{"version":"1.0.0","segments":[{"startTime":30.703,"endTime":32.763999999999996,"body":"You're listening to Podcasting Made"},{"startTime":30.703,"endTime":32.763999999999996,"body":"Simple."},{"startTime":32.763999999999996,"endTime":34.885,"body":"I'm your host, Alex Sanfilippo."},{"startTime":34.885,"endTime":39.588,"body":"For this episode's guide and resources,"},{"startTime":34.885,"endTime":39.588,"body":"please visit podprose.com slash 263."},{"startTime":40.429,"endTime":42.349,"body":"And now let's get to the episode."},{"startTime":44.11,"endTime":47.631,"body":"More than ever in podcasting, on either"},{"startTime":44.11,"endTime":47.631,"body":"side of the mic, as a guest or as a host,"},{"startTime":47.631,"endTime":50.712,"body":"we are seeing this desire for more come"},{"startTime":47.631,"endTime":50.712,"body":"into play."},{"startTime":50.712,"endTime":53.354,"body":"Here's the thing, we want to release more"},{"startTime":50.712,"endTime":53.354,"body":"episodes if we're a host."},{"startTime":53.354,"endTime":55.695,"body":"If we're a guest, we want to be a guest on"},{"startTime":53.354,"endTime":55.695,"body":"more podcasts."},{"startTime":55.695,"endTime":58.336,"body":"The mentality is always more, more."},{"startTime":58.336,"endTime":60.837,"body":"We have this quantity mindset."},{"startTime":60.837,"endTime":64.758,"body":"But here's the problem with quantity or"},{"startTime":60.837,"endTime":64.758,"body":"more, is it doesn't take the most"},{"startTime":64.758,"endTime":69.12,"body":"important success factor of podcasting, or"},{"startTime":64.758,"endTime":69.12,"body":"all content creation for that matter, into"},{"startTime":69.12,"endTime":72.401,"body":"consideration, which is this one thing,"},{"startTime":69.12,"endTime":72.401,"body":"quality."},{"startTime":72.422,"endTime":76.624,"body":"We have this quantity first mentality, but"},{"startTime":72.422,"endTime":76.624,"body":"if we can shift our focus to quality over"},{"startTime":76.624,"endTime":80.125,"body":"quantity, our results would drastically"},{"startTime":76.624,"endTime":80.125,"body":"increase."},{"startTime":80.266,"endTime":82.327,"body":"My name is Alex Sanfilippo, if I've not"},{"startTime":80.266,"endTime":82.327,"body":"had the chance to meet you."},{"startTime":82.327,"endTime":85.188,"body":"And I am so excited that you're here"},{"startTime":82.327,"endTime":85.188,"body":"today, because I'm going to really dive"},{"startTime":85.188,"endTime":89.01,"body":"into how we can shift this mindset away"},{"startTime":85.188,"endTime":89.01,"body":"from quantity and focus more on quality"},{"startTime":89.01,"endTime":92.452,"body":"and what that will ultimately do for each"},{"startTime":89.01,"endTime":92.452,"body":"of us as creators, again, on either side"},{"startTime":92.452,"endTime":94.653,"body":"of the mic as podcasters specifically."},{"startTime":94.653,"endTime":95.674,"body":"So first off,"},{"startTime":95.674,"endTime":99.215,"body":"I want to kind of jump into this because"},{"startTime":95.674,"endTime":99.215,"body":"the first place we've seen this is in the"},{"startTime":99.215,"endTime":102.57600000000001,"body":"forefront, if you will, of the creator"},{"startTime":99.215,"endTime":102.57600000000001,"body":"economy, which social media kind of runs"},{"startTime":102.57600000000001,"endTime":103.176,"body":"the game, right?"},{"startTime":103.176,"endTime":105.776,"body":"That's kind of like our standard for"},{"startTime":103.176,"endTime":105.776,"body":"almost everything."},{"startTime":105.937,"endTime":109.657,"body":"As bad as I may think that is, that is the"},{"startTime":105.937,"endTime":109.657,"body":"reality of it right now."},{"startTime":109.678,"endTime":111.19800000000001,"body":"And we've been sold for years."},{"startTime":111.19800000000001,"endTime":114.739,"body":"If you want to make it on social media,"},{"startTime":111.19800000000001,"endTime":114.739,"body":"it's more, more."},{"startTime":114.739,"endTime":117.84,"body":"But here's the thing, we're starting to"},{"startTime":114.739,"endTime":117.84,"body":"see a shift away from that."},{"startTime":117.84,"endTime":121.641,"body":"And don't take my word for that because"},{"startTime":117.84,"endTime":121.641,"body":"I'm not like the world's greatest marketer"},{"startTime":121.641,"endTime":122.301,"body":"or anything like that."},{"startTime":122.301,"endTime":123.086,"body":"However,"},{"startTime":123.086,"endTime":127.087,"body":"One of my fellow PodMatch Elite Mastermind"},{"startTime":123.086,"endTime":127.087,"body":"members, Katie Brinkley, I think really is"},{"startTime":127.087,"endTime":130.048,"body":"a leading expert in marketing and social"},{"startTime":127.087,"endTime":130.048,"body":"media."},{"startTime":130.048,"endTime":134.63,"body":"And she is seeing a huge shift in the data"},{"startTime":130.048,"endTime":134.63,"body":"away from this quantity mindset and into a"},{"startTime":134.63,"endTime":135.731,"body":"quality mindset."},{"startTime":135.731,"endTime":139.332,"body":"What the algorithms are starting to favor"},{"startTime":135.731,"endTime":139.332,"body":"more is high quality content."},{"startTime":139.37199999999999,"endTime":141.553,"body":"And it hasn't always been that way, right?"},{"startTime":141.553,"endTime":142.994,"body":"It's always been like more, more."},{"startTime":142.994,"endTime":144.754,"body":"The more you do, the more you get favored,"},{"startTime":142.994,"endTime":144.754,"body":"right?"},{"startTime":144.754,"endTime":148.076,"body":"But now it seems to be, the better it is,"},{"startTime":144.754,"endTime":148.076,"body":"the more it gets favored."},{"startTime":148.076,"endTime":150.137,"body":"And some people have figured out how to do"},{"startTime":148.076,"endTime":150.137,"body":"both, right?"},{"startTime":150.137,"endTime":152.53,"body":"I'm not going to get too deep into that"},{"startTime":150.137,"endTime":152.53,"body":"today because I think"},{"startTime":152.53,"endTime":154.81,"body":"that for many of us that just seems very"},{"startTime":152.53,"endTime":154.81,"body":"overwhelming."},{"startTime":154.81,"endTime":158.551,"body":"What's better is to say I can do really"},{"startTime":154.81,"endTime":158.551,"body":"well with a little and maybe I'll"},{"startTime":158.551,"endTime":159.87199999999999,"body":"eventually add more."},{"startTime":159.87199999999999,"endTime":163.01299999999998,"body":"First is saying I'm gonna do more and"},{"startTime":159.87199999999999,"endTime":163.01299999999998,"body":"hopefully it'll get better over time."