Glitchd

AI Is Becoming Your Customer's First Point of Contact

Sharon Shumbambiri Season 1 Episode 7

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0:00 | 9:44

In this episode of Glitchd, I explore one of the biggest shifts happening in business:

AI is increasingly becoming the first place people go for answers, recommendations, and purchasing decisions.

For years, businesses focused on search engines, websites, and SEO. But what happens when customers start asking ChatGPT, Gemini, Copilot, Claude, and other AI tools before they visit your website?

What happens when AI becomes the gatekeeper between your business and your next customer?

In this episode, I discuss:

• How AI is changing the way customers discover businesses
• Why traditional search is no longer the whole picture
• How AI influences purchasing decisions and supplier selection
• The growing impact of AI on procurement and professional recommendations
• Why trust, credibility, and governance matter more than ever
• Practical steps organisations can take to remain visible and relevant in an AI-driven world

Whether you're a business owner, executive, founder, consultant, legal professional, or simply interested in where AI is taking us next, this episode will change the way you think about customer acquisition and business visibility.

Because the question is no longer: "Can customers find my business?"

It's:

"What does AI think of my business?"

🎙️ Glitchd is hosted by Sharon, AI Governance Professional, Founder of SKS Professional Services, and a specialist in helping organisations navigate AI governance, risk, compliance, and responsible AI adoption.

https://skspsl.com/