Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert.
Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from).
So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in.
Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more.
Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
The Guest Booking Strategy That Saves You From Boring Guests
Ever finished an interview and thought, “Well, that sucked”? Your audience felt that too — and one boring, rambling guest can make even your most loyal listeners question if they should ever hit play on your show again. But when your guests deliver specific strategies and bold takes they can’t get anywhere else, listeners finish the episode, tell a friend, and trust you more with every listen.
We're breaking down why “good on paper” guests don’t guarantee bingeworthy interviews, the four red flags to look for in guest pitches that scream “don’t book me,” and the guest vetting filter you can start using today to make sure every interview earns its place in your feed.
So if you’re done booking guests who *look* like a home run (only to yawn through their interview and later air it out of obligation) this episode shows you exactly how to fix it. Hit play and let’s dive in.
1:17 – 3 Guest Booking Mistakes That Cost You Listener Trust (and How to Avoid Them)
6:35 – Why “Good on Paper” Guests Don’t Guarantee a Bingeworthy Episode
8:52 – 4 Red Flags in Guest Pitches That Lead to Forgettable Episodes
14:30 – Why Your Guest Prep Needs to Go Deeper Than ChatGPT
17:30 – How to Prep First-Time Guests So They Sound Confident
22:05 – How to Get Seasoned Guests Off Autopilot (So Your Interviews Stand Out)
📘 My Go-To Books on Leading Better Interviews:
- Talk to Me by Dean Nelson
- Stop Asking Questions by Andrew Warner
Other Episodes You’ll Love:
- The 3 Biggest Reasons Your Listeners Tune Out During Your Guest Episodes
- How to Lead Guest Interviews That Make Listeners Want to Binge Your Show
→ This episode was recorded on the Deity VO-7U
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