S1E5 - "Makeup Lessons: Talent, Confidence & Clients" - The Right Room Ep. 5 with Lynette Demar

This episode of The Right Room features Lynette Demar who is a Makeup Artist. We find out about how Lynette found her talent, what it did to bolster her confidence and how she interacts with all different types of clients. Realizing talent when a child, like many artists, her creativity came through in her makeup artistry. With someone recognizing then cultivating those talents, Lynette has become a much sought after makeup artist in South Florida.As an artist, Lynette prides herself on listening to her clients, working with them to achieve their desired look. And, in the process, making them look fabulous for all their life events!Contact Laura Barker: facebook.com/LynetteMakeupArtistryinstagram.com/LynetteMakeupArtistryThe Right Room Vodcast – "Life never stops teaching" and we should all be open to discovering more and harnessing the power of others' experience to help us grow, personally and in business. Join us each week for our newest vodcast; catch us "on the fly" wherever you find your podcasts, and subscribe to our channel to find out about releases, discounts, and upcoming special events, live and virtual!Visit our website at https://The-Right-Room.com

Transcript

SPEAKER_01 0:26

Hi, and welcome to the right room where life never stops teaching. My name is Celeste Camps. And I'm Jane Carmel. And today we have an interesting episode for you. This is going to be fun. We have somebody on that is a makeup artist. We haven't had a makeup artist yet. And what's interesting about her story is not just her artistic work, but the challenges that she faces and the things that she learned to do to not only up level her business, but build her own little empire in a few years. But she also learned a lot of things along the way that we wanted to share. And I think that it's going to be something that is a little bit different. And if you are listening to us completely on audio, this might get a little confusing because our guest is my sister, Lynette Damar, and we do tend to sound alike.

SPEAKER_00 1:39

So I'm just an observer today, and and uh they're gonna have a conversation in stereo. There you go.

SPEAKER_01 1:46

It's about what it's gonna sound like. Anyway, welcome Lynette Damar.

SPEAKER_02 1:50

Hi, how is how is everyone?

SPEAKER_00 1:53

Hi, welcome to our uh welcome to our room.

SPEAKER_02 1:56

Thank you. Thank you for inviting me.

SPEAKER_00 1:58

Very good to have you. Um, you know, we we were talking, um, Celeste and I were talking amongst ourselves during the week, gearing up for this interview, and we were talking about um how people uh grow their businesses, how they change things up, how they start with one uh focus and then they move into something else. Um so did you start out in this business? I mean, how did you get to this point uh where you are? Like to give us a little bit of your backstory.

SPEAKER_02 2:31

Okay, well, backstory was definitely into art. I uh the one thing that I did from the time I was a child was that I was able to look at a photo or a picture, I should say, and I could duplicate it by looking at it. Uh wasn't tracing it, but I could just look at it, and especially when I was younger, I could uh actually never look at the piece of paper, um, just look at the picture, and then when I was done, I would look over at the paper and the item would be there. Um, so it wasn't until I went to makeup school that my favorite makeup teacher, it turns out she did the same thing. Was uh she had all this artwork and I was amazed by it, but she said the same thing as myself. It wasn't something she could necessarily create in her head, but could look at a photo and duplicate it. So to this day, I actually regret that I did not turn in a picture that I it's silly, but it's true. Uh Frosted Flakes, the tiger, they had a competition uh to do a Tony the Tiger uh picture, and I did one. And I thought because I didn't do it from my head, it couldn't be entered, and then realized years later, no, I should have entered it. Uh but um, and then as far as how I literally got started with makeup, it was purely the woman who did my makeup for my wedding. Uh, anytime I came into the salon, she's always commented that she thought I had a natural talent for when I did my own makeup. And I expressed an interest and in becoming a makeup artist as well. And so the same artist that did my makeup for my wedding trained me. Uh, so trained with her, and then she said, Hey, just to get even more technical skill and confidence was the big one she felt with me was confidence. She was to go to Cosmic School of Makeup Artistry in Fort Lauderdale. And so that's how all that happened. But the art background was definitely there when I was young.

