{"version":"1.0.0","segments":[{"speaker":"Courtney Hopper","startTime":0.0,"endTime":2.22,"body":"Where before it"},{"speaker":"Courtney Hopper","startTime":0.0,"endTime":2.22,"body":"was very much like, well, this"},{"speaker":"Courtney Hopper","startTime":2.22,"endTime":4.35,"body":"is my job, this is what I'm"},{"speaker":"Courtney Hopper","startTime":2.22,"endTime":4.35,"body":"supposed to do. Like, I'm just"},{"speaker":"Courtney Hopper","startTime":4.35,"endTime":6.66,"body":"going to suffer in silence, I'm"},{"speaker":"Courtney Hopper","startTime":4.35,"endTime":6.66,"body":"going to be the martyr, I'm"},{"speaker":"Courtney Hopper","startTime":6.66,"endTime":9.21,"body":"going to be the one that's"},{"speaker":"Courtney Hopper","startTime":6.66,"endTime":9.21,"body":"annoyed every day because I'm"},{"speaker":"Courtney Hopper","startTime":9.21,"endTime":12.81,"body":"overloaded. Everybody suffers."},{"speaker":"Courtney Hopper","startTime":9.21,"endTime":12.81,"body":"Right, but I was just so afraid"},{"speaker":"Courtney Hopper","startTime":12.81,"endTime":15.51,"body":"of giving it up and I don't know"},{"speaker":"Courtney Hopper","startTime":12.81,"endTime":15.51,"body":"if it was control or if it was"},{"speaker":"Courtney Hopper","startTime":15.51,"endTime":18.84,"body":"pride, it's probably all those"},{"speaker":"Courtney Hopper","startTime":15.51,"endTime":18.84,"body":"things, recognizing I have a"},{"speaker":"Courtney Hopper","startTime":18.84,"endTime":21.18,"body":"partner for a reason. Like they"},{"speaker":"Courtney Hopper","startTime":18.84,"endTime":21.18,"body":"are my partner. They are my"},{"speaker":"Courtney Hopper","startTime":21.18,"endTime":24.27,"body":"partner in all things, just like"},{"speaker":"Courtney Hopper","startTime":21.18,"endTime":24.27,"body":"a marriage. We literally have a"},{"speaker":"Courtney Hopper","startTime":24.27,"endTime":28.32,"body":"marriage. They are my partner in"},{"speaker":"Courtney Hopper","startTime":24.27,"endTime":28.32,"body":"all things. And she needs to be"},{"speaker":"Courtney Hopper","startTime":28.32,"endTime":32.1,"body":"able to take that and I need to"},{"speaker":"Courtney Hopper","startTime":28.32,"endTime":32.1,"body":"be able to say what I need and"},{"speaker":"Courtney Hopper","startTime":32.1,"endTime":34.86,"body":"trust that she's going to take"},{"speaker":"Courtney Hopper","startTime":32.1,"endTime":34.86,"body":"it and she's going to take care"},{"speaker":"Courtney Hopper","startTime":34.86,"endTime":35.34,"body":"of me."},{"speaker":"The MindShift Podcast","startTime":37.37,"endTime":39.77,"body":"This is"},{"speaker":"The MindShift Podcast","startTime":37.37,"endTime":39.77,"body":"The MindShift Podcast where we"},{"speaker":"The MindShift Podcast","startTime":39.77,"endTime":42.95,"body":"share real stories, real"},{"speaker":"The MindShift Podcast","startTime":39.77,"endTime":42.95,"body":"strategies, that will help you"},{"speaker":"The MindShift Podcast","startTime":42.98,"endTime":46.88,"body":"find real success. This is the"},{"speaker":"The MindShift Podcast","startTime":42.98,"endTime":46.88,"body":"place to hear from people just"},{"speaker":"The MindShift Podcast","startTime":46.88,"endTime":50.18,"body":"like you who have taken their"},{"speaker":"The MindShift Podcast","startTime":46.88,"endTime":50.18,"body":"ideas, goals and dreams from a"},{"speaker":"The MindShift Podcast","startTime":50.18,"endTime":53.3,"body":"point of inspiration to"},{"speaker":"The MindShift Podcast","startTime":50.18,"endTime":53.3,"body":"realization or when life knocked"},{"speaker":"The MindShift Podcast","startTime":53.3,"endTime":57.17,"body":"them down, from a point of"},{"speaker":"The MindShift Podcast","startTime":53.3,"endTime":57.17,"body":"breakdown to breakthrough. I'm"},{"speaker":"The MindShift Podcast","startTime":57.17,"endTime":59.57,"body":"your host, Darrell Evans. Let's"},{"speaker":"The MindShift Podcast","startTime":57.17,"endTime":59.57,"body":"get started with today's"},{"speaker":"The MindShift Podcast","startTime":59.57,"endTime":60.02,"body":"episode."},{"speaker":"Darrell Evans","startTime":66.12,"endTime":67.86,"body":"Hey, my friend."},{"speaker":"Darrell Evans","startTime":66.12,"endTime":67.86,"body":"Welcome back to another episode"},{"speaker":"Darrell Evans","startTime":67.86,"endTime":70.32,"body":"of The MindShift Podcast. I'm"},{"speaker":"Darrell Evans","startTime":67.86,"endTime":70.32,"body":"your host Darrell Evans and I"},{"speaker":"Darrell Evans","startTime":70.32,"endTime":72.66,"body":"want to thank you in advance for"},{"speaker":"Darrell Evans","startTime":70.32,"endTime":72.66,"body":"taking some time out to spend it"},{"speaker":"Darrell Evans","startTime":72.66,"endTime":75.6,"body":"here with us today on this show."},{"speaker":"Darrell Evans","startTime":72.66,"endTime":75.6,"body":"If this is your first time here"},{"speaker":"Darrell Evans","startTime":75.6,"endTime":78.27,"body":"and you enjoy today's show, I"},{"speaker":"Darrell Evans","startTime":75.6,"endTime":78.27,"body":"would encourage you to hit the"},{"speaker":"Darrell Evans","startTime":78.27,"endTime":81.21,"body":"follow or subscribe button"},{"speaker":"Darrell Evans","startTime":78.27,"endTime":81.21,"body":"wherever you're listening so you"},{"speaker":"Darrell Evans","startTime":81.21,"endTime":85.65,"body":"never miss an episode. This"},{"speaker":"Darrell Evans","startTime":81.21,"endTime":85.65,"body":"conversation today is with"},{"speaker":"Darrell Evans","startTime":85.68,"endTime":90.99,"body":"Courtney Hopper and Dana"},{"speaker":"Darrell Evans","startTime":85.68,"endTime":90.99,"body":"Cadwell. They are a dynamic, duo"},{"speaker":"Darrell Evans","startTime":90.99,"endTime":95.04,"body":"sister, entrepreneur powerhouse."},{"speaker":"Darrell Evans","startTime":90.99,"endTime":95.04,"body":"They've been in business for"},{"speaker":"Darrell Evans","startTime":95.04,"endTime":98.85,"body":"about 14 years. And they've"},{"speaker":"Darrell Evans","startTime":95.04,"endTime":98.85,"body":"built multiple businesses, not"},{"speaker":"Darrell Evans","startTime":98.85,"endTime":101.91,"body":"just one. It's hard enough to"},{"speaker":"Darrell Evans","startTime":98.85,"endTime":101.91,"body":"build one business online or"},{"speaker":"Darrell Evans","startTime":101.91,"endTime":104.97,"body":"offline or in any niche. They've"},{"speaker":"Darrell Evans","startTime":101.91,"endTime":104.97,"body":"built multiple businesses which"},{"speaker":"Darrell Evans","startTime":104.97,"endTime":106.62,"body":"we're going to dive in today and"},{"speaker":"Darrell Evans","startTime":104.97,"endTime":106.62,"body":"they're based out of the"},{"speaker":"Darrell Evans","startTime":106.62,"endTime":109.02,"body":"Raleigh, North Carolina area."},{"speaker":"Darrell Evans","startTime":106.62,"endTime":109.02,"body":"Let's talk about their"},{"speaker":"Darrell Evans","startTime":109.02,"endTime":113.85,"body":"businesses. The Bradford Wedding"},{"speaker":"Darrell Evans","startTime":109.02,"endTime":113.85,"body":"and Event Venue, C\u0026D Events,"},{"speaker":"Darrell Evans","startTime":114.18,"endTime":119.82,"body":"Bushel and Peck Floral Design."},{"speaker":"Darrell Evans","startTime":114.18,"endTime":119.82,"body":"Now they run Anthem House Events"},{"speaker":"Darrell Evans","startTime":120.15,"endTime":124.17,"body":"and they also are the hosts of"},{"speaker":"Darrell Evans","startTime":120.15,"endTime":124.17,"body":"their own podcast called Hustle"},{"speaker":"Darrell Evans","startTime":124.23,"endTime":127.71,"body":"and Gather. Starting off from an"},{"speaker":"Darrell Evans","startTime":124.23,"endTime":127.71,"body":"ordinary beginning, like most of"},{"speaker":"Darrell Evans","startTime":127.71,"endTime":131.88,"body":"us, they paved their way through"},{"speaker":"Darrell Evans","startTime":127.71,"endTime":131.88,"body":"sheer grit and tenacity. And let"},{"speaker":"Darrell Evans","startTime":131.88,"endTime":134.34,"body":"me tell you, if you've got this"},{"speaker":"Darrell Evans","startTime":131.88,"endTime":134.34,"body":"many successful businesses in 14"},{"speaker":"Darrell Evans","startTime":134.34,"endTime":137.37,"body":"years, there's a lot of that,"},{"speaker":"Darrell Evans","startTime":134.34,"endTime":137.37,"body":"and I'm looking forward to"},{"speaker":"Darrell Evans","startTime":137.37,"endTime":140.64,"body":"having that conversation. But"},{"speaker":"Darrell Evans","startTime":137.37,"endTime":140.64,"body":"they splash that in with a bit"},{"speaker":"Darrell Evans","startTime":140.64,"endTime":144.78,"body":"of coffee and therapy along the"},{"speaker":"Darrell Evans","startTime":140.64,"endTime":144.78,"body":"way to have some sanity. They"},{"speaker":"Darrell Evans","startTime":144.78,"endTime":147.3,"body":"say that they're on a mission to"},{"speaker":"Darrell Evans","startTime":144.78,"endTime":147.3,"body":"inspire others to take big"},{"speaker":"Darrell Evans","startTime":147.3,"endTime":150.57,"body":"leaps, dream big dreams and"},{"speaker":"Darrell Evans","startTime":147.3,"endTime":150.57,"body":"create amazing teams that grow"},{"speaker":"Darrell Evans","startTime":150.57,"endTime":155.34,"body":"profits, with enjoyable, but"},{"speaker":"Darrell Evans","startTime":150.57,"endTime":155.34,"body":"productive cultures, inside"},{"speaker":"Darrell Evans","startTime":155.55,"endTime":159.15,"body":"businesses. Courtney and Dana,"},{"speaker":"Darrell Evans","startTime":155.55,"endTime":159.15,"body":"let's go. Welcome to The"},{"speaker":"Darrell Evans","startTime":159.15,"endTime":160.11,"body":"MindShift Podcast."},{"speaker":"Courtney Hopper","startTime":160.26,"endTime":161.52,"body":"Thanks so much"},{"speaker":"Courtney Hopper","startTime":160.26,"endTime":161.52,"body":"for having us."},{"speaker":"Dana Cadwell","startTime":161.55,"endTime":162.81,"body":"Thank you so much."},{"speaker":"Darrell Evans","startTime":163.05,"endTime":166.17,"body":"I was excited to"},{"speaker":"Darrell Evans","startTime":163.05,"endTime":166.17,"body":"have this conversation, when I"},{"speaker":"Darrell Evans","startTime":166.17,"endTime":169.68,"body":"saw your details come through"},{"speaker":"Darrell Evans","startTime":166.17,"endTime":169.68,"body":"because (a) two women"},{"speaker":"Darrell Evans","startTime":169.68,"endTime":172.68,"body":"entrepreneurs powerhouse, you're"},{"speaker":"Darrell Evans","startTime":169.68,"endTime":172.68,"body":"both sisters, which is an"},{"speaker":"Darrell Evans","startTime":172.68,"endTime":176.55,"body":"interesting dynamic. And you"},{"speaker":"Darrell Evans","startTime":172.68,"endTime":176.55,"body":"don't just have one business, as"},{"speaker":"Darrell Evans","startTime":176.55,"endTime":181.14,"body":"I just mentioned. You have"},{"speaker":"Darrell Evans","startTime":176.55,"endTime":181.14,"body":"multiple businesses. And, one"},{"speaker":"Darrell Evans","startTime":181.14,"endTime":183.81,"body":"other thing because I come from"},{"speaker":"Darrell Evans","startTime":181.14,"endTime":183.81,"body":"a marketing and sales"},{"speaker":"Darrell Evans","startTime":183.81,"endTime":188.97,"body":"background, is that you've done"},{"speaker":"Darrell Evans","startTime":183.81,"endTime":188.97,"body":"it all in one major niche"},{"speaker":"Darrell Evans","startTime":188.97,"endTime":193.56,"body":"category. Right? And so some"},{"speaker":"Darrell Evans","startTime":188.97,"endTime":193.56,"body":"would say, maybe they had shiny"},{"speaker":"Darrell Evans","startTime":193.56,"endTime":197.46,"body":"object syndrome. No. There's"},{"speaker":"Darrell Evans","startTime":193.56,"endTime":197.46,"body":"obviously something that you saw"},{"speaker":"Darrell Evans","startTime":197.46,"endTime":200.88,"body":"within this world and something"},{"speaker":"Darrell Evans","startTime":197.46,"endTime":200.88,"body":"tells me you've got a passion"},{"speaker":"Darrell Evans","startTime":200.88,"endTime":203.82,"body":"story behind this particular"},{"speaker":"Darrell Evans","startTime":200.88,"endTime":203.82,"body":"world that you live in. So"},{"speaker":"Darrell Evans","startTime":203.85,"endTime":207.24,"body":"welcome to the show. And give us"},{"speaker":"Darrell Evans","startTime":203.85,"endTime":207.24,"body":"the backstory. Tell us a little"},{"speaker":"Darrell Evans","startTime":207.24,"endTime":207.81,"body":"bit about yourself."},{"speaker":"Courtney Hopper","startTime":207.84,"endTime":210.63,"body":"Yeah, so"},{"speaker":"Courtney Hopper","startTime":207.84,"endTime":210.63,"body":"obviously Courtney, Dana,"},{"speaker":"Courtney Hopper","startTime":210.66,"endTime":214.08,"body":"sisters. We met at the hospital"},{"speaker":"Courtney Hopper","startTime":210.66,"endTime":214.08,"body":"that Dana was born at."},{"speaker":"Darrell Evans","startTime":215.4,"endTime":216.06,"body":"Here we go."},{"speaker":"Courtney Hopper","startTime":216.57,"endTime":219.84,"body":"Dana, she's the"},{"speaker":"Courtney Hopper","startTime":216.57,"endTime":219.84,"body":"ounger one, as she likes to"},{"speaker":"Courtney Hopper","startTime":219.84,"endTime":223.35,"body":"point out. Although one day"},{"speaker":"Courtney Hopper","startTime":219.84,"endTime":223.35,"body":"someone did ask if she was my"},{"speaker":"Courtney Hopper","startTime":223.35,"endTime":225.36,"body":"mother and it was like the"},{"speaker":"Courtney Hopper","startTime":223.35,"endTime":225.36,"body":"shining moment of my life."},{"speaker":"Dana Cadwell","startTime":225.42,"endTime":228.0,"body":"And then someone"},{"speaker":"Dana Cadwell","startTime":225.42,"endTime":228.0,"body":"asked me if I was her mother."},{"speaker":"Courtney Hopper","startTime":228.0,"endTime":229.8,"body":"This was years"},{"speaker":"Courtney Hopper","startTime":228.0,"endTime":229.8,"body":"later, I was like, What the"},{"speaker":"Courtney Hopper","startTime":229.8,"endTime":234.81,"body":"hell. But anyway, I know. Oh,"},{"speaker":"Courtney Hopper","startTime":229.8,"endTime":234.81,"body":"we're all back to square one"},{"speaker":"Courtney Hopper","startTime":234.81,"endTime":238.68,"body":"right now so we've known each"},{"speaker":"Courtney Hopper","startTime":234.81,"endTime":238.68,"body":"other for a long time but our"},{"speaker":"Courtney Hopper","startTime":238.89,"endTime":242.13,"body":"business story really started"},{"speaker":"Courtney Hopper","startTime":238.89,"endTime":242.13,"body":"when we were looking for an"},{"speaker":"Courtney Hopper","startTime":242.19,"endTime":245.88,"body":"event venue for Dana to get"},{"speaker":"Courtney Hopper","startTime":242.19,"endTime":245.88,"body":"married at. We both got married"},{"speaker":"Courtney Hopper","startTime":245.88,"endTime":249.15,"body":"very young, but we were early"},{"speaker":"Courtney Hopper","startTime":245.88,"endTime":249.15,"body":"20s. And then you need a space"},{"speaker":"Courtney Hopper","startTime":249.15,"endTime":252.09,"body":"to hold what 200 plus people"},{"speaker":"Courtney Hopper","startTime":249.15,"endTime":252.09,"body":"because everyone's your friend"},{"speaker":"Courtney Hopper","startTime":252.09,"endTime":255.42,"body":"at that point. And there was"},{"speaker":"Courtney Hopper","startTime":252.09,"endTime":255.42,"body":"really no space in North"},{"speaker":"Courtney Hopper","startTime":255.42,"endTime":256.89,"body":"Carolina besides a ball firm."},{"speaker":"Dana Cadwell","startTime":256.89,"endTime":258.48,"body":"But I really loved"},{"speaker":"Dana Cadwell","startTime":256.89,"endTime":258.48,"body":"it that my budget . . ."},{"speaker":"Courtney Hopper","startTime":258.0,"endTime":260.16,"body":"The budget, it"},{"speaker":"Courtney Hopper","startTime":258.0,"endTime":260.16,"body":"wasn't like a tent in the"},{"speaker":"Courtney Hopper","startTime":260.16,"endTime":263.16,"body":"backyard. And that is not the"},{"speaker":"Courtney Hopper","startTime":260.16,"endTime":263.16,"body":"case any longer. But we're like,"},{"speaker":"Courtney Hopper","startTime":263.16,"endTime":266.55,"body":"you know what would be fun is"},{"speaker":"Courtney Hopper","startTime":263.16,"endTime":266.55,"body":"opening an event venue. I would"},{"speaker":"Courtney Hopper","startTime":266.55,"endTime":268.8,"body":"kind of hit these aesthetics and"},{"speaker":"Courtney Hopper","startTime":266.55,"endTime":268.8,"body":". . ."},{"speaker":"Courtney Hopper","startTime":268.98,"endTime":272.13,"body":"Alex, he sketched it on a"},{"speaker":"Courtney Hopper","startTime":268.98,"endTime":272.13,"body":"napkin. We were at Bare Rock"},{"speaker":"Courtney Hopper","startTime":272.13,"endTime":272.7,"body":"Cafe."},{"speaker":"Dana Cadwell","startTime":272.73,"endTime":273.18,"body":"Yes."},{"speaker":"Courtney Hopper","startTime":273.21,"endTime":274.68,"body":"Yeah. They"},{"speaker":"Courtney Hopper","startTime":273.21,"endTime":274.68,"body":"don't exist any more."},{"speaker":"Dana Cadwell","startTime":274.69,"endTime":275.62,"body":"Recipes."},{"speaker":"Courtney Hopper","startTime":277.06,"endTime":278.74,"body":"On a napkin, it"},{"speaker":"Courtney Hopper","startTime":277.06,"endTime":278.74,"body":"looks very much like a"},{"speaker":"Courtney Hopper","startTime":278.74,"endTime":279.43,"body":"warehouse."},{"speaker":"Dana Cadwell","startTime":279.43,"endTime":280.24,"body":"Yeah it was like a"},{"speaker":"Dana Cadwell","startTime":279.43,"endTime":280.24,"body":"square."},{"speaker":"Courtney Hopper","startTime":280.3,"endTime":281.17,"body":"Was it a"},{"speaker":"Courtney Hopper","startTime":280.3,"endTime":281.17,"body":"square?"},{"speaker":"Dana Cadwell","startTime":281.2,"endTime":282.22,"body":"Yeah, it was a"},{"speaker":"Dana Cadwell","startTime":281.2,"endTime":282.22,"body":"square."},{"speaker":"Courtney Hopper","startTime":282.54,"endTime":284.91,"body":"And I told Dana"},{"speaker":"Courtney Hopper","startTime":282.54,"endTime":284.91,"body":"like we're going to do this but"},{"speaker":"Courtney Hopper","startTime":284.91,"endTime":287.1,"body":"we really know nothing about"},{"speaker":"Courtney Hopper","startTime":284.91,"endTime":287.1,"body":"weddings besides planning our"},{"speaker":"Courtney Hopper","startTime":287.1,"endTime":290.49,"body":"own. So let's become event"},{"speaker":"Courtney Hopper","startTime":287.1,"endTime":290.49,"body":"planners as a form of market"},{"speaker":"Courtney Hopper","startTime":290.49,"endTime":293.04,"body":"research. This is how we're"},{"speaker":"Courtney Hopper","startTime":290.49,"endTime":293.04,"body":"going to get to build the best"},{"speaker":"Courtney Hopper","startTime":293.04,"endTime":295.38,"body":"venues. We're going to work in"},{"speaker":"Courtney Hopper","startTime":293.04,"endTime":295.38,"body":"all these other venues, gonna"},{"speaker":"Courtney Hopper","startTime":295.38,"endTime":297.81,"body":"figure out what works and what"},{"speaker":"Courtney Hopper","startTime":295.38,"endTime":297.81,"body":"doesn't work. And we're going to"},{"speaker":"Courtney Hopper","startTime":297.81,"endTime":300.78,"body":"compile all this information and"},{"speaker":"Courtney Hopper","startTime":297.81,"endTime":300.78,"body":"we will build a room."},{"speaker":"Dana Cadwell","startTime":300.81,"endTime":302.79,"body":"Yeah, and I should"},{"speaker":"Dana Cadwell","startTime":300.81,"endTime":302.79,"body":"preface this with is we're both"},{"speaker":"Dana Cadwell","startTime":302.91,"endTime":306.24,"body":"math and science backgrounds. I"},{"speaker":"Dana Cadwell","startTime":302.91,"endTime":306.24,"body":"have a BS in chemistry and math"},{"speaker":"Dana Cadwell","startTime":306.24,"endTime":310.2,"body":"and Courtney has a BS in biology"},{"speaker":"Dana Cadwell","startTime":306.24,"endTime":310.2,"body":"and a minor in Chem."