Hey, Let’s Collab
The 'Hey, Let’s Collab 'podcast, hosted by Nadalie Bardo, collaboration strategist and online business owner, proves that collaborations aren’t just for influencers landing brand deals on Instagram. Some of the most profitable and impactful growth opportunities happen when creators, bloggers, entrepreneurs, and online business owners collaborate with each other.
Nadalie has generated over $200,000 in course sales and grown an email list of over 10,000 subscribers, all without ads, without a blog, and without consistently posting on social media.
How? Through over 100 strategic collaborations, including summits, bundles, joint venture webinars, podcast swaps, and in-person events. If it’s a collaboration, Nadalie’s probably done it, and now she’s sharing the behind-the-scenes strategies that helped her grow a profitable online business through relationships, partnerships, and creator collaborations.
This podcast explores how to collaborate with other creators in ways that grow your business, expand your audience, grow your email list, and create opportunities you couldn’t build alone. Through candid conversations, each episode breaks down the real relationships, conversations, and strategies that lead to successful collaborations online.
You’ll hear the stories behind profitable collaborations, including the Instagram DMs, emails, introductions, and chance conversations that made them happen. From learning how to collaborate with other bloggers to discovering creative ways to collaborate online, each episode gives you practical ideas you can apply in your own business today.
Every guest also shares their real “collab scripts”; the exact outreach message, pitch, DM, or email they’ve used to secure successful partnerships and collaborations.
Whether you’re a blogger, podcaster, coach, creative entrepreneur, or online creator looking to collaborate with other creators and grow your business in a more aligned, relationship-driven way, this podcast will help you create profitable partnerships, and unlock new opportunities online.
Hey, Let’s Collab
From One Pitch to $45k in 3 Weeks with Hailey Rowe
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Have you been wondering how to land the collabs that lead to years of revenue, visibility, and future opportunities? In this episode, I’m joined by Hailey Rowe, a business coach for health and life coaches, wellness professionals, and online entrepreneurs. Hailey has been using strategic collaborations to grow her audience, email list, referral network, and client base for years, and today, she’s breaking down how one small outreach message grew into a lucrative and long-term partnership. Stay tuned to learn how to hone your outreach skills so you can start securing the kinds of partnerships that provide value to everyone involved.
Keep listening to hear:
- Why collaborations help you reach a more targeted and engaged audience
- The details Hailey looks out for when identifying potential partnership opportunities
- What Hailey includes in her collaboration pitch to establish alignment, communicate her value, and give the recipient a clear reason to respond
- How to use email, social media DMs, collaboration calls, and personalized follow-ups without creating extra work for your potential partner
- The green and red flags Hailey looks for in collaboration invitations
- Why an engaged audience can be more valuable than a large but disconnected following
For anyone doubting if they have enough collab leads, this episode is the perfect reminder that you don’t need dozens of random partnerships to grow your business. If you’re ready to start pitching your own aligned partnerships, visit heyletscollab.com to download my free collab scripts and see real outreach messages that have worked for me.
Connect with Hailey:
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Website
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Listen to Hailey’s podcast, Health Coach Nation
Links:
Website: https://heyletscollab.com
Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
Collab Starter Kit: https://heyletscollab.com/kit
Blog: Blog - Hey, Let's Collab
YouTube: Hey, Let's Collab
Pinterest: Hey Let's Collab
Hey, it's Nadalie and welcome to the Hey Let's Collab Podcast. This is a podcast about how successful creators grow through collaboration. Every episode, we unpack one specific partnership from the first pitch to the final result. This gives you the full blueprint on how to collaborate with confidence and grow your business through aligned connections. Ready to get started? You'll love this week's collaboration. Every episode, we unpack one specific partnership from the pitch to the results so you can learn how to collaborate with confidence and grow your business through aligned connections. One of my aligned connections is definitely Hailey Rowe. We've done a few things over the years. So thanks so much for being here.
Hailey RoweThank you. I'm excited to talk about collabs. It's one of my favorite things.
