Power of Expertise

In this week's episode of Your Best Day Yet, Chief Victory Officer, Eric Guy, sits down with business life coach and visibility strategist, Lorene Cowan! Lorene shares her entrepreneurial journey — from childhood hustle to building The Experts Tribe, a platform helping aspiring entrepreneurs turn their expertise into thriving businesses. She and Eric discuss the power of expertise, the importance of market research, and why building a strong foundation matters for long-term success. They also dive into Lorene’s exciting new venture — Yoke, a dating app designed specifically for entrepreneurs looking to build lasting connections. 🚀

Takeaways:

✅ The Power of Expertise – Lorene highlights how everyone has valuable expertise to share, and success comes from identifying your niche and confidently offering your knowledge to the marketplace.

✅ Market Research is Key – She emphasizes the importance of talking to your target audience to understand their true needs — and adjusting your product or service to meet them.

✅ Starting Smart – Lorene advises entrepreneurs to start with a minimal budget, testing ideas and building traction before making big financial investments.

✅ Building a Legacy Together – With her new dating app Yoke, Lorene aims to connect entrepreneurial minds, fostering relationships where partners understand and support each other’s drive and vision.

✅ Mindset Matters – Lorene encourages listeners to overcome self-doubt, reminding them that if they’ve conquered a challenge before, they can teach and help others do the same.

More of Lorene: https://coachcompare.com/coach/3914-lorene-cowan

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