},{"speaker":"Darrell Evans","startTime":310.44,"endTime":311.4,"body":"I see the perfect"},{"speaker":"Darrell Evans","startTime":310.44,"endTime":311.4,"body":"alliance."},{"speaker":"Dana Cadwell","startTime":312.83,"endTime":315.05,"body":"So we were just"},{"speaker":"Dana Cadwell","startTime":312.83,"endTime":315.05,"body":"like, you know, and we were also"},{"speaker":"Dana Cadwell","startTime":315.05,"endTime":317.87,"body":"very conscious and very nervous"},{"speaker":"Dana Cadwell","startTime":315.05,"endTime":317.87,"body":"that we wanted to make sure we"},{"speaker":"Dana Cadwell","startTime":317.87,"endTime":319.94,"body":"were making the right steps,"},{"speaker":"Dana Cadwell","startTime":317.87,"endTime":319.94,"body":"right, making the right moves."},{"speaker":"Dana Cadwell","startTime":319.94,"endTime":322.07,"body":"We were like, no, we're gonna"},{"speaker":"Dana Cadwell","startTime":319.94,"endTime":322.07,"body":"pause the stream and we're gonna"},{"speaker":"Dana Cadwell","startTime":322.07,"endTime":324.86,"body":"do some market research. We're"},{"speaker":"Dana Cadwell","startTime":322.07,"endTime":324.86,"body":"gonna like, get the data. Like,"},{"speaker":"Dana Cadwell","startTime":324.92,"endTime":327.59,"body":"what does the market actually"},{"speaker":"Dana Cadwell","startTime":324.92,"endTime":327.59,"body":"need around here? And then, you"},{"speaker":"Dana Cadwell","startTime":327.59,"endTime":330.26,"body":"know. And then I went on my"},{"speaker":"Dana Cadwell","startTime":327.59,"endTime":330.26,"body":"merry way, cos you know, me and"},{"speaker":"Dana Cadwell","startTime":330.26,"endTime":332.48,"body":"Courtney shoot the shit all the"},{"speaker":"Dana Cadwell","startTime":330.26,"endTime":332.48,"body":"time and don't do anything about"},{"speaker":"Dana Cadwell","startTime":332.48,"endTime":332.72,"body":"it."},{"speaker":"Courtney Hopper","startTime":332.75,"endTime":333.08,"body":"Right."},{"speaker":"Dana Cadwell","startTime":333.0,"endTime":334.5,"body":"And then the next"},{"speaker":"Dana Cadwell","startTime":333.0,"endTime":334.5,"body":"day, she calls me and she's"},{"speaker":"Dana Cadwell","startTime":334.5,"endTime":336.75,"body":"like, my friend, Megan, you"},{"speaker":"Dana Cadwell","startTime":334.5,"endTime":336.75,"body":"know, Megan from our childhood"},{"speaker":"Dana Cadwell","startTime":336.75,"endTime":338.19,"body":"is getting married, and I called"},{"speaker":"Dana Cadwell","startTime":336.75,"endTime":338.19,"body":"her and told her we're gonna"},{"speaker":"Dana Cadwell","startTime":338.19,"endTime":341.37,"body":"plan her wedding, you know, so"},{"speaker":"Dana Cadwell","startTime":338.19,"endTime":341.37,"body":"we're gonna start C\u0026D Events."},{"speaker":"Dana Cadwell","startTime":341.37,"endTime":342.75,"body":"And I was like, okay."},{"speaker":"Courtney Hopper","startTime":343.35,"endTime":344.58,"body":"So we're really"},{"speaker":"Courtney Hopper","startTime":343.35,"endTime":344.58,"body":"doing this."},{"speaker":"Dana Cadwell","startTime":344.67,"endTime":345.21,"body":"Great."},{"speaker":"Courtney Hopper","startTime":345.51,"endTime":346.32,"body":"We're doing it."},{"speaker":"Dana Cadwell","startTime":346.35,"endTime":346.8,"body":"Yeah."},{"speaker":"Darrell Evans","startTime":346.8,"endTime":347.22,"body":"That's funny."},{"speaker":"Dana Cadwell","startTime":347.64,"endTime":348.18,"body":"And we did it."},{"speaker":"Courtney Hopper","startTime":348.18,"endTime":349.29,"body":"We planned that"},{"speaker":"Courtney Hopper","startTime":348.18,"endTime":349.29,"body":"wedding."},{"speaker":"Dana Cadwell","startTime":349.32,"endTime":351.09,"body":"And another couple"},{"speaker":"Dana Cadwell","startTime":349.32,"endTime":351.09,"body":"for free"},{"speaker":"Courtney Hopper","startTime":351.09,"endTime":352.11,"body":"And realized we"},{"speaker":"Courtney Hopper","startTime":351.09,"endTime":352.11,"body":"liked it."},{"speaker":"Dana Cadwell","startTime":352.11,"endTime":353.64,"body":"We're like, all"},{"speaker":"Dana Cadwell","startTime":352.11,"endTime":353.64,"body":"right, for free, okay, I guess."},{"speaker":"Courtney Hopper","startTime":353.64,"endTime":354.3,"body":"Yes."},{"speaker":"Dana Cadwell","startTime":354.39,"endTime":356.76,"body":"And so we"},{"speaker":"Dana Cadwell","startTime":354.39,"endTime":356.76,"body":"advertised on Craigslist."},{"speaker":"Courtney Hopper","startTime":356.79,"endTime":357.3,"body":"Yes,"},{"speaker":"Dana Cadwell","startTime":357.33,"endTime":358.56,"body":"For our first gig."},{"speaker":"Darrell Evans","startTime":358.74,"endTime":359.34,"body":"I love it."},{"speaker":"Courtney Hopper","startTime":359.34,"endTime":363.09,"body":"We charged"},{"speaker":"Courtney Hopper","startTime":359.34,"endTime":363.09,"body":"$250. It was like 100 miles from"},{"speaker":"Courtney Hopper","startTime":363.09,"endTime":365.94,"body":"here, where we were literally."},{"speaker":"Courtney Hopper","startTime":363.09,"endTime":365.94,"body":"It was so far away. And it was"},{"speaker":"Courtney Hopper","startTime":365.94,"endTime":369.54,"body":"like the hardest $250 I've ever"},{"speaker":"Courtney Hopper","startTime":365.94,"endTime":369.54,"body":"earned in my life."},{"speaker":"Darrell Evans","startTime":369.57,"endTime":370.41,"body":"Wow."},{"speaker":"Dana Cadwell","startTime":370.44,"endTime":373.62,"body":"But that"},{"speaker":"Dana Cadwell","startTime":370.44,"endTime":373.62,"body":"particular event was a catering"},{"speaker":"Dana Cadwell","startTime":373.62,"endTime":377.43,"body":"friend of ours, first event as"},{"speaker":"Dana Cadwell","startTime":373.62,"endTime":377.43,"body":"well. And so it's our first, his"},{"speaker":"Dana Cadwell","startTime":377.43,"endTime":381.66,"body":"first. And it wasn't perfect by"},{"speaker":"Dana Cadwell","startTime":377.43,"endTime":381.66,"body":"any stretch of the imagination."},{"speaker":"Dana Cadwell","startTime":381.69,"endTime":382.56,"body":"But we were a good team."},{"speaker":"Courtney Hopper","startTime":382.56,"endTime":383.22,"body":"We were a good"},{"speaker":"Courtney Hopper","startTime":382.56,"endTime":383.22,"body":"team."},{"speaker":"Dana Cadwell","startTime":383.22,"endTime":385.08,"body":"He started"},{"speaker":"Dana Cadwell","startTime":383.22,"endTime":385.08,"body":"recommending us and C\u0026D Events"},{"speaker":"Dana Cadwell","startTime":385.0,"endTime":388.0,"body":"And we just kind"},{"speaker":"Dana Cadwell","startTime":385.0,"endTime":388.0,"body":"of took it off from there. We"},{"speaker":"Dana Cadwell","startTime":385.08,"endTime":385.59,"body":"is born."},{"speaker":"Courtney Hopper","startTime":385.59,"endTime":385.8,"body":"Yeah."},{"speaker":"Courtney Hopper","startTime":388.0,"endTime":392.65,"body":"were still teaching in 2010. I"},{"speaker":"Courtney Hopper","startTime":388.0,"endTime":392.65,"body":"was able to take a step back"},{"speaker":"Courtney Hopper","startTime":392.65,"endTime":395.74,"body":"from teaching and just pursue"},{"speaker":"Courtney Hopper","startTime":392.65,"endTime":395.74,"body":"this full time. We were kind of"},{"speaker":"Courtney Hopper","startTime":395.74,"endTime":398.14,"body":"at that point, because we'd been"},{"speaker":"Courtney Hopper","startTime":395.74,"endTime":398.14,"body":"open for about three years"},{"speaker":"Courtney Hopper","startTime":398.14,"endTime":401.5,"body":"solidly. And we're at that weird"},{"speaker":"Courtney Hopper","startTime":398.14,"endTime":401.5,"body":"middle point where you're like,"},{"speaker":"Courtney Hopper","startTime":401.77,"endTime":406.27,"body":"this is more than a hobby."},{"speaker":"Courtney Hopper","startTime":401.77,"endTime":406.27,"body":"Either I need to scale it back"},{"speaker":"Courtney Hopper","startTime":406.27,"endTime":409.48,"body":"and continue it to be a hobby,"},{"speaker":"Courtney Hopper","startTime":406.27,"endTime":409.48,"body":"or we need to like jump in, like"},{"speaker":"Courtney Hopper","startTime":409.48,"endTime":413.02,"body":"full feet, like and actually do"},{"speaker":"Courtney Hopper","startTime":409.48,"endTime":413.02,"body":"it. And so I told Courtney, I"},{"speaker":"Courtney Hopper","startTime":413.02,"endTime":416.2,"body":"was like, let me, you know, I"},{"speaker":"Courtney Hopper","startTime":413.02,"endTime":416.2,"body":"had, just had my first kid. And"},{"speaker":"Courtney Hopper","startTime":416.35,"endTime":418.81,"body":"I was like, you know, I was in a"},{"speaker":"Courtney Hopper","startTime":416.35,"endTime":418.81,"body":"financial place where I could"},{"speaker":"Courtney Hopper","startTime":418.81,"endTime":421.21,"body":"stay home. And I was like, you"},{"speaker":"Courtney Hopper","startTime":418.81,"endTime":421.21,"body":"know, let's try this. Like,"},{"speaker":"Courtney Hopper","startTime":421.21,"endTime":424.06,"body":"let's really put all our eggs in"},{"speaker":"Courtney Hopper","startTime":421.21,"endTime":424.06,"body":"this basket and see if we can do"},{"speaker":"Courtney Hopper","startTime":424.06,"endTime":426.88,"body":"it. And I think we went from"},{"speaker":"Courtney Hopper","startTime":424.06,"endTime":426.88,"body":"like 12 weddings that year. Like"},{"speaker":"Courtney Hopper","startTime":426.88,"endTime":431.56,"body":"37 weddings that year and the"},{"speaker":"Courtney Hopper","startTime":426.88,"endTime":431.56,"body":"ball started rolling."},{"speaker":"Darrell Evans","startTime":431.59,"endTime":432.1,"body":"Yeah."},{"speaker":"Dana Cadwell","startTime":432.1,"endTime":435.55,"body":"And then you know,"},{"speaker":"Dana Cadwell","startTime":432.1,"endTime":435.55,"body":"we did that. We added a couple"},{"speaker":"Dana Cadwell","startTime":435.73,"endTime":441.79,"body":"like I guess contract cleaners."},{"speaker":"Dana Cadwell","startTime":435.73,"endTime":441.79,"body":"And then in 2011, Courtney was"},{"speaker":"Dana Cadwell","startTime":441.79,"endTime":445.99,"body":"like, hey, so we have this money"},{"speaker":"Dana Cadwell","startTime":441.79,"endTime":445.99,"body":"in the bank. And I think we"},{"speaker":"Dana Cadwell","startTime":445.99,"endTime":448.03,"body":"should buy some land for the"},{"speaker":"Dana Cadwell","startTime":445.99,"endTime":448.03,"body":"venue."},{"speaker":"Courtney Hopper","startTime":448.45,"endTime":450.22,"body":"Yeah, let's"},{"speaker":"Courtney Hopper","startTime":448.45,"endTime":450.22,"body":"talk about the venue thing."},{"speaker":"Dana Cadwell","startTime":450.25,"endTime":454.42,"body":"Okay. I was like,"},{"speaker":"Dana Cadwell","startTime":450.25,"endTime":454.42,"body":"All right."},{"speaker":"Courtney Hopper","startTime":454.57,"endTime":455.08,"body":"Yeah."},{"speaker":"Dana Cadwell","startTime":455.23,"endTime":456.79,"body":"All great stories,"},{"speaker":"Dana Cadwell","startTime":455.23,"endTime":456.79,"body":"and with Courtney, liked"},{"speaker":"Dana Cadwell","startTime":456.79,"endTime":460.0,"body":"dragging me along. And we did,"},{"speaker":"Dana Cadwell","startTime":456.79,"endTime":460.0,"body":"we found this perfect piece of"},{"speaker":"Dana Cadwell","startTime":460.0,"endTime":463.81,"body":"land. It was like the end of the"},{"speaker":"Dana Cadwell","startTime":460.0,"endTime":463.81,"body":"recession so no one was buying"},{"speaker":"Dana Cadwell","startTime":463.81,"endTime":467.44,"body":"anything, because no one was"},{"speaker":"Dana Cadwell","startTime":463.81,"endTime":467.44,"body":"lending any money. And we were"},{"speaker":"Dana Cadwell","startTime":467.44,"endTime":471.04,"body":"able to, in our same"},{"speaker":"Dana Cadwell","startTime":467.44,"endTime":471.04,"body":"conservative way, put a year due"},{"speaker":"Dana Cadwell","startTime":471.04,"endTime":475.69,"body":"diligence on this property for"},{"speaker":"Dana Cadwell","startTime":471.04,"endTime":475.69,"body":"like $1000. So we could rezone"},{"speaker":"Dana Cadwell","startTime":475.69,"endTime":478.66,"body":"it, get it, see if it perks, see"},{"speaker":"Dana Cadwell","startTime":475.69,"endTime":478.66,"body":"if it could just do everything"},{"speaker":"Dana Cadwell","startTime":478.66,"endTime":482.68,"body":"we wanted it to do. It got"},{"speaker":"Dana Cadwell","startTime":478.66,"endTime":482.68,"body":"approved and it did. Like"},{"speaker":"Dana Cadwell","startTime":482.68,"endTime":484.72,"body":"literally like all the things"},{"speaker":"Dana Cadwell","startTime":482.68,"endTime":484.72,"body":"and . . ."},{"speaker":"Courtney Hopper","startTime":484.57,"endTime":487.57,"body":"Which is so"},{"speaker":"Courtney Hopper","startTime":484.57,"endTime":487.57,"body":"bizarre, like all these things"},{"speaker":"Courtney Hopper","startTime":487.57,"endTime":490.42,"body":"just started clicking in place,"},{"speaker":"Courtney Hopper","startTime":487.57,"endTime":490.42,"body":"which is just not our normal"},{"speaker":"Courtney Hopper","startTime":490.42,"endTime":490.93,"body":"story."},{"speaker":"Dana Cadwell","startTime":491.23,"endTime":492.28,"body":"I'll go from that"},{"speaker":"Dana Cadwell","startTime":491.23,"endTime":492.28,"body":"point."},{"speaker":"Courtney Hopper","startTime":492.28,"endTime":492.88,"body":"Yeah."},{"speaker":"Dana Cadwell","startTime":492.94,"endTime":494.95,"body":"But like, it was"},{"speaker":"Dana Cadwell","startTime":492.94,"endTime":494.95,"body":"like one of those things where,"},{"speaker":"Dana Cadwell","startTime":494.95,"endTime":497.68,"body":"you know, I don't necessarily"},{"speaker":"Dana Cadwell","startTime":494.95,"endTime":497.68,"body":"believe in like the wooness of"},{"speaker":"Dana Cadwell","startTime":497.71,"endTime":500.71,"body":"stuff but like, it just felt"},{"speaker":"Dana Cadwell","startTime":497.71,"endTime":500.71,"body":"like there were all these doors,"},{"speaker":"Dana Cadwell","startTime":500.71,"endTime":502.78,"body":"and there was the universe was"},{"speaker":"Dana Cadwell","startTime":500.71,"endTime":502.78,"body":"telling us that this is it."},{"speaker":"Courtney Hopper","startTime":503.32,"endTime":505.3,"body":"The universe is"},{"speaker":"Courtney Hopper","startTime":503.32,"endTime":505.3,"body":"bringing her along, don't worry,"},{"speaker":"Courtney Hopper","startTime":505.33,"endTime":506.17,"body":"she will believe."},{"speaker":"Dana Cadwell","startTime":506.0,"endTime":507.47,"body":"I do believe in"},{"speaker":"Dana Cadwell","startTime":506.0,"endTime":507.47,"body":"all of that a little bit."},{"speaker":"Darrell Evans","startTime":507.47,"endTime":508.97,"body":"Right. Right."},{"speaker":"Dana Cadwell","startTime":509.11,"endTime":510.67,"body":"Anyway, so it"},{"speaker":"Dana Cadwell","startTime":509.11,"endTime":510.67,"body":"worked out fine."},{"speaker":"Darrell Evans","startTime":510.67,"endTime":511.03,"body":"I love it."},{"speaker":"Dana Cadwell","startTime":511.75,"endTime":514.9,"body":"It took us about,"},{"speaker":"Dana Cadwell","startTime":511.75,"endTime":514.9,"body":"we got approved, and it took us"},{"speaker":"Dana Cadwell","startTime":514.93,"endTime":517.33,"body":"about another six months to get"},{"speaker":"Dana Cadwell","startTime":514.93,"endTime":517.33,"body":"financing and then we started"},{"speaker":"Dana Cadwell","startTime":517.33,"endTime":521.44,"body":"construction and it was and this"},{"speaker":"Dana Cadwell","startTime":517.33,"endTime":521.44,"body":"is where it got really hard, we"},{"speaker":"Dana Cadwell","startTime":521.44,"endTime":523.93,"body":"were supposed to get a bank loan"},{"speaker":"Dana Cadwell","startTime":521.44,"endTime":523.93,"body":"in the middle of it and the bank"},{"speaker":"Dana Cadwell","startTime":523.93,"endTime":525.85,"body":"loan went away. Like they just"},{"speaker":"Courtney Hopper","startTime":525.85,"endTime":526.81,"body":"Just no one was"},{"speaker":"Courtney Hopper","startTime":525.85,"endTime":526.81,"body":"taking us on."},{"speaker":"Dana Cadwell","startTime":526.81,"endTime":529.09,"body":"They were just"},{"speaker":"Dana Cadwell","startTime":526.81,"endTime":529.09,"body":"really afraid of it. So we were"},{"speaker":"Dana Cadwell","startTime":529.09,"endTime":532.99,"body":"halfway built, and we ran out of"},{"speaker":"Dana Cadwell","startTime":529.09,"endTime":532.99,"body":"money and so we like cashed out"},{"speaker":"Dana Cadwell","startTime":532.99,"endTime":536.11,"body":"everything we had, like"},{"speaker":"Dana Cadwell","startTime":532.99,"endTime":536.11,"body":"everything we owned, every"},{"speaker":"Dana Cadwell","startTime":536.53,"endTime":539.92,"body":"retirement account. We maxed out"},{"speaker":"Dana Cadwell","startTime":536.53,"endTime":539.92,"body":"every single credit card, I"},{"speaker":"Dana Cadwell","startTime":539.92,"endTime":542.92,"body":"mean, we would go to Home Depot"},{"speaker":"Dana Cadwell","startTime":539.92,"endTime":542.92,"body":"and Lowe's, and you'd have like"},{"speaker":"Dana Cadwell","startTime":542.95,"endTime":546.46,"body":"$30 worth of stuff. And you'd be"},{"speaker":"Dana Cadwell","startTime":542.95,"endTime":546.46,"body":"like try this credit card and it"},{"speaker":"Dana Cadwell","startTime":546.46,"endTime":550.03,"body":"would decline. Try this credit"},{"speaker":"Dana Cadwell","startTime":546.46,"endTime":550.03,"body":"card, it declined. $5 on here,"},{"speaker":"Dana Cadwell","startTime":550.48,"endTime":553.33,"body":"$15 on here, and then I have $5"},{"speaker":"Dana Cadwell","startTime":550.48,"endTime":553.33,"body":"in quarters."},{"speaker":"Darrell Evans","startTime":553.96,"endTime":556.06,"body":"Don't tell me! If"},{"speaker":"Darrell Evans","startTime":553.96,"endTime":556.06,"body":"you don't know what they're just"},{"speaker":"Darrell Evans","startTime":556.06,"endTime":559.27,"body":"talking about right now, you're"},{"speaker":"Darrell Evans","startTime":556.06,"endTime":559.27,"body":"not a real entrepreneur. If you"},{"speaker":"Darrell Evans","startTime":559.27,"endTime":564.52,"body":"haven't done what she just said,"},{"speaker":"Darrell Evans","startTime":559.27,"endTime":564.52,"body":"that's balling out and believing"},{"speaker":"Darrell Evans","startTime":564.52,"endTime":566.26,"body":"in your dream. I just want to"},{"speaker":"Darrell Evans","startTime":564.52,"endTime":566.26,"body":"kind of pause real quick because"},{"speaker":"Darrell Evans","startTime":566.26,"endTime":569.44,"body":"I want more of this story. But a"},{"speaker":"Darrell Evans","startTime":566.26,"endTime":569.44,"body":"couple things I want to jump in"},{"speaker":"Darrell Evans","startTime":569.44,"endTime":573.34,"body":"and talk about really quick. You"},{"speaker":"Darrell Evans","startTime":569.44,"endTime":573.34,"body":"drew a line in the sand and said"},{"speaker":"Darrell Evans","startTime":573.34,"endTime":576.43,"body":"it's either going to be a hobby,"},{"speaker":"Darrell Evans","startTime":573.34,"endTime":576.43,"body":"or it's going to be a business."},{"speaker":"Darrell Evans","startTime":576.49,"endTime":578.23,"body":"And the interesting . . . I just"},{"speaker":"Darrell Evans","startTime":576.49,"endTime":578.23,"body":"want to stop right there really"},{"speaker":"Darrell Evans","startTime":578.23,"endTime":581.47,"body":"quick because I love the idea"},{"speaker":"Darrell Evans","startTime":578.23,"endTime":581.47,"body":"that Hey, let's just plan our"},{"speaker":"Darrell Evans","startTime":581.47,"endTime":583.93,"body":"stuff. We don't want to do it at"},{"speaker":"Darrell Evans","startTime":581.47,"endTime":583.93,"body":"the place that's available."