Nadalie BardoYay, me as well. But hold on, y'all. Let me formally introduce you. Hailey Rowe is a marketing and sales coach and strategist for coaches, wellness professionals, and online entrepreneurs who want to book more clients and grow their online audience. She also hosts the Health Coach Nation podcast, 1% on listen notes. Weep boot. She's been named as one of the top 25 coaches in Chicago and one of the top three podcasts for health coaches. Since 2010, Haley has worked in the coaching industry and in business development slash marketing for startups, and you're incredible. Just in case anyone is wondering. Thank you.
Hailey RoweSo my first question for you is what does collaboration mean to you, like to your businesses or your business and your so collaborations, in my opinion, mean something that is a win-win for both parties and something that allows you to market one to many instead of one-to-one, because when you collaborate with somebody, you are getting in front of their audience and vice versa. And so it's, in my opinion, a more efficient way to market and it's more fun and it's more trusted because if you get introduced to somebody else's audience and they have vetted you and you know think that you're a good fit to give value to their audience, you already come in with a warmer intro. So I think it's a great way to market and it's fun because you're doing it with someone else because entrepreneurship can be pretty lonely sometimes. And it is something where um it's more targeted too, because you're partnering, hopefully, with people who share the same audience but do a different complimentary service to yours.
Nadalie BardoYeah. I love that. It's 100% true. So anyone who's listening and we use terms like warm audience, cold audience, can you break that down a little bit, Hailey?
Hailey RoweYeah. So cold audience would be people who are strangers to you, never seen you before. They're gonna need a lot of touch points to build trust. And touch points are pretty much anything you're doing to nurture them. So a post they see of yours, or they sign up to your email list, or you guys send a DM back and forth to each other. So touch points are required to nurture cold leads. Warm leads are people who've maybe already had a couple touch points with you. Maybe they've expressed interest at one time or another in one of your free things or paid things. And I would say hot leads are the people who've actually like really expressed interest in your paid stuff or booked a discovery call with you before, or you know, are wanting to sign up for your program and learn more about it, or they're coming to your webinar and asking questions. So when it comes to marketing, we want to balance how we're speaking to each of those different lead categories.
Nadalie BardoI love that. And the beauty of collaboration is that you get to, it's like you pass go, you're you get that speed run past being a cold lead. It's like being introduced by a friend. Like if you go and someone's like, hey, I have this, my my friend Haley's amazing. You'd love her, you guys would vibe. You would immediately like skip past all those first like suspicions of like, I don't know who this person is. Like, you know, you just walk in with a level of trust. And to me, that is the beauty of collaborations. You can, you know, speed run to be someone being cold, not knowing who you are, to having that like personal introduction, which to me is like so much more it, I don't know, like more transformative, more amazing than like you trying to like warm up a cold beat. So anytime you hear those terms, like cold, warm, or hot, that's what we're talking about, in case you know, you're not aware. So just to continue talking about what role has collaborations played in your business? Because you've been at this since 2010. You know, you have so much experience. Like looking back, you know, how would you rank collaborations as like a choice you've made or strategy? Like, what does it meant, you know, for your business, for your bottom line, for everything?
Hailey RoweYeah. So originally when I started my business, I knew that I wanted to have a podcast because I was really into podcasts myself. And I thought that would be fun and that would be a good excuse to talk to cool people. And I didn't realize at the time it was more just because I wanted to, but I didn't realize at the time that it would get me into the world of knowing more people within my field, starting to do collaborations. And so to me, I wish I would have like paid attention to that sooner. Cause at the beginning, I was just like doing the podcast, and then that was about it. But now it's kind of like a lot of the people on my podcast I collaborate with regularly in different ways. And so it's been something that number one has grown my email list because, as you know, when you do a partnership with somebody, a lot of times you'll promote your lead magnet or freebie. And if people get on your email list, number one, they're gonna see your stuff more because if you think about social media, people are just swiping through and three to six percent of your followers like see it versus email, you might get at 18% or above open rate, which is already way better than social media. So to grow your email list with partners is a very helpful thing, and it has been in my business. And also it has become something where you can um have affiliate partnerships, you can, you know, regularly kind of keep the same partner, so you're not always reinventing the wheel with your marketing all the time. Now, not to say I don't continue to meet new people and network and all of that, but it just becomes like an easier thing for your marketing. And so for me, it saved me a lot of ad spend, I think, because I've just been able to leverage partnerships. It's grown my email list, it's grown my clientele because of referrals, and it allows you to get more visibility. I get people saying, Oh, I heard you from so-and-so, or so-and-so told me to reach out. And um, it's just been really helpful and it's become too a big part of my uh what I teach to my clients now because it's worked so well. And a lot of times they are starting out and they have zero audience. And I think a lot of people think, well, if I have zero audience, no one's gonna want to collaborate with me, which is it's not always true. And there's other value you can bring to a partnership. You can make it really easy for them, you can make all the promo assets, you could, you know, share it where you do have at least some Facebook friends or whatever. And you can also start small. Like, so I didn't start reaching out to some huge influencer to partner with when I was at the beginning of my business. I kind of started where I was at and worked your way up, and and then it kind of built.
