Denim Talks

Sanjeev Bahl, founder and CEO of Saitex, talks happiness, disruption and the limitations of the current sustainability conversations.

Kingpins Media

Sanjeev Bahl is tired of talking about sustainability.

As the founder and CEO of Saitex, a fully vertical textile company that spins and weaves denim from yarns they have dyed with sewing factories in Ho Chi Minh City and Los Angeles, he has received numerous recognitions for the company’s socially and environmentally conscious stance. But he said, the goal from the outset was just to do the right thing. And today, Bahl is still waiting for apparel to commit to making the necessary investments to stop the “race to the bottom” that’s impeding advancements and adoption of available climate solutions. In the meantime, he’s committed to taking a holistic approach to environmental and social stewardship.

Here, Kingpins founder Andrew Olah and Bahl, let us in on one of many insightful conversations the two have shared over the years as they’ve grown and evolved their businesses. The two old friends discuss their similar outlooks on life, why measuring success based on a country’s GDP is insufficient and how AI will really transform the denim business.