NASCAR All-Star race week is in full swing in North Wilkesboro, and the eyes of the sports world are focused on Northwest North Carolina. This is more than just a race on the NASCAR schedule. This week represents a nostalgic visit into the past, pulling out a regional calling card, and using the spirit of cooperation to fuel a week's worth of activities that will pave the way for future events that will benefit the entire area.
On this week's Mind Your Business, we visit with Linda Cheek, President of the Wilkes Chamber of Commerce, and one of the key organizers of the events that led to the return of racing to North Wilkesboro. She'll share details about how the conversation started, what made this effort different that previous attempts to revive the track, and how so many people and things came together in a short period of time.
For up-to-date race week information, visit NorthWilkesboroSpeedway.com
Mind your Business is produced weekly by the Boone Area Chamber of Commerce. The radio show airs each Thursday morning at 10:05AM on WATA (1450AM/96.5FM) in the High Country.
The podcast version of the program is made possible each week by Appalachian Commercial Real Estate and sponsored in part by Appalachian Regional Healthcare System.