},{"speaker":"Darrell Evans","startTime":583.93,"endTime":586.42,"body":"Let's figure out how to do this"},{"speaker":"Darrell Evans","startTime":583.93,"endTime":586.42,"body":"better. And then all of a"},{"speaker":"Darrell Evans","startTime":586.42,"endTime":588.46,"body":"sudden, Okay, let's start it as"},{"speaker":"Darrell Evans","startTime":586.42,"endTime":588.46,"body":"a business but it's really a"},{"speaker":"Darrell Evans","startTime":588.46,"endTime":591.25,"body":"hobby. You said you were"},{"speaker":"Darrell Evans","startTime":588.46,"endTime":591.25,"body":"teaching and . . . but you went"},{"speaker":"Darrell Evans","startTime":591.25,"endTime":596.32,"body":"from 12 to 37 is what I think I"},{"speaker":"Darrell Evans","startTime":591.25,"endTime":596.32,"body":"heard? The mental shift at that"},{"speaker":"Darrell Evans","startTime":596.32,"endTime":598.75,"body":"moment. Talk a little bit about"},{"speaker":"Darrell Evans","startTime":596.32,"endTime":598.75,"body":"that because this is The"},{"speaker":"Darrell Evans","startTime":598.75,"endTime":602.05,"body":"MindShift Podcast, right? And so"},{"speaker":"Darrell Evans","startTime":598.75,"endTime":602.05,"body":"at some point you had to make a"},{"speaker":"Darrell Evans","startTime":602.05,"endTime":605.2,"body":"decision. But a lot of times"},{"speaker":"Darrell Evans","startTime":602.05,"endTime":605.2,"body":"people make a decision, but"},{"speaker":"Darrell Evans","startTime":605.2,"endTime":607.81,"body":"they're not committed to the"},{"speaker":"Darrell Evans","startTime":605.2,"endTime":607.81,"body":"decision. Talk a little bit"},{"speaker":"Darrell Evans","startTime":607.81,"endTime":610.27,"body":"about the decision thought"},{"speaker":"Darrell Evans","startTime":607.81,"endTime":610.27,"body":"process. And what changed in"},{"speaker":"Darrell Evans","startTime":610.27,"endTime":611.29,"body":"your mind at that moment."},{"speaker":"Courtney Hopper","startTime":612.04,"endTime":614.32,"body":"I honestly"},{"speaker":"Courtney Hopper","startTime":612.04,"endTime":614.32,"body":"think it was exhaustion. And it"},{"speaker":"Courtney Hopper","startTime":614.32,"endTime":617.11,"body":"sounds odd to think about it,"},{"speaker":"Courtney Hopper","startTime":614.32,"endTime":617.11,"body":"but like, right, like being a"},{"speaker":"Courtney Hopper","startTime":617.11,"endTime":618.64,"body":"teacher, and then also trying."},{"speaker":"Dana Cadwell","startTime":618.66,"endTime":620.31,"body":"We were both"},{"speaker":"Dana Cadwell","startTime":618.66,"endTime":620.31,"body":"teachers at this time."},{"speaker":"Courtney Hopper","startTime":619.44,"endTime":623.12,"body":"Yeah, I was a"},{"speaker":"Courtney Hopper","startTime":619.44,"endTime":623.12,"body":"middle school science teacher,"},{"speaker":"Courtney Hopper","startTime":623.203,"endTime":624.96,"body":"Dana was high school."},{"speaker":"Dana Cadwell","startTime":624.96,"endTime":626.79,"body":"It was just too"},{"speaker":"Dana Cadwell","startTime":624.96,"endTime":626.79,"body":"much. And I remember my husband,"},{"speaker":"Dana Cadwell","startTime":626.82,"endTime":628.92,"body":"he looked at me, and he's like,"},{"speaker":"Dana Cadwell","startTime":626.82,"endTime":628.92,"body":"you're gone Monday through"},{"speaker":"Dana Cadwell","startTime":628.92,"endTime":632.13,"body":"Friday at work, you know, and"},{"speaker":"Dana Cadwell","startTime":628.92,"endTime":632.13,"body":"you're busting your butt trying"},{"speaker":"Dana Cadwell","startTime":632.13,"endTime":635.25,"body":"to do well at that job. And then"},{"speaker":"Dana Cadwell","startTime":632.13,"endTime":635.25,"body":"you're gone every single"},{"speaker":"Dana Cadwell","startTime":635.25,"endTime":638.07,"body":"weekend, it feels like, you"},{"speaker":"Dana Cadwell","startTime":635.25,"endTime":638.07,"body":"know. And I personally felt like"},{"speaker":"Dana Cadwell","startTime":638.07,"endTime":642.21,"body":"I was doing things halfway, like"},{"speaker":"Dana Cadwell","startTime":638.07,"endTime":642.21,"body":"I wasn't being the planner that"},{"speaker":"Dana Cadwell","startTime":642.21,"endTime":644.61,"body":"I wanted to be. And we're at"},{"speaker":"Dana Cadwell","startTime":642.21,"endTime":644.61,"body":"this point, you're building"},{"speaker":"Dana Cadwell","startTime":644.61,"endTime":648.3,"body":"relationships. And when you're"},{"speaker":"Dana Cadwell","startTime":644.61,"endTime":648.3,"body":"talking about an event, it's a"},{"speaker":"Dana Cadwell","startTime":648.3,"endTime":651.03,"body":"team, I mean, you live and die"},{"speaker":"Dana Cadwell","startTime":648.3,"endTime":651.03,"body":"by your team, like you're in the"},{"speaker":"Dana Cadwell","startTime":651.03,"endTime":654.15,"body":"trenches together, you, those"},{"speaker":"Dana Cadwell","startTime":651.03,"endTime":654.15,"body":"relationships are stronger than"},{"speaker":"Dana Cadwell","startTime":654.51,"endTime":656.76,"body":"lifelong relationships, because"},{"speaker":"Dana Cadwell","startTime":654.51,"endTime":656.76,"body":"you've been through some hell"},{"speaker":"Dana Cadwell","startTime":656.76,"endTime":659.79,"body":"together, right. And I felt like"},{"speaker":"Dana Cadwell","startTime":656.76,"endTime":659.79,"body":"I was letting my team down in a"},{"speaker":"Dana Cadwell","startTime":659.79,"endTime":662.91,"body":"lot of ways. And it wasn't the"},{"speaker":"Dana Cadwell","startTime":659.79,"endTime":662.91,"body":"person that I wanted to be. And"},{"speaker":"Dana Cadwell","startTime":662.91,"endTime":665.79,"body":"so it was like, okay, either,"},{"speaker":"Dana Cadwell","startTime":662.91,"endTime":665.79,"body":"I'm gonna put all my energy and"},{"speaker":"Dana Cadwell","startTime":665.79,"endTime":668.22,"body":"effort into this and be the best"},{"speaker":"Dana Cadwell","startTime":665.79,"endTime":668.22,"body":"that I think that we could be"},{"speaker":"Dana Cadwell","startTime":668.22,"endTime":671.7,"body":"and be proud of my name, like,"},{"speaker":"Dana Cadwell","startTime":668.22,"endTime":671.7,"body":"be proud of C\u0026D Events. Like"},{"speaker":"Dana Cadwell","startTime":671.7,"endTime":674.82,"body":"when I introduced myself, I want"},{"speaker":"Dana Cadwell","startTime":671.7,"endTime":674.82,"body":"to feel that pride, like because"},{"speaker":"Dana Cadwell","startTime":674.85,"endTime":678.57,"body":"my name supersedes me in a great"},{"speaker":"Dana Cadwell","startTime":674.85,"endTime":678.57,"body":"way, not in a like, Oh, don't"},{"speaker":"Dana Cadwell","startTime":678.57,"endTime":681.21,"body":"say Da Vinci and others just"},{"speaker":"Dana Cadwell","startTime":678.57,"endTime":681.21,"body":"together, like Les and they, you"},{"speaker":"Dana Cadwell","startTime":681.21,"endTime":683.97,"body":"know, like all these things that"},{"speaker":"Dana Cadwell","startTime":681.21,"endTime":683.97,"body":"would go through my mind. And"},{"speaker":"Dana Cadwell","startTime":683.97,"endTime":686.55,"body":"then I really loved it. I"},{"speaker":"Dana Cadwell","startTime":683.97,"endTime":686.55,"body":"really, really loved it. And I"},{"speaker":"Dana Cadwell","startTime":686.55,"endTime":692.22,"body":"was like, this is more what I"},{"speaker":"Dana Cadwell","startTime":686.55,"endTime":692.22,"body":"want to do, than teach. At this"},{"speaker":"Dana Cadwell","startTime":692.22,"endTime":694.14,"body":"point, I was getting burnt out"},{"speaker":"Dana Cadwell","startTime":692.22,"endTime":694.14,"body":"on teaching, even though I'd"},{"speaker":"Dana Cadwell","startTime":694.14,"endTime":696.69,"body":"only done it for three or four"},{"speaker":"Dana Cadwell","startTime":694.14,"endTime":696.69,"body":"years. Like I was . . .  the"},{"speaker":"Dana Cadwell","startTime":696.69,"endTime":699.78,"body":"politics were getting to me, the"},{"speaker":"Dana Cadwell","startTime":696.69,"endTime":699.78,"body":"classroom was getting harder,"},{"speaker":"Dana Cadwell","startTime":699.78,"endTime":702.3,"body":"and, and I realized it wasn't my"},{"speaker":"Dana Cadwell","startTime":699.78,"endTime":702.3,"body":"path. It wasn't what I was"},{"speaker":"Dana Cadwell","startTime":702.3,"endTime":705.42,"body":"supposed to do. Like, this was"},{"speaker":"Dana Cadwell","startTime":702.3,"endTime":705.42,"body":"my path. And so I just needed to"},{"speaker":"Dana Cadwell","startTime":705.42,"endTime":707.22,"body":"make a way for that."},{"speaker":"Darrell Evans","startTime":707.37,"endTime":709.23,"body":"Yeah. Courtney,"},{"speaker":"Darrell Evans","startTime":707.37,"endTime":709.23,"body":"what was your thought process?"},{"speaker":"Courtney Hopper","startTime":709.47,"endTime":712.11,"body":"For me, it was"},{"speaker":"Courtney Hopper","startTime":709.47,"endTime":712.11,"body":"literally just pure belief. Like"},{"speaker":"Courtney Hopper","startTime":712.14,"endTime":716.19,"body":"I always, always, always"},{"speaker":"Courtney Hopper","startTime":712.14,"endTime":716.19,"body":"believed in it. Like, I knew but"},{"speaker":"Courtney Hopper","startTime":716.19,"endTime":720.15,"body":"if we were to go down like, we"},{"speaker":"Courtney Hopper","startTime":716.19,"endTime":720.15,"body":"could do anything, like I"},{"speaker":"Courtney Hopper","startTime":720.15,"endTime":722.46,"body":"believed it then. I believe it"},{"speaker":"Courtney Hopper","startTime":720.15,"endTime":722.46,"body":"now. I believed it in the"},{"speaker":"Courtney Hopper","startTime":722.46,"endTime":725.04,"body":"middle, and we had no money. I"},{"speaker":"Courtney Hopper","startTime":722.46,"endTime":725.04,"body":"believed in the lows line, you"},{"speaker":"Courtney Hopper","startTime":725.04,"endTime":725.34,"body":"know,"},{"speaker":"Darrell Evans","startTime":727.65,"endTime":728.91,"body":"One of these is"},{"speaker":"Darrell Evans","startTime":727.65,"endTime":728.91,"body":"gonna go through."},{"speaker":"Courtney Hopper","startTime":728.0,"endTime":732.41,"body":"I'm gonna tell"},{"speaker":"Courtney Hopper","startTime":728.0,"endTime":732.41,"body":"you my favorite story about"},{"speaker":"Courtney Hopper","startTime":732.41,"endTime":736.22,"body":"Lowe's, it's similar, but not"},{"speaker":"Courtney Hopper","startTime":732.41,"endTime":736.22,"body":"that one. It was just pure"},{"speaker":"Courtney Hopper","startTime":736.22,"endTime":738.77,"body":"belief. So when Dana was like,"},{"speaker":"Courtney Hopper","startTime":736.22,"endTime":738.77,"body":"hey, like, I can step back, and"},{"speaker":"Courtney Hopper","startTime":738.77,"endTime":740.99,"body":"I can do like some of the admin,"},{"speaker":"Courtney Hopper","startTime":738.77,"endTime":740.99,"body":"it didn't mean that we didn't do"},{"speaker":"Courtney Hopper","startTime":741.02,"endTime":746.72,"body":"less right at that stage. In"},{"speaker":"Courtney Hopper","startTime":741.02,"endTime":746.72,"body":"streamlining some processes, I"},{"speaker":"Courtney Hopper","startTime":746.72,"endTime":750.71,"body":"really do the marketing, like"},{"speaker":"Courtney Hopper","startTime":746.72,"endTime":750.71,"body":"all of those things, that thank"},{"speaker":"Courtney Hopper","startTime":750.71,"endTime":753.32,"body":"God that time was like low"},{"speaker":"Courtney Hopper","startTime":750.71,"endTime":753.32,"body":"fidelity, like it was not nearly"},{"speaker":"Courtney Hopper","startTime":753.32,"endTime":755.66,"body":"the pressure that it is today"},{"speaker":"Courtney Hopper","startTime":753.32,"endTime":755.66,"body":"with like Instagram, and"},{"speaker":"Courtney Hopper","startTime":755.66,"endTime":758.39,"body":"Facebook and all that. Like it"},{"speaker":"Courtney Hopper","startTime":755.66,"endTime":758.39,"body":"was just just kind of starting"},{"speaker":"Courtney Hopper","startTime":758.42,"endTime":761.27,"body":"at that point, you know. She was"},{"speaker":"Courtney Hopper","startTime":758.42,"endTime":761.27,"body":"able to put that time in and"},{"speaker":"Courtney Hopper","startTime":761.27,"endTime":766.1,"body":"that effort, and really get it"},{"speaker":"Courtney Hopper","startTime":761.27,"endTime":766.1,"body":"legitimized. And I just knew we"},{"speaker":"Courtney Hopper","startTime":766.1,"endTime":769.34,"body":"could do it. Like, I knew that"},{"speaker":"Courtney Hopper","startTime":766.1,"endTime":769.34,"body":"we had something together, and I"},{"speaker":"Courtney Hopper","startTime":769.34,"endTime":771.83,"body":"knew that the product was gonna"},{"speaker":"Courtney Hopper","startTime":769.34,"endTime":771.83,"body":"be great. And I knew it was"},{"speaker":"Courtney Hopper","startTime":771.83,"endTime":774.5,"body":"gonna be hard, because I was"},{"speaker":"Courtney Hopper","startTime":771.83,"endTime":774.5,"body":"still teaching at that time. And"},{"speaker":"Courtney Hopper","startTime":774.5,"endTime":778.85,"body":"at that point, I had two kids,"},{"speaker":"Courtney Hopper","startTime":774.5,"endTime":778.85,"body":"right? So it's just a lot of"},{"speaker":"Courtney Hopper","startTime":778.85,"endTime":782.24,"body":"just buckling down and juggling"},{"speaker":"Courtney Hopper","startTime":778.85,"endTime":782.24,"body":"and really leveraging"},{"speaker":"Courtney Hopper","startTime":782.24,"endTime":785.42,"body":"relationships too. Like with"},{"speaker":"Courtney Hopper","startTime":782.24,"endTime":785.42,"body":"spouses and each other and"},{"speaker":"Courtney Hopper","startTime":785.42,"endTime":787.73,"body":"whatnot to know that in the end,"},{"speaker":"Courtney Hopper","startTime":785.42,"endTime":787.73,"body":"it was going to be worth it."},{"speaker":"Courtney Hopper","startTime":788.15,"endTime":791.48,"body":"Just having that sheer belief. I"},{"speaker":"Courtney Hopper","startTime":788.15,"endTime":791.48,"body":"think you have to believe in it."},{"speaker":"Courtney Hopper","startTime":791.63,"endTime":793.07,"body":"If you're gonna go through those"},{"speaker":"Courtney Hopper","startTime":791.63,"endTime":793.07,"body":"times."},{"speaker":"Darrell Evans","startTime":793.0,"endTime":795.46,"body":"No, you're right."},{"speaker":"Darrell Evans","startTime":793.0,"endTime":795.46,"body":"I mean, so (a) I love what you"},{"speaker":"Darrell Evans","startTime":795.46,"endTime":797.95,"body":"said, is, there was an"},{"speaker":"Darrell Evans","startTime":795.46,"endTime":797.95,"body":"exhaustion factor, right? You"},{"speaker":"Darrell Evans","startTime":797.95,"endTime":802.6,"body":"can't be all things in all"},{"speaker":"Darrell Evans","startTime":797.95,"endTime":802.6,"body":"places. And you realized, you"},{"speaker":"Darrell Evans","startTime":802.6,"endTime":805.0,"body":"know, Dana, you said, I was"},{"speaker":"Darrell Evans","startTime":802.6,"endTime":805.0,"body":"stretched over here, and I'm"},{"speaker":"Darrell Evans","startTime":805.0,"endTime":806.86,"body":"stretched over there. And"},{"speaker":"Darrell Evans","startTime":805.0,"endTime":806.86,"body":"there's one thing you didn't"},{"speaker":"Darrell Evans","startTime":806.86,"endTime":809.14,"body":"say, but it's obviously an"},{"speaker":"Darrell Evans","startTime":806.86,"endTime":809.14,"body":"unsaid thing. Because when"},{"speaker":"Darrell Evans","startTime":809.14,"endTime":811.96,"body":"you're an entrepreneur, and"},{"speaker":"Darrell Evans","startTime":809.14,"endTime":811.96,"body":"you're holding down a full time"},{"speaker":"Darrell Evans","startTime":811.96,"endTime":815.74,"body":"job, with responsibilities, I"},{"speaker":"Darrell Evans","startTime":811.96,"endTime":815.74,"body":"mean, let's be clear, being a"},{"speaker":"Darrell Evans","startTime":815.74,"endTime":818.8,"body":"teacher is a highly critical"},{"speaker":"Darrell Evans","startTime":815.74,"endTime":818.8,"body":"thing, you got these kids, and"},{"speaker":"Darrell Evans","startTime":818.8,"endTime":821.11,"body":"they're, they're counting on"},{"speaker":"Darrell Evans","startTime":818.8,"endTime":821.11,"body":"you. And then you've got this"},{"speaker":"Darrell Evans","startTime":821.11,"endTime":822.88,"body":"other group of people that are"},{"speaker":"Darrell Evans","startTime":821.11,"endTime":822.88,"body":"counting on you in a totally"},{"speaker":"Darrell Evans","startTime":822.88,"endTime":825.07,"body":"different way. So there's not"},{"speaker":"Darrell Evans","startTime":822.88,"endTime":825.07,"body":"just physical exhaustion,"},{"speaker":"Darrell Evans","startTime":825.07,"endTime":827.74,"body":"there's mental exhaustion,"},{"speaker":"Darrell Evans","startTime":825.07,"endTime":827.74,"body":"right? And then there's the"},{"speaker":"Darrell Evans","startTime":827.74,"endTime":830.68,"body":"familiar side of it, right?"},{"speaker":"Darrell Evans","startTime":827.74,"endTime":830.68,"body":"You've got a family that you're"},{"speaker":"Darrell Evans","startTime":830.68,"endTime":834.28,"body":"growing. And so there's"},{"speaker":"Darrell Evans","startTime":830.68,"endTime":834.28,"body":"commitments on all sides. And so"},{"speaker":"Darrell Evans","startTime":834.31,"endTime":837.34,"body":"you just said, Hey, we're gonna"},{"speaker":"Darrell Evans","startTime":834.31,"endTime":837.34,"body":"have to buckle this down and go,"},{"speaker":"Darrell Evans","startTime":837.64,"endTime":840.58,"body":"and I just want to talk really"},{"speaker":"Darrell Evans","startTime":837.64,"endTime":840.58,"body":"quick. What do you think was the"},{"speaker":"Darrell Evans","startTime":840.58,"endTime":845.02,"body":"catalyst for the 3X in customer"},{"speaker":"Darrell Evans","startTime":840.58,"endTime":845.02,"body":"acquisition that year? What did"},{"speaker":"Darrell Evans","startTime":845.02,"endTime":846.34,"body":"you do differently in the world"},{"speaker":"Darrell Evans","startTime":845.02,"endTime":846.34,"body":"of marketing,"},{"speaker":"Dana Cadwell","startTime":847.89,"endTime":848.85,"body":"A lot of"},{"speaker":"Dana Cadwell","startTime":847.89,"endTime":848.85,"body":"networking."},{"speaker":"Courtney Hopper","startTime":848.0,"endTime":850.28,"body":"A lot of"},{"speaker":"Courtney Hopper","startTime":848.0,"endTime":850.28,"body":"networking, it was just getting"},{"speaker":"Courtney Hopper","startTime":850.28,"endTime":853.91,"body":"my face in front of people. It"},{"speaker":"Courtney Hopper","startTime":850.28,"endTime":853.91,"body":"was bringing coffee to avenues,"},{"speaker":"Courtney Hopper","startTime":853.94,"endTime":858.02,"body":"it was just planning strategic"},{"speaker":"Courtney Hopper","startTime":853.94,"endTime":858.02,"body":"meetings. We also changed a lot"},{"speaker":"Courtney Hopper","startTime":858.02,"endTime":861.02,"body":"about how, like, we were getting"},{"speaker":"Courtney Hopper","startTime":858.02,"endTime":861.02,"body":"decent inquiries. We weren't"},{"speaker":"Courtney Hopper","startTime":861.05,"endTime":863.45,"body":"clenching the client, like we"},{"speaker":"Courtney Hopper","startTime":861.05,"endTime":863.45,"body":"weren't selling ourselves well."