Alex Uslar wears a lot of different hats with Hybrid Performance Method. At Hybrid, Alex serves as the General Manager, Director of Operations, run Hybrid Apparel, and per Instagram is also Stefi Cohen’s official 24/7 hype-man. Over the course of his career, Alex has coached thousands of athletes and competes and judges in the sport of powerlifting.

In today’s episode, Jake Boly sits down with Alex to discuss his road from addiction to now playing so many critical roles at Hybrid. We also talk about hyping, and what it really takes to do it right.