},{"startTime":163.01299999999998,"endTime":166.67399999999998,"body":"We've got to shift this mindset that we"},{"startTime":163.01299999999998,"endTime":166.67399999999998,"body":"have because we are already seeing that"},{"startTime":166.67399999999998,"endTime":168.51399999999998,"body":"happen in social media."},{"startTime":168.51399999999998,"endTime":171.39499999999998,"body":"So let's get the forefront of this thing"},{"startTime":168.51399999999998,"endTime":171.39499999999998,"body":"and really focus on it."},{"startTime":171.39499999999998,"endTime":173.536,"body":"You know, before I get too far ahead of"},{"startTime":171.39499999999998,"endTime":173.536,"body":"myself, I keep on thinking about this"},{"startTime":173.536,"endTime":174.176,"body":"story."},{"startTime":174.176,"endTime":175.49599999999998,"body":"I'm a bit of a car guy."},{"startTime":175.49599999999998,"endTime":177.857,"body":"I don't necessarily like drive cool cars,"},{"startTime":175.49599999999998,"endTime":177.857,"body":"but I like to look at them."},{"startTime":177.857,"endTime":180.25799999999998,"body":"I don't think I could ever bring myself to"},{"startTime":177.857,"endTime":180.25799999999998,"body":"anyway."},{"startTime":180.25799999999998,"endTime":181.118,"body":"I digress."},{"startTime":181.118,"endTime":183.5,"body":"I just would hate to go park somewhere and"},{"startTime":181.118,"endTime":183.5,"body":"someone opened an icon."},{"startTime":183.5,"endTime":186.003,"body":"Imagine you're driving a million dollar"},{"startTime":183.5,"endTime":186.003,"body":"car and someone opens their door on it and"},{"startTime":186.003,"endTime":187.14399999999998,"body":"gets a ding in it."},{"startTime":187.14399999999998,"endTime":189.86599999999999,"body":"It's like, when you're driving a Honda"},{"startTime":187.14399999999998,"endTime":189.86599999999999,"body":"Civic, you're like, oh, I can probably get"},{"startTime":189.86599999999999,"endTime":190.24599999999998,"body":"that fixed."},{"startTime":190.24599999999998,"endTime":192.06799999999998,"body":"When it's a million dollar car, you're"},{"startTime":190.24599999999998,"endTime":192.06799999999998,"body":"like, no, right?"},{"startTime":192.06799999999998,"endTime":195.411,"body":"So not saying it's for me, but I do love"},{"startTime":192.06799999999998,"endTime":195.411,"body":"cars."},{"startTime":195.411,"endTime":198.113,"body":"And so I'm thinking of McLaren, which I"},{"startTime":195.411,"endTime":198.113,"body":"don't know the exact numbers."},{"startTime":198.113,"endTime":201.696,"body":"I don't know if they post them, but they"},{"startTime":198.113,"endTime":201.696,"body":"apparently make about 5,000 vehicles per"},{"startTime":201.696,"endTime":202.457,"body":"year."},{"startTime":202.857,"endTime":203.938,"body":"Not a whole lot, right?"},{"startTime":203.938,"endTime":205.56,"body":"If you think about it, it's like, yeah,"},{"startTime":203.938,"endTime":205.56,"body":"only 5,000."},{"startTime":205.56,"endTime":207.96099999999998,"body":"But here's the thing, that's considered"},{"startTime":205.56,"endTime":207.96099999999998,"body":"the..."},{"startTime":207.986,"endTime":208.706,"body":"top of the top."},{"startTime":208.706,"endTime":212.20999999999998,"body":"That's one of the best vehicles that is"},{"startTime":208.706,"endTime":212.20999999999998,"body":"made every single year."},{"startTime":212.20999999999998,"endTime":215.09199999999998,"body":"And those cars, some of them cost millions"},{"startTime":212.20999999999998,"endTime":215.09199999999998,"body":"of dollars."},{"startTime":215.09199999999998,"endTime":215.493,"body":"Here's the thing."},{"startTime":215.493,"endTime":218.23499999999999,"body":"They might not be making 5,000, but they"},{"startTime":215.493,"endTime":218.23499999999999,"body":"are the absolute pinnacle."},{"startTime":218.23499999999999,"endTime":222.059,"body":"They are the top versus other vehicles"},{"startTime":218.23499999999999,"endTime":222.059,"body":"where hundreds of thousands and maybe even"},{"startTime":222.059,"endTime":225.242,"body":"millions of them are being made every"},{"startTime":222.059,"endTime":225.242,"body":"single year, right?"},{"startTime":225.242,"endTime":228.706,"body":"Of other models of vehicles that are much"},{"startTime":225.242,"endTime":228.706,"body":"lower tier and nothing against those."},{"startTime":228.706,"endTime":230.607,"body":"I not to have a car as I drive, right?"},{"startTime":230.607,"endTime":233.04999999999998,"body":"However, you get what you pay for, right?"},{"startTime":233.04999999999998,"endTime":235.87099999999998,"body":"And here's the thing with our content, we"},{"startTime":233.04999999999998,"endTime":235.87099999999998,"body":"don't want to be the one that's producing"},{"startTime":235.87099999999998,"endTime":237.952,"body":"millions of things that are, eh, they're"},{"startTime":235.87099999999998,"endTime":237.952,"body":"just okay."},{"startTime":237.952,"endTime":242.214,"body":"We want to be in that 5,000 range, that if"},{"startTime":237.952,"endTime":242.214,"body":"you will, McLaren mindset being like, oh,"},{"startTime":242.214,"endTime":244.11499999999998,"body":"this is the best, this is the pinnacle."},{"startTime":244.11499999999998,"endTime":246.516,"body":"This is why you should listen to this"},{"startTime":244.11499999999998,"endTime":246.516,"body":"podcast guest, whether they're on a show"},{"startTime":246.516,"endTime":249.397,"body":"or this, this host whenever they're"},{"startTime":246.516,"endTime":249.397,"body":"releasing a new episode, right?"},{"startTime":249.397,"endTime":251.118,"body":"We want to think of it that way."},{"startTime":251.118,"endTime":254.79999999999998,"body":"And to go into kind of keeping this like"},{"startTime":251.118,"endTime":254.79999999999998,"body":"story idea, if you will, I want to share"},{"startTime":254.79999999999998,"endTime":256.98,"body":"something from years back in my life."},{"startTime":256.981,"endTime":258.802,"body":"My family at one point bought a"},{"startTime":258.802,"endTime":260.442,"body":"Beach condo in Ormond Beach."},{"startTime":260.442,"endTime":261.083,"body":"They sold it."},{"startTime":261.083,"endTime":262.704,"body":"I'm still super bitter about it years"},{"startTime":261.083,"endTime":262.704,"body":"later."},{"startTime":262.704,"endTime":263.664,"body":"Sorry, mom and dad."},{"startTime":263.664,"endTime":264.505,"body":"Wish that wouldn't have happened."