},{"speaker":"Courtney Hopper","startTime":863.45,"endTime":866.96,"body":"So it was a lot of like,"},{"speaker":"Courtney Hopper","startTime":863.45,"endTime":866.96,"body":"practicing being faster on the"},{"speaker":"Courtney Hopper","startTime":866.96,"endTime":868.79,"body":"response. You know, one of the"},{"speaker":"Courtney Hopper","startTime":866.96,"endTime":868.79,"body":"things we learned about"},{"speaker":"Courtney Hopper","startTime":868.79,"endTime":871.94,"body":"hospitality is time response is"},{"speaker":"Courtney Hopper","startTime":868.79,"endTime":871.94,"body":"really important and the client"},{"speaker":"Courtney Hopper","startTime":871.94,"endTime":874.79,"body":"really values that. So being"},{"speaker":"Courtney Hopper","startTime":871.94,"endTime":874.79,"body":"able to be more quick with that,"},{"speaker":"Courtney Hopper","startTime":874.97,"endTime":878.69,"body":"being able to provide a better"},{"speaker":"Courtney Hopper","startTime":874.97,"endTime":878.69,"body":"customer experience. And I felt"},{"speaker":"Courtney Hopper","startTime":878.69,"endTime":881.48,"body":"really confident saying this is"},{"speaker":"Courtney Hopper","startTime":878.69,"endTime":881.48,"body":"what I do. Like it's not like"},{"speaker":"Courtney Hopper","startTime":881.51,"endTime":885.71,"body":"oh, I'm a teacher too, or like"},{"speaker":"Courtney Hopper","startTime":881.51,"endTime":885.71,"body":"it changed my seriousness of it,"},{"speaker":"Courtney Hopper","startTime":885.71,"endTime":889.25,"body":"which I think portrayed in front"},{"speaker":"Courtney Hopper","startTime":885.71,"endTime":889.25,"body":"of the client. So I think that"},{"speaker":"Courtney Hopper","startTime":889.25,"endTime":891.23,"body":"was a big thing. But the biggest"},{"speaker":"Courtney Hopper","startTime":889.25,"endTime":891.23,"body":"thing was we just really really,"},{"speaker":"Courtney Hopper","startTime":891.23,"endTime":894.2,"body":"really went after our"},{"speaker":"Courtney Hopper","startTime":891.23,"endTime":894.2,"body":"relationships and we like just"},{"speaker":"Courtney Hopper","startTime":894.23,"endTime":896.54,"body":"really poured into them and had"},{"speaker":"Courtney Hopper","startTime":894.23,"endTime":896.54,"body":"the time to do it."},{"speaker":"Darrell Evans","startTime":896.84,"endTime":899.48,"body":"Nice. So, so you"},{"speaker":"Darrell Evans","startTime":896.84,"endTime":899.48,"body":"buy the land, you get it"},{"speaker":"Darrell Evans","startTime":899.48,"endTime":902.45,"body":"approved. You get it rezoned."},{"speaker":"Darrell Evans","startTime":899.48,"endTime":902.45,"body":"Now what?"},{"speaker":"Dana Cadwell","startTime":903.41,"endTime":905.27,"body":"C\u0026D is the whole"},{"speaker":"Dana Cadwell","startTime":903.41,"endTime":905.27,"body":"thing at this point, right?"},{"speaker":"Courtney Hopper","startTime":905.27,"endTime":907.31,"body":"Yeah, like we"},{"speaker":"Courtney Hopper","startTime":905.27,"endTime":907.31,"body":"have a couple of planners that"},{"speaker":"Courtney Hopper","startTime":907.31,"endTime":910.88,"body":"work for us, like we're still"},{"speaker":"Courtney Hopper","startTime":907.31,"endTime":910.88,"body":"doing like, I think the year"},{"speaker":"Courtney Hopper","startTime":910.88,"endTime":913.91,"body":"that we've done, I think I had"},{"speaker":"Courtney Hopper","startTime":910.88,"endTime":913.91,"body":"27, Dana had like 29 weddings."},{"speaker":"Dana Cadwell","startTime":913.91,"endTime":914.15,"body":"Yeah."},{"speaker":"Courtney Hopper","startTime":914.21,"endTime":915.86,"body":"Like, we've"},{"speaker":"Courtney Hopper","startTime":914.21,"endTime":915.86,"body":"divided and conquered. We had"},{"speaker":"Courtney Hopper","startTime":915.86,"endTime":918.95,"body":"maybe 40 floral events that we"},{"speaker":"Courtney Hopper","startTime":915.86,"endTime":918.95,"body":"were doing too at the same time,"},{"speaker":"Courtney Hopper","startTime":918.95,"endTime":919.13,"body":"like."},{"speaker":"Dana Cadwell","startTime":919.13,"endTime":920.96,"body":"It was just like"},{"speaker":"Dana Cadwell","startTime":919.13,"endTime":920.96,"body":"being an animal."},{"speaker":"Courtney Hopper","startTime":920.96,"endTime":922.43,"body":"Craziest year,"},{"speaker":"Courtney Hopper","startTime":920.96,"endTime":922.43,"body":"right?"},{"speaker":"Darrell Evans","startTime":922.46,"endTime":923.99,"body":"How many people"},{"speaker":"Darrell Evans","startTime":922.46,"endTime":923.99,"body":"are on your team at this time?"},{"speaker":"Dana Cadwell","startTime":923.0,"endTime":927.68,"body":"We just, we just"},{"speaker":"Dana Cadwell","startTime":923.0,"endTime":927.68,"body":"had two contract employees for"},{"speaker":"Dana Cadwell","startTime":927.68,"endTime":931.64,"body":"C\u0026D. So we were doing all the"},{"speaker":"Dana Cadwell","startTime":927.68,"endTime":931.64,"body":"florals and the contract"},{"speaker":"Dana Cadwell","startTime":931.64,"endTime":934.88,"body":"employees would do, umm, they"},{"speaker":"Dana Cadwell","startTime":931.64,"endTime":934.88,"body":"would do some of their own, but"},{"speaker":"Dana Cadwell","startTime":934.88,"endTime":938.15,"body":"they mostly assisted us. Like we"},{"speaker":"Dana Cadwell","startTime":934.88,"endTime":938.15,"body":"just had to consistent"},{"speaker":"Dana Cadwell","startTime":938.15,"endTime":938.75,"body":"assistance. Yeah."},{"speaker":"Darrell Evans","startTime":938.75,"endTime":940.43,"body":"So you're still"},{"speaker":"Darrell Evans","startTime":938.75,"endTime":940.43,"body":"lean. You're still really"},{"speaker":"Darrell Evans","startTime":940.43,"endTime":941.12,"body":"running lean?"},{"speaker":"Sisters","startTime":941.18,"endTime":944.18,"body":"Oh, very lean. We had"},{"speaker":"Sisters","startTime":941.18,"endTime":944.18,"body":"no money. I mean, literally."},{"speaker":"Sisters","startTime":944.33,"endTime":946.25,"body":"Everything. Everything was going"},{"speaker":"Sisters","startTime":944.33,"endTime":946.25,"body":"back into the business."},{"speaker":"Darrell Evans","startTime":946.25,"endTime":948.26,"body":"Right back into"},{"speaker":"Darrell Evans","startTime":946.25,"endTime":948.26,"body":"the business. Yeah. So you know,"},{"speaker":"Darrell Evans","startTime":948.26,"endTime":951.47,"body":"that's another interesting part."},{"speaker":"Darrell Evans","startTime":948.26,"endTime":951.47,"body":"So right now you're about six"},{"speaker":"Darrell Evans","startTime":951.47,"endTime":952.13,"body":"years in?"},{"speaker":"Sisters","startTime":952.31,"endTime":955.07,"body":"Yeah, six or seven?"},{"speaker":"Sisters","startTime":952.31,"endTime":955.07,"body":"Yeah. You're wanting a new"},{"speaker":"Sisters","startTime":955.07,"endTime":955.85,"body":"business, though."},{"speaker":"Darrell Evans","startTime":956.05,"endTime":957.73,"body":"Yeah, you're"},{"speaker":"Darrell Evans","startTime":956.05,"endTime":957.73,"body":"wanting a new business seven"},{"speaker":"Darrell Evans","startTime":957.73,"endTime":960.25,"body":"years in the other business. And"},{"speaker":"Darrell Evans","startTime":957.73,"endTime":960.25,"body":"I want people to just get this."},{"speaker":"Darrell Evans","startTime":960.52,"endTime":963.85,"body":"There's a lot of, sort of, if"},{"speaker":"Darrell Evans","startTime":960.52,"endTime":963.85,"body":"you look around Instagram, if"},{"speaker":"Darrell Evans","startTime":963.85,"endTime":966.19,"body":"you look around, Tik Tok, you"},{"speaker":"Darrell Evans","startTime":963.85,"endTime":966.19,"body":"can look around Facebook,"},{"speaker":"Darrell Evans","startTime":966.52,"endTime":970.15,"body":"everyone's sensationalizing how"},{"speaker":"Darrell Evans","startTime":966.52,"endTime":970.15,"body":"easy it is to be successful in"},{"speaker":"Darrell Evans","startTime":970.15,"endTime":973.75,"body":"business. What you just said is,"},{"speaker":"Darrell Evans","startTime":970.15,"endTime":973.75,"body":"if you did 40, almost 50"},{"speaker":"Darrell Evans","startTime":973.78,"endTime":978.19,"body":"weddings in that year, while"},{"speaker":"Darrell Evans","startTime":973.78,"endTime":978.19,"body":"you're opening a new property,"},{"speaker":"Darrell Evans","startTime":978.22,"endTime":980.53,"body":"and you've got the floral"},{"speaker":"Darrell Evans","startTime":978.22,"endTime":980.53,"body":"business, you've got two"},{"speaker":"Darrell Evans","startTime":980.53,"endTime":983.92,"body":"contractors. I mean, you're"},{"speaker":"Darrell Evans","startTime":980.53,"endTime":983.92,"body":"still not heavily, heavily"},{"speaker":"Darrell Evans","startTime":983.92,"endTime":987.31,"body":"profitable. And a lot of people"},{"speaker":"Darrell Evans","startTime":983.92,"endTime":987.31,"body":"just don't get it. That's what"},{"speaker":"Darrell Evans","startTime":987.31,"endTime":990.67,"body":"you have to do to build"},{"speaker":"Darrell Evans","startTime":987.31,"endTime":990.67,"body":"something. Just because you got"},{"speaker":"Darrell Evans","startTime":990.67,"endTime":993.16,"body":"a bunch of customers doesn't"},{"speaker":"Darrell Evans","startTime":990.67,"endTime":993.16,"body":"mean you get to, you know, fly"},{"speaker":"Darrell Evans","startTime":993.16,"endTime":996.1,"body":"private jets and do all this"},{"speaker":"Darrell Evans","startTime":993.16,"endTime":996.1,"body":"other stuff. So I want people to"},{"speaker":"Darrell Evans","startTime":996.1,"endTime":998.77,"body":"pay attention to this because"},{"speaker":"Darrell Evans","startTime":996.1,"endTime":998.77,"body":"this is the real story of"},{"speaker":"Darrell Evans","startTime":998.77,"endTime":1001.86,"body":"growing a business. You're seven"},{"speaker":"Darrell Evans","startTime":998.77,"endTime":1001.86,"body":"years in on one, your one in"},{"speaker":"Darrell Evans","startTime":1001.86,"endTime":1003.75,"body":"another one plus the floral"},{"speaker":"Darrell Evans","startTime":1001.86,"endTime":1003.75,"body":"design. We didn't even talk"},{"speaker":"Darrell Evans","startTime":1003.75,"endTime":1005.61,"body":"about when that actually started"},{"speaker":"Darrell Evans","startTime":1003.75,"endTime":1005.61,"body":"but I'm assuming if you're"},{"speaker":"Darrell Evans","startTime":1005.61,"endTime":1009.27,"body":"running wedding events that"},{"speaker":"Darrell Evans","startTime":1005.61,"endTime":1009.27,"body":"started right at the same time."},{"speaker":"Sisters","startTime":1010.05,"endTime":1011.37,"body":"Similar time. A few"},{"speaker":"Sisters","startTime":1010.05,"endTime":1011.37,"body":"years in, after."},{"speaker":"Darrell Evans","startTime":1011.37,"endTime":1014.7,"body":"Yeah, yeah. So"},{"speaker":"Darrell Evans","startTime":1011.37,"endTime":1014.7,"body":"okay, I just got to ask this."},{"speaker":"Darrell Evans","startTime":1014.7,"endTime":1018.0,"body":"Because whenever you pick a"},{"speaker":"Darrell Evans","startTime":1014.7,"endTime":1018.0,"body":"niche, what do you love about"},{"speaker":"Darrell Evans","startTime":1018.0,"endTime":1021.9,"body":"the niche today? You're 14 years"},{"speaker":"Darrell Evans","startTime":1018.0,"endTime":1021.9,"body":"later. You're still a powerhouse"},{"speaker":"Darrell Evans","startTime":1021.93,"endTime":1026.07,"body":"in that niche? What do you love"},{"speaker":"Darrell Evans","startTime":1021.93,"endTime":1026.07,"body":"about the niche now, that keeps"},{"speaker":"Darrell Evans","startTime":1026.07,"endTime":1029.4,"body":"you still fired up about this"},{"speaker":"Darrell Evans","startTime":1026.07,"endTime":1029.4,"body":"specific industry?"},{"speaker":"Courtney Hopper","startTime":1030.47,"endTime":1032.18,"body":"Well, I think"},{"speaker":"Courtney Hopper","startTime":1030.47,"endTime":1032.18,"body":"even if you would have asked me"},{"speaker":"Courtney Hopper","startTime":1032.18,"endTime":1035.33,"body":"and Dana as a team, it's very"},{"speaker":"Courtney Hopper","startTime":1032.18,"endTime":1035.33,"body":"different than what I'm gonna"},{"speaker":"Courtney Hopper","startTime":1035.33,"endTime":1038.42,"body":"say now, but going through the"},{"speaker":"Courtney Hopper","startTime":1035.33,"endTime":1038.42,"body":"pandemic with these people, I"},{"speaker":"Courtney Hopper","startTime":1038.42,"endTime":1041.6,"body":"feel like it's the community. I"},{"speaker":"Courtney Hopper","startTime":1038.42,"endTime":1041.6,"body":"certainly love the clients, I"},{"speaker":"Courtney Hopper","startTime":1041.6,"endTime":1044.51,"body":"think that when you are a part"},{"speaker":"Courtney Hopper","startTime":1041.6,"endTime":1044.51,"body":"of someone's, one of someone's"},{"speaker":"Courtney Hopper","startTime":1044.51,"endTime":1048.62,"body":"happiest days, it's very joyful"},{"speaker":"Courtney Hopper","startTime":1044.51,"endTime":1048.62,"body":"and that's wonderful. But really"},{"speaker":"Courtney Hopper","startTime":1048.62,"endTime":1051.53,"body":"what it is, is you are"},{"speaker":"Courtney Hopper","startTime":1048.62,"endTime":1051.53,"body":"surrounded by some of the most"},{"speaker":"Courtney Hopper","startTime":1051.53,"endTime":1055.28,"body":"creative, kindest, most"},{"speaker":"Courtney Hopper","startTime":1051.53,"endTime":1055.28,"body":"innovative people and you are"},{"speaker":"Courtney Hopper","startTime":1055.28,"endTime":1059.06,"body":"constantly inspired every single"},{"speaker":"Courtney Hopper","startTime":1055.28,"endTime":1059.06,"body":"day. And there is something very"},{"speaker":"Courtney Hopper","startTime":1059.06,"endTime":1062.42,"body":"fulfilling about that where you"},{"speaker":"Courtney Hopper","startTime":1059.06,"endTime":1062.42,"body":"don't feel stagnant. I mean,"},{"speaker":"Courtney Hopper","startTime":1062.45,"endTime":1065.57,"body":"certainly you go through times"},{"speaker":"Courtney Hopper","startTime":1062.45,"endTime":1065.57,"body":"like that, but you just have to"},{"speaker":"Courtney Hopper","startTime":1065.57,"endTime":1068.45,"body":"look outside your door, do an"},{"speaker":"Courtney Hopper","startTime":1065.57,"endTime":1068.45,"body":"event with somebody, have a"},{"speaker":"Courtney Hopper","startTime":1068.45,"endTime":1071.24,"body":"conversation with a creative and"},{"speaker":"Courtney Hopper","startTime":1068.45,"endTime":1071.24,"body":"you're just like, Alright, I'm"},{"speaker":"Courtney Hopper","startTime":1071.24,"endTime":1074.09,"body":"ready to go. I got my juju back."},{"speaker":"Courtney Hopper","startTime":1071.24,"endTime":1074.09,"body":"Like, I'm great. So the"},{"speaker":"Courtney Hopper","startTime":1074.09,"endTime":1077.57,"body":"community is 100% what keeps me"},{"speaker":"Courtney Hopper","startTime":1074.09,"endTime":1077.57,"body":"in it. I mean, it brings me to"},{"speaker":"Courtney Hopper","startTime":1077.57,"endTime":1080.06,"body":"tears sometimes. I know that"},{"speaker":"Courtney Hopper","startTime":1077.57,"endTime":1080.06,"body":"sounds super cheesy, but like"},{"speaker":"Courtney Hopper","startTime":1080.12,"endTime":1082.43,"body":"being around these people, and"},{"speaker":"Courtney Hopper","startTime":1080.12,"endTime":1082.43,"body":"after going through the pandemic"},{"speaker":"Courtney Hopper","startTime":1082.43,"endTime":1085.85,"body":"with them, and just that"},{"speaker":"Courtney Hopper","startTime":1082.43,"endTime":1085.85,"body":"camaraderie and just, you know,"},{"speaker":"Courtney Hopper","startTime":1085.88,"endTime":1089.12,"body":"just that community, it's worth"},{"speaker":"Courtney Hopper","startTime":1085.88,"endTime":1089.12,"body":"more than anything else in this"},{"speaker":"Courtney Hopper","startTime":1089.12,"endTime":1089.51,"body":"job."},{"speaker":"Darrell Evans","startTime":1090.02,"endTime":1090.41,"body":"Yeah."},{"speaker":"Dana Cadwell","startTime":1090.44,"endTime":1093.02,"body":"Yep,  I would"},{"speaker":"Dana Cadwell","startTime":1090.44,"endTime":1093.02,"body":"definitely second that. You work"},{"speaker":"Dana Cadwell","startTime":1093.02,"endTime":1095.3,"body":"with people and then  you be"},{"speaker":"Dana Cadwell","startTime":1093.02,"endTime":1095.3,"body":"with these people that you would"},{"speaker":"Dana Cadwell","startTime":1095.3,"endTime":1097.73,"body":"go on vacation with these"},{"speaker":"Dana Cadwell","startTime":1095.3,"endTime":1097.73,"body":"people. Like, I would share"},{"speaker":"Dana Cadwell","startTime":1097.73,"endTime":1101.12,"body":"hotel rooms with these people."},{"speaker":"Dana Cadwell","startTime":1097.73,"endTime":1101.12,"body":"Like we're all just so close,"},{"speaker":"Darrell Evans","startTime":1101.0,"endTime":1104.72,"body":"Yeah. You know, I"},{"speaker":"Darrell Evans","startTime":1101.0,"endTime":1104.72,"body":"think that's really important"},{"speaker":"Darrell Evans","startTime":1101.15,"endTime":1101.75,"body":"you know?"},{"speaker":"Darrell Evans","startTime":1104.72,"endTime":1108.59,"body":"because you're not just in it"},{"speaker":"Darrell Evans","startTime":1104.72,"endTime":1108.59,"body":"for the money. You are getting a"},{"speaker":"Darrell Evans","startTime":1108.59,"endTime":1112.85,"body":"fulfillment out of it, by being"},{"speaker":"Darrell Evans","startTime":1108.59,"endTime":1112.85,"body":"a part of these people's day."},{"speaker":"Darrell Evans","startTime":1113.12,"endTime":1117.26,"body":"But you guys get to participate"},{"speaker":"Darrell Evans","startTime":1113.12,"endTime":1117.26,"body":"in this joyous occasion. And I"},{"speaker":"Darrell Evans","startTime":1117.26,"endTime":1120.74,"body":"get it, there's got to be a ton"},{"speaker":"Darrell Evans","startTime":1117.26,"endTime":1120.74,"body":"of gratification and fulfillment"},{"speaker":"Darrell Evans","startTime":1120.74,"endTime":1123.77,"body":"in that. So I want to ask you"},{"speaker":"Darrell Evans","startTime":1120.74,"endTime":1123.77,"body":"about the"},{"speaker":"Darrell Evans","startTime":1123.8,"endTime":1128.51,"body":"sister-business-partner dynamic."},{"speaker":"Darrell Evans","startTime":1123.8,"endTime":1128.51,"body":"And let me start with Courtney."},{"speaker":"Darrell Evans","startTime":1128.96,"endTime":1131.57,"body":"Courtney, what's one thing that"},{"speaker":"Darrell Evans","startTime":1128.96,"endTime":1131.57,"body":"Dana does that just gets on your"},{"speaker":"Darrell Evans","startTime":1131.57,"endTime":1133.31,"body":"last damn nerve."},{"speaker":"Courtney Hopper","startTime":1134.45,"endTime":1140.24,"body":"Ah, Dana has"},{"speaker":"Courtney Hopper","startTime":1134.45,"endTime":1140.24,"body":"very little chill. Like, very"},{"speaker":"Courtney Hopper","startTime":1140.27,"endTime":1143.93,"body":"little. Like, she cannot have"},{"speaker":"Courtney Hopper","startTime":1140.27,"endTime":1143.93,"body":"fast anything. Like she has to"},{"speaker":"Courtney Hopper","startTime":1143.93,"endTime":1147.29,"body":"like polar everything. I don't"},{"speaker":"Courtney Hopper","startTime":1143.93,"endTime":1147.29,"body":"care what it is, it has to be"},{"speaker":"Courtney Hopper","startTime":1147.32,"endTime":1151.46,"body":"that way. And it's like the best"},{"speaker":"Courtney Hopper","startTime":1147.32,"endTime":1151.46,"body":"thing about her, it is like the"},{"speaker":"Courtney Hopper","startTime":1151.46,"endTime":1154.73,"body":"most annoying thing about her at"},{"speaker":"Courtney Hopper","startTime":1151.46,"endTime":1154.73,"body":"the same time. Now, she's like,"},{"speaker":"Courtney Hopper","startTime":1154.73,"endTime":1158.03,"body":"my favorite vacation partner,"},{"speaker":"Courtney Hopper","startTime":1154.73,"endTime":1158.03,"body":"like because she won't have fast"},{"speaker":"Courtney Hopper","startTime":1158.03,"endTime":1160.4,"body":"that either, right. Like, she's"},{"speaker":"Courtney Hopper","startTime":1158.03,"endTime":1160.4,"body":"on vacation like she is all out."},{"speaker":"Darrell Evans","startTime":1160.78,"endTime":1163.27,"body":"All out. All"},{"speaker":"Darrell Evans","startTime":1160.78,"endTime":1163.27,"body":"locked in."