The Business of the Bus: Driving Development

This week at NSTA: The Bus Stop- Executive Director Curt Macysyn welcomes first-time guest Matthew Bushland, Director of Enterprise Strategy at North America Central School Bus (NACSB), 2026 NSTA Annual Meeting & Convention Business Development Committee (BDC) panelist, and NSTA BDC member. Matthew shares his journey into the student transportation industry, discusses his day-to-day role supporting strategic growth and partnerships, and explains what “bleeding yellow” means to him as a reflection of serving school districts, families, and communities. Curt and Matthew also recap the recent NSTA Annual Meeting & Convention in Denver, highlighting key takeaways from the BDC panel, “Doing More With Less: How Contractors Can Best Partner with Service Providers,” and explore why collaboration is critical to developing best practices and solving industry-wide challenges. The duo chat football, and cover Matthew’s time as a Notre Dame alumnus and walk-on football player, as well as Notre Dame's upcoming football schedule. Finally, the episode wraps up with Matthew sharing where listeners can learn more about NACSB and its commitment to advancing student transportation. Become a podcast subscriber and don't miss an episode of NSTA: The Bus Stop - NSTA Vendor Partners should reach out to us to take advantage of our comprehensive advertising package that reaches your target audience - student transportation professionals!