},{"startTime":264.505,"endTime":268.767,"body":"However, I remember whenever I'd go down"},{"startTime":264.505,"endTime":268.767,"body":"there for like a weekend vacation type"},{"startTime":268.767,"endTime":272.249,"body":"thing, I don't know why it was like, I"},{"startTime":268.767,"endTime":272.249,"body":"think it was like the 14th floor of the"},{"startTime":272.249,"endTime":272.969,"body":"building."},{"startTime":272.969,"endTime":275.511,"body":"I liked to take the stairs for some"},{"startTime":272.969,"endTime":275.511,"body":"reason."},{"startTime":275.511,"endTime":278.372,"body":"I guess it's because I never like lived in"},{"startTime":275.511,"endTime":278.372,"body":"something like that or had that"},{"startTime":278.372,"endTime":278.952,"body":"opportunity."},{"startTime":278.952,"endTime":283.335,"body":"So I made a point very early on like to"},{"startTime":278.952,"endTime":283.335,"body":"take the stairs instead of the elevators,"},{"startTime":283.335,"endTime":284.195,"body":"which they did have."},{"startTime":284.195,"endTime":287.817,"body":"And the rest of the family, including"},{"startTime":284.195,"endTime":287.817,"body":"Alicia, would take the elevator and I'd be"},{"startTime":287.817,"endTime":288.877,"body":"10 minutes behind them."},{"startTime":289.066,"endTime":290.126,"body":"sweating, right?"},{"startTime":290.126,"endTime":292.268,"body":"At least that's how it was at first."},{"startTime":292.268,"endTime":295.78999999999996,"body":"And it's funny because over like months of"},{"startTime":292.268,"endTime":295.78999999999996,"body":"doing this, and it wasn't every day keep"},{"startTime":295.78999999999996,"endTime":299.852,"body":"in mind, but on a regular basis I go over"},{"startTime":295.78999999999996,"endTime":299.852,"body":"there, I started being really quick on the"},{"startTime":299.852,"endTime":300.753,"body":"stairs and efficient."},{"startTime":300.753,"endTime":304.255,"body":"I get up to that like that 14th floor and"},{"startTime":300.753,"endTime":304.255,"body":"people like my family like, dang you're"},{"startTime":304.255,"endTime":305.455,"body":"like barely even breathing hard."},{"startTime":305.455,"endTime":306.276,"body":"That's crazy."},{"startTime":306.276,"endTime":310.358,"body":"And then once I did it with friends and I"},{"startTime":306.276,"endTime":310.358,"body":"got up there, I'm not exaggerating, I was"},{"startTime":310.358,"endTime":313.3,"body":"waiting like five minutes for me to get to"},{"startTime":310.358,"endTime":313.3,"body":"the top and they're like dead when I get"},{"startTime":313.3,"endTime":313.65999999999997,"body":"up there."},{"startTime":313.65999999999997,"endTime":315.794,"body":"And I was like, oh yeah that was me at one"},{"startTime":313.65999999999997,"endTime":315.794,"body":"point, right?"},{"startTime":315.794,"endTime":317.194,"body":"You just kind of got used to it."},{"startTime":317.194,"endTime":319.435,"body":"Again, I'm sad that that's gone."},{"startTime":319.435,"endTime":322.315,"body":"My legs are not as strong as they were"},{"startTime":319.435,"endTime":322.315,"body":"because of that."},{"startTime":322.315,"endTime":323.336,"body":"But here's the thing."},{"startTime":323.336,"endTime":326.096,"body":"I want to mention this and relate this to"},{"startTime":323.336,"endTime":326.096,"body":"podcasting now."},{"startTime":326.096,"endTime":329.79699999999997,"body":"Podcasting is like taking the stairs, not"},{"startTime":326.096,"endTime":329.79699999999997,"body":"the elevator."},{"startTime":330.178,"endTime":334.599,"body":"Yes, it takes longer, but is it worth it"},{"startTime":330.178,"endTime":334.599,"body":"for the strength that you gain as a"},{"startTime":334.599,"endTime":335.419,"body":"result?"},{"startTime":335.419,"endTime":336.659,"body":"Absolutely."},{"startTime":336.659,"endTime":339.56,"body":"Nobody ever developed stronger legs by"},{"startTime":336.659,"endTime":339.56,"body":"taking the elevator, right?"},{"startTime":339.56,"endTime":341.281,"body":"You gain that by taking the stairs."},{"startTime":341.281,"endTime":342.121,"body":"It takes longer."},{"startTime":342.121,"endTime":344.36199999999997,"body":"Maybe it's not as enjoyable of a ride,"},{"startTime":342.121,"endTime":344.36199999999997,"body":"right?"},{"startTime":344.36199999999997,"endTime":347.683,"body":"because you're doing the work, but the"},{"startTime":344.36199999999997,"endTime":347.683,"body":"truth is it makes you stronger."},{"startTime":347.683,"endTime":351.985,"body":"And for all of us, we have to think about"},{"startTime":347.683,"endTime":351.985,"body":"this type of thing when we're a podcast"},{"startTime":351.985,"endTime":353.085,"body":"guest or host."},{"startTime":353.085,"endTime":354.32599999999996,"body":"And here's the way I want to position it."},{"startTime":354.32599999999996,"endTime":357.167,"body":"You might be asking me now like, well,"},{"startTime":354.32599999999996,"endTime":357.167,"body":"Alex, then how many episodes should I"},{"startTime":357.167,"endTime":357.54699999999997,"body":"release?"},{"startTime":357.54699999999997,"endTime":360.288,"body":"Or Alex, how many episodes should I be a"},{"startTime":357.54699999999997,"endTime":360.288,"body":"guest on?"},{"startTime":360.408,"endTime":361.989,"body":"And I want us to think about it this way."},{"startTime":361.989,"endTime":366.611,"body":"Not how many can you do, it's how many can"},{"startTime":361.989,"endTime":366.611,"body":"you do without taking even the slightest"},{"startTime":366.611,"endTime":368.811,"body":"hit on the quality?"},{"startTime":369.072,"endTime":372.59299999999996,"body":"When the actual quantity starts affecting"},{"startTime":369.072,"endTime":372.59299999999996,"body":"the quality, you know you've broken the"},{"startTime":372.59299999999996,"endTime":373.478,"body":"threshold."},{"startTime":373.478,"endTime":378.361,"body":"So again, we want to figure out how to"},{"startTime":373.478,"endTime":378.361,"body":"just say, you know what, my quality takes"},{"startTime":378.361,"endTime":382.08299999999997,"body":"no, no damage happens to my quality if I"},{"startTime":378.361,"endTime":382.08299999999997,"body":"don't pass this number."},{"startTime":382.08299999999997,"endTime":384.125,"body":"If I pass that, I can't do very well."},{"startTime":384.125,"endTime":387.727,"body":"A great example of this is at one point"},{"startTime":384.125,"endTime":387.727,"body":"when I was really heavy in the podcast"},{"startTime":387.727,"endTime":390.669,"body":"guesting side of things, I was doing three"},{"startTime":387.727,"endTime":390.669,"body":"a day sometimes."