},{"speaker":"Courtney Hopper","startTime":1164.14,"endTime":1165.55,"body":"Shes's the"},{"speaker":"Courtney Hopper","startTime":1164.14,"endTime":1165.55,"body":"party to the fun to the"},{"speaker":"Courtney Hopper","startTime":1165.55,"endTime":1168.82,"body":"whatever. But to put that in a"},{"speaker":"Courtney Hopper","startTime":1165.55,"endTime":1168.82,"body":"business setting, it's like"},{"speaker":"Courtney Hopper","startTime":1168.82,"endTime":1172.0,"body":"sometimes like okay, let's like,"},{"speaker":"Courtney Hopper","startTime":1168.82,"endTime":1172.0,"body":"let's take a breather here, take"},{"speaker":"Courtney Hopper","startTime":1172.0,"endTime":1174.91,"body":"a little chill pill. And I've"},{"speaker":"Courtney Hopper","startTime":1172.0,"endTime":1174.91,"body":"told her this before and it's"},{"speaker":"Courtney Hopper","startTime":1174.91,"endTime":1179.38,"body":"taken years to like get to this"},{"speaker":"Courtney Hopper","startTime":1174.91,"endTime":1179.38,"body":"point, right? Is because she's"},{"speaker":"Courtney Hopper","startTime":1179.38,"endTime":1182.86,"body":"my business partner, she makes"},{"speaker":"Courtney Hopper","startTime":1179.38,"endTime":1182.86,"body":"me a better business owner as"},{"speaker":"Courtney Hopper","startTime":1182.86,"endTime":1185.59,"body":"well because sometimes I have a"},{"speaker":"Courtney Hopper","startTime":1182.86,"endTime":1185.59,"body":"little too much chill and"},{"speaker":"Courtney Hopper","startTime":1185.59,"endTime":1187.75,"body":"there's times that I do think"},{"speaker":"Courtney Hopper","startTime":1185.59,"endTime":1187.75,"body":"that, not that she's like my"},{"speaker":"Courtney Hopper","startTime":1187.75,"endTime":1190.36,"body":"boss or . . . but I am"},{"speaker":"Courtney Hopper","startTime":1187.75,"endTime":1190.36,"body":"accountable to her just like"},{"speaker":"Courtney Hopper","startTime":1190.36,"endTime":1193.9,"body":"she's accountable to me that"},{"speaker":"Courtney Hopper","startTime":1190.36,"endTime":1193.9,"body":"sometimes do something or go"},{"speaker":"Courtney Hopper","startTime":1193.9,"endTime":1196.87,"body":"above and beyond because I know"},{"speaker":"Courtney Hopper","startTime":1193.9,"endTime":1196.87,"body":"I'm gonna have to answer for it"},{"speaker":"Courtney Hopper","startTime":1196.9,"endTime":1199.51,"body":"from accountable to Dana and"},{"speaker":"Courtney Hopper","startTime":1196.9,"endTime":1199.51,"body":"this is not up to Dana"},{"speaker":"Courtney Hopper","startTime":1199.51,"endTime":1202.33,"body":"standards. Even though I may"},{"speaker":"Courtney Hopper","startTime":1199.51,"endTime":1202.33,"body":"have been okay with it, you know"},{"speaker":"Courtney Hopper","startTime":1202.33,"endTime":1203.02,"body":"what I mean?"},{"speaker":"Darrell Evans","startTime":1203.08,"endTime":1207.46,"body":"Yeah, absolutely."},{"speaker":"Darrell Evans","startTime":1203.08,"endTime":1207.46,"body":"Absolutely. Dana, your sister,"},{"speaker":"Darrell Evans","startTime":1207.61,"endTime":1212.05,"body":"her best attributes that she"},{"speaker":"Darrell Evans","startTime":1207.61,"endTime":1212.05,"body":"brings to your partnership and"},{"speaker":"Dana Cadwell","startTime":1212.0,"endTime":1215.69,"body":"I think she's a"},{"speaker":"Dana Cadwell","startTime":1212.0,"endTime":1215.69,"body":"great visionary. I think she is"},{"speaker":"Dana Cadwell","startTime":1212.05,"endTime":1212.92,"body":"to your businesses."},{"speaker":"Dana Cadwell","startTime":1215.72,"endTime":1219.2,"body":"really great at setting the tone"},{"speaker":"Dana Cadwell","startTime":1215.72,"endTime":1219.2,"body":"and the direction that our"},{"speaker":"Dana Cadwell","startTime":1219.2,"endTime":1222.08,"body":"company can go in. Because, you"},{"speaker":"Dana Cadwell","startTime":1219.2,"endTime":1222.08,"body":"know, I get stuck a lot. Like,"},{"speaker":"Dana Cadwell","startTime":1222.11,"endTime":1226.25,"body":"in this moment, this time, and I"},{"speaker":"Dana Cadwell","startTime":1222.11,"endTime":1226.25,"body":"can't see the forest for the"},{"speaker":"Dana Cadwell","startTime":1226.25,"endTime":1229.7,"body":"trees 98% of the time, like, I"},{"speaker":"Dana Cadwell","startTime":1226.25,"endTime":1229.7,"body":"can just dwell and like, the"},{"speaker":"Dana Cadwell","startTime":1229.7,"endTime":1232.7,"body":"crap that's happening right now."},{"speaker":"Dana Cadwell","startTime":1229.7,"endTime":1232.7,"body":"And, and she has a really great"},{"speaker":"Dana Cadwell","startTime":1232.7,"endTime":1235.91,"body":"ability to look into the future"},{"speaker":"Dana Cadwell","startTime":1232.7,"endTime":1235.91,"body":"and recognize, like, yeah, we're"},{"speaker":"Dana Cadwell","startTime":1235.91,"endTime":1238.46,"body":"stuck here but this is where"},{"speaker":"Dana Cadwell","startTime":1235.91,"endTime":1238.46,"body":"we're gonna go, this is where we"},{"speaker":"Dana Cadwell","startTime":1238.46,"endTime":1242.75,"body":"should be. And then being able"},{"speaker":"Dana Cadwell","startTime":1238.46,"endTime":1242.75,"body":"to really vision cast for, like,"},{"speaker":"Dana Cadwell","startTime":1242.75,"endTime":1245.0,"body":"where she sees us going. And"},{"speaker":"Dana Cadwell","startTime":1242.75,"endTime":1245.0,"body":"she's definitely a much more"},{"speaker":"Dana Cadwell","startTime":1245.03,"endTime":1248.51,"body":"optimistic person, which is, you"},{"speaker":"Dana Cadwell","startTime":1245.03,"endTime":1248.51,"body":"know, necessary, I believe. My"},{"speaker":"Dana Cadwell","startTime":1248.51,"endTime":1252.23,"body":"pessimistic attitude is design."},{"speaker":"Dana Cadwell","startTime":1248.51,"endTime":1252.23,"body":"But I think in that way, she"},{"speaker":"Dana Cadwell","startTime":1252.23,"endTime":1254.03,"body":"really leads our company really,"},{"speaker":"Dana Cadwell","startTime":1252.23,"endTime":1254.03,"body":"really well."},{"speaker":"Darrell Evans","startTime":1254.69,"endTime":1257.18,"body":"Nice, very nice."},{"speaker":"Darrell Evans","startTime":1254.69,"endTime":1257.18,"body":"What's the one thing she does it"},{"speaker":"Darrell Evans","startTime":1257.18,"endTime":1258.2,"body":"gets on your last nerve."},{"speaker":"Dana Cadwell","startTime":1259.28,"endTime":1261.14,"body":"She is like"},{"speaker":"Dana Cadwell","startTime":1259.28,"endTime":1261.14,"body":"technology illiterate, and it"},{"speaker":"Dana Cadwell","startTime":1261.14,"endTime":1265.55,"body":"drives me bananas. It just"},{"speaker":"Dana Cadwell","startTime":1261.14,"endTime":1265.55,"body":"drives me crazy. I mean, like ."},{"speaker":"Dana Cadwell","startTime":1265.55,"endTime":1265.61,"body":". ."},{"speaker":"Courtney Hopper","startTime":1265.61,"endTime":1267.08,"body":"It's literally"},{"speaker":"Courtney Hopper","startTime":1265.61,"endTime":1267.08,"body":"not lack of effort."},{"speaker":"Dana Cadwell","startTime":1267.14,"endTime":1269.6,"body":"I know. But it's"},{"speaker":"Dana Cadwell","startTime":1267.14,"endTime":1269.6,"body":"like, can't figure out a Google"},{"speaker":"Dana Cadwell","startTime":1269.6,"endTime":1274.52,"body":"Calendar or like, anything. She"},{"speaker":"Dana Cadwell","startTime":1269.6,"endTime":1274.52,"body":"tries really hard. Like,"},{"speaker":"Dana Cadwell","startTime":1274.52,"endTime":1276.14,"body":"sometimes I just can't deal."},{"speaker":"Darrell Evans","startTime":1276.38,"endTime":1277.37,"body":"Got it, got it."},{"speaker":"Courtney Hopper","startTime":1277.37,"endTime":1279.65,"body":"She did spend"},{"speaker":"Courtney Hopper","startTime":1277.37,"endTime":1279.65,"body":"like hours one day fixing my"},{"speaker":"Courtney Hopper","startTime":1279.65,"endTime":1283.1,"body":"Google Calendar, on my phone in"},{"speaker":"Courtney Hopper","startTime":1279.65,"endTime":1283.1,"body":"my computer, so she could send"},{"speaker":"Courtney Hopper","startTime":1283.1,"endTime":1284.9,"body":"me invites, and I would actually"},{"speaker":"Courtney Hopper","startTime":1283.1,"endTime":1284.9,"body":"show up."},{"speaker":"Darrell Evans","startTime":1285.44,"endTime":1288.77,"body":"Gotcha. How has"},{"speaker":"Darrell Evans","startTime":1285.44,"endTime":1288.77,"body":"marketing your business changed?"},{"speaker":"Darrell Evans","startTime":1288.77,"endTime":1292.46,"body":"You made a small comment"},{"speaker":"Darrell Evans","startTime":1288.77,"endTime":1292.46,"body":"earlier. But you started in,"},{"speaker":"Darrell Evans","startTime":1292.46,"endTime":1295.01,"body":"when times were simpler, right?"},{"speaker":"Darrell Evans","startTime":1292.46,"endTime":1295.01,"body":"It started with Craigslist,"},{"speaker":"Darrell Evans","startTime":1295.31,"endTime":1298.91,"body":"networking. How has marketing"},{"speaker":"Darrell Evans","startTime":1295.31,"endTime":1298.91,"body":"and growing your businesses"},{"speaker":"Darrell Evans","startTime":1298.91,"endTime":1301.67,"body":"changed for you and what are you"},{"speaker":"Darrell Evans","startTime":1298.91,"endTime":1301.67,"body":"doing strategically differently"},{"speaker":"Darrell Evans","startTime":1301.67,"endTime":1304.94,"body":"today than you were back then."},{"speaker":"Darrell Evans","startTime":1301.67,"endTime":1304.94,"body":"Obviously, the podcast may be"},{"speaker":"Darrell Evans","startTime":1304.94,"endTime":1306.38,"body":"part of that, but talk a little"},{"speaker":"Darrell Evans","startTime":1304.94,"endTime":1306.38,"body":"bit about that."},{"speaker":"Courtney Hopper","startTime":1306.78,"endTime":1309.54,"body":"I would have"},{"speaker":"Courtney Hopper","startTime":1306.78,"endTime":1309.54,"body":"never envisioned that, and it"},{"speaker":"Courtney Hopper","startTime":1309.54,"endTime":1311.94,"body":"sounds just ridiculous saying"},{"speaker":"Courtney Hopper","startTime":1309.54,"endTime":1311.94,"body":"out loud, that we would have had"},{"speaker":"Courtney Hopper","startTime":1311.94,"endTime":1315.72,"body":"a full time salary person that"},{"speaker":"Courtney Hopper","startTime":1311.94,"endTime":1315.72,"body":"does just our marketing, for our"},{"speaker":"Courtney Hopper","startTime":1315.72,"endTime":1320.13,"body":"brands. Literally, that's her"},{"speaker":"Courtney Hopper","startTime":1315.72,"endTime":1320.13,"body":"job is marketing, and navigating"},{"speaker":"Courtney Hopper","startTime":1320.13,"endTime":1322.65,"body":"social media and making sure"},{"speaker":"Courtney Hopper","startTime":1320.13,"endTime":1322.65,"body":"that we're marketed well. Like"},{"speaker":"Courtney Hopper","startTime":1322.65,"endTime":1325.8,"body":"that just seemed like such a"},{"speaker":"Courtney Hopper","startTime":1322.65,"endTime":1325.8,"body":"small part of our business"},{"speaker":"Courtney Hopper","startTime":1325.8,"endTime":1328.74,"body":"starting, like, we advertised in"},{"speaker":"Courtney Hopper","startTime":1325.8,"endTime":1328.74,"body":"a couple of magazines, and we"},{"speaker":"Courtney Hopper","startTime":1328.74,"endTime":1332.88,"body":"were going to buy the increased"},{"speaker":"Courtney Hopper","startTime":1328.74,"endTime":1332.88,"body":"presence on the not and that was"},{"speaker":"Courtney Hopper","startTime":1332.88,"endTime":1335.61,"body":"the end of our marketing"},{"speaker":"Courtney Hopper","startTime":1332.88,"endTime":1335.61,"body":"strategy. And it's just so"},{"speaker":"Courtney Hopper","startTime":1335.61,"endTime":1340.89,"body":"nuanced, and so ever changing"},{"speaker":"Courtney Hopper","startTime":1335.61,"endTime":1340.89,"body":"that, it's way, obviously I"},{"speaker":"Courtney Hopper","startTime":1340.89,"endTime":1342.93,"body":"can't even get my Google"},{"speaker":"Courtney Hopper","startTime":1340.89,"endTime":1342.93,"body":"Calendar to work. So it's way"},{"speaker":"Courtney Hopper","startTime":1342.93,"endTime":1344.28,"body":"beyond my mental capacity."},{"speaker":"Darrell Evans","startTime":1344.28,"endTime":1345.36,"body":"It's above your"},{"speaker":"Darrell Evans","startTime":1344.28,"endTime":1345.36,"body":"paygrade."},{"speaker":"Courtney Hopper","startTime":1345.45,"endTime":1349.08,"body":"It's above my"},{"speaker":"Courtney Hopper","startTime":1345.45,"endTime":1349.08,"body":"paygrade, like 100%, that I"},{"speaker":"Courtney Hopper","startTime":1349.08,"endTime":1352.44,"body":"don't have a personal Facebook."},{"speaker":"Courtney Hopper","startTime":1349.08,"endTime":1352.44,"body":"Like, I just don't subscribe to"},{"speaker":"Courtney Hopper","startTime":1352.44,"endTime":1355.56,"body":"it in general, but you have to"},{"speaker":"Courtney Hopper","startTime":1352.44,"endTime":1355.56,"body":"as a business, because it's not"},{"speaker":"Courtney Hopper","startTime":1355.56,"endTime":1358.2,"body":"even about who does business the"},{"speaker":"Courtney Hopper","startTime":1355.56,"endTime":1358.2,"body":"best. I think there is a part of"},{"speaker":"Courtney Hopper","startTime":1358.2,"endTime":1361.2,"body":"it, that's there. But now it's"},{"speaker":"Courtney Hopper","startTime":1358.2,"endTime":1361.2,"body":"like who markets it the best."},{"speaker":"Courtney Hopper","startTime":1361.23,"endTime":1362.64,"body":"Who creates the best illusion?"},{"speaker":"Dana Cadwell","startTime":1363.11,"endTime":1365.84,"body":"Yeah, and I would"},{"speaker":"Dana Cadwell","startTime":1363.11,"endTime":1365.84,"body":"like to say that our, in terms"},{"speaker":"Dana Cadwell","startTime":1365.84,"endTime":1370.43,"body":"of like our marketing plan, it"},{"speaker":"Dana Cadwell","startTime":1365.84,"endTime":1370.43,"body":"hasn't changed to very much and"},{"speaker":"Dana Cadwell","startTime":1370.43,"endTime":1373.55,"body":"from the very beginning, where"},{"speaker":"Dana Cadwell","startTime":1370.43,"endTime":1373.55,"body":"we knew the only way we could"},{"speaker":"Dana Cadwell","startTime":1373.55,"endTime":1376.61,"body":"sell our company was us, Like we"},{"speaker":"Dana Cadwell","startTime":1373.55,"endTime":1376.61,"body":"could sell it the best because"},{"speaker":"Dana Cadwell","startTime":1376.61,"endTime":1379.49,"body":"we believed in it the most. And"},{"speaker":"Dana Cadwell","startTime":1376.61,"endTime":1379.49,"body":"I think that and the middle"},{"speaker":"Dana Cadwell","startTime":1379.49,"endTime":1382.46,"body":"years, we were like raising"},{"speaker":"Dana Cadwell","startTime":1379.49,"endTime":1382.46,"body":"families. So we kind of"},{"speaker":"Dana Cadwell","startTime":1382.46,"endTime":1385.61,"body":"disappeared off that networking"},{"speaker":"Dana Cadwell","startTime":1382.46,"endTime":1385.61,"body":"scene a little bit. And we're"},{"speaker":"Dana Cadwell","startTime":1385.61,"endTime":1387.59,"body":"like, Hey, we're just gonna"},{"speaker":"Dana Cadwell","startTime":1385.61,"endTime":1387.59,"body":"entertain into Instagram or"},{"speaker":"Dana Cadwell","startTime":1387.59,"endTime":1390.2,"body":"Instagram every single day. This"},{"speaker":"Dana Cadwell","startTime":1387.59,"endTime":1390.2,"body":"is like before stories and all"},{"speaker":"Dana Cadwell","startTime":1390.2,"endTime":1393.86,"body":"that stuff. And I think we got"},{"speaker":"Dana Cadwell","startTime":1390.2,"endTime":1393.86,"body":"back to now like, we're like,"},{"speaker":"Dana Cadwell","startTime":1393.86,"endTime":1396.14,"body":"okay, we need to be networking."},{"speaker":"Dana Cadwell","startTime":1393.86,"endTime":1396.14,"body":"Like we're very involved in our"},{"speaker":"Dana Cadwell","startTime":1396.14,"endTime":1399.74,"body":"local, like wedding chapters and"},{"speaker":"Dana Cadwell","startTime":1396.14,"endTime":1399.74,"body":"stuff like that. And social"},{"speaker":"Dana Cadwell","startTime":1399.74,"endTime":1401.54,"body":"media is important but we"},{"speaker":"Dana Cadwell","startTime":1399.74,"endTime":1401.54,"body":"understand that's not our"},{"speaker":"Dana Cadwell","startTime":1401.54,"endTime":1404.27,"body":"wheelhouse. That is not what we"},{"speaker":"Dana Cadwell","startTime":1401.54,"endTime":1404.27,"body":"are good at, it is not where we"},{"speaker":"Dana Cadwell","startTime":1404.27,"endTime":1407.96,"body":"shine. And we're going to spend"},{"speaker":"Dana Cadwell","startTime":1404.27,"endTime":1407.96,"body":"more time and energy and effort"},{"speaker":"Dana Cadwell","startTime":1407.96,"endTime":1412.31,"body":"and do it like not half as well"},{"speaker":"Dana Cadwell","startTime":1407.96,"endTime":1412.31,"body":"as if we just hired somebody to"},{"speaker":"Dana Cadwell","startTime":1412.31,"endTime":1416.48,"body":"take this job on. So it's still"},{"speaker":"Dana Cadwell","startTime":1412.31,"endTime":1416.48,"body":"understanding our strengths and"},{"speaker":"Dana Cadwell","startTime":1416.48,"endTime":1419.21,"body":"our weaknesses, like where we"},{"speaker":"Dana Cadwell","startTime":1416.48,"endTime":1419.21,"body":"feel like we can be successful"},{"speaker":"Dana Cadwell","startTime":1419.21,"endTime":1422.39,"body":"and what is our time worth? And"},{"speaker":"Dana Cadwell","startTime":1419.21,"endTime":1422.39,"body":"for us, our time is worth being"},{"speaker":"Dana Cadwell","startTime":1422.42,"endTime":1425.96,"body":"the face of certain things and"},{"speaker":"Dana Cadwell","startTime":1422.42,"endTime":1425.96,"body":"going in and still having those"},{"speaker":"Dana Cadwell","startTime":1425.96,"endTime":1431.54,"body":"coffees and still being, you"},{"speaker":"Dana Cadwell","startTime":1425.96,"endTime":1431.54,"body":"know, visible as the CEOs of"},{"speaker":"Dana Cadwell","startTime":1431.54,"endTime":1432.47,"body":"these companies?"},{"speaker":"Darrell Evans","startTime":1432.57,"endTime":1434.76,"body":"Yeah, no, I think"},{"speaker":"Darrell Evans","startTime":1432.57,"endTime":1434.76,"body":"your perspective is really good."},{"speaker":"Darrell Evans","startTime":1434.79,"endTime":1437.97,"body":"(a) lot of people understand"},{"speaker":"Darrell Evans","startTime":1434.79,"endTime":1437.97,"body":"that, you know, and by the way,"},{"speaker":"Darrell Evans","startTime":1437.97,"endTime":1439.71,"body":"I've worked with tons of"},{"speaker":"Darrell Evans","startTime":1437.97,"endTime":1439.71,"body":"companies that are super"},{"speaker":"Darrell Evans","startTime":1439.71,"endTime":1443.19,"body":"successful, and their owners or"},{"speaker":"Darrell Evans","startTime":1439.71,"endTime":1443.19,"body":"founders or CEOs, they only have"},{"speaker":"Darrell Evans","startTime":1443.19,"endTime":1445.32,"body":"a Facebook account for one"},{"speaker":"Darrell Evans","startTime":1443.19,"endTime":1445.32,"body":"reason, and one reason only, and"},{"speaker":"Darrell Evans","startTime":1445.32,"endTime":1447.66,"body":"that's so that we can run ads."},{"speaker":"Darrell Evans","startTime":1445.32,"endTime":1447.66,"body":"That's it, that's the only"},{"speaker":"Darrell Evans","startTime":1447.66,"endTime":1449.55,"body":"purpose of them having the"},{"speaker":"Darrell Evans","startTime":1447.66,"endTime":1449.55,"body":"account is because they can't"},{"speaker":"Darrell Evans","startTime":1449.55,"endTime":1452.91,"body":"make us an admin otherwise. And"},{"speaker":"Darrell Evans","startTime":1449.55,"endTime":1452.91,"body":"so I think that's important that"},{"speaker":"Darrell Evans","startTime":1452.91,"endTime":1456.33,"body":"you decided, hey, this is not my"},{"speaker":"Darrell Evans","startTime":1452.91,"endTime":1456.33,"body":"skill set. It does need to be"},{"speaker":"Darrell Evans","startTime":1456.33,"endTime":1459.75,"body":"done. It is the new modern era"},{"speaker":"Darrell Evans","startTime":1456.33,"endTime":1459.75,"body":"of marketing. But I certainly"},{"speaker":"Darrell Evans","startTime":1459.75,"endTime":1461.79,"body":"don't have the skill set to do"},{"speaker":"Darrell Evans","startTime":1459.75,"endTime":1461.79,"body":"it. If I can't work my Google"},{"speaker":"Darrell Evans","startTime":1461.79,"endTime":1464.4,"body":"Calendar, Courtney says, then"},{"speaker":"Darrell Evans","startTime":1461.79,"endTime":1464.4,"body":"the last thing you want me to be"},{"speaker":"Darrell Evans","startTime":1464.4,"endTime":1467.73,"body":"doing is trying to operate"},{"speaker":"Darrell Evans","startTime":1464.4,"endTime":1467.73,"body":"Instagram. Right? And you know,"},{"speaker":"Darrell Evans","startTime":1467.73,"endTime":1470.67,"body":"you're a visionary. So I get it."