Companies that put culture –– rather than profit –– first are more profitable. That is the message from this month’s Ruch Riff’s guest, Gustavo Grodnitzky, Ph.D., best-selling author and speaker. With the war for talent accelerating, culture is critical to support business goals and the “human capital need.” In this engaging, 6-minute conversation, hear more from Dr. Gustavo on the role that connections and belonging play in creating a winning workplace culture.