Nadalie BardoI did the same, like when I first launched my Pinterest course in 2019. I launched with the webinar, which we've done together. And I didn't reach out to any strangers. I literally started with like, okay, who do I kind of know from maybe Facebook groups, from you know, like when you're in the all when you're an online creator, if you kind of like just peep your head up a bit, you'll notice the same faces pop up in, you know, the online spaces. So I just like made a list of five people who I had become friends with, you know, through this journey. And I was like, hey, can we do my webinar for your audience? And that's really where it started. And I completely agree with you on the repeat ability of it. Many of the guests you all were here on this podcast. I've done my webinar with them not once, not twice, some of them three, four times, and they're blocked in for the fifth time in this year because it just it's something that's reliable, you know. I think it's a safer bet, like knowing that hey, we did it once, we did it twice, it went well. Why not do it a third time? I love that. So, what specific collaboration are we unpacking today?
Hailey RoweYeah, so I am gonna share a partnership. I won't name the company just because I didn't get their permission, but um, a company that I partnered with because I take discovery calls, and one of the things I always ask is um, you know, what's your background and how did you get into it? I work with a lot of coaches and a lot of online service providers, and a lot of times they do a certification. So for me, hearing over and over that these coaches are doing a certain certification program, I was like, wow, how interesting. I'm working with all these people from this school. I should reach out to them to collaborate. And um, so it's a partnership with a school. And I can't actually remember exactly how we connected. I believe what happened was they had a podcast and I had a podcast. And I think I had reached out saying, you know, hey, I'm I'm coming across a lot of people from your school, it would be really fun to collaborate. I know just have a podcast, maybe we can explore that. And then we started the relationship. And I think it's a big important lesson to hear this. Where if you're like, oh, well, the thing I want to do with my collab partner is I want to do a guest webinar for their audience, or I want to do, you know, I want to be a part of their summit or something like that. I didn't go in saying, like, oh, it's all the waste unless I get to be on their summit or whatever. It was more like, let's start the relationship. And then what happened was I think we did the podcast. I had them online and vice versa. And then what happened was more collabs. And the more the podcast was helpful. I did get leads from it, but what was even more helpful was when we reconnected and I was a speaker at one of their online events. And then what was even more helpful, so I think I got a couple hundred email leads from that, yes, is stacking up. And what was even more helpful was when one of my clients was speaking at their events and said, Oh, Haley, so great. And then more people. So, and then I did it again the next year. So it was all building up, and I think that's one thing that if you're gonna do collabs, go deeper with the ones that are working for you rather than wider with a bunch of random people because you might only need a couple really good partnerships to really get to whatever your your target goal is.
