it's like a full care. And so I mean that is two moments where we are slow. But we'll stop me that we'll put more. But I said that we are concurrence. I mean that next time in our clips, but general drug. But it's karma, yeah, but when I said that if you make a mindset of it, but I don't know what spells. And I said, Yes, it isn't full of the selection. But you have to look at you. So you should be doing it, but we are not going to be able to get it. You can talk about it. But you can break it, I have to make mine. No. No, I studied it. Yeah, it means it was a lot of people that are screening. I'm not saying that I'm going to communicate. It's a top, which I have to full. And full of drugs, I'm not going to be able to get a blessing. And so I'm still like this. Yeah, yeah. But we have to do it. But I'm blah, I'm going to go to the book. You can't remember. Can you have this? No. And you never have to do it. You reclamued, but we need to reclamate the television because we are so. To spread this television, but we have to predict more of a little bit of a lot of people. Authentication is profiled fake instant recept. But to do it, they functionalo. And so that you have mrežone. Mrežanje, mrežanje, mreže, si dobro, see si vedle ohan, lobisa, dragita in to. Okay, that's cool, am to the post is screen. Yes, I think the letter for that. Nike, that you have a top ticket that I'm gonna story. But they need to be like, you know what I mean? But it's just like 10 years in the scene. It's not that we have a scene or Hollywood, and we've got this. But you do not know agenda. You can see this is none. Yeah, yeah. And you should reach Oh, it's more like this. But stabilization and we should have a crock, take a college that is, that you need to be like, but I'm still not gonna do the money, but she's green and breast and require them, but I'm gonna put it on the world. Yeah, yeah. But they're seen prevalent to invest and behveli it. It's full of stories. It's full of the problem with it. We have some same thing, and we should have to be a lot of it. Yeah. Yeah, yeah. So this is a very drug sphere, but we're not like a story that we are skimmed very well. So then you just have social measure. Niko name 100% gotovers. Umist for you, as we know, like, I'm fine, you're ready. You have to read this one. But the dogoran suddenly so strength that is that we're doing it. Wow, super full of shada. Druga star, they need financial stability. There are very projects that are mistaken, yeah, financial. And you can just die, they're not and much. But we know this is an awesome show. Yeah, I think 30 letters that are Mike, December, but November, definitely. November. Yeah, but they have rush. And then we need to have a instance that they're going to be put on. Yeah, I'm sorry. Man is a front of them full of deal. And if you don't know that it's not a result of it. But I guess I said I'm like a forecast everyone hates influencers until they lose their dog. But they're sorry. In fact, you resumed that ljudi, which is very podium. And so it's like the podium rusted, rastre so much about hobby. Yeah, yeah, yeah. Now you're glad it's like process and full. I was full of secrets that are standards, which is 8-24, because it's like collectively, never. I just never stayed on ultimately that much about 8-40. Yeah, but it's not recimo. To say this poznalize many people like this, it's not true. I'm too poor, top and then super story. And you know, the world is like, I'm like behind it all you did not video. But I mean you can do it on my feelings. It's more bureaucratic. It's a decision. Yeah. So you know what I mean. It's recording. Yeah. Yeah. So I'm going to go for a black. How are you nasnick or poznata more? Full days are pressled by contacts. So it must be slim zimi and vem, that color is gradiš svoje vrednost, sebe to sebe, swega brand. People nice samples. So you are starload, days prizela do you think that is profiling, profila and bopy, so you know much and so we're not slavery and tell you. But so they're still given that profiler. And how is it? I'm not optimistic that not reclamation, but I can't. Absolutely. But destination, you give them Italians, and they got it. But I think we are very outstanding that we are preaching. But it is T and watch my brand. So you've read that cosmetic, but there are influencers that are like. But it's like a cosmetic liner, obviously, plus size variant. It was right zero. Oh. That is a coaching of the data, but it is an influencer, which is like it's influencer but influencer. But I mean that you have a lot of people because I'm like a slow. And it's both. Yeah, but you can see them. So I'm like, I'm not ankrat. One day that we're like, and this is still a mistake. So we see it, we'll see what you're doing. That's a minute. Okay.