How Video Can Make (or Break) Your Podcast | Bryan Fittin Artwork

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert.

Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70 hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from).

So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real business growth—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in.

Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more.

Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning

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Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

How Video Can Make (or Break) Your Podcast | Bryan Fittin

February 19, 2025 • Courtney Elmer • Episode 315

Video podcasting is not the magic growth hack you’ve been sold. In fact, too many podcasters are finding out the hard way that adding video is costing them nothing but time, energy, and listeners.

That’s why I invited Bryan Fittin, founder of GoRogue Studios, to break down exactly what adding video can and can’t do for your show—and the risks no one’s talking about when you don’t approach it strategically.

We cover AI video editors (spoiler: they’re not a shortcut), which platform is actually best for getting started with video (hint: it’s not YouTube), and why adapting your podcast content for video takes more than flipping your iPhone around and hitting record.

So if you’re wondering whether video is the next big move for your podcast or another recipe for burnout, hit play and let’s dive in.

0:03 Why Video Podcasting Might Cost You More Than It Gains You

1:49 The Truth About AI Video Editors (And Why They Won’t Save You Time)

3:08 The Best Platform for Video Podcasts (Hint: Not YouTube)

5:28 Why You Can’t Just Flip Your Camera and Hit Record

12:22 Should You Add Video or Stick to Audio? Here’s How to Decide

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