Nadalie BardoHey, pausing the episode because I really wanted to tell you about my collab starter kit. It has everything you need to start collaborating, even if you've never done it before and don't feel expert enough. With a step-by-step guide, outreach templates, tracker, and more, the kit takes you from I know I should be collaborating to I'm ready to send my first pitch. It's available at Hayletscollab.com for $36. But if you sign up for my free collab scripts, you'll unlock a special discount. Link in the show notes if you're ready to start collaborating with confidence. Love that. Like you can just like I'm constantly like pitching new ideas, right? So even with you, like we've done things in the past. I'm like, podcast, Haley, like you're one of the first names I wrote down because it's just like there's an ease, there's a trust. And especially if you are listening and you're like, okay, I'm just starting out. This is gonna be my first collaboration. If you hit it out of the park, if you show up and you, you know, whether you're teaching something or you make it so easy and it's a great experience, of course, they're gonna wanna say yes to you again. So I think sometimes even starting with a smaller yes, like knowing like maybe your intention is like, okay, they have a summit, I'd love to be invited, or they have a conference, or you know, I wanna be in their newsletter. That can be your like vision for that partnership, but you can come in smaller, like you know, um, can I write a blog post for your blog? Can I be on your podcast thing? You know, more uh easy guess, right? Then so we have the actual email that you have. Could we read it? Also, just a reminder, everyone anytime we're dissecting an email or a DM, head to the website, hayletscollab.com, click on that link and sign up and get those collab scripts and collecting them for you all so you can use them as inspiration for your own outreach. Yeah, so let's share it. You don't have to read the whole thing if you don't want, but like let's just explore it. Or can I pull it up? Yeah, you want me to read it? Sure.
Hailey RoweIf you have it already, that'd be great.
Nadalie BardoOkay, awesome. So I came across the mysterious something program and see a strong alignment with the audience I serve. Would you be open to exploring a collaboration? Work with aspiring coaches and certified wellness and life coaches who often want to expand their certifications and areas of expertise. Perhaps we could establish a referral partnership or guest training for each other's audiences. I have an online community of over 25,000 coaches, healers, and other wellness professionals, helping them start and grow their businesses and clientele. If anyone's been listening to previous episodes, we talk about saying, like, this is the little bit of the, I don't know, like the chest. You're like, this, you know, the 25, you know, thousand coaches, like making yourself, I think, seem like someone they would want to partner with. Is that why you mentioned this, Haley?
Hailey RoweExactly. So I added up my network at the time of LinkedIn, Facebook, email, Facebook group, all the things. And you want to establish why they would want to partner with you. So, you know, it's if you don't have a big audience, you don't have to use that. You could say I have 20 years' experience in whatever expertise or, you know, uh whatever it would be, but you do want to add something because everyone's busy and we want to highlight, like, why would they even want to explore this with you? You don't want to go on and on about yourself, but you want to have at least like one sentence where you're just highlighting like what would be in it for them.
Nadalie BardoIt could even just be pulled right from your your bio, like your short bio, where you're like, this is who I am, this is what I've done, this is who I serve. I think you we should just be really clear. And something I've noticed, and we'll maybe we can talk about this a little more, is when I get um like random invitations to collab and they're just not clear on even what the collaboration is, you know, who their community is. Like it's just super vague. So I think giving, you know, some uh strong reasons why they should say yes. And then you go on to talk about your podcast, which is literally ripped right from your bio. I also have a podcast in the top and one per the top one percent of listen notes with past guests including. And then this is where Haley's like, name drop, name drop, name drop, right? So excited to talk more. Thank you. Once again, if you want to see this email, sign up for those collab scripts. How did this email go? Like, walk us through it. Yeah, so this email went very well.
Hailey RoweWe had a co-play call. So usually the next step is a collab call. Now, nowadays I have a collab guide, which actually is a pro tip. If you're getting so many collab calls and they're like you're sorting things out and whatever, and you want to make the whole process easier. Before I would have a call and we talk about what do you do? What do I do? What kind of collab might make sense? Where do you market? Where do I market? Okay, let's pick something, let's start somewhere. Here's the next step. So you can do that all day, every day. But what I've started to do now is also have a guide that I say, okay, you know, let's say they say yes. Let's what do you have in mind, or what should we do next? Should we have a call or whatever? And sending the collab guide, which gives an overview of here's different ways I partner with people. Here's a topics I could speak on. I have a referral program. Here it is, you know, like and a little overview, not something super long that gives them like homework, but just to say, yes, let's have a collab call. If you want to take a peek at this so that we can figure out which resonates, like what kind of collab swap rev resonates with you, and send that to them to kind of check out if they want, it makes the process so much easier. I've had people be like, oh wow, that was really helpful. Because now our collab call is 15 minutes instead of sorting through all of our ideas, you know, like so it's um something too that you can incorporate if you want. But usually the next step, and in this case at the time, it was a call and then we planned our collab.
