The Hollywood Saloon
Enter the swinging doors of the Hollywood Saloon, kick up your spurs and get drunk with knowledge as Andy and John spin tales from the cinema trails. So strap on the six shooters and get ready for a showdown as the good, bad and the ugly of filmmaking is given the campfire treatment, where outlaw commentary rules the town. Tune in each week as the Saloon opens it s doors and examines what happend Once Upon A Time in Hollywood.
The Hollywood Saloon
Saloon Shots 3 - Senequelphobia
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Andy Siems John Jansen
In today's cluttered, branded marketplace, the early perception of a film can make or brake an opening weekend. A recent case of announcing a sequel to a film months before it's release has become commonplace. This senequelphobia, or fear of not announcing a sequel before a film opens is sweeping the halls of Hollywood like a virus on a rampage. No branded property is safe as a standalone feature anymore. Without announcing a sequel in advance, the audience might think it's not very good or worthy of a sequel. So senequelphobia settles in and executives everywhere are now spending more and more time plotting exactly when to release the announcement of the sequel, sometimes even before the first trailer or poster is released.