TikTok is having a huge effect on the music industry - but is it for better or worse?
In this bite-size podcast, we've compiled the best TikTok chat from discussions with industry experts, so you can know how to implement the platform best, or whether it's even for you at all.
Speakers (In order)
Damian Keyes - Musician/ Founder at BIMM
Abbie McCarthy - BBC Radio DJ and Presenter
Chelsea Wood - Artist Manager at VDM Music (speaking on her artist, Nina Nesbitt)
Andy Knox - Director of Commercial and Streaming at Virgin EMI
Liberty Wilson - International Marketing Director at Warner Music