SPEAKER_00 4:42

It was your launching pad. That's cool. That is really cool. Um, so you said that you uh I I love the fact that you were talking to somebody, it almost sounds like in passing, you know, you're going into the salon and just uh happen to be talking, or you know, just your appearance walking in gave off this this air of confidence in how you could do makeup and you were able to to talk. And then that's what we like to do here in in this on this podcast is you know, maybe it's gonna maybe it's not gonna hit another makeup artist. Maybe it is. Maybe it's going to hit somebody that's in some other sphere of business completely. And what you say, um, how you're working your business, how you're growing your business, how you've become more confident in it, um, might actually hit somebody that's in, who knows, marketing or or you know, web design or public speaking or whatever. So uh Celeste, where where are we going with this conversation? Because I'm intrigued.

SPEAKER_01 5:42

Well, I think one of the things that's interesting about Lynette's work is even though she has her own unique challenges with makeup, one of the things that we've discussed many times is just what she was saying, that confidence of going in. Because a lot of people, when they hear that I'm a public speaker, they think, oh, that is such a fear of mine. I could never get on stage and speak to a large group of people. And other people have told me it's one-on-one that they have their fear. But in talking to Lynette, and she talks about her own pressure she has in doing makeup for people, is again unique to her, but I think speaks to everyone. And I think Lynette, you we were talking earlier about what that pressure is for you. What is your unique challenge when you go to do somebody's makeup?

SPEAKER_02 6:43

Um, I would say the one challenge is that because I'm going to a different set of people every single weekend, some people I've met, we've done a trial. Uh many others, there is no time for a trial. So you are getting to see that person for the very first time. Some of my clients are not on social media, and I don't know what they look like. I don't know what their skin is like, I don't know what their personality is like. Uh so you are going in there blind, and that in itself can be very scary because you want so much to make that person happy. Um, I long time ago, you know, talked to a very famous makeup artist years ago talking about how nervous I am before these jobs. And she goes, honestly, Lynette, the fact that you're nervous just shows that you care. And that is the one thing that has stuck with me with even all of my clients all of these years later. And I've I've probably done, you know, hundreds and hundreds and hundreds of faces at this point, but I still walk into every single job knowing that I want to do my best. But yes, it is scary that you're you're and it it is a fear because and and I do love, like I said, what somebody said to me just recently. Sometimes it's just a matter of accepting that fear and just doing it anyway. And that is kind of where I'm at with this. Um, and even going to that job and doing some affirmations out loud in the car while I'm driving there, and was taught not to say as if it's going to happen, but to say as if it's already happened. And I'll say things, even though it may feel silly in the car, I'll be in the car saying the bride is gonna look in the mirror and go, Oh my god, Lynette, this is perfect. This is what I wanted, this is what I was envisioning. And strangely enough, that is what comes to fruition. They do say that, and the bridesmaids. So I will say those things to try to bring that energy that I'm going to make these people happy, I'm going to listen to what they want. And communication uh with my clients is a huge one. Really learning what they're envisioning.

SPEAKER_00 9:11

Yeah, I I would I would be terrified to do what she just said, because like you said, you know, people's skin the the the oils on their skin, the the what they use, how they're if they have scars, how do you deal, how do you deal with all of that if you're walking in and you don't really have a chance to meet them? Or like you said, if there's if there's not enough time to get a background on them, how do you handle the stress of you know wanting to make them look good, but now maybe being presented with a challenge you weren't anticipating, or do you just anticipate everything?

SPEAKER_01 9:48

Oh, and allergies.

SPEAKER_00 9:50

Yeah.

SPEAKER_01 9:50

See, everybody's got allergies too. I'm sure that's something you have to also realize when you walk in that it's not going to give them a reaction. Right. And actually, that's one of the questions that you do ask.

