Advocate Collaborate Negtiate

The Bob Zima Radio Showgram

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The Bob Zima Radio Showgram
Advocate Collaborate Negtiate
May 05, 2026
Bob Zima

The Advocate–Collaborate–Negotiate communication strategy is a simple, three-step approach to creating healthy, efficient, and effective interactions.

It helps you navigate challenges, solve problems, and find real solutions—together.

When you follow these three steps, you’ll not only improve how you problem-solve, but also strengthen collaboration and build deeper, more meaningful connections in your relationships.