},{"startTime":390.669,"endTime":394.812,"body":"And I realized, I'm so sorry if you're"},{"startTime":390.669,"endTime":394.812,"body":"from my third guesting slot in a day, my"},{"startTime":394.812,"endTime":398.895,"body":"quality that I was able to deliver on that"},{"startTime":394.812,"endTime":398.895,"body":"third time around was nowhere near as good"},{"startTime":398.895,"endTime":400.656,"body":"as the first or the second one."},{"startTime":400.736,"endTime":403.37399999999997,"body":"And also I realized that when I do them"},{"startTime":400.736,"endTime":403.37399999999997,"body":"really early in the morning, I don't."},{"startTime":403.37399999999997,"endTime":404.954,"body":"really communicate as well."},{"startTime":404.954,"endTime":406.876,"body":"My brain hasn't really had time to move."},{"startTime":406.876,"endTime":410.157,"body":"And so I figured those things out and I"},{"startTime":406.876,"endTime":410.157,"body":"realized, you know what, I'm really only"},{"startTime":410.157,"endTime":413.539,"body":"capable of doing one a day."},{"startTime":413.579,"endTime":414.71999999999997,"body":"I'll just go and admit that."},{"startTime":414.71999999999997,"endTime":417.702,"body":"And it needs to be within this certain"},{"startTime":414.71999999999997,"endTime":417.702,"body":"time block, kind of when I'm at my"},{"startTime":417.702,"endTime":418.24199999999996,"body":"freshest, right?"},{"startTime":418.24199999999996,"endTime":419.90299999999996,"body":"Because I want to bring my best."},{"startTime":419.90299999999996,"endTime":422.304,"body":"And the other thing is I didn't want to do"},{"startTime":419.90299999999996,"endTime":422.304,"body":"more than one a week anymore because I"},{"startTime":422.304,"endTime":425.606,"body":"found that I would remember what I just"},{"startTime":422.304,"endTime":425.606,"body":"shared and I'd almost be too repetitive"},{"startTime":425.606,"endTime":427.948,"body":"versus really showing up in the moment."},{"startTime":427.948,"endTime":431.42199999999997,"body":"Now, perhaps you have a bigger capacity of"},{"startTime":427.948,"endTime":431.42199999999997,"body":"that, and I'm sure that many of you do."},{"startTime":431.42199999999997,"endTime":431.882,"body":"And that's fine."},{"startTime":431.882,"endTime":433.483,"body":"So maybe you're like, oh, I can do 10 a"},{"startTime":431.882,"endTime":433.483,"body":"day."},{"startTime":433.483,"endTime":435.524,"body":"And if that's the case, by all means, I"},{"startTime":433.483,"endTime":435.524,"body":"guess go for it."},{"startTime":435.524,"endTime":436.945,"body":"That seems like way too much, right?"},{"startTime":436.945,"endTime":439.006,"body":"And that it's going to bring me straight"},{"startTime":436.945,"endTime":439.006,"body":"to my next point."},{"startTime":439.006,"endTime":441.747,"body":"So for me, I found one a week was my sweet"},{"startTime":439.006,"endTime":441.747,"body":"spot, a certain time of day, because"},{"startTime":441.747,"endTime":444.949,"body":"that's when I show up my best for the host"},{"startTime":441.747,"endTime":444.949,"body":"that I was going to be with."},{"startTime":444.949,"endTime":447.651,"body":"Same on the side of me being the host,"},{"startTime":444.949,"endTime":447.651,"body":"same thing, right?"},{"startTime":447.651,"endTime":449.292,"body":"I'm recording this in my prime time hours."},{"startTime":449.292,"endTime":451.933,"body":"Let's put it that way, not early in the"},{"startTime":449.292,"endTime":451.933,"body":"morning or late at night when I'm not at"},{"startTime":451.933,"endTime":452.71299999999997,"body":"my best."},{"startTime":452.71299999999997,"endTime":455.335,"body":"But the other thing I wanted to mention"},{"startTime":452.71299999999997,"endTime":455.335,"body":"right there is the way to think about"},{"startTime":455.335,"endTime":460.257,"body":"this, is you want to do what you can do"},{"startTime":455.335,"endTime":460.257,"body":"consistently for a long..."},{"startTime":460.49,"endTime":461.971,"body":"term basis."},{"startTime":461.971,"endTime":464.092,"body":"Now what I mean by that is if right now"},{"startTime":461.971,"endTime":464.092,"body":"you're like, Alex, I can record 10"},{"startTime":464.092,"endTime":465.113,"body":"episodes a day."},{"startTime":465.113,"endTime":468.155,"body":"If I ask you this question, hey, okay,"},{"startTime":465.113,"endTime":468.155,"body":"great, 10 episodes a day."},{"startTime":468.155,"endTime":469.996,"body":"Can you do that for the next five years"},{"startTime":468.155,"endTime":469.996,"body":"straight?"},{"startTime":469.996,"endTime":471.597,"body":"If you're like, no, no way."},{"startTime":471.597,"endTime":471.998,"body":"Here's the thing."},{"startTime":471.998,"endTime":473.079,"body":"That means you're doing too much."},{"startTime":473.079,"endTime":476.961,"body":"You got to bring it back down to where you"},{"startTime":473.079,"endTime":476.961,"body":"say, I can deliver consistently long-term"},{"startTime":476.961,"endTime":482.125,"body":"quality first content on this five-year"},{"startTime":476.961,"endTime":482.125,"body":"consistent basis without going crazy or"},{"startTime":482.125,"endTime":483.406,"body":"anything like that, right?"},{"startTime":483.406,"endTime":486.508,"body":"Or starting to focus more on the quantity"},{"startTime":483.406,"endTime":486.508,"body":"instead of the quality."},{"startTime":486.508,"endTime":488.009,"body":"That's what we have to be able to do."},{"startTime":488.009,"endTime":488.51,"body":"So,"},{"startTime":488.51,"endTime":491.351,"body":"What I want to do is give a couple"},{"startTime":488.51,"endTime":491.351,"body":"tangible things here, some practical"},{"startTime":491.351,"endTime":492.292,"body":"takeaways, right?"},{"startTime":492.292,"endTime":494.353,"body":"I'm first going to share, and I've got"},{"startTime":492.292,"endTime":494.353,"body":"these things written down because I want"},{"startTime":494.353,"endTime":495.774,"body":"to make sure I get them all here."},{"startTime":495.774,"endTime":500.477,"body":"But the first one is how to shift your"},{"startTime":495.774,"endTime":500.477,"body":"focus away from quantity over to quality."},{"startTime":500.477,"endTime":503.21799999999996,"body":"Number one is to realign to your why."},{"startTime":503.258,"endTime":504.87899999999996,"body":"Realign to your why."},{"startTime":504.87899999999996,"endTime":508.902,"body":"If you have ever heard me speak, you have"},{"startTime":504.87899999999996,"endTime":508.902,"body":"heard me bring up your why at one point or"},{"startTime":508.902,"endTime":509.562,"body":"another."