SPEAKER_02 10:02

I mean, preferably, and it is, I'll admit, on the norm, these are conversations that do happen on the phone prior to me seeing the client. It's it is uh it is rare, but at the same time, majority of the time there is a conversation that is taking place beforehand. But more and more, because it is getting so hard to get people on the phone, there are those times that I am going in blindly. So I do uh I try to allow a buffer uh time frame. So we're so many clients, they don't take in when they are giving me a timeline and they're telling me, hey, you know, we want to be done at 5 p.m., I always make it very clear, ah, but what time do you want to walk out the door? And they say, Oh, well, we we want to leave at five. Yeah, yeah, yeah. That, you know, and I back it up by an hour. So by my giving that extra time, it will give me that time to get in the door and have a small conversation with them and and try to get on the same page before I start pulling out my brush. So, you know, there there is has to be some form of conversation, but yes, I am gonna go over allergies without a doubt.

SPEAKER_01 11:14

And how do you deal with somebody who wants to stare at their phone the whole time you're trying to do their makeup?

SPEAKER_02 11:20

Well, that it is in my contract that phones are I have it in my contract that phones are not allowed. Uh, I do make it clear in the contract that if a phone is to be used, that the client has to accept the fact and they have to initial it, that they are risking being late. And uh I also make it clear that yeah, it's you will be late. You have to accept that if you are going to hold that phone, and the job won't be as good. It just, I'm not going to give you the look that you want uh if you are holding that phone. So luckily, I do have them sign it on the contract, and I let them know to let everybody else in that particular bridal party or mitzvah group, they do pass on that information. So I've been one of the very fortunate makeup artists who actually don't deal with it. I am, I think, one of the very few that has that in her contract.

SPEAKER_01 12:20

But see, that's brilliant. I think a lot of people are looking at a contract of just their absolute service, but not an expectation of what they want from the person that they're servicing. I think that people are so afraid of putting too much in a contract that they don't realize how much easier their life would be when they you get on that understanding, that same page, and put in these different writers in a contract, I think is brilliant. Yeah.

SPEAKER_00 12:51

Yeah. I'm I'm I'm all for contracts. And, you know, again, when it becomes a seven-page contract, you're not going to walk into a makeup uh design hour with that, but you at least your bullet points, and I think it's brilliant that you actually do something that a lot of business owners don't do. You put guidelines or um, I don't want to say limitations, but what you'll tolerate while you're trying to do your work. And I think that's so important. And I'm glad to hear that, you know, you know, somebody that actually does that and sticks to it over something as inconsequential as the phones, but it becomes so uh detrimental to what you have to do. It could become so detrimental to what you have to do. Uh, I think it's brilliant that you put it in there and you enforce it too. So um, you know, it leads me back to what you were saying about affirmations, um, guidelines, affirmations, things that give you the power, give you um this empowered way to act with your clients. Do you do you get pushback on that? Have you had a problem with that? Or does it elevate you so that you don't have to deal with problems and pushback?

SPEAKER_02 14:08

I uh the the time that it becomes a problem is when that uh, because I do a lot of bar and bot mitzvas besides weddings. And uh in many ways, the majority of my work is mitzvahs. Um, and there are a lot of moms who are DIYing it themselves. And so I do have a conversation with them beforehand, and I go, listen, because you are doing this yourself, you are going to have a lot of vendors calling you, wanting to know where you want this, or letting I go, you're going to have to have someone else be in charge of your phone. I said, because I'm letting you know right now, if you hold that phone in your hand with all the vendors calling you, you will be late. And that usually solves it. Yeah. But I have had some people push back and say, Lynette, I have to have my phone. And I'm just like, just as long as you're aware, this this is you're taking a risk of this. But usually they end up handing the phone and giving somebody else to be in charge of it.

SPEAKER_03 15:10

Oh, problem solved. Yeah, that's great. That's great.

SPEAKER_01 15:14

And I and I like also for you to talk about the confidence that you needed to level up because I know just because you're my sister, that uh that as you grew and your business grew, and the demand for makeup by Lynette Damar really became in itself a status symbol. How did you decide then to it was time to raise your prices? And what was that process like for you?

