Graining In
Graining In. A weekly podcast where Noah Bissell (mediocre brewer, recovering pessimist) and Matt Robinson (taproom manager, retired rapper) sit down with and without guests to discuss eclectic topics *usually* relevant to the world of beer. Conversations are sometimes technical, often not, but always aim to find the macro threads that keep people motivated and inspired to wake up every morning and pursue their craft. Everyone’s day starts with that first step, so turn the auger on get to Graining In.
Graining In
#148: CJ Novack | Boston Beer Co.
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Graining In
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Season 3
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Episode 48
This week, we’re joined by CJ Novack of @SamuelAdamsBeer/@DogfishHead. We get into the importance and impact of top-down leadership; CJ’s experience loving craft beer for a quarter-century before he actually began working in it; and how the hell he went from graveyard shift PakTecher to “Divisional Analyst”.
This was a fantastic conversation from as high a vantage point we’ve yet to have on the industry, yet highlights a story that demonstrates why this beverage is so great in the first place. Get it where you get ‘em, available NOW!
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Music: “Mountain Climb” by @JakeHillInternet
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