},{"startTime":509.562,"endTime":511.46299999999997,"body":"And I always do this because it is so"},{"startTime":509.562,"endTime":511.46299999999997,"body":"important."},{"startTime":511.46299999999997,"endTime":513.7040000000001,"body":"So please don't be like, ah, here goes"},{"startTime":511.46299999999997,"endTime":513.7040000000001,"body":"Alex again."},{"startTime":513.7040000000001,"endTime":515.57,"body":"No, no, stop, stop."},{"startTime":515.57,"endTime":516.5500000000001,"body":"Go get pen and paper."},{"startTime":516.5500000000001,"endTime":517.57,"body":"Get away from the computer."},{"startTime":517.57,"endTime":519.01,"body":"Pause this if you have to."},{"startTime":519.01,"endTime":522.912,"body":"Realign to why you're doing what you do,"},{"startTime":519.01,"endTime":522.912,"body":"because that will always bring you back to"},{"startTime":522.912,"endTime":525.272,"body":"the quality versus quantity mindset."},{"startTime":525.292,"endTime":528.073,"body":"None of us got into this to be like, I'm"},{"startTime":525.292,"endTime":528.073,"body":"gonna do everything."},{"startTime":528.073,"endTime":530.594,"body":"No, we got into it because we had"},{"startTime":528.073,"endTime":530.594,"body":"something specific we wanted to do and"},{"startTime":530.594,"endTime":532.754,"body":"someone hopefully wanted to serve with it."},{"startTime":532.754,"endTime":534.215,"body":"And that brings my second point here."},{"startTime":534.215,"endTime":538.7760000000001,"body":"The second way to shift from quantity to"},{"startTime":534.215,"endTime":538.7760000000001,"body":"quality is to think about who you serve."},{"startTime":539.016,"endTime":542.017,"body":"Realign to your why and at the same time,"},{"startTime":539.016,"endTime":542.017,"body":"really think about who it is that you"},{"startTime":542.017,"endTime":542.337,"body":"serve."},{"startTime":542.337,"endTime":544.177,"body":"Who is it that you're there for?"},{"startTime":544.186,"endTime":547.407,"body":"And what quality do you feel that you"},{"startTime":544.186,"endTime":547.407,"body":"really owe that person?"},{"startTime":547.407,"endTime":550.5490000000001,"body":"Get someone specific in your mind, even if"},{"startTime":547.407,"endTime":550.5490000000001,"body":"it's a fictitious character, like an"},{"startTime":550.5490000000001,"endTime":552.21,"body":"avatar or an ideal listener, right?"},{"startTime":552.21,"endTime":554.3710000000001,"body":"And that applies to either side of the mic"},{"startTime":552.21,"endTime":554.3710000000001,"body":"as the guest or the host."},{"startTime":554.3710000000001,"endTime":555.912,"body":"Think about who you're really serving."},{"startTime":555.912,"endTime":558.9140000000001,"body":"The next thing I wanna mention is how to"},{"startTime":555.912,"endTime":558.9140000000001,"body":"shift this mentality is to get around"},{"startTime":558.9140000000001,"endTime":561.735,"body":"like-minded, quality first creators."},{"startTime":561.755,"endTime":563.296,"body":"Join a podcast community."},{"startTime":563.296,"endTime":564.5970000000001,"body":"You know I always speak about community,"},{"startTime":563.296,"endTime":564.5970000000001,"body":"right?"},{"startTime":564.5970000000001,"endTime":568.659,"body":"And if you're listening to this, hopefully"},{"startTime":564.5970000000001,"endTime":568.659,"body":"you're somewhere in the PodMatch ecosystem"},{"startTime":568.659,"endTime":572.081,"body":"or checking out Podcasting Made Simple,"},{"startTime":568.659,"endTime":572.081,"body":"but regardless, make sure that you're in"},{"startTime":572.081,"endTime":573.3820000000001,"body":"the community of that."},{"startTime":573.3820000000001,"endTime":576.082,"body":"with other like-minded, quality-first"},{"startTime":573.3820000000001,"endTime":576.082,"body":"creators."},{"startTime":576.082,"endTime":579.2230000000001,"body":"Not getting around like the quantity bros,"},{"startTime":576.082,"endTime":579.2230000000001,"body":"I just made that up, but that sounds cool,"},{"startTime":579.2230000000001,"endTime":579.623,"body":"right?"},{"startTime":579.623,"endTime":583.0440000000001,"body":"Don't go for the quality bros and be like,"},{"startTime":579.623,"endTime":583.0440000000001,"body":"let's make more, no, no."},{"startTime":583.0440000000001,"endTime":585.7850000000001,"body":"Let's get better and better and better,"},{"startTime":583.0440000000001,"endTime":585.7850000000001,"body":"even if that means doing a little bit"},{"startTime":585.7850000000001,"endTime":586.385,"body":"less."},{"startTime":586.385,"endTime":589.0260000000001,"body":"Get into the community with like-minded"},{"startTime":586.385,"endTime":589.0260000000001,"body":"people because we are who we hang out"},{"startTime":589.0260000000001,"endTime":589.7660000000001,"body":"with."},{"startTime":589.806,"endTime":592.567,"body":"The next thing I already mentioned, but"},{"startTime":589.806,"endTime":592.567,"body":"again, I wanna go back to, it was very"},{"startTime":592.567,"endTime":595.368,"body":"important, so I wrote this down a couple"},{"startTime":592.567,"endTime":595.368,"body":"times, but make sure that you stay"},{"startTime":595.368,"endTime":597.908,"body":"consistent instead of going crazy."},{"startTime":597.908,"endTime":599.909,"body":"Think about that five-year idea again,"},{"startTime":597.908,"endTime":599.909,"body":"right?"},{"startTime":599.909,"endTime":602.369,"body":"What can you consistently do for five"},{"startTime":599.909,"endTime":602.369,"body":"years?"},{"startTime":602.518,"endTime":604.82,"body":"There's a lot of times where I ask people"},{"startTime":602.518,"endTime":604.82,"body":"like, hey, do you think you can podcast"},{"startTime":604.82,"endTime":605.8810000000001,"body":"for the next five years straight?"},{"startTime":605.8810000000001,"endTime":608.2230000000001,"body":"And they're like, I don't think so."},{"startTime":608.2230000000001,"endTime":609.964,"body":"That seems like too much, right?"},{"startTime":609.985,"endTime":611.566,"body":"That means they're doing too much."},{"startTime":611.566,"endTime":613.888,"body":"They have not been able to adapt it into"},{"startTime":611.566,"endTime":613.888,"body":"their lifestyle."},{"startTime":613.888,"endTime":616.4110000000001,"body":"They've not been able to say, I can do"},{"startTime":613.888,"endTime":616.4110000000001,"body":"this really well."},{"startTime":616.4110000000001,"endTime":616.611,"body":"Sure."