Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert.
Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70 hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from).
So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real business growth—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in.
Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more.
Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
Why Your Podcast Isn’t Growing (Even If Your Content Is Great)
Ever spent hours crafting a podcast episode packed with expert knowledge, only to watch it get fewer downloads than the one you threw together last minute? Or worse—seen another podcast with generic advice rack up five-star reviews while your in-depth, value-packed episodes keep getting ignored?
In this episode, I’m breaking down why what you think is valuable and what your listeners perceive as valuable are two completely different things. If you don’t bridge that gap, your podcast won’t just struggle to grow—it’ll keep getting overlooked while less helpful shows take the spotlight.
So if you want listeners to stop tuning out halfway, and start seeing your show as a must-listen, hit play and let’s dive in.
0:36 - Why Giving Away Your Best Content for Free Won’t Grow Your Podcast
1:22 - The Messaging Mistake That Makes Listeners Tune You Out
3:31 - Why Your Audience Doesn’t Care How Much You Know (Yet)
9:28 - The Surprising Reason Your Listeners Aren’t Taking Action (And How to Fix It)
17:00 - Why Some Podcasts Feel Addictive (And How to Make Yours One of Them)
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This episode was recorded on the Deity VO-7U
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