Nadalie BardoDo you remember what your subject line is? Or if you're sending more of these type of emails, what do you usually put as your subject line?
Hailey RoweYeah, so so many of my and this happens with my clients too, because I look over their collab pitches, they'll put the subject line like a collaboration opportunity, or you know, something where it's like, oh reason why I get yes, it's direct, but it it all it screams like here's more work for you to do. You know, so the way I like to make the subject line is something like you know, connecting or idea or a question or like something that isn't like, oh, when I open this email, it's just gonna be more steps for me. Shoot. You know, yeah. And I also have experimented now when I do collab pitches. I sometimes find that reaching out via social media DM instead of email gets a faster response or it gets me to the right person to connect with. Because sometimes what happens is I'll reach out through social media and they'll be like, oh, we don't handle that, but you need to talk to Dave. Here's Dave's email, and then I get the right person instead of the general like support email.
Nadalie BardoFor that DM, what do you usually say? I know we only send money, but it's pretty much the same thing.
Hailey RoweYeah, is it shorter? Because it's a DM. It is a little shorter, yeah. Sometimes I take out like the perhaps we could do maybe this or this, or sometimes I'll, you know, take out the 25k community because they could click on my profile and they can see, oh, on LinkedIn she has you know this many followers. So I have experimented with doing shorter and longer, and honestly, both have worked. So it's more of like looking at the person and their audience, and if you need to tighten it up a little bit or tweak the audience slightly, that you know, you could or tweak like the topics you could talk about for their audience because it's not a fit for somebody else's, like you can personalize this um and test doing a longer version and a shorter version and see what sticks. But both have worked. And honestly, as long as you space out your paragraphs and don't have super chunky ones um and don't exceed like the Instagram limit for sending one message, and you know, you don't want to send two huge chunks. Um, you shouldn't be okay. You ever send a voice note or only if you know the question? I you know, I have. It's just that I know for me, I don't love listening to voice notes because I'm like, what if I'm at a coffee shop or it's loud or I'm in the car? Like, I I would rather read it in my own time. So I just I don't send a ton of voice. I used to love voice notes and like only do voice notes, but I find that on the other end, I I don't love receiving them, so I don't like do that as sending them as much.
Nadalie BardoI do love that they have the transcript now. Like sometimes I want to listen and sometimes I just want to click and like you know, scam through. it and I do think it's easier to review details in text form than having to like go back and like listen again. Like what did you say? Like what's your podcast?
Hailey RoweLike in you know you're right. And I do think it adds a like personal touch and some authenticity. So I guess that that is because you know with the pitches you could copy and paste and sometimes people don't like feeling like oh you know it's a copy and paste thing. So I guess the voice don't kind of negate that. But I don't know. I just I guess I have mixed feelings.
Nadalie BardoI think for me my like healthy medium would be like I would do the message short message maybe broken up a couple message reach out and then maybe I don't hear from them or maybe it's been a while since they've replied to be like hey girl just yeah like hope to connect with you. Like not gonna send them like a five minute voice note.
Hailey RoweOh for sure. No you bring up such a good point that actually for the follow up it could be a great thing because you're taking a different method like when you're following up you don't no one wants to be that person that's like hey it's me checking in again bumping this up hey it's me again. Like you want to follow up in unique ways. So like sending a voice note like hey I just saw you were named as one of the top companies for blah blah blah in orbs. Congratulations I would love to reconnect about our you know if you're open to collaborating. So that would be like a great use of voice note because you're changing it up you're saying something authentic obviously hopefully um and that could be a good way to follow up for sure.
Nadalie BardoYeah and it's definitely not copy and paste. I don't think we can do that. Amazing okay I have got like speaking of like what works what doesn't work think about any collaboration invitations that you have received and what made it an easy yes what were some green flags that you know if you got an email it wasn't like a oh it was like a oh okay I'm a reply to this like you know what are what have been those green flags for you? Oh my gosh.