},{"startTime":616.611,"endTime":620.3340000000001,"body":"It's not a whole lot, but this is what I"},{"startTime":616.611,"endTime":620.3340000000001,"body":"can do for me at one point, by the way,"},{"startTime":620.3340000000001,"endTime":624.759,"body":"when I first got into my first quote"},{"startTime":620.3340000000001,"endTime":624.759,"body":"unquote, real podcast that I did, this was"},{"startTime":624.759,"endTime":628.1610000000001,"body":"many years ago, but I can commit to one"},{"startTime":624.759,"endTime":628.1610000000001,"body":"episode a month."},{"startTime":628.49,"endTime":629.63,"body":"one episode a month, but guess what?"},{"startTime":629.63,"endTime":631.351,"body":"It was always a really good episode."},{"startTime":631.351,"endTime":634.192,"body":"You can go back and listen to, at that"},{"startTime":631.351,"endTime":634.192,"body":"point you can go back and listen to all of"},{"startTime":634.192,"endTime":634.292,"body":"them."},{"startTime":634.292,"endTime":635.673,"body":"They were all like really high quality."},{"startTime":635.673,"endTime":639.6750000000001,"body":"I never felt like there was anything I let"},{"startTime":635.673,"endTime":639.6750000000001,"body":"out that wasn't really, really good."},{"startTime":639.6750000000001,"endTime":641.255,"body":"But I knew that's all I could do at that"},{"startTime":639.6750000000001,"endTime":641.255,"body":"point."},{"startTime":641.255,"endTime":645.157,"body":"If I even went bi-weekly or something like"},{"startTime":641.255,"endTime":645.157,"body":"that, I knew that my quality would really"},{"startTime":645.157,"endTime":645.817,"body":"start to drop."},{"startTime":645.817,"endTime":648.479,"body":"So again, stay consistent about going"},{"startTime":645.817,"endTime":648.479,"body":"crazy, think about what you can do for the"},{"startTime":648.479,"endTime":649.6790000000001,"body":"next five years."},{"startTime":649.839,"endTime":652.12,"body":"The next thing I want you to do is think"},{"startTime":649.839,"endTime":652.12,"body":"about it this way."},{"startTime":652.12,"endTime":655.046,"body":"Is there enough content for you to"},{"startTime":652.12,"endTime":655.046,"body":"repurpose for a long time?"},{"startTime":655.046,"endTime":659.3480000000001,"body":"And what I mean by that is can you break"},{"startTime":655.046,"endTime":659.3480000000001,"body":"your podcast up into like blog posts, into"},{"startTime":659.3480000000001,"endTime":661.63,"body":"shorts, into different types of things,"},{"startTime":659.3480000000001,"endTime":661.63,"body":"right?"},{"startTime":661.63,"endTime":664.432,"body":"I'm not telling you to go do a bunch of"},{"startTime":661.63,"endTime":664.432,"body":"that, but could you?"},{"startTime":664.432,"endTime":668.354,"body":"Is there enough meat in there to make it"},{"startTime":664.432,"endTime":668.354,"body":"actually worthwhile to do that?"},{"startTime":668.354,"endTime":671.1160000000001,"body":"I was recently on a podcast and the guy"},{"startTime":668.354,"endTime":671.1160000000001,"body":"broke the episode."},{"startTime":671.1160000000001,"endTime":674.5780000000001,"body":"I'm not trying to toot my own horn here,"},{"startTime":671.1160000000001,"endTime":674.5780000000001,"body":"but the guy broke what I said."},{"startTime":674.5780000000001,"endTime":676.88,"body":"And I think, I don't know, it was like 20"},{"startTime":674.5780000000001,"endTime":676.88,"body":"different clips."},{"startTime":676.88,"endTime":677.62,"body":"And I started listening to them."},{"startTime":677.62,"endTime":679.6940000000001,"body":"They're all like super good."},{"startTime":679.6940000000001,"endTime":681.7940000000001,"body":"And that's not to say, oh, Alex spoke"},{"startTime":679.6940000000001,"endTime":681.7940000000001,"body":"really well."},{"startTime":681.7940000000001,"endTime":685.6160000000001,"body":"It's more so the questions the host was"},{"startTime":681.7940000000001,"endTime":685.6160000000001,"body":"asking me were really good."},{"startTime":685.6160000000001,"endTime":687.017,"body":"And so I started sharing them all over the"},{"startTime":685.6160000000001,"endTime":687.017,"body":"place."},{"startTime":687.017,"endTime":690.7180000000001,"body":"I'm like, man, we talked for like 20"},{"startTime":687.017,"endTime":690.7180000000001,"body":"minutes and I've got 20 different things"},{"startTime":690.7180000000001,"endTime":691.9190000000001,"body":"to share in that time."},{"startTime":691.9190000000001,"endTime":695.5,"body":"That's what you want to be able to do is"},{"startTime":691.9190000000001,"endTime":695.5,"body":"say, okay, there's a lot here."},{"startTime":695.8810000000001,"endTime":698.142,"body":"How to know if you're, by the way, I had"},{"startTime":695.8810000000001,"endTime":698.142,"body":"to know if you're not necessarily doing"},{"startTime":698.142,"endTime":701.0830000000001,"body":"the right way is if you're like, ah, there"},{"startTime":698.142,"endTime":701.0830000000001,"body":"was only like really one thing I could"},{"startTime":701.0830000000001,"endTime":703.8040000000001,"body":"share in like a little snippet out of that"},{"startTime":701.0830000000001,"endTime":703.8040000000001,"body":"entire episode."},{"startTime":703.8040000000001,"endTime":705.0840000000001,"body":"It means it's not really high quality."},{"startTime":705.0840000000001,"endTime":707.485,"body":"So you want to be able to find those"},{"startTime":705.0840000000001,"endTime":707.485,"body":"little things."},{"startTime":707.546,"endTime":710.9870000000001,"body":"Not necessarily telling you to go make"},{"startTime":707.546,"endTime":710.9870000000001,"body":"hundreds of clips and shorts and repurpose"},{"startTime":710.9870000000001,"endTime":712.128,"body":"it to death, right?"},{"startTime":712.128,"endTime":714.589,"body":"But do something and try to figure out, is"},{"startTime":712.128,"endTime":714.589,"body":"there enough meat in here?"},{"startTime":714.589,"endTime":716.83,"body":"I could really break this down if I wanted"},{"startTime":714.589,"endTime":716.83,"body":"to."},{"startTime":716.851,"endTime":718.0310000000001,"body":"So keep that in mind."},{"startTime":718.0310000000001,"endTime":720.553,"body":"Now I want to kind of shift gears here and"},{"startTime":718.0310000000001,"endTime":720.553,"body":"this is kind of where I'll land this"},{"startTime":720.553,"endTime":721.0730000000001,"body":"thing."