Denim Talks

Andrew Olah and Salli Deighton

Kingpins Media

Salli Deighton got her start at Wrangler and Lee and went on to build a career working in denim design and product development for some of the largest retailers and brands. 

The latest project for the U.K. native is close to home — quite literally. In early 2025, she plans to open LaundRE, a denim laundry in the heart of London. The project is many years in the making but now is poised to officially open. Once fully operational, Deighton said the facility will be able to process 1,000 units/day. 

Kingpins founder Andrew Olah recently caught up with Deighton to discuss the impetus behind the project and her plans for its future.