Hailey RoweSo what comes up for me when you say this is that actually now my brain's flashing all the things I say no to instead of what I start next. So what what do you say yes to at least one so what I say yes to is when they clearly understand what I do like that oh I see you work with this niche this niche and this niche and I you know and they have a clear idea in mind and they're direct. I actually don't like when people are like beating around the bush and not like saying their intention for reaching out. So I like clear I like direct I like not a super long message it takes me 40 minutes to read and that those are the ones that I typically and and that present like a clear next step idea like should we have a collab call or you know do you want to brainstorm ideas or or whatever. Those are the ones I say yes to love it.
Nadalie BardoI also agree like sometimes the email will be super long but there's like no actual information in there like you're not telling me what it is you're not telling me what it is I get so confused about that. I'm such a fan of like just sending a booking link. Like if they're interested I know they're just gonna click and do it and it just cuts down on that back and forth especially like if I'm reaching out to you I want you to say yes. So I think like I make that an easy yes. Love it.
Hailey RoweOkay so let's go back to the horrifying flashbacks like what are the red flags that you're just like no yeah okay so I get emails I probably get I don't know how many emails a day about pitching to be on my podcast and you can tell they it it's like a topic that I would never cover on my podcast like oh do you want to interview this plastic surgeon about like breast implants on your podcast about business like what why are you reaching out like are the breastplants is that an analogy for something like your business is a boob like I don't know where they would know either but it's like a I could tell it's a mass cold email campaign. And so I'm like no thank you. And then also when people send me like hey can you you watch this video of mine with this password you have to use to like log in to watch the video about my product and then we can call like if you're giving me homework to like so weird. I mean it's all yeah like oh yeah I've gotten that on LinkedIn a lot it's like hey I'm gonna send you this video about my product can you watch it and here's the and then there's a password I'm like there's an extra step for me secret that's my question I hate I hate when and it's not like quite collaboration it's like when people try to like get hired and they've like filmed some video where they're like reviewing my stuff and I'm like delete my likeness from your loom I did not consent to this exactly and the other thing I don't like is the bait and switch where it's like oh I want you to be on my podcast but we need to have like an information call first and then we need to have the it's fine to have a call before the podcast but what and I've had this happen before where you have the call and they're like grilling you about like what's your business challenges like what are you and and I can tell they're like trying to like oh well we actually do content services blah blah blah here's the service what do you think and then it turns out to not be like a collab it's like oh we're trying to sell you or I had a podcast interview and then after they're like can you stay on a couple minutes and then they start going into a presentation about their services and I'm like I didn't ask for that you know like when you walk into the wrong uh you know like you're looking for a location and you clearly walk into the wrong building and you're just like wait what what is what is this? Exactly so those types of things I don't love. So um and it's don't get me wrong if someone has expressed a challenge to you and you think you can help them you can ask or invite them to something or like I'm hosting a free workshop or or whatever but don't go into your whole like presentation at pitch without first getting interest or permission. So I would say and I'm trying to think if there's anything else um if they don't if they do the exact same service as me I you know I prefer to or value misalignment right so there's two things like if they if I don't see that our services complement each other it's not that I won't I've collaborated with other business coaches before for sure and it's been fun but usually we have a key differentiator like they focus on Facebook ads and I focus on LinkedIn organic marketing collabs things like that. So you want to find someone who compliments what you do as opposed to like oh we kind of teach these yeah yeah and then the other part what was the other thing I said um the oh the values so if I look at someone's profile or something and I see I can tell like our audiences just we don't have the same maybe they work with like teenagers and I work with like 50 year old women. So it's like you know there's times too or they swear all the time and it's like not a wholesome brand and I'm pretty wholesome. So like that kind of value system might be well and drop any f bombs in this interview.
Nadalie BardoI don't care I don't care it's just not a part of my you know brand no one's sworn on the podcast yet but it's early days early days anything could happen I love that that's really great advice I would say it's just reminding me about also being invited to like an online magazine will outreach and be like oh we want to feature you for this and you reply and they're like actually it's a $500 fee.
Hailey RoweAnd I'm like I'm good and then they won't stop following up we've all gotten those before or you want to be a speaker at this event and then it's like $5,000 to be a speaker for my speaking program.