},{"startTime":721.0730000000001,"endTime":723.214,"body":"And I'm hoping you're taking notes here"},{"startTime":721.0730000000001,"endTime":723.214,"body":"because this is the part you really want"},{"startTime":723.214,"endTime":724.0550000000001,"body":"to focus on."},{"startTime":724.0550000000001,"endTime":726.836,"body":"This is how to know if you're getting your"},{"startTime":724.0550000000001,"endTime":726.836,"body":"quality right."},{"startTime":726.836,"endTime":729.658,"body":"So I want to talk about how to know if"},{"startTime":726.836,"endTime":729.658,"body":"you're actually getting the quality right."},{"startTime":729.658,"endTime":730.8180000000001,"body":"Here's the first thing."},{"startTime":731.0390000000001,"endTime":734.62,"body":"You're getting your quality right if"},{"startTime":731.0390000000001,"endTime":734.62,"body":"you're able to articulate the exact pain"},{"startTime":734.62,"endTime":736.7460000000001,"body":"point you solve for people who listen."},{"startTime":736.7460000000001,"endTime":738.0060000000001,"body":"to your podcast?"},{"startTime":738.166,"endTime":740.667,"body":"And I'll add this, in a very few amount of"},{"startTime":738.166,"endTime":740.667,"body":"words."},{"startTime":740.687,"endTime":744.628,"body":"So are you able to articulate the exact"},{"startTime":740.687,"endTime":744.628,"body":"pain point you're solving for somebody who"},{"startTime":744.628,"endTime":746.9480000000001,"body":"listens to your podcast in just a few"},{"startTime":744.628,"endTime":746.9480000000001,"body":"words?"},{"startTime":747.129,"endTime":749.849,"body":"I find that many podcasters,"},{"startTime":747.129,"endTime":749.849,"body":"unfortunately, we're not really able to do"},{"startTime":749.849,"endTime":750.45,"body":"this."},{"startTime":750.45,"endTime":751.57,"body":"When I say, who's your podcast for?"},{"startTime":751.57,"endTime":752.8900000000001,"body":"What is it doing for somebody?"},{"startTime":752.8900000000001,"endTime":754.831,"body":"They go on this five minute rant."},{"startTime":754.831,"endTime":757.5920000000001,"body":"And here's the thing, like, if it takes"},{"startTime":754.831,"endTime":757.5920000000001,"body":"you five minutes to explain how you're"},{"startTime":757.5920000000001,"endTime":760.993,"body":"helping somebody, I don't know, and I'll"},{"startTime":757.5920000000001,"endTime":760.993,"body":"do respect, I don't know if you really"},{"startTime":760.993,"endTime":763.913,"body":"know what it is that you're helping"},{"startTime":760.993,"endTime":763.913,"body":"somebody with."},{"startTime":764.302,"endTime":766.964,"body":"So my show called Podcasting Made Simple,"},{"startTime":764.302,"endTime":766.964,"body":"right?"},{"startTime":766.964,"endTime":767.784,"body":"What is it that I help people do?"},{"startTime":767.784,"endTime":769.2660000000001,"body":"What's the pain point I'm solving?"},{"startTime":769.2660000000001,"endTime":773.128,"body":"Taking the complexity out of podcasting,"},{"startTime":769.2660000000001,"endTime":773.128,"body":"both for podcast guests and hosts."},{"startTime":773.3090000000001,"endTime":776.7520000000001,"body":"I know what it is that I solve with my"},{"startTime":773.3090000000001,"endTime":776.7520000000001,"body":"content, therefore I'm able to have higher"},{"startTime":776.7520000000001,"endTime":781.3960000000001,"body":"quality content because I am so sure of"},{"startTime":776.7520000000001,"endTime":781.3960000000001,"body":"what I deliver to people."},{"startTime":781.3960000000001,"endTime":782.4960000000001,"body":"Think about it this way."},{"startTime":782.4960000000001,"endTime":785.519,"body":"This is how you can know if you have high"},{"startTime":782.4960000000001,"endTime":785.519,"body":"quality content."},{"startTime":785.519,"endTime":787.841,"body":"And if you don't feel like you know this,"},{"startTime":785.519,"endTime":787.841,"body":"go back to your why, right?"},{"startTime":787.841,"endTime":790.7030000000001,"body":"And start writing it down and figure out"},{"startTime":787.841,"endTime":790.7030000000001,"body":"how to get that condensed in as few words"},{"startTime":790.7030000000001,"endTime":791.724,"body":"as possible."},{"startTime":791.724,"endTime":793.618,"body":"The next thing is, if you want to know"},{"startTime":793.618,"endTime":796.5,"body":"getting your quality right, ask yourself"},{"startTime":793.618,"endTime":796.5,"body":"this question, is my podcast getting"},{"startTime":796.5,"endTime":797.7410000000001,"body":"shared by people?"},{"startTime":797.7410000000001,"endTime":800.683,"body":"I encourage you, if you didn't hear last"},{"startTime":797.7410000000001,"endTime":800.683,"body":"time I did a solo talk, go over to"},{"startTime":800.683,"endTime":806.7890000000001,"body":"podprose.com slash 250, podprose.com slash"},{"startTime":800.683,"endTime":806.7890000000001,"body":"250, check it out later, but it's me"},{"startTime":806.7890000000001,"endTime":809.4110000000001,"body":"talking about the silver bullet for"},{"startTime":806.7890000000001,"endTime":809.4110000000001,"body":"success in podcasting on either side of"},{"startTime":809.4110000000001,"endTime":814.355,"body":"the mic, and a little hint here about"},{"startTime":809.4110000000001,"endTime":814.355,"body":"what, spoiler if you will, it's about your"},{"startTime":814.355,"endTime":815.816,"body":"podcast getting shared."},{"startTime":815.816,"endTime":818.2180000000001,"body":"So good that people can't help but share"},{"startTime":815.816,"endTime":818.2180000000001,"body":"it."},{"startTime":818.2180000000001,"endTime":820.74,"body":"You're getting your quality right, if"},{"startTime":818.2180000000001,"endTime":820.74,"body":"everyone on earth is being like, I have to"},{"startTime":820.74,"endTime":822.546,"body":"share this, it's the best ever, right?"},{"startTime":822.546,"endTime":825.267,"body":"The next thing is, are you hearing from"},{"startTime":822.546,"endTime":825.267,"body":"your listeners?"},{"startTime":825.4670000000001,"endTime":827.0880000000001,"body":"If not, is that a red flag?"},{"startTime":827.0880000000001,"endTime":829.35,"body":"And here's the thing, even if you're like,"},{"startTime":827.0880000000001,"endTime":829.35,"body":"well, I'm not really right now, well,"},{"startTime":829.35,"endTime":830.2700000000001,"body":"start reaching out first."},{"startTime":830.2700000000001,"endTime":831.691,"body":"Don't just assume you're not doing a good"},{"startTime":830.2700000000001,"endTime":831.691,"body":"job."},{"startTime":831.691,"endTime":834.032,"body":"Start reaching out, talk to your"},{"startTime":831.691,"endTime":834.032,"body":"listeners."