SPEAKER_02 15:51

Um, uh, one of the the big reasons for raising the prices, uh, it's a it's a long list of things. Uh obviously, the the one big one of obviously is inflation. Uh another is uh the cost of cosmetics, obviously, has also gone up considerably. Um and it also was for me to target a certain clientele. And I did learn throughout the years that that certain clientele, they do have more respect for you uh when they hear a certain price point. Um and, you know, these are, you know, these are well-to-do people. And this is something that they do all the time, uh, have their makeup done professionally for these events. And uh it I think it was mostly uh it was something that just needed to be done after working all of these years trying to level up. It was like, okay, there are so I can tell you that the majority of makeup artists out there are still charging what was being charged when I was being trained as a makeup artist. They're charging the same pricing from 15 years ago. And and at that point, it's it's unfortunately a set of bad standard for so many people in the industry. And of course, when I started out, my pricing was lower because I had to build up not only that level of experience, I had to build up that clientele. And then once my reputation got to where it did, because again, the because of where I live in South Florida, there is a many ways a small community of of those people that are wanting uh who talk amongst each other in that mitzvah environment. And the more and more my name got known, yes, at that point I I needed to uh set a standard for where I was experience-wise, just like I've told clients year, you know, even years ago, who said, Well, why are you so expensive? Other, you know, my makeup artists last year didn't charge nearly that much. I've heard that quite a bit. Well, most makeup artists aren't charging that. And my answer has always been everybody is going to charge depending on their level of experience. I go, what somebody may charge coming fresh out of makeup school is not going to be the same price as let's say Mario, who is very famous, who does Kim Kardashian's makeup. He's not going to charge that same price either. So everybody is going to charge depending on their level of experience. And that usually ends the conversation and they understand. And if anything, they respect me more for that.

SPEAKER_00 18:49

I'm I'll vouch for that because back in the day when I had the event planning business, it was the same thing. Uh, if we did a Bor Mitsu, uh a company in Long Island could do the exact same piece we did, and because of the clientele that they sold to, they would be able to get three times what we were getting for the same pieces. Exactly the same. But again, it's it's that buildup of clientele, it's being in the right. Um, I think like life insurance people and uh real estate people, they always talk about a book of business. And I think that most businesses that are in the service industry, like like Lynette is, like I was, you have a book of business. You want to make sure that you're using, you're getting to the same people all the time that they that you can raise your value, or there's a more a higher perceived value of what you bring as opposed to someone else.

SPEAKER_02 19:45

So maybe it's your dependability, maybe it's the fact that you do an excellent job, maybe it's the fact that you are at a certain price point, they won't pay less, they won't have well actually I'll I'll tell you that I just had uh a woman who I did her daughter's bot mitzvah about five years ago. And she called me uh just recently and she said, Lynette, she's I always said that if I ever got married again, you would be the makeup artist. And one of the night, and she goes, I have not booked a photographer, I have not booked a vendor or a location, a venue is what I meant to say. She says, I have not booked a venue, you're the first person on the list. And she gave me the nicest compliment. She said, The reason I wanted to make sure I got you, she goes, because Lynette, you respond immediately. Anytime I call, text, or email, you respond immediately. In the past, when I did my daughter's bot mitzvah, these vendors they weren't responding to me three weeks until three weeks later. She goes, you know, when you're in the room, she goes, You're such a pleasure to be around. You make the whole, you know, event fun. And that that was a huge compliment. So there was that part of me knowing there is a theme I've been told many, many times, that there are a lot of makeup artists and hairdressers who actually flake out and don't even show up to the person's event. There are companies uh that hire out young girls, you know, who were, you know, maybe teenagers, young 20s, and they find out on the day of these people's wedding, these girls don't even show up. They're like mass-produced companies. So that was another reason, too, knowing that I am giving dedicated, individualized service, that my pricing needed to reflect that.

SPEAKER_01 21:44

Excellent. And I and I hope that people are taking note of how important this process is, how important that you understand your worth and your value, and that when you start to market yourself based on your experience. And your level of expertise, that people do respect you more. You actually have, I think, an easier sell of yourself when you're being referred, when people say, you know, this is the only person I would recommend. There's a lot of cachet to that. And when you start to see that your business is doing that, right. Again, now it's time to start looking at your pricing because you could either do 10 people at this price or five people at this higher price. And now you're working smarter, not harder. And all of your due diligence starts to pay off. Now, uh, I also want to, because you are a makeup artist, we got to get a couple of makeup tips in here for us. But it's also we know that men and women, uh, are especially the people that are watching and listening to our podcast are business people, and you still need a professional headshot. And so, what do you tell the men who do not think that they need a little touch-up?