},{"speaker":"Darrell Evans","startTime":1467.73,"endTime":1470.67,"body":"Sometimes when you're a"},{"speaker":"Darrell Evans","startTime":1470.67,"endTime":1473.7,"body":"visionary it's hard to come down"},{"speaker":"Darrell Evans","startTime":1470.67,"endTime":1473.7,"body":"to the ground level and do all"},{"speaker":"Darrell Evans","startTime":1473.7,"endTime":1475.89,"body":"things. There are certain things"},{"speaker":"Darrell Evans","startTime":1473.7,"endTime":1475.89,"body":"that I know, as a visionary, you"},{"speaker":"Darrell Evans","startTime":1475.89,"endTime":1478.95,"body":"probably do better than Dana."},{"speaker":"Darrell Evans","startTime":1475.89,"endTime":1478.95,"body":"And then Dana has these things"},{"speaker":"Darrell Evans","startTime":1478.95,"endTime":1481.59,"body":"qnd as much as you may not call"},{"speaker":"Darrell Evans","startTime":1478.95,"endTime":1481.59,"body":"yourself a visionary, there are"},{"speaker":"Darrell Evans","startTime":1481.59,"endTime":1484.74,"body":"certain things that you are the"},{"speaker":"Darrell Evans","startTime":1481.59,"endTime":1484.74,"body":"best way that you show up. So"},{"speaker":"Darrell Evans","startTime":1484.74,"endTime":1486.54,"body":"you did the right thing by"},{"speaker":"Darrell Evans","startTime":1484.74,"endTime":1486.54,"body":"putting someone in place and I"},{"speaker":"Darrell Evans","startTime":1486.54,"endTime":1489.33,"body":"know you've got a number of"},{"speaker":"Darrell Evans","startTime":1486.54,"endTime":1489.33,"body":"people on your team today. I"},{"speaker":"Darrell Evans","startTime":1489.33,"endTime":1491.52,"body":"want to talk about the new"},{"speaker":"Darrell Evans","startTime":1489.33,"endTime":1491.52,"body":"venture, right? I think the"},{"speaker":"Darrell Evans","startTime":1491.52,"endTime":1493.29,"body":"newest venture, is it Anthem"},{"speaker":"Darrell Evans","startTime":1491.52,"endTime":1493.29,"body":"House?"},{"speaker":"Dana Cadwell","startTime":1493.69,"endTime":1496.39,"body":"Yeah. Well, it has"},{"speaker":"Dana Cadwell","startTime":1493.69,"endTime":1496.39,"body":"a really interesting story to"},{"speaker":"Dana Cadwell","startTime":1496.39,"endTime":1501.49,"body":"it. So in 2019, me and Courtney"},{"speaker":"Dana Cadwell","startTime":1496.39,"endTime":1501.49,"body":"really decided to take a step"},{"speaker":"Dana Cadwell","startTime":1501.49,"endTime":1504.19,"body":"back from actually planning"},{"speaker":"Dana Cadwell","startTime":1501.49,"endTime":1504.19,"body":"events in the Collective because"},{"speaker":"Dana Cadwell","startTime":1504.19,"endTime":1506.8,"body":"we were still planning weddings,"},{"speaker":"Dana Cadwell","startTime":1504.19,"endTime":1506.8,"body":"and a lot of that was born from"},{"speaker":"Dana Cadwell","startTime":1506.8,"endTime":1510.34,"body":"the Bradford was, at this point"},{"speaker":"Dana Cadwell","startTime":1506.8,"endTime":1510.34,"body":"doing, you know, 90 weddings."},{"speaker":"Dana Cadwell","startTime":1510.34,"endTime":1513.79,"body":"And you know, the Collective was"},{"speaker":"Dana Cadwell","startTime":1510.34,"endTime":1513.79,"body":"doing between 90 and 90 and 100"},{"speaker":"Dana Cadwell","startTime":1513.79,"endTime":1516.16,"body":"weddings. And we just felt like"},{"speaker":"Dana Cadwell","startTime":1513.79,"endTime":1516.16,"body":"we need to be better managers if"},{"speaker":"Dana Cadwell","startTime":1516.16,"endTime":1519.49,"body":"we couldn't show what our people"},{"speaker":"Dana Cadwell","startTime":1516.16,"endTime":1519.49,"body":"needed us to. And so we're like,"},{"speaker":"Dana Cadwell","startTime":1519.49,"endTime":1522.13,"body":"Okay, we're gonna take a step"},{"speaker":"Dana Cadwell","startTime":1519.49,"endTime":1522.13,"body":"back. Well, one of our planners,"},{"speaker":"Dana Cadwell","startTime":1522.13,"endTime":1525.55,"body":"our very first hire that we ever"},{"speaker":"Dana Cadwell","startTime":1522.13,"endTime":1525.55,"body":"hired, came to us and said, I"},{"speaker":"Dana Cadwell","startTime":1525.55,"endTime":1528.52,"body":"really want to open up a new"},{"speaker":"Dana Cadwell","startTime":1525.55,"endTime":1528.52,"body":"brand, I want it to be luxury, I"},{"speaker":"Dana Cadwell","startTime":1528.52,"endTime":1531.58,"body":"want to do high end weddings and"},{"speaker":"Dana Cadwell","startTime":1528.52,"endTime":1531.58,"body":"I feel like under our current"},{"speaker":"Dana Cadwell","startTime":1531.61,"endTime":1535.3,"body":"brand, it's just hard to"},{"speaker":"Dana Cadwell","startTime":1531.61,"endTime":1535.3,"body":"separate it. It's like, make a"},{"speaker":"Dana Cadwell","startTime":1535.3,"endTime":1539.53,"body":"new name for it. And she came to"},{"speaker":"Dana Cadwell","startTime":1535.3,"endTime":1539.53,"body":"us, she pitched this idea. And"},{"speaker":"Dana Cadwell","startTime":1539.53,"endTime":1543.25,"body":"we basically bought into it."},{"speaker":"Dana Cadwell","startTime":1539.53,"endTime":1543.25,"body":"We're not the face of that"},{"speaker":"Dana Cadwell","startTime":1543.25,"endTime":1547.24,"body":"company, necessarily. It's still"},{"speaker":"Dana Cadwell","startTime":1543.25,"endTime":1547.24,"body":"under our umbrella. But I think"},{"speaker":"Dana Cadwell","startTime":1547.24,"endTime":1550.93,"body":"the cool thing about it in"},{"speaker":"Dana Cadwell","startTime":1547.24,"endTime":1550.93,"body":"general is that we, (1) saw how"},{"speaker":"Dana Cadwell","startTime":1550.93,"endTime":1555.01,"body":"much this person helped grow the"},{"speaker":"Dana Cadwell","startTime":1550.93,"endTime":1555.01,"body":"Collective and she was integral"},{"speaker":"Dana Cadwell","startTime":1555.04,"endTime":1557.86,"body":"in the success story that we are"},{"speaker":"Dana Cadwell","startTime":1555.04,"endTime":1557.86,"body":"today. And it's, it was a way"},{"speaker":"Dana Cadwell","startTime":1557.86,"endTime":1561.07,"body":"for us to give back to her to"},{"speaker":"Dana Cadwell","startTime":1557.86,"endTime":1561.07,"body":"where she felt like, because she"},{"speaker":"Dana Cadwell","startTime":1561.1,"endTime":1563.98,"body":"was feeling very stagnant. Like"},{"speaker":"Dana Cadwell","startTime":1561.1,"endTime":1563.98,"body":"she hit this plateau. This was a"},{"speaker":"Dana Cadwell","startTime":1563.98,"endTime":1567.82,"body":"way for her to have a hand in"},{"speaker":"Dana Cadwell","startTime":1563.98,"endTime":1567.82,"body":"entrepreneurship, but also to"},{"speaker":"Dana Cadwell","startTime":1567.82,"endTime":1571.84,"body":"really grow more as, not just a"},{"speaker":"Dana Cadwell","startTime":1567.82,"endTime":1571.84,"body":"planner, but as a person in"},{"speaker":"Dana Cadwell","startTime":1571.84,"endTime":1575.71,"body":"general. And so it's been a"},{"speaker":"Dana Cadwell","startTime":1571.84,"endTime":1575.71,"body":"really interesting journey, I"},{"speaker":"Dana Cadwell","startTime":1575.71,"endTime":1578.02,"body":"would say. I wouldn't say it's"},{"speaker":"Dana Cadwell","startTime":1575.71,"endTime":1578.02,"body":"been like, super easy. There's"},{"speaker":"Dana Cadwell","startTime":1578.02,"endTime":1581.26,"body":"been a lot of like, bumps in the"},{"speaker":"Dana Cadwell","startTime":1578.02,"endTime":1581.26,"body":"road. And like kind of training"},{"speaker":"Dana Cadwell","startTime":1581.29,"endTime":1583.99,"body":"someone to have that"},{"speaker":"Dana Cadwell","startTime":1581.29,"endTime":1583.99,"body":"entrepreneurial mindset in a way"},{"speaker":"Dana Cadwell","startTime":1583.99,"endTime":1587.98,"body":"and understanding members and"},{"speaker":"Dana Cadwell","startTime":1583.99,"endTime":1587.98,"body":"all that stuff. But it's been"},{"speaker":"Dana Cadwell","startTime":1588.13,"endTime":1591.85,"body":"very rewarding for us to be able"},{"speaker":"Dana Cadwell","startTime":1588.13,"endTime":1591.85,"body":"to do that for somebody that has"},{"speaker":"Dana Cadwell","startTime":1591.88,"endTime":1593.05,"body":"been with us for so long."},{"speaker":"Courtney Hopper","startTime":1593.17,"endTime":1597.31,"body":"It's also like,"},{"speaker":"Courtney Hopper","startTime":1593.17,"endTime":1597.31,"body":"it's very clear how much of like"},{"speaker":"Courtney Hopper","startTime":1597.31,"endTime":1600.01,"body":"before Dana and I even have a"},{"speaker":"Courtney Hopper","startTime":1597.31,"endTime":1600.01,"body":"conversation, the majority of"},{"speaker":"Courtney Hopper","startTime":1600.01,"endTime":1602.53,"body":"time we're already halfway"},{"speaker":"Courtney Hopper","startTime":1600.01,"endTime":1602.53,"body":"there. Like there's so much"},{"speaker":"Courtney Hopper","startTime":1602.53,"endTime":1606.16,"body":"that's like, unspoken, that"},{"speaker":"Courtney Hopper","startTime":1602.53,"endTime":1606.16,"body":"we're just on the same page,"},{"speaker":"Courtney Hopper","startTime":1606.16,"endTime":1608.65,"body":"because we've been on this page"},{"speaker":"Courtney Hopper","startTime":1606.16,"endTime":1608.65,"body":"for so long that when you're"},{"speaker":"Courtney Hopper","startTime":1608.65,"endTime":1610.87,"body":"trying to convey that to"},{"speaker":"Courtney Hopper","startTime":1608.65,"endTime":1610.87,"body":"somebody else, like why doesn't"},{"speaker":"Courtney Hopper","startTime":1610.87,"endTime":1613.75,"body":"she get that? Like why is that"},{"speaker":"Courtney Hopper","startTime":1610.87,"endTime":1613.75,"body":"not understood? This seems like"},{"speaker":"Courtney Hopper","startTime":1613.75,"endTime":1617.2,"body":"a given, you know, and it's"},{"speaker":"Courtney Hopper","startTime":1613.75,"endTime":1617.2,"body":"actually not. That's been super"},{"speaker":"Courtney Hopper","startTime":1617.23,"endTime":1620.56,"body":"revealing and enlightening for"},{"speaker":"Courtney Hopper","startTime":1617.23,"endTime":1620.56,"body":"us, you know?"},{"speaker":"Darrell Evans","startTime":1620.54,"endTime":1622.94,"body":"Yeah. That's"},{"speaker":"Darrell Evans","startTime":1620.54,"endTime":1622.94,"body":"awesome. How do you guys support"},{"speaker":"Darrell Evans","startTime":1622.993,"endTime":1626.301,"body":"each other when things aren't"},{"speaker":"Darrell Evans","startTime":1622.993,"endTime":1626.301,"body":"going well? We talked, you know,"},{"speaker":"Darrell Evans","startTime":1626.3,"endTime":1639.74,"body":"I have to say, maybe have a"},{"speaker":"Darrell Evans","startTime":1626.3,"endTime":1639.74,"body":"story before that. Like, there's"},{"speaker":"Darrell Evans","startTime":1626.354,"endTime":1629.608,"body":"about this idea of breakdown to"},{"speaker":"Darrell Evans","startTime":1626.354,"endTime":1629.608,"body":"breakthrough. You've probably"},{"speaker":"Darrell Evans","startTime":1629.661,"endTime":1632.862,"body":"have had more than anyone would"},{"speaker":"Darrell Evans","startTime":1629.661,"endTime":1632.862,"body":"share to count. Beyond the I"},{"speaker":"Darrell Evans","startTime":1632.915,"endTime":1636.223,"body":"mean, if anyone can understand"},{"speaker":"Darrell Evans","startTime":1632.915,"endTime":1636.223,"body":"swiping credit cards and hoping"},{"speaker":"Darrell Evans","startTime":1636.276,"endTime":1637.61,"body":"one's going to work . . ."},{"speaker":"Darrell Evans","startTime":1639.74,"endTime":1639.92,"body":"a story."},{"speaker":"Darrell Evans","startTime":1639.95,"endTime":1640.55,"body":"Oh, let's do that."},{"speaker":"Sisters","startTime":1640.0,"endTime":1642.88,"body":"Like, there's a story"},{"speaker":"Sisters","startTime":1640.0,"endTime":1642.88,"body":"before you talk about that, is"},{"speaker":"Sisters","startTime":1642.94,"endTime":1646.45,"body":"again, we had no money. And we"},{"speaker":"Sisters","startTime":1642.94,"endTime":1646.45,"body":"were very judicious with like,"},{"speaker":"Sisters","startTime":1646.45,"endTime":1649.3,"body":"what we bought and what we"},{"speaker":"Sisters","startTime":1646.45,"endTime":1649.3,"body":"returned. And I remember it was"},{"speaker":"Sisters","startTime":1649.3,"endTime":1652.15,"body":"like oh, like 11 o'clock at"},{"speaker":"Sisters","startTime":1649.3,"endTime":1652.15,"body":"night, maybe 10.30. We needed"},{"speaker":"Sisters","startTime":1652.15,"endTime":1655.21,"body":"something at Lowe's, we had no"},{"speaker":"Sisters","startTime":1652.15,"endTime":1655.21,"body":"money. So we guarded up all of"},{"speaker":"Sisters","startTime":1655.21,"endTime":1658.06,"body":"the returns so that we could"},{"speaker":"Sisters","startTime":1655.21,"endTime":1658.06,"body":"return that time like right"},{"speaker":"Sisters","startTime":1658.06,"endTime":1662.68,"body":"before, right before Lowe's"},{"speaker":"Sisters","startTime":1658.06,"endTime":1662.68,"body":"closed. We came up, plastered"},{"speaker":"Sisters","startTime":1662.68,"endTime":1667.24,"body":"them on the counter and this guy"},{"speaker":"Sisters","startTime":1662.68,"endTime":1667.24,"body":"just stares at us. We had no"},{"speaker":"Sisters","startTime":1667.24,"endTime":1670.9,"body":"receipts. Nothing. And he is"},{"speaker":"Sisters","startTime":1667.24,"endTime":1670.9,"body":"like gingerly going into the"},{"speaker":"Sisters","startTime":1670.9,"endTime":1674.62,"body":"bucket, like pulling out these"},{"speaker":"Sisters","startTime":1670.9,"endTime":1674.62,"body":"things. Like, we can't accept"},{"speaker":"Sisters","startTime":1674.62,"endTime":1679.15,"body":"that. What happens . . .  This"},{"speaker":"Sisters","startTime":1674.62,"endTime":1679.15,"body":"is from Home Depot. Just ring up"},{"speaker":"Sisters","startTime":1679.15,"endTime":1682.6,"body":"and return what you can return."},{"speaker":"Sisters","startTime":1679.15,"endTime":1682.6,"body":"I need the money. And we're just"},{"speaker":"Sisters","startTime":1682.6,"endTime":1684.49,"body":"gonna spend it again at your"},{"speaker":"Sisters","startTime":1682.6,"endTime":1684.49,"body":"store. Right? I know. But we did"},{"speaker":"Sisters","startTime":1684.49,"endTime":1686.8,"body":"it a couple times. And you can"},{"speaker":"Sisters","startTime":1684.49,"endTime":1686.8,"body":"only return so much with your"},{"speaker":"Sisters","startTime":1686.8,"endTime":1689.35,"body":"credit, with your ID. So it's"},{"speaker":"Sisters","startTime":1686.8,"endTime":1689.35,"body":"like, Hey, I did the last one."},{"speaker":"Sisters","startTime":1689.35,"endTime":1692.8,"body":"Like they won't take it. You"},{"speaker":"Sisters","startTime":1689.35,"endTime":1692.8,"body":"have to go and use your ID to"},{"speaker":"Sisters","startTime":1692.8,"endTime":1696.46,"body":"get this money back because I've"},{"speaker":"Sisters","startTime":1692.8,"endTime":1696.46,"body":"used it too many times. It was"},{"speaker":"Sisters","startTime":1696.46,"endTime":1698.92,"body":"my favorite story, though. Just"},{"speaker":"Sisters","startTime":1696.46,"endTime":1698.92,"body":"the pure judgment of that guy,"},{"speaker":"Sisters","startTime":1698.92,"endTime":1699.58,"body":"like what?!"},{"speaker":"Darrell Evans","startTime":1701.16,"endTime":1703.62,"body":"So you know, I"},{"speaker":"Darrell Evans","startTime":1701.16,"endTime":1703.62,"body":"respect that even more, right?"},{"speaker":"Darrell Evans","startTime":1703.65,"endTime":1706.35,"body":"I've got a story, that little"},{"speaker":"Darrell Evans","startTime":1703.65,"endTime":1706.35,"body":"scattered in today's show. It"},{"speaker":"Darrell Evans","startTime":1706.35,"endTime":1710.64,"body":"just took me back to 1998. It's"},{"speaker":"Darrell Evans","startTime":1706.35,"endTime":1710.64,"body":"funny and laughable today. I'm"},{"speaker":"Darrell Evans","startTime":1710.64,"endTime":1713.88,"body":"sure in the moment, there were"},{"speaker":"Darrell Evans","startTime":1710.64,"endTime":1713.88,"body":"different emotions going on"},{"speaker":"Darrell Evans","startTime":1713.88,"endTime":1716.97,"body":"while you're in that store"},{"speaker":"Darrell Evans","startTime":1713.88,"endTime":1716.97,"body":"because there's all sorts of"},{"speaker":"Darrell Evans","startTime":1716.97,"endTime":1720.51,"body":"maybe fear, angst, anxiety,"},{"speaker":"Darrell Evans","startTime":1716.97,"endTime":1720.51,"body":"embarrassment, whatever the case"},{"speaker":"Darrell Evans","startTime":1720.51,"endTime":1722.85,"body":"may be, you probably felt a"},{"speaker":"Darrell Evans","startTime":1720.51,"endTime":1722.85,"body":"little bit of all of those. And"},{"speaker":"Darrell Evans","startTime":1722.85,"endTime":1725.85,"body":"it's funny today, because you've"},{"speaker":"Darrell Evans","startTime":1722.85,"endTime":1725.85,"body":"made it through and you were"},{"speaker":"Darrell Evans","startTime":1725.85,"endTime":1728.13,"body":"doing what needed to be done to"},{"speaker":"Darrell Evans","startTime":1725.85,"endTime":1728.13,"body":"get the next project done,"},{"speaker":"Darrell Evans","startTime":1728.31,"endTime":1731.37,"body":"right? And a lot of times people"},{"speaker":"Darrell Evans","startTime":1728.31,"endTime":1731.37,"body":"aren't willing to do what it"},{"speaker":"Darrell Evans","startTime":1731.37,"endTime":1734.19,"body":"takes. We talk about it, do"},{"speaker":"Darrell Evans","startTime":1731.37,"endTime":1734.19,"body":"whatever it takes. Well, what"},{"speaker":"Darrell Evans","startTime":1734.19,"endTime":1736.62,"body":"does that really mean? That's"},{"speaker":"Darrell Evans","startTime":1734.19,"endTime":1736.62,"body":"what it means. If you're"},{"speaker":"Darrell Evans","startTime":1736.62,"endTime":1739.41,"body":"listening to this right now,"},{"speaker":"Darrell Evans","startTime":1736.62,"endTime":1739.41,"body":"we're not saying that you should"},{"speaker":"Darrell Evans","startTime":1739.41,"endTime":1741.12,"body":"hurry up and go to Lowe's and"},{"speaker":"Darrell Evans","startTime":1739.41,"endTime":1741.12,"body":"return everything you've ever"},{"speaker":"Darrell Evans","startTime":1741.12,"endTime":1745.83,"body":"bought. Right? But when the"},{"speaker":"Darrell Evans","startTime":1741.12,"endTime":1745.83,"body":"chips are on the line, and your"},{"speaker":"Darrell Evans","startTime":1745.86,"endTime":1749.13,"body":"reputation's on the line, I"},{"speaker":"Darrell Evans","startTime":1745.86,"endTime":1749.13,"body":"heard Dana say it earlier. My"},{"speaker":"Darrell Evans","startTime":1749.13,"endTime":1752.85,"body":"name and my word is everything."