Graining In

#148: CJ Novack | Boston Beer Co.

May 01, 2022 Graining In Season 3 Episode 48
Graining In
#148: CJ Novack | Boston Beer Co.
Show Notes

This week, we’re joined by CJ Novack of @SamuelAdamsBeer/@DogfishHead. We get into the importance and impact of top-down leadership; CJ’s experience loving craft beer for a quarter-century before he actually began working in it; and how the hell he went from graveyard shift PakTecher to “Divisional Analyst”.

This was a fantastic conversation from as high a vantage point we’ve yet to have on the industry, yet highlights a story that demonstrates why this beverage is so great in the first place. Get it where you get ‘em, available NOW!

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Music: “Mountain Climb” by @JakeHillInternet 

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