THE LAWTINO Podcast welcome Jorge Goytortúa, CEO of Cross Border Xpress (CBX), for an in-depth conversation about one of the most innovative transportation projects in the world. Jorge shares his career in aviation, the vision behind CBX, and how the binational bridge has transformed travel between Southern California and Mexico.
The discussion explores the project's history, technological innovations, airport expansion, customer experience, and the economic impact of CBX on the CaliBaja region. Jorge also highlights the importance of leadership, entrepreneurship, public-private collaboration, and giving back to the community through meaningful social initiatives.