SPEAKER_02 23:14

Um, it is a matter of explaining how lighting will affect them on camera. Uh, there was a law firm that I went to, uh, and the that hired me just it was all these lawyers, some men, you know, some female, but most of them were men. And the uh the man who's in charge of the law firm, he said, yeah, because even with these young, good-looking men who we didn't think needed makeup, we realized how completely washed out they looked on camera and how they did need uh they did need some makeup and just how much more presentable they looked on camera. So, you know, letting uh these men know, listen, we're not looking at doing lipstick and eyeshadow and blush, you know, we're just going to give you just more of a flawless look so that your skin shows up better on camera. And and they this is going to be a very simple light application, but enough that you know you look more presentable on camera.

SPEAKER_01 24:20

And do you have an example for them for anybody who for any of the men who feel a little pushback? You have a famous story, I think, that you tell some of your men clientele.

SPEAKER_02 24:33

Ah, that was a story, yes. There was that famous story with John F. Kennedy and Richard Nixon, uh, where they approached uh Richard Nixon asking if he would like a little makeup, and he didn't want to look, he wanted to seem very masculine next to John F. Kennedy and said, No, I don't need any makeup. John F. Kennedy did do the makeup and he just still looked so much more presentable on stage. And I think it was one of the first times that a debate was being televised, rather, because they said many times that if people only listened to them on the radio, it seems that Richard Nixon actually did a better job performing. But because of people seeing him visually and seeing a young, good-looking John F. Kennedy, that that unfortunately, not unfortunately, I shouldn't say that. I take on what slide you're on. No, didn't mean that. Unfortunately, he did do a better job, I should say.

SPEAKER_00 25:33

But yes, I think that speaks to, you know, men, men often will push back. I'm not putting makeup on, you know, and and I I think sometimes they have to really be told, listen, it is a question of of that washed out look or that uneven look. Um, you know, you're not going to be putting, you know, lipstick and they're not putting on high heels. They're just really looking appropriate and more professional, more polished. And I think that's a good thing. Exactly. That's an awesome thing. When you can get past that, then you're worth your your price. Let me tell you, you can get that through.

SPEAKER_01 26:06

And that's and that's the thing too. Um, is that something you recommend people do for their headshot that they get a professional makeup artist? I mean, somebody should do their hair as well. But makeup, yes. It's not something you should just do yourself.

SPEAKER_02 26:23

No, you shouldn't, because what so many people also don't realize is that you know, drugstore, you know, makeup, although some some can be actually very good, unfortunately, so much of the makeup has an SPF in it. And what a lot of people don't realize is that when there is a sun protection in your foundation, it can cause flashback. That's why so many people don't realize that when they they look themselves in the mirror and they think they look great, and then a photo is taken of them and they look white as a ghost, and that's flashback. So it is a matter of hiring that professional makeup artist who knows the right products to use, uh, the right, the right foundation, the the right powder, all those things, so that there isn't this flashback, and that when a photo is taken of you, it is so much more flawless and the and the coloring is is correct on you. And uh so yeah, even if you know you're someone who's used to doing your makeup on the daily as a girl, you know, having it professionally done, I I have several clients where they had purchased every single thing that I had put on their face. I just did it for a judge just the other day. She goes, Lynette, even though I bought all of the products, I don't know what it is that you're doing, that it still looks so different than when I do it. So, you know, it's I it's just a different hand. It's just different hands. You know, that the and you're you're seeing that person spot on. They're just doing it themselves in the mirror. It's it's just different. Right. Different hand and different eye.

SPEAKER_00 28:09

What was that? I said a different hand and a different eye. Yes, you were saying that you had that ability as a child. I think it's awesome. Uh, you know, to be able to do that. That's you see things differently than other people see them.