},{"speaker":"Darrell Evans","startTime":1749.13,"endTime":1752.85,"body":"So if I'm going to put my name"},{"speaker":"Darrell Evans","startTime":1752.85,"endTime":1755.07,"body":"on it, we're gonna figure out"},{"speaker":"Darrell Evans","startTime":1752.85,"endTime":1755.07,"body":"how to get it done. This is what"},{"speaker":"Darrell Evans","startTime":1755.07,"endTime":1759.21,"body":"the tenacity means, right? I did"},{"speaker":"Darrell Evans","startTime":1755.07,"endTime":1759.21,"body":"a survey. And I'm certainly not"},{"speaker":"Darrell Evans","startTime":1759.24,"endTime":1761.43,"body":"indicative of every"},{"speaker":"Darrell Evans","startTime":1759.24,"endTime":1761.43,"body":"entrepreneur. But I put it on my"},{"speaker":"Darrell Evans","startTime":1761.43,"endTime":1763.92,"body":"Instagram a long time ago, I put"},{"speaker":"Darrell Evans","startTime":1761.43,"endTime":1763.92,"body":"on my Twitter and my LinkedIn at"},{"speaker":"Darrell Evans","startTime":1763.92,"endTime":1767.19,"body":"the same time. I let it run for"},{"speaker":"Darrell Evans","startTime":1763.92,"endTime":1767.19,"body":"a week. The number one"},{"speaker":"Darrell Evans","startTime":1767.19,"endTime":1769.77,"body":"characteristic of successful"},{"speaker":"Darrell Evans","startTime":1767.19,"endTime":1769.77,"body":"entrepreneurs that came out of"},{"speaker":"Darrell Evans","startTime":1769.77,"endTime":1775.44,"body":"it was tenacity. The number one,"},{"speaker":"Darrell Evans","startTime":1769.77,"endTime":1775.44,"body":"across all three platforms. And"},{"speaker":"Darrell Evans","startTime":1775.44,"endTime":1779.76,"body":"so what does that really mean?"},{"speaker":"Darrell Evans","startTime":1775.44,"endTime":1779.76,"body":"It means being able to get"},{"speaker":"Darrell Evans","startTime":1779.76,"endTime":1785.19,"body":"knocked the heck down and get"},{"speaker":"Darrell Evans","startTime":1779.76,"endTime":1785.19,"body":"the heck back up, even though"},{"speaker":"Darrell Evans","startTime":1785.19,"endTime":1788.91,"body":"you're still injured. Right? You"},{"speaker":"Darrell Evans","startTime":1785.19,"endTime":1788.91,"body":"know, Courtney said, which is I"},{"speaker":"Darrell Evans","startTime":1788.94,"endTime":1793.44,"body":"always believe we're going to"},{"speaker":"Darrell Evans","startTime":1788.94,"endTime":1793.44,"body":"figure it out. Like always, like"},{"speaker":"Darrell Evans","startTime":1793.44,"endTime":1799.2,"body":"she said, always. Not sometimes,"},{"speaker":"Darrell Evans","startTime":1793.44,"endTime":1799.2,"body":"always. So anyway, I could go"},{"speaker":"Darrell Evans","startTime":1799.2,"endTime":1802.41,"body":"off on the psychology of that."},{"speaker":"Darrell Evans","startTime":1799.2,"endTime":1802.41,"body":"First of all, you're sisters,"},{"speaker":"Darrell Evans","startTime":1802.5,"endTime":1804.75,"body":"there's the sister dynamic."},{"speaker":"Darrell Evans","startTime":1802.5,"endTime":1804.75,"body":"There's the business dynamic."},{"speaker":"Darrell Evans","startTime":1804.78,"endTime":1807.3,"body":"And now you've done it for 14"},{"speaker":"Darrell Evans","startTime":1804.78,"endTime":1807.3,"body":"years. I don't know what the"},{"speaker":"Darrell Evans","startTime":1807.3,"endTime":1809.97,"body":"statistics are, but I know"},{"speaker":"Darrell Evans","startTime":1807.3,"endTime":1809.97,"body":"they're not as high as most"},{"speaker":"Darrell Evans","startTime":1809.97,"endTime":1813.63,"body":"people think, to be in business"},{"speaker":"Darrell Evans","startTime":1809.97,"endTime":1813.63,"body":"with your family member and to"},{"speaker":"Darrell Evans","startTime":1813.63,"endTime":1816.36,"body":"be this successful this long."},{"speaker":"Darrell Evans","startTime":1813.63,"endTime":1816.36,"body":"And yeah, we hear these things"},{"speaker":"Darrell Evans","startTime":1816.36,"endTime":1818.85,"body":"about family businesses and all"},{"speaker":"Darrell Evans","startTime":1816.36,"endTime":1818.85,"body":"this stuff, but it's not as many"},{"speaker":"Darrell Evans","startTime":1818.85,"endTime":1822.21,"body":"as you think. So congratulations"},{"speaker":"Darrell Evans","startTime":1818.85,"endTime":1822.21,"body":"on that. I want to ask you guys"},{"speaker":"Darrell Evans","startTime":1822.21,"endTime":1824.67,"body":"a little bit about the mental"},{"speaker":"Darrell Evans","startTime":1822.21,"endTime":1824.67,"body":"health side of it, right? You"},{"speaker":"Darrell Evans","startTime":1824.67,"endTime":1827.31,"body":"guys talk about therapy and"},{"speaker":"Darrell Evans","startTime":1824.67,"endTime":1827.31,"body":"coffee? So I'm a coffee fan"},{"speaker":"Darrell Evans","startTime":1827.31,"endTime":1830.82,"body":"myself. How do you guys stay on"},{"speaker":"Darrell Evans","startTime":1827.31,"endTime":1830.82,"body":"the mental side, we can get tie"},{"speaker":"Darrell Evans","startTime":1830.82,"endTime":1833.01,"body":"it into the breakdowns and how"},{"speaker":"Darrell Evans","startTime":1830.82,"endTime":1833.01,"body":"do you guys support each other"},{"speaker":"Darrell Evans","startTime":1833.01,"endTime":1834.78,"body":"when things like that, but I"},{"speaker":"Darrell Evans","startTime":1833.01,"endTime":1834.78,"body":"think it's kind of the same"},{"speaker":"Darrell Evans","startTime":1834.78,"endTime":1835.11,"body":"talk."},{"speaker":"Dana Cadwell","startTime":1835.0,"endTime":1837.52,"body":"I think honesty,"},{"speaker":"Dana Cadwell","startTime":1835.0,"endTime":1837.52,"body":"transparency is really important"},{"speaker":"Dana Cadwell","startTime":1837.52,"endTime":1840.34,"body":"part of our story. And people"},{"speaker":"Dana Cadwell","startTime":1837.52,"endTime":1840.34,"body":"find this entertaining, but it"},{"speaker":"Dana Cadwell","startTime":1840.34,"endTime":1842.92,"body":"was not entertaining at the"},{"speaker":"Dana Cadwell","startTime":1840.34,"endTime":1842.92,"body":"time. You know, in the middle of"},{"speaker":"Dana Cadwell","startTime":1842.92,"endTime":1845.89,"body":"the Bradford, there was a lot of"},{"speaker":"Dana Cadwell","startTime":1842.92,"endTime":1845.89,"body":"hurt feelings, there was a lot"},{"speaker":"Dana Cadwell","startTime":1845.89,"endTime":1849.49,"body":"of emotions, there's a lot of"},{"speaker":"Dana Cadwell","startTime":1845.89,"endTime":1849.49,"body":"tension, there's a lot of lost"},{"speaker":"Dana Cadwell","startTime":1849.49,"endTime":1852.52,"body":"trust between our, ourselves."},{"speaker":"Dana Cadwell","startTime":1849.49,"endTime":1852.52,"body":"And a lot of that really had to"},{"speaker":"Dana Cadwell","startTime":1852.52,"endTime":1855.97,"body":"do with I think just the stress,"},{"speaker":"Dana Cadwell","startTime":1852.52,"endTime":1855.97,"body":"the lack of sleep, the lack of"},{"speaker":"Dana Cadwell","startTime":1855.97,"endTime":1859.18,"body":"money, it was just really hard."},{"speaker":"Dana Cadwell","startTime":1855.97,"endTime":1859.18,"body":"And we actually went to couples"},{"speaker":"Dana Cadwell","startTime":1859.18,"endTime":1862.69,"body":"therapy to get down to like the"},{"speaker":"Dana Cadwell","startTime":1859.18,"endTime":1862.69,"body":"root of why we're feeling what"},{"speaker":"Dana Cadwell","startTime":1862.69,"endTime":1867.25,"body":"we were feeling. Get back to"},{"speaker":"Dana Cadwell","startTime":1862.69,"endTime":1867.25,"body":"like, an intention reset, you"},{"speaker":"Dana Cadwell","startTime":1867.25,"endTime":1869.23,"body":"know, and understanding where we"},{"speaker":"Dana Cadwell","startTime":1867.25,"endTime":1869.23,"body":"had hurt each other along the"},{"speaker":"Dana Cadwell","startTime":1869.23,"endTime":1873.07,"body":"way. Because it was really"},{"speaker":"Dana Cadwell","startTime":1869.23,"endTime":1873.07,"body":"important that relationship,"},{"speaker":"Dana Cadwell","startTime":1873.1,"endTime":1875.44,"body":"that it didn't just become a"},{"speaker":"Dana Cadwell","startTime":1873.1,"endTime":1875.44,"body":"business relationship, because,"},{"speaker":"Dana Cadwell","startTime":1875.44,"endTime":1878.62,"body":"you know, we had been best"},{"speaker":"Dana Cadwell","startTime":1875.44,"endTime":1878.62,"body":"friends our entire life. And it"},{"speaker":"Dana Cadwell","startTime":1878.62,"endTime":1881.23,"body":"was really hard to be in a place"},{"speaker":"Dana Cadwell","startTime":1878.62,"endTime":1881.23,"body":"where we didn't like each other."},{"speaker":"Dana Cadwell","startTime":1881.77,"endTime":1885.04,"body":"It was foreign. So you know, it"},{"speaker":"Dana Cadwell","startTime":1881.77,"endTime":1885.04,"body":"was really important for us to"},{"speaker":"Dana Cadwell","startTime":1885.04,"endTime":1888.13,"body":"get back to there. So I think,"},{"speaker":"Dana Cadwell","startTime":1885.04,"endTime":1888.13,"body":"for us, it was just really being"},{"speaker":"Dana Cadwell","startTime":1888.13,"endTime":1891.13,"body":"honest with where we are, being"},{"speaker":"Dana Cadwell","startTime":1888.13,"endTime":1891.13,"body":"transparent. And we have not"},{"speaker":"Dana Cadwell","startTime":1891.13,"endTime":1895.57,"body":"been perfect. Yeah, we've had"},{"speaker":"Dana Cadwell","startTime":1891.13,"endTime":1895.57,"body":"like massive, huge fights, we've"},{"speaker":"Dana Cadwell","startTime":1895.57,"endTime":1898.27,"body":"said things we shouldn't have"},{"speaker":"Dana Cadwell","startTime":1895.57,"endTime":1898.27,"body":"said, we've done things we"},{"speaker":"Dana Cadwell","startTime":1898.27,"endTime":1902.44,"body":"shouldn't have done. And I"},{"speaker":"Dana Cadwell","startTime":1898.27,"endTime":1902.44,"body":"think, and sometimes it It blows"},{"speaker":"Dana Cadwell","startTime":1902.44,"endTime":1905.26,"body":"over in a day. Sometimes it goes"},{"speaker":"Dana Cadwell","startTime":1902.44,"endTime":1905.26,"body":"over a couple of months. I mean,"},{"speaker":"Dana Cadwell","startTime":1905.26,"endTime":1908.32,"body":"sometimes, you know, there's I"},{"speaker":"Dana Cadwell","startTime":1905.26,"endTime":1908.32,"body":"can tell you certain years where"},{"speaker":"Dana Cadwell","startTime":1908.32,"endTime":1912.1,"body":"there were really hard years on"},{"speaker":"Dana Cadwell","startTime":1908.32,"endTime":1912.1,"body":"our relationship that I doubted"},{"speaker":"Dana Cadwell","startTime":1912.13,"endTime":1915.82,"body":"its survival. But I think at the"},{"speaker":"Dana Cadwell","startTime":1912.13,"endTime":1915.82,"body":"end of the day, it's how much do"},{"speaker":"Dana Cadwell","startTime":1915.82,"endTime":1919.03,"body":"you want it? And how much is the"},{"speaker":"Dana Cadwell","startTime":1915.82,"endTime":1919.03,"body":"relationship worth to you? And I"},{"speaker":"Dana Cadwell","startTime":1919.03,"endTime":1921.91,"body":"think Courtney, honestly, is"},{"speaker":"Dana Cadwell","startTime":1919.03,"endTime":1921.91,"body":"better, yeah, is better at it"},{"speaker":"Dana Cadwell","startTime":1921.91,"endTime":1924.64,"body":"than me. Like I'm very much like"},{"speaker":"Dana Cadwell","startTime":1921.91,"endTime":1924.64,"body":"burn it all down to the ground."},{"speaker":"Dana Cadwell","startTime":1924.67,"endTime":1926.65,"body":"Like, burn it. I'm done. Like ."},{"speaker":"Dana Cadwell","startTime":1924.67,"endTime":1926.65,"body":". ."},{"speaker":"Darrell Evans","startTime":1926.65,"endTime":1928.18,"body":"I know what you"},{"speaker":"Darrell Evans","startTime":1926.65,"endTime":1928.18,"body":"want to say, I know what you"},{"speaker":"Darrell Evans","startTime":1928.18,"endTime":1930.67,"body":"want to say. You can let it go."},{"speaker":"Darrell Evans","startTime":1928.18,"endTime":1930.67,"body":"You can let the out ball go. I"},{"speaker":"Darrell Evans","startTime":1930.67,"endTime":1931.36,"body":"know what you want to say."},{"speaker":"Dana Cadwell","startTime":1933.49,"endTime":1936.85,"body":"Like I just, and"},{"speaker":"Dana Cadwell","startTime":1933.49,"endTime":1936.85,"body":"Courtney's not that way. She's"},{"speaker":"Dana Cadwell","startTime":1936.85,"endTime":1940.06,"body":"very much like, I'm more"},{"speaker":"Dana Cadwell","startTime":1936.85,"endTime":1940.06,"body":"important to her than anything"},{"speaker":"Dana Cadwell","startTime":1940.06,"endTime":1944.98,"body":"else. So there is probably an"},{"speaker":"Dana Cadwell","startTime":1940.06,"endTime":1944.98,"body":"inequity in that, but it's hard."},{"speaker":"Dana Cadwell","startTime":1944.98,"endTime":1948.01,"body":"But I think you can jump in"},{"speaker":"Dana Cadwell","startTime":1944.98,"endTime":1948.01,"body":"here, I guess."},{"speaker":"Courtney Hopper","startTime":1948.0,"endTime":1950.55,"body":"I think I mean,"},{"speaker":"Courtney Hopper","startTime":1948.0,"endTime":1950.55,"body":"relationships are hard. Like"},{"speaker":"Courtney Hopper","startTime":1950.55,"endTime":1955.59,"body":"even in like the easiest mess of"},{"speaker":"Courtney Hopper","startTime":1950.55,"endTime":1955.59,"body":"circumstances, you at some, you"},{"speaker":"Courtney Hopper","startTime":1955.59,"endTime":1959.13,"body":"know, financial stress and"},{"speaker":"Courtney Hopper","startTime":1955.59,"endTime":1959.13,"body":"physical stress. I mean,"},{"speaker":"Courtney Hopper","startTime":1959.13,"endTime":1961.56,"body":"literally, like in the middle of"},{"speaker":"Courtney Hopper","startTime":1959.13,"endTime":1961.56,"body":"all that I had a baby that we"},{"speaker":"Courtney Hopper","startTime":1961.56,"endTime":1964.98,"body":"weren't expecting, right? It was"},{"speaker":"Courtney Hopper","startTime":1961.56,"endTime":1964.98,"body":"just a gift from God, but at the"},{"speaker":"Courtney Hopper","startTime":1964.98,"endTime":1967.41,"body":"same time, really, really hard"},{"speaker":"Courtney Hopper","startTime":1964.98,"endTime":1967.41,"body":"on a relationship. And we were"},{"speaker":"Courtney Hopper","startTime":1967.41,"endTime":1972.0,"body":"working and we would put the"},{"speaker":"Courtney Hopper","startTime":1967.41,"endTime":1972.0,"body":"kids down at 10. And we would go"},{"speaker":"Courtney Hopper","startTime":1972.0,"endTime":1974.88,"body":"dig holes and plant trees till"},{"speaker":"Courtney Hopper","startTime":1972.0,"endTime":1974.88,"body":"like 2am in the morning. So I"},{"speaker":"Courtney Hopper","startTime":1974.88,"endTime":1977.34,"body":"mean, there was like so many"},{"speaker":"Courtney Hopper","startTime":1974.88,"endTime":1977.34,"body":"things that went into like this"},{"speaker":"Courtney Hopper","startTime":1977.34,"endTime":1981.36,"body":"particular blow up, but just in"},{"speaker":"Courtney Hopper","startTime":1977.34,"endTime":1981.36,"body":"general, I think it's, no-one"},{"speaker":"Courtney Hopper","startTime":1981.36,"endTime":1984.48,"body":"goes into business with their"},{"speaker":"Courtney Hopper","startTime":1981.36,"endTime":1984.48,"body":"family or sister or anybody to"},{"speaker":"Courtney Hopper","startTime":1984.48,"endTime":1988.29,"body":"like have hurt feelings, to take"},{"speaker":"Courtney Hopper","startTime":1984.48,"endTime":1988.29,"body":"advantage or to you know, damage"},{"speaker":"Courtney Hopper","startTime":1988.29,"endTime":1990.21,"body":"a relationship, right? Everyone"},{"speaker":"Courtney Hopper","startTime":1988.29,"endTime":1990.21,"body":"has these really great"},{"speaker":"Courtney Hopper","startTime":1990.21,"endTime":1993.18,"body":"intentions. And I think getting"},{"speaker":"Courtney Hopper","startTime":1990.21,"endTime":1993.18,"body":"back to those intentions and"},{"speaker":"Courtney Hopper","startTime":1993.18,"endTime":1995.82,"body":"then also really knowing your"},{"speaker":"Courtney Hopper","startTime":1993.18,"endTime":1995.82,"body":"partner. For me personally, like"},{"speaker":"Courtney Hopper","startTime":1995.82,"endTime":1999.72,"body":"I can feel Dana's energy and"},{"speaker":"Courtney Hopper","startTime":1995.82,"endTime":1999.72,"body":"emotion when, whether it's"},{"speaker":"Courtney Hopper","startTime":1999.72,"endTime":2001.94,"body":"directed at me or not directed"},{"speaker":"Courtney Hopper","startTime":1999.72,"endTime":2001.94,"body":"at me or whether things are"},{"speaker":"Courtney Hopper","startTime":2001.94,"endTime":2004.34,"body":"going well or not going well."},{"speaker":"Courtney Hopper","startTime":2001.94,"endTime":2004.34,"body":"It's like if someone's like, I"},{"speaker":"Courtney Hopper","startTime":2004.34,"endTime":2007.52,"body":"need Dana to, like nope Dana's"},{"speaker":"Courtney Hopper","startTime":2004.34,"endTime":2007.52,"body":"not going to. Right? Because I"},{"speaker":"Courtney Hopper","startTime":2007.52,"endTime":2010.04,"body":"know Dana. Like Dana is a yes"},{"speaker":"Courtney Hopper","startTime":2007.52,"endTime":2010.04,"body":"person, she will say yes, even"},{"speaker":"Courtney Hopper","startTime":2010.04,"endTime":2012.83,"body":"when she should say no, over and"},{"speaker":"Courtney Hopper","startTime":2010.04,"endTime":2012.83,"body":"over and over again. And when"},{"speaker":"Courtney Hopper","startTime":2012.83,"endTime":2015.98,"body":"you're making other decisions,"},{"speaker":"Courtney Hopper","startTime":2012.83,"endTime":2015.98,"body":"like I remember when Dana was"},{"speaker":"Courtney Hopper","startTime":2016.04,"endTime":2018.62,"body":"saying, like, Hey, I'm thinking"},{"speaker":"Courtney Hopper","startTime":2016.04,"endTime":2018.62,"body":"of running for mace president, I"},{"speaker":"Courtney Hopper","startTime":2018.62,"endTime":2021.71,"body":"was like, that's a business"},{"speaker":"Courtney Hopper","startTime":2018.62,"endTime":2021.71,"body":"decision, right? Like it's going"},{"speaker":"Courtney Hopper","startTime":2021.71,"endTime":2024.53,"body":"to take away from the business,"},{"speaker":"Courtney Hopper","startTime":2021.71,"endTime":2024.53,"body":"I'm going to make sure that I"},{"speaker":"Courtney Hopper","startTime":2024.68,"endTime":2026.96,"body":"that I was also on the board at"},{"speaker":"Courtney Hopper","startTime":2024.68,"endTime":2026.96,"body":"the time, I'm going to do the"},{"speaker":"Courtney Hopper","startTime":2026.96,"endTime":2030.68,"body":"least needy position on that"},{"speaker":"Courtney Hopper","startTime":2026.96,"endTime":2030.68,"body":"board, right, because I at"},{"speaker":"Darrell Evans","startTime":2030.68,"endTime":2031.31,"body":"The least needy."},{"speaker":"Courtney Hopper","startTime":2030.958,"endTime":2033.121,"body":"Because I'm"},{"speaker":"Courtney Hopper","startTime":2030.958,"endTime":2033.121,"body":"gonna have to, right. I'm gonna"},{"speaker":"Courtney Hopper","startTime":2033.171,"endTime":2036.241,"body":"have to fill in where you can't"},{"speaker":"Courtney Hopper","startTime":2033.171,"endTime":2036.241,"body":"fill in. So you gonna have to"},{"speaker":"Courtney Hopper","startTime":2036.291,"endTime":2039.26,"body":"step it up. So making sure that"},{"speaker":"Courtney Hopper","startTime":2036.291,"endTime":2039.26,"body":"you are not unintentionally"},{"speaker":"Dana Cadwell","startTime":2036.73,"endTime":2041.188,"body":"Yeah. And I think"},{"speaker":"Dana Cadwell","startTime":2036.73,"endTime":2041.188,"body":"for us, like, if you were to"},{"speaker":"Dana Cadwell","startTime":2039.31,"endTime":2042.379,"body":"overloading yourself. And like"},{"speaker":"Dana Cadwell","startTime":2039.31,"endTime":2042.379,"body":"keeping those things balanced,"},{"speaker":"Dana Cadwell","startTime":2041.285,"endTime":2046.325,"body":"talk about like a breakthrough"},{"speaker":"Dana Cadwell","startTime":2041.285,"endTime":2046.325,"body":"moment in our, in our"},{"speaker":"Dana Cadwell","startTime":2042.43,"endTime":2045.449,"body":"whether it's inside a business,"},{"speaker":"Dana Cadwell","startTime":2042.43,"endTime":2045.449,"body":"outside of business, whether"},{"speaker":"Dana Cadwell","startTime":2045.499,"endTime":2048.619,"body":"it's a particular hard family"},{"speaker":"Dana Cadwell","startTime":2045.499,"endTime":2048.619,"body":"time, right? All of those things"},{"speaker":"Dana Cadwell","startTime":2046.422,"endTime":2051.85,"body":"partnership, is we had these"},{"speaker":"Dana Cadwell","startTime":2046.422,"endTime":2051.85,"body":"very clearly defined roles."