Marketing Upheaval

Technologists and future-proofing creative teams

March 02, 2020 Creative Outhouse Season 2 Episode 30
Marketing Upheaval
Technologists and future-proofing creative teams
Show Notes

Husani Oakley, Chief Technology Officer of Deutsch joins us to discuss how to create 21st century creative teams, the role of a technologist and how a diverse team is required for an agency’s survival.

Deutsch’s newly-minted Chief Technology Officer, Husani Oakley joins Marketing Upheaval to talk about how to create truly innovative teams, the role of a technologist on creative teams and has a great internal communications case study for AB Inbev. Husani is a brilliant and engaging guy and we want thank him for letting Marketing Upheaval be the first to talk to him after the announcement of his new position. This was a terrific episode.

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This is Rudy Fernandez from Creative Outhouse. This episode with Husani Oakley really answered some nagging questions in my mind about how to structure teams. There are skill sets from the past that are still valuable in trying to solve client problems. But also a lot of times they're not enough. Husani has created teams for the 21st century by going outside of our industry to create something that feels absolutely right for our modern world. I learned a lot from talking to him and I think you will too. Check it out. Welcome to Marketing Upheaval.

Rudy: Welcome to Marketing Upheaval. My guest is Husani Oakley, the newly minted Chief Technology Officer at Deutsch, New York. Husani has founded startups, been Director of Technology at Wieden + Kennedy and others. He has been director of a dance studio, and to the White House to talk about LGBTQ and Tech has a background in music and along the way has helped brands like Nike, ESPN, InBev, Siemens, Delta and Target create innovative Technology. You know, just a regular guy. So as you might expect, we have a lot to cover. So thank you for joining me, Husani.

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