SPEAKER_01 28:22

So there's a a lot about shading and contouring. Contouring that, yeah, that yeah, I think would be very difficult to do on yourself. Uh unless you you know, unless you have the expertise to do so. Yeah, yeah. Exactly. Exactly. And I and I think it's and it's definitely worth the investment because we are more and more in social media and everything is so much more visual. And well, especially in they, you know, they want people to be, if you want to be taken seriously, have a professional headshot.

SPEAKER_02 29:01

Well, actually, the the judge that I did, I mean, the big joke was when she showed me what background was going to be used when she became a judge, and they were going to take her judge picture to put up on the wall. She showed me the background and I joked with her. I said, Oh, I said it looks like everybody is like a manager of publics, you know, for all of these judge pictures. And she died laughing. And I did her makeup, and to this day, she said, she goes, Lynette, you would not believe the compliments that I got and how her photo stood out amongst all of the judges. And she goes, So to this day, everybody's like, oh my God, we we now have to really up our game. And one of her friends, who also just became a judge, declined using me, and the results were up on the wall of the night and day difference from when I did her friend's makeup compared to everybody else. And yeah, there's there is a huge difference.

SPEAKER_00 30:03

That's a great testimony, yeah.

SPEAKER_01 30:05

Yeah, it was. It is, and it and but I think it's something that you know we uh spend so much money on our marketing tools, yeah, to get ourselves out there. And the simplest thing, I mean, have your makeup done probably falls through the cracks, or it's not something that you think, well, filters will fix it, put a filter on it, it'll be fine. But unfortunately, it there is something to having it done that gives you that extra oomph and polish, like Jane said. Yeah, absolutely. Recognize. Oh, and speaking of filters, how does that affect your work?

SPEAKER_02 30:49

As far as when uh a professional photographer does any editing on the pictures, but but also people's expectations. Oh, that's a big one. Um, that uh as far as social media, uh, I will that has a big impact on what people are uh trying to trying to explain what is real and what is not. So when I do have young girls and even moms who will show me photos on Instagram, you I do have to explain this is heavily filtered. This is not real skin. And I, you know, it's always been a joke amongst almost every professional makeup artist. We and I didn't realize it until I joined so many of these forums with pro professional makeup artists, and how they've all been shown the you know, a photo of Kim Kardashian. And so many, you know, women ask me, I I want this, I want this makeup. I want something natural like this. And so, what what I've learned though is when they are looking at that photo of Kim Kardashian, I go, okay, first of all, I said this is not natural makeup. What you're attracted to are the neutral colors, so she's got all browns and neutral colors. You're attracted to that. I go, but you have to understand this is heavy makeup, very heavy, a lot of contouring, but it's also been heavily filtered. Uh, so there is a famous makeup artist who runs a um a page who actually from the Emmys, there was all of these beautiful photographs of all the actors and actresses, and they all look so incredibly flawless. And he's an Emmy award-winning makeup artist. And he goes, Here are the real photos. And oh dear God, oh dear God, it it's it's uh yeah, you see uh all these people are human. This, you know, they do it is not flawless by any which way is this flawless. You are seeing all the skin texture, you're seeing the pores, you're seeing the sweat, you're seeing the oiliness, you're seeing where the makeup really is not so perfect as what is being put in these magazines. And he goes, Here's here's the real skin, here's the real makeup. So I purposely saved that post to show my clients, okay, this is what you saw in the magazine, this is what you saw on Instagram, here's the real photo. So, yeah, unfortunately, uh all the filters, Instagram has really taken a toll, I think, on a lot of people's psyche and uh their and what they feel like they should be looking like.

SPEAKER_01 33:40

Yeah, that's but it but again, it's it's nice to be brought back to the reality. And and what I think is so great is uh I know that in over the years, and and you telling me about some of the experiences you've had with different clients, some great, some not so great. But at the end, that how you are able to win them over. And I think that has to say a lot about your character and why your reputation is such, because uh not only do you care, but you give everybody this sense of, you know, I'm gonna make you look beautiful, I'm going to make sure you feel great about yourself. But at the end of the day, it's people love you. They they love what you are and uh and and what you mean to them. And I think when you you are so great at conveying that to people that they understand it's it's not just the makeup that you know people are gonna say they're beautiful, they're gonna say they're beautiful because they love this person. You know, they're happy for the mitzvah mother and the mitzvah girl and and her brother and you know, and everybody, but the I think you give everybody that little boost of confidence that they didn't have uh and and until you walked in and you made them feel beautiful before you even started. And I think that is one of the best characteristics that you bring to the table. And I think that's also why people admire you. Thank you.