},{"speaker":"Dana Cadwell","startTime":2048.669,"endTime":2051.436,"body":"come into play with your"},{"speaker":"Dana Cadwell","startTime":2048.669,"endTime":2051.436,"body":"bandwidth. And I think keeping"},{"speaker":"Dana Cadwell","startTime":2051.487,"endTime":2054.606,"body":"those things balanced and having"},{"speaker":"Dana Cadwell","startTime":2051.487,"endTime":2054.606,"body":"an understanding of where the"},{"speaker":"Dana Cadwell","startTime":2051.946,"endTime":2057.859,"body":"Like, where I'm going to take"},{"speaker":"Dana Cadwell","startTime":2051.946,"endTime":2057.859,"body":"care of this. Like, this is who"},{"speaker":"Dana Cadwell","startTime":2054.657,"endTime":2057.776,"body":"other person is really helped"},{"speaker":"Dana Cadwell","startTime":2054.657,"endTime":2057.776,"body":"mitigate a lot of those feelings"},{"speaker":"Dana Cadwell","startTime":2057.827,"endTime":2059.89,"body":"and emotions that can cloud"},{"speaker":"Dana Cadwell","startTime":2057.827,"endTime":2059.89,"body":"actual facts."},{"speaker":"Dana Cadwell","startTime":2057.956,"endTime":2063.674,"body":"I am. This is what I'm good at"},{"speaker":"Dana Cadwell","startTime":2057.956,"endTime":2063.674,"body":"and there came a point and I"},{"speaker":"Dana Cadwell","startTime":2063.771,"endTime":2069.78,"body":"don't know why but it was like"},{"speaker":"Dana Cadwell","startTime":2063.771,"endTime":2069.78,"body":"you just, that was just what it"},{"speaker":"Dana Cadwell","startTime":2069.877,"endTime":2075.79,"body":"was. And we have gotten so good"},{"speaker":"Dana Cadwell","startTime":2069.877,"endTime":2075.79,"body":"at every year rebalancing it."},{"speaker":"Dana Cadwell","startTime":2075.886,"endTime":2081.993,"body":"Like, maybe last year, I was in"},{"speaker":"Dana Cadwell","startTime":2075.886,"endTime":2081.993,"body":"charge of managing maintenance,"},{"speaker":"Courtney Hopper","startTime":2076.82,"endTime":2109.16,"body":"And everybody"},{"speaker":"Courtney Hopper","startTime":2076.82,"endTime":2109.16,"body":"suffers."},{"speaker":"Courtney Hopper","startTime":2082.09,"endTime":2088.196,"body":"but you know, based on what my"},{"speaker":"Courtney Hopper","startTime":2082.09,"endTime":2088.196,"body":"loads looking like, that doesn't"},{"speaker":"Courtney Hopper","startTime":2088.293,"endTime":2093.817,"body":"make sense. And that's not an"},{"speaker":"Courtney Hopper","startTime":2088.293,"endTime":2093.817,"body":"idea or maybe I wasn't very"},{"speaker":"Courtney Hopper","startTime":2093.914,"endTime":2099.439,"body":"successful at or whatever the"},{"speaker":"Courtney Hopper","startTime":2093.914,"endTime":2099.439,"body":"case may be. We're going to"},{"speaker":"Courtney Hopper","startTime":2099.536,"endTime":2105.254,"body":"rebalance this role. So being"},{"speaker":"Courtney Hopper","startTime":2099.536,"endTime":2105.254,"body":"able to consistently have the"},{"speaker":"Courtney Hopper","startTime":2105.351,"endTime":2110.973,"body":"conversations, saying I'm"},{"speaker":"Courtney Hopper","startTime":2105.351,"endTime":2110.973,"body":"overloaded right now, and I feel"},{"speaker":"Courtney Hopper","startTime":2111.07,"endTime":2117.176,"body":"like you're not, so therefore I"},{"speaker":"Courtney Hopper","startTime":2111.07,"endTime":2117.176,"body":"need you to take this piece off"},{"speaker":"Dana Cadwell","startTime":2115.28,"endTime":2118.25,"body":"Right. But I was"},{"speaker":"Dana Cadwell","startTime":2115.28,"endTime":2118.25,"body":"just so afraid of giving it up"},{"speaker":"Dana Cadwell","startTime":2117.273,"endTime":2123.088,"body":"of my plate, where before, it"},{"speaker":"Dana Cadwell","startTime":2117.273,"endTime":2123.088,"body":"was very much like, well, this"},{"speaker":"Dana Cadwell","startTime":2118.25,"endTime":2120.44,"body":"and I don't know if it was"},{"speaker":"Dana Cadwell","startTime":2118.25,"endTime":2120.44,"body":"control, if it was pride, it's"},{"speaker":"Dana Cadwell","startTime":2120.44,"endTime":2123.5,"body":"probably all those things."},{"speaker":"Dana Cadwell","startTime":2120.44,"endTime":2123.5,"body":"Recognizing I have a partner for"},{"speaker":"Dana Cadwell","startTime":2123.185,"endTime":2128.806,"body":"is my job, this is what I'm"},{"speaker":"Dana Cadwell","startTime":2123.185,"endTime":2128.806,"body":"supposed to do, like, I'm just"},{"speaker":"Dana Cadwell","startTime":2123.5,"endTime":2125.87,"body":"a reason. Like they are my"},{"speaker":"Dana Cadwell","startTime":2123.5,"endTime":2125.87,"body":"partner. They are my partner in"},{"speaker":"Dana Cadwell","startTime":2125.87,"endTime":2128.45,"body":"all things, just like a"},{"speaker":"Dana Cadwell","startTime":2125.87,"endTime":2128.45,"body":"marriage, we literally have a"},{"speaker":"Dana Cadwell","startTime":2128.45,"endTime":2132.53,"body":"marriage, they are my partner in"},{"speaker":"Dana Cadwell","startTime":2128.45,"endTime":2132.53,"body":"all things. And she needs to be"},{"speaker":"Dana Cadwell","startTime":2128.903,"endTime":2134.622,"body":"going to suffer in silence, I'm"},{"speaker":"Dana Cadwell","startTime":2128.903,"endTime":2134.622,"body":"going to be the martyr, I'm"},{"speaker":"Dana Cadwell","startTime":2132.53,"endTime":2136.31,"body":"able to take that and I need to"},{"speaker":"Dana Cadwell","startTime":2132.53,"endTime":2136.31,"body":"be able to say what I need and"},{"speaker":"Dana Cadwell","startTime":2134.719,"endTime":2141.31,"body":"going to be the one that's"},{"speaker":"Dana Cadwell","startTime":2134.719,"endTime":2141.31,"body":"annoyed every day because I'm overloaded."},{"speaker":"Dana Cadwell","startTime":2136.31,"endTime":2139.07,"body":"trust that she's going to take"},{"speaker":"Dana Cadwell","startTime":2136.31,"endTime":2139.07,"body":"it and she's going to take care"},{"speaker":"Dana Cadwell","startTime":2139.07,"endTime":2141.32,"body":"of me. And you know, it works"},{"speaker":"Dana Cadwell","startTime":2139.07,"endTime":2141.32,"body":"both ways."},{"speaker":"Darrell Evans","startTime":2141.36,"endTime":2143.88,"body":"You just"},{"speaker":"Darrell Evans","startTime":2141.36,"endTime":2143.88,"body":"re-emphasized this, is whether"},{"speaker":"Darrell Evans","startTime":2143.88,"endTime":2146.13,"body":"you're sisters or not sisters,"},{"speaker":"Darrell Evans","startTime":2143.88,"endTime":2146.13,"body":"you're in business together."},{"speaker":"Darrell Evans","startTime":2146.13,"endTime":2149.13,"body":"That's a partnership in and of"},{"speaker":"Darrell Evans","startTime":2146.13,"endTime":2149.13,"body":"itself. The worth of your"},{"speaker":"Darrell Evans","startTime":2149.16,"endTime":2152.94,"body":"relationship, the transparency"},{"speaker":"Darrell Evans","startTime":2149.16,"endTime":2152.94,"body":"and the reality is there isn't a"},{"speaker":"Darrell Evans","startTime":2152.94,"endTime":2156.69,"body":"playbook for what you guys are"},{"speaker":"Darrell Evans","startTime":2152.94,"endTime":2156.69,"body":"pulling off, right? What I think"},{"speaker":"Darrell Evans","startTime":2156.69,"endTime":2160.41,"body":"I heard underneath it is, we're"},{"speaker":"Darrell Evans","startTime":2156.69,"endTime":2160.41,"body":"sisters first. And I just love"},{"speaker":"Darrell Evans","startTime":2160.41,"endTime":2162.66,"body":"that connection and the fact"},{"speaker":"Darrell Evans","startTime":2160.41,"endTime":2162.66,"body":"that you know, Courtney, you can"},{"speaker":"Darrell Evans","startTime":2162.66,"endTime":2165.66,"body":"feel when Dana's off and, and I"},{"speaker":"Darrell Evans","startTime":2162.66,"endTime":2165.66,"body":"know that in my business"},{"speaker":"Darrell Evans","startTime":2165.66,"endTime":2169.35,"body":"partnerships, you can! And it's"},{"speaker":"Darrell Evans","startTime":2165.66,"endTime":2169.35,"body":"okay to honor that feeling and"},{"speaker":"Darrell Evans","startTime":2169.35,"endTime":2173.52,"body":"say, Hey, what's going on here,"},{"speaker":"Darrell Evans","startTime":2169.35,"endTime":2173.52,"body":"and you guys have just figured"},{"speaker":"Darrell Evans","startTime":2174.03,"endTime":2177.12,"body":"out how to deal with it moment"},{"speaker":"Darrell Evans","startTime":2174.03,"endTime":2177.12,"body":"by moment. In the MindShift"},{"speaker":"Darrell Evans","startTime":2177.21,"endTime":2181.08,"body":"world that I spend time coaching"},{"speaker":"Darrell Evans","startTime":2177.21,"endTime":2181.08,"body":"in, I always say that the facts"},{"speaker":"Darrell Evans","startTime":2181.08,"endTime":2184.44,"body":"are the facts. Right? The facts"},{"speaker":"Darrell Evans","startTime":2181.08,"endTime":2184.44,"body":"are the facts. Let's make peace"},{"speaker":"Darrell Evans","startTime":2184.44,"endTime":2188.73,"body":"with the facts, the baby's"},{"speaker":"Darrell Evans","startTime":2184.44,"endTime":2188.73,"body":"coming. Unexpected, unexpected."},{"speaker":"Dana Cadwell","startTime":2188.76,"endTime":2189.45,"body":"Unexpected."},{"speaker":"Darrell Evans","startTime":2189.51,"endTime":2192.18,"body":"Unexpected. Let's"},{"speaker":"Darrell Evans","startTime":2189.51,"endTime":2192.18,"body":"deal with the facts. And now"},{"speaker":"Darrell Evans","startTime":2192.21,"endTime":2194.91,"body":"let's make new decisions about"},{"speaker":"Darrell Evans","startTime":2192.21,"endTime":2194.91,"body":"the facts. Right? What are we"},{"speaker":"Darrell Evans","startTime":2194.91,"endTime":2198.06,"body":"going to do from here forward,"},{"speaker":"Darrell Evans","startTime":2194.91,"endTime":2198.06,"body":"and then let's put together a"},{"speaker":"Darrell Evans","startTime":2198.06,"endTime":2200.73,"body":"plan qnd that's going to take"},{"speaker":"Darrell Evans","startTime":2198.06,"endTime":2200.73,"body":"collaboration and some thinking"},{"speaker":"Darrell Evans","startTime":2200.73,"endTime":2203.31,"body":"through. And then the only thing"},{"speaker":"Darrell Evans","startTime":2200.73,"endTime":2203.31,"body":"that matters after that is then"},{"speaker":"Darrell Evans","startTime":2203.31,"endTime":2206.01,"body":"okay, here's the plan, let's"},{"speaker":"Darrell Evans","startTime":2203.31,"endTime":2206.01,"body":"make it happen. And what I love"},{"speaker":"Darrell Evans","startTime":2206.01,"endTime":2208.44,"body":"about the two of you is you"},{"speaker":"Darrell Evans","startTime":2206.01,"endTime":2208.44,"body":"always seem to come back to"},{"speaker":"Darrell Evans","startTime":2208.44,"endTime":2212.13,"body":"making it happen. And whatever"},{"speaker":"Darrell Evans","startTime":2208.44,"endTime":2212.13,"body":"that is, whether it's the next"},{"speaker":"Darrell Evans","startTime":2212.13,"endTime":2215.37,"body":"event, whether it's the next"},{"speaker":"Darrell Evans","startTime":2212.13,"endTime":2215.37,"body":"staff, whether it's the reset of"},{"speaker":"Darrell Evans","startTime":2215.37,"endTime":2219.15,"body":"the right, investing in another"},{"speaker":"Darrell Evans","startTime":2215.37,"endTime":2219.15,"body":"company, kudos to both of you, I"},{"speaker":"Darrell Evans","startTime":2219.15,"endTime":2224.28,"body":"really enjoy this story. And"},{"speaker":"Darrell Evans","startTime":2219.15,"endTime":2224.28,"body":"hopefully I can have you back on"},{"speaker":"Darrell Evans","startTime":2224.28,"endTime":2227.04,"body":"the show sometime in the future"},{"speaker":"Darrell Evans","startTime":2224.28,"endTime":2227.04,"body":"and we stay connected. But where"},{"speaker":"Darrell Evans","startTime":2227.04,"endTime":2228.54,"body":"can people find you online?"},{"speaker":"Courtney Hopper","startTime":2228.54,"endTime":2232.17,"body":"Yeah. So our"},{"speaker":"Courtney Hopper","startTime":2228.54,"endTime":2232.17,"body":"passion projects Flash. How you"},{"speaker":"Courtney Hopper","startTime":2232.17,"endTime":2234.63,"body":"can really interact with us on a"},{"speaker":"Courtney Hopper","startTime":2232.17,"endTime":2234.63,"body":"business level because we do"},{"speaker":"Courtney Hopper","startTime":2234.81,"endTime":2237.99,"body":"coaching and consulting is with"},{"speaker":"Courtney Hopper","startTime":2234.81,"endTime":2237.99,"body":"Hustle and Gather. So"},{"speaker":"Courtney Hopper","startTime":2237.99,"endTime":2241.05,"body":"hustleandgather.com. We have a"},{"speaker":"Courtney Hopper","startTime":2237.99,"endTime":2241.05,"body":"podcast, it's also about"},{"speaker":"Courtney Hopper","startTime":2241.08,"endTime":2244.35,"body":"entrepreneurs and everyone's"},{"speaker":"Courtney Hopper","startTime":2241.08,"endTime":2244.35,"body":"origin story cos we love to hear"},{"speaker":"Courtney Hopper","startTime":2244.35,"endTime":2249.36,"body":"how people, how people got to"},{"speaker":"Courtney Hopper","startTime":2244.35,"endTime":2249.36,"body":"where they are today. Hustle +"},{"speaker":"Courtney Hopper","startTime":2249.39,"endTime":2253.11,"body":"gather. We're on Instagram."},{"speaker":"Courtney Hopper","startTime":2249.39,"endTime":2253.11,"body":"Yeah, @hustleandgather too."},{"speaker":"Darrell Evans","startTime":2253.59,"endTime":2255.99,"body":"Yeah, we're link"},{"speaker":"Darrell Evans","startTime":2253.59,"endTime":2255.99,"body":"up all of your businesses and"},{"speaker":"Darrell Evans","startTime":2255.99,"endTime":2259.02,"body":"where people can find you in the"},{"speaker":"Darrell Evans","startTime":2255.99,"endTime":2259.02,"body":"show notes. I always ask this"},{"speaker":"Darrell Evans","startTime":2259.02,"endTime":2261.54,"body":"last question. And since I have"},{"speaker":"Darrell Evans","startTime":2259.02,"endTime":2261.54,"body":"two guests, we'll give you both"},{"speaker":"Darrell Evans","startTime":2261.54,"endTime":2265.62,"body":"a chance to answer this. Let's"},{"speaker":"Darrell Evans","startTime":2261.54,"endTime":2265.62,"body":"start with Dana. Dana, if today"},{"speaker":"Darrell Evans","startTime":2265.62,"endTime":2268.77,"body":"happened to be your last day"},{"speaker":"Darrell Evans","startTime":2265.62,"endTime":2268.77,"body":"here on this planet Earth that"},{"speaker":"Darrell Evans","startTime":2268.77,"endTime":2271.23,"body":"we call home, what would you"},{"speaker":"Darrell Evans","startTime":2268.77,"endTime":2271.23,"body":"want everyone to remember you"},{"speaker":"Darrell Evans","startTime":2271.23,"endTime":2271.56,"body":"for?"},{"speaker":"Dana Cadwell","startTime":2271.54,"endTime":2275.35,"body":"I think I want"},{"speaker":"Dana Cadwell","startTime":2271.54,"endTime":2275.35,"body":"everyone to remember me, that I"},{"speaker":"Dana Cadwell","startTime":2275.35,"endTime":2281.08,"body":"was a kind person. I think that"},{"speaker":"Dana Cadwell","startTime":2275.35,"endTime":2281.08,"body":"is my goal is to no matter who I"},{"speaker":"Dana Cadwell","startTime":2281.08,"endTime":2283.45,"body":"interact with it that I show"},{"speaker":"Dana Cadwell","startTime":2281.08,"endTime":2283.45,"body":"kindness,"},{"speaker":"Darrell Evans","startTime":2283.54,"endTime":2284.86,"body":"Awesome."},{"speaker":"Darrell Evans","startTime":2283.54,"endTime":2284.86,"body":"Courtney."},{"speaker":"Courtney Hopper","startTime":2285.1,"endTime":2286.63,"body":"I'm all about"},{"speaker":"Courtney Hopper","startTime":2285.1,"endTime":2286.63,"body":"this often because I think that"},{"speaker":"Courtney Hopper","startTime":2286.63,"endTime":2289.27,"body":"everyone's kind of looking for"},{"speaker":"Courtney Hopper","startTime":2286.63,"endTime":2289.27,"body":"other like search for"},{"speaker":"Courtney Hopper","startTime":2289.3,"endTime":2292.15,"body":"significance and relevance in"},{"speaker":"Courtney Hopper","startTime":2289.3,"endTime":2292.15,"body":"their life. And I guess for me,"},{"speaker":"Courtney Hopper","startTime":2292.15,"endTime":2296.65,"body":"it would be that I was"},{"speaker":"Courtney Hopper","startTime":2292.15,"endTime":2296.65,"body":"motivational and inspiring. Like"},{"speaker":"Courtney Hopper","startTime":2296.65,"endTime":2301.42,"body":"I inspired people to think big"},{"speaker":"Courtney Hopper","startTime":2296.65,"endTime":2301.42,"body":"things and dream big things and"},{"speaker":"Courtney Hopper","startTime":2301.42,"endTime":2304.96,"body":"motivate them towards that no"},{"speaker":"Courtney Hopper","startTime":2301.42,"endTime":2304.96,"body":"matter where it is in their life"},{"speaker":"Courtney Hopper","startTime":2304.96,"endTime":2308.35,"body":"and journey that they felt"},{"speaker":"Courtney Hopper","startTime":2304.96,"endTime":2308.35,"body":"inspired or motivated by a"},{"speaker":"Courtney Hopper","startTime":2308.35,"endTime":2310.75,"body":"conversation or interaction or"},{"speaker":"Courtney Hopper","startTime":2308.35,"endTime":2310.75,"body":"whatever with me."},{"speaker":"Darrell Evans","startTime":2310.81,"endTime":2313.87,"body":"That's amazing. I"},{"speaker":"Darrell Evans","startTime":2310.81,"endTime":2313.87,"body":"wish both of you continued"},{"speaker":"Darrell Evans","startTime":2313.87,"endTime":2317.47,"body":"success in your journey. I know"},{"speaker":"Darrell Evans","startTime":2313.87,"endTime":2317.47,"body":"there's just more and bigger"},{"speaker":"Darrell Evans","startTime":2317.47,"endTime":2319.96,"body":"things to come for you guys. I'm"},{"speaker":"Darrell Evans","startTime":2317.47,"endTime":2319.96,"body":"gonna keep an eye on your"},{"speaker":"Darrell Evans","startTime":2319.96,"endTime":2322.42,"body":"podcast. I've enjoyed the"},{"speaker":"Darrell Evans","startTime":2319.96,"endTime":2322.42,"body":"conversations I've heard up to"},{"speaker":"Darrell Evans","startTime":2322.42,"endTime":2324.19,"body":"this point. And thank you so"},{"speaker":"Darrell Evans","startTime":2322.42,"endTime":2324.19,"body":"much for being here on The"},{"speaker":"Darrell Evans","startTime":2324.19,"endTime":2325.18,"body":"MindShift Podcast."},{"speaker":"Sisters","startTime":2325.36,"endTime":2327.16,"body":"Thanks for having us."},{"speaker":"Sisters","startTime":2325.36,"endTime":2327.16,"body":"It's been great."},{"speaker":"The MindShift Podcast","startTime":2329.04,"endTime":2330.15,"body":"Hey my"},{"speaker":"The MindShift Podcast","startTime":2329.04,"endTime":2330.15,"body":"friend, thanks again for"},{"speaker":"The MindShift Podcast","startTime":2330.15,"endTime":2332.85,"body":"listening to today's episode of"},{"speaker":"The MindShift Podcast","startTime":2330.15,"endTime":2332.85,"body":"The MindShift Podcast. Listen,"},{"speaker":"The MindShift Podcast","startTime":2332.85,"endTime":2336.06,"body":"let's not have the conversation"},{"speaker":"The MindShift Podcast","startTime":2332.85,"endTime":2336.06,"body":"in here. Connect with me on"},{"speaker":"The MindShift Podcast","startTime":2336.06,"endTime":2340.17,"body":"social @MrDarrellEvans on almost"},{"speaker":"The MindShift Podcast","startTime":2336.06,"endTime":2340.17,"body":"all the platforms, with the"},{"speaker":"The MindShift Podcast","startTime":2340.17,"endTime":2342.87,"body":"exception of Facebook. My"},{"speaker":"The MindShift Podcast","startTime":2340.17,"endTime":2342.87,"body":"Facebook fan page is"},{"speaker":"The MindShift Podcast","startTime":2343.53,"endTime":2347.49,"body":"@DarrellEvansFan. Until next"},{"speaker":"The MindShift Podcast","startTime":2343.53,"endTime":2347.49,"body":"week, remember you're just one"},{"speaker":"The MindShift Podcast","startTime":2347.49,"endTime":2350.1,"body":"shift away from the breakthrough"},{"speaker":"The MindShift Podcast","startTime":2347.49,"endTime":2350.1,"body":"you're looking for."}]}