Understanding Market Disruption as a Competitive Advantage

unPACKed with PMMI

unPACKed with PMMI
Understanding Market Disruption as a Competitive Advantage
May 26, 2021 Season 2 Episode 61
PMMI

Renowned keynote speaker and expert on marketplace disruption, Tom Morrison, president and CEO of Tom Morrison Associates discusses what was shaking up the packaging and processing industry before COVID as well as how the past year added some new, potentially permanent disruptions. He lays out a classic good news/bad news evaluation for the next 5-10 years. Economically, the industry finds itself in one of the largest booms in our history while facing the lowest amount of qualified employees to handle the workload necessary to meet demand. Automation, ingenuity and an ability to remain nimble remain keys to success, and Morrison offers guidance on staying up to speed with a constantly evolving landscape.

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