SPEAKER_02 35:21

I appreciate that. I really do. I I didn't even realize I was doing certain things until uh one of the hairdressers that works with me, Robert, has said, Lynette, he goes, You don't realize this, but you make every single client feel good about themselves. He goes, I noticed that you always find something about them to compliment them, to make them feel good about themselves. And you know, I'll admit, I I, you know, once I hear a woman kind of tearing herself down, I actually do stop that and and explain to them, you know, just the power of our words and how listen, I said, all of us, all of us as girls and women, we all want to look our best. And I said, so don't don't do that to yourself. I and I will find something about them that really is beautiful. And I and I've never treated the job as a factory line. I really do invest my heart and soul into each person that sits in that chair. I truly do. I do put my heart and soul in there, and because I I do want so much. Because again, this is not a job that you do Monday through Friday. These are people who've spent one, maybe two years planning these events. So I'm, you know, most of my work, yes, is on the weekends. Do and then of maybe I've got my trials during the week, you know, the makeup trials, but the weekend is the main, you know, uh Hutzpah of my work. So it's um it is really important that, yeah, this I think that is what's different in what I do compared to some of the companies that have these, where they just hire, you know, multiple, multiple different employees to just send out onto these jobs, uh, is very different than the individualized service that I'm trying to give that particular person. Yeah.

SPEAKER_00 37:21

Definitely. You know, I I have to just say, make one comment. When you started to say that you you make them feel beautiful, there was a change in you, you just all of a sudden you lit up. You were just like, uh, this is what I do for them, this is the value I bring. And the confidence builder, I think, um, you know, a lot of people may think that putting on makeup is like putting on a mask, but I think it's just it it empowers people, it gives them more confidence in themselves. And you just saying it as you as you lit up, it's it's they're one-shot deals most of the time. They're not going to be doing this again. And you bring a confidence, and that's probably why you're in such demand, because your character, it speaks to the the person that you are and how you serve your clients. It's really amazing, and you enjoy it.

SPEAKER_02 38:12

Yeah, I do. It really was funny is that it wasn't until I walked into that room of uh of uh makeup school, where it was the first time in my life that I realized I was where I was supposed to be. Because I I'll admit, I I was lost for so many years, and my interest was always in fashion, and then only to be in a room full of girls and a teacher who all also had that same interest in fashion, so it all just kind of came together where they also were looking at fashion design, but then and then it ended up with makeup. So it was a lot of years of truly being lost and going back to the art that I loved as a kid and somehow got away from it, but then ended up being right in this room full of people of like, oh, that this is where I belong. Yeah.

SPEAKER_01 39:13

I think we all do eventually find it. And I think most of us, if we do look in our past when we were about anywhere between eight and 10, I think we all end up at this the passion that we had at that time. It's very interesting. But I've heard many, many, many stories just like that. And I and I'm so glad that you did find something that you love because you are excellent at it. I have to say, she's done my makeup, not today, but because I live in New York. But I go to Florida, I look awesome. The whole time on there. That's amazing.

SPEAKER_00 39:47

But I wanted to unbiased opinion, go right ahead.

SPEAKER_01 39:51

But Lynette, thank you so much for taking this time and telling us about your businesses, the unique challenges that you had, your amazing and brilliant solutions. And I just wanted to tell you, we are looking forward to having you come back to the right event and we'll talk uh maybe more makeup tips and more ideas that you have in terms of your referral system and things like that, because I know you still have a lot more to share. So, with that, my name is Celeste Camps.

SPEAKER_00 40:26

And I'm Jane Parmell coming to you from our first stereo right room. Thanks again, Lynette. It was great meeting you and great hearing all about you. And we're again in the right room.

SPEAKER_02 40:41

Thank you both.