Lee-Ann is back with another episode of the Affiliate Marketing Podcast. This week, she’s talking all things affiliate marketing with the Adam Riemer Marketing president, Adam Riemer. Adam has more than 20 years’ experience in the affiliate marketing industry and is an award-winning digital marketing strategist. He’s discussing some of the most common pitfalls of an affiliate marketing program.

Listen to find out more about:
 · Skipping the manager phase in affiliate marketing
 · The importance of evergreen content and evergreen traffic

Key segments of this podcast and where you can tune into go direct
[10:00] – Testing your affiliate content for optimisation
[20:00] – The need for publishers to evaluate and quantify value
[30:00] – Adam’s core advice for affiliate managers: Don’t force advice

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