Recoding Business in the AI Era

The United Difference: Rethinking Travel

Center for Digital Transformation Season 2 Episode 3

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0:00 | 16:35

Season 2, Episode 3 - Hit with an unprecedented decline in demand, United is going to where the customers are. Coming up with new app offerings, pricing, and flexible tickets for the leisure traveler, United is catering to this customer segment to survive. In a conversation with Vijay Gurbaxani, Linda Jojo, EVP Technology and CDO, describes how United is using software to accelerate and improve their airline faster than before with the intent to come out stronger, better, and more customer friendly in the end.