},{"startTime":834.032,"endTime":837.014,"body":"They'll tell you what they love and what"},{"startTime":834.032,"endTime":837.014,"body":"they don't and make adjustments based off"},{"startTime":837.014,"endTime":839.7760000000001,"body":"what you hear from the people that are"},{"startTime":837.014,"endTime":839.7760000000001,"body":"actually listening to your podcast."},{"startTime":839.7760000000001,"endTime":842.8180000000001,"body":"They have no real connection to it other"},{"startTime":839.7760000000001,"endTime":842.8180000000001,"body":"than the fact that they found it, right?"},{"startTime":842.8180000000001,"endTime":844.879,"body":"And so I think that that's a really"},{"startTime":842.8180000000001,"endTime":844.879,"body":"important thing."},{"startTime":844.879,"endTime":847.941,"body":"The other thing is to make sure that you"},{"startTime":844.879,"endTime":847.941,"body":"have a lot of things to share and"},{"startTime":847.941,"endTime":849.522,"body":"continuously do that, right?"},{"startTime":849.522,"endTime":850.662,"body":"to share about your podcast."},{"startTime":850.662,"endTime":853.543,"body":"What I mean by that is not just on social"},{"startTime":850.662,"endTime":853.543,"body":"media, but in person, do you have a lot to"},{"startTime":853.543,"endTime":854.504,"body":"share about it?"},{"startTime":854.504,"endTime":857.5250000000001,"body":"When you have gold nuggets coming out of"},{"startTime":854.504,"endTime":857.5250000000001,"body":"your podcast, you want to be like, hang"},{"startTime":857.5250000000001,"endTime":860.726,"body":"out with your family and friends, be like,"},{"startTime":857.5250000000001,"endTime":860.726,"body":"oh, let me tell you what this person said."},{"startTime":860.726,"endTime":862.1270000000001,"body":"Just listen to this for just a second,"},{"startTime":860.726,"endTime":862.1270000000001,"body":"right?"},{"startTime":862.1270000000001,"endTime":863.927,"body":"Let me explain this real fast here."},{"startTime":863.927,"endTime":867.6690000000001,"body":"If you have a lot of that to do, you know"},{"startTime":863.927,"endTime":867.6690000000001,"body":"you have some pretty high quality content."},{"startTime":867.6690000000001,"endTime":870.75,"body":"And the last thing I'll share here is if"},{"startTime":867.6690000000001,"endTime":870.75,"body":"you're like, really just not sure on this,"},{"startTime":870.75,"endTime":873.811,"body":"I encourage you, there is a test"},{"startTime":870.75,"endTime":873.811,"body":"specifically for podcast hosts right now,"},{"startTime":873.811,"endTime":875.572,"body":"sorry, podcast guests, we're working on"},{"startTime":873.811,"endTime":875.572,"body":"that."},{"startTime":875.572,"endTime":878.9530000000001,"body":"But if you go to start.podscore.io,"},{"startTime":875.572,"endTime":878.9530000000001,"body":"start.podscore.io."},{"startTime":879.114,"endTime":883.255,"body":"podscore.io, it'll start giving us ideas"},{"startTime":879.114,"endTime":883.255,"body":"on how to implement some of these things"},{"startTime":883.255,"endTime":886.817,"body":"around this quality first mentality that"},{"startTime":883.255,"endTime":886.817,"body":"will really help you be able to, one, grow"},{"startTime":886.817,"endTime":889.9380000000001,"body":"your show, but also ensure that you're"},{"startTime":886.817,"endTime":889.9380000000001,"body":"doing a really great job with it."},{"startTime":889.9580000000001,"endTime":893.6600000000001,"body":"So in ending, I want to mention that we"},{"startTime":889.9580000000001,"endTime":893.6600000000001,"body":"should view our podcast or podcast"},{"startTime":893.6600000000001,"endTime":896.181,"body":"guesting as a precious metal."},{"startTime":896.181,"endTime":899.922,"body":"And what I mean by that is we put these"},{"startTime":896.181,"endTime":899.922,"body":"things to the fire to remove all the"},{"startTime":899.922,"endTime":901.363,"body":"imperfections, right?"},{"startTime":901.363,"endTime":904.124,"body":"I want us to start thinking about our"},{"startTime":901.363,"endTime":904.124,"body":"podcasting journey that way, that we're"},{"startTime":904.124,"endTime":907.258,"body":"going to put it to the fire and see what's"},{"startTime":904.124,"endTime":907.258,"body":"there and what's not there."},{"startTime":907.258,"endTime":910.5200000000001,"body":"I wrote down this quote that I love and it"},{"startTime":907.258,"endTime":910.5200000000001,"body":"says, each person's work becomes obvious"},{"startTime":910.5200000000001,"endTime":911.8810000000001,"body":"when revealed by fire."},{"startTime":911.8810000000001,"endTime":915.024,"body":"The fire will test the quality of each"},{"startTime":911.8810000000001,"endTime":915.024,"body":"person's work."},{"startTime":915.024,"endTime":917.7860000000001,"body":"Are you willing to test the quality of"},{"startTime":915.024,"endTime":917.7860000000001,"body":"your work?"},{"startTime":917.7860000000001,"endTime":920.4490000000001,"body":"Will it withstand the fire when you put it"},{"startTime":917.7860000000001,"endTime":920.4490000000001,"body":"in, right?"},{"startTime":920.4490000000001,"endTime":921.59,"body":"Or how much is gonna be left there?"},{"startTime":921.59,"endTime":924.1120000000001,"body":"Do you start off with a huge chunk that"},{"startTime":921.59,"endTime":924.1120000000001,"body":"turns into something so small you can"},{"startTime":924.1120000000001,"endTime":925.192,"body":"barely see it?"},{"startTime":925.413,"endTime":929.456,"body":"That's what we're looking at when it comes"},{"startTime":925.413,"endTime":929.456,"body":"to quality versus quantity first."},{"startTime":929.456,"endTime":931.322,"body":"So I encourage you, get out there."},{"startTime":931.322,"endTime":935.0260000000001,"body":"start producing higher quality content for"},{"startTime":931.322,"endTime":935.0260000000001,"body":"the people that you are serving, and I"},{"startTime":935.0260000000001,"endTime":938.029,"body":"promise you you're going to see even"},{"startTime":935.0260000000001,"endTime":938.029,"body":"better results than ever before."},{"startTime":939.212,"endTime":943.076,"body":"If you enjoyed this episode, please visit"},{"startTime":939.212,"endTime":943.076,"body":"podprose.com slash 263."},{"startTime":943.677,"endTime":947.3820000000001,"body":"Then share the link with one person that"},{"startTime":943.677,"endTime":947.3820000000001,"body":"you believe it would add value to."},{"startTime":947.3820000000001,"endTime":949.504,"body":"Until next time, thank you for listening."}]}