Nadalie BardoRight right oh my gosh okay so speaking of all thinking back to all the collaborations you've done over the years what have been the tangible results of those collaborations for your business you know whether you want to throw numbers for revenue whatever like whatever you feel comfortable sharing.
Hailey RoweSure. So one of my collabs led to one of my highest paid months and I think it was like 40 to 45k revenue in three weeks or something like that. So that was cool. And then I would say I would say one month when I did a partnership with someone in particular I think I got 20 discovery calls which was awesome because calls you know sometimes you're using ads sometimes they're trickling in and but when they all come in at once and it's one main source that's very nice. I would also say that can I share one of my clients recently too there um flex those muscles well one of my clients did a webinar a guest webinar for somebody who was within her niche and she was she has like no had no big email list at all like she was just starting out and she got 550 email subscribers in a series in like two to three days. So when you can find that right now every partnership doesn't equal automatically all of these things right you have to kind of sift and sort and find the right opportunities and sometimes you have to do a lot of partnerships to find that but those are just some examples and then you know what's funny is Nalie is like I've had like big podcast guests and I think like oh that's gonna be the one and what ends up happening is like sometimes it's people with small audiences that are just super engaged. Like they're really invested in them.
Nadalie BardoAnd those are the ones that I'm surprised about because they don't have as big of an audience they don't have as big as a reach but their people are just like dying they're like punching above their weight class like it's you so anyone who's listening and you're like I don't have a big audience like if you have an audience that like loves you opens your emails replies like is so engaged I think there's so much you have an advantage because I think a lot of people who get super big they're like not even scrubbing their lists anymore. They're not cleaning their email list they've got people on there who haven't opened an email in like three years just to say like I have an email list of a hundred thousand but maybe a thousand or ten thousand are actually engaging. So yeah I I like this is all really great feedback and I think you'll learn the more collaborations you'll do you'll almost be able to like read the tea leaves before the collaboration even happens like because you've done so many and you'll know the signs that oh this is going to be great collab or maybe I don't collaborate with this person anymore which is totally fine. I think we're all learning you know like the only way to learn is to like do the thing exactly yes amazing so a new question I've thought of and I feel like it's a great one to end on is what type of collaborations are you open to? So if someone is listening to this episode and they're like Hayley Rose Gray what are you looking for Haley?
Hailey RoweThat's a great question. So I love doing guest trainings for each other's audiences um I've spoken for memberships, masterminds, you know, free eat your email lists like done guest webinars, things like that. And vice versa I do the same with my audience sometimes um also freebie swaps so if you have a lead magnet that would be relevant for my audience and vice versa um that's always a fun thing speaking at summits or bundles I love doing those podcast swaps those are fun and then even just social media shout outs sometimes can be an easy thing to do. So I'm open to all of those things and you know I'm always adding to my referral network. So if you do something that would help coaches like you make websites or you you know do a done for you service for them or something like that. That could be really helpful because sometimes my clients come to me and they're like I really want to outsource blank or do you know anybody who does legal contracts or something like that. So I love referring people. Yay you heard it here and what is your gift that you have for our listeners so they can click and connect with you yeah so I have a free from crickets to clients series that takes you through how to create that email freebie that you can use for collaborations that you can use to grow your list and then also what do you do once people are on your email list? So um how do you nurture them? How do you go from what we were talking about at the beginning of this podcast cold lead to hot lead and signing up so it's available at hayleyroe.com slash live event all one word.
Nadalie BardoLove it and it will also be linked in the show notes and all those things. And just a reminder if you want to see Haley's uh collab script it's going to be available for you on the site as well. So thank you so much Haley this has been so great. I feel like I have so much to think about like elevating my own collaborations. I hope that we can continue to collaborate wishing you an amazing year. And thanks everyone for listening be sure to click the buttons you know the subscribe share this with a friend go get your collab scripts all that good stuff and I will see you in the next episode. Thanks for tuning in to Hey Let's Collab. If you're looking to kickstart your collaboration game and land that dream partnership check out hey let'scollab.com and download the free collab scripts to get started