{"version":"1.0.0","segments":[{"speaker":"The MindShift Podcast","startTime":25.98,"endTime":28.41,"body":"This is"},{"speaker":"The MindShift Podcast","startTime":25.98,"endTime":28.41,"body":"The MindShift Podcast where we"},{"speaker":"The MindShift Podcast","startTime":28.41,"endTime":31.59,"body":"share real stories, real"},{"speaker":"The MindShift Podcast","startTime":28.41,"endTime":31.59,"body":"strategies, that will help you"},{"speaker":"The MindShift Podcast","startTime":31.62,"endTime":35.49,"body":"find real success. This is the"},{"speaker":"The MindShift Podcast","startTime":31.62,"endTime":35.49,"body":"place to hear from people just"},{"speaker":"The MindShift Podcast","startTime":35.49,"endTime":38.79,"body":"like you who have taken their"},{"speaker":"The MindShift Podcast","startTime":35.49,"endTime":38.79,"body":"ideas, goals and dreams from a"},{"speaker":"The MindShift Podcast","startTime":38.79,"endTime":41.94,"body":"point of inspiration to"},{"speaker":"The MindShift Podcast","startTime":38.79,"endTime":41.94,"body":"realization or when life knocked"},{"speaker":"The MindShift Podcast","startTime":41.94,"endTime":45.78,"body":"them down, from a point of"},{"speaker":"The MindShift Podcast","startTime":41.94,"endTime":45.78,"body":"breakdown to breakthrough. I'm"},{"speaker":"The MindShift Podcast","startTime":45.78,"endTime":48.18,"body":"your host, Darrell Evans. Let's"},{"speaker":"The MindShift Podcast","startTime":45.78,"endTime":48.18,"body":"get started with today's"},{"speaker":"The MindShift Podcast","startTime":48.18,"endTime":48.66,"body":"episode."},{"speaker":"Darrell Evans","startTime":54.27,"endTime":56.07,"body":"Hey, my friend."},{"speaker":"Darrell Evans","startTime":54.27,"endTime":56.07,"body":"Welcome back to another episode"},{"speaker":"Darrell Evans","startTime":56.07,"endTime":58.74,"body":"of The MindShift Podcast.  I'm"},{"speaker":"Darrell Evans","startTime":56.07,"endTime":58.74,"body":"really excited to have you here"},{"speaker":"Darrell Evans","startTime":58.74,"endTime":61.08,"body":"today. First of all, let me"},{"speaker":"Darrell Evans","startTime":58.74,"endTime":61.08,"body":"thank you for taking some time"},{"speaker":"Darrell Evans","startTime":61.08,"endTime":64.62,"body":"out of your day, to spend it"},{"speaker":"Darrell Evans","startTime":61.08,"endTime":64.62,"body":"here with us and to learn the"},{"speaker":"Darrell Evans","startTime":64.62,"endTime":68.43,"body":"distinctions, the pivot points,"},{"speaker":"Darrell Evans","startTime":64.62,"endTime":68.43,"body":"the mind shifts, as we call it,"},{"speaker":"Darrell Evans","startTime":68.61,"endTime":71.34,"body":"to help you move your life or"},{"speaker":"Darrell Evans","startTime":68.61,"endTime":71.34,"body":"your business forward. And"},{"speaker":"Darrell Evans","startTime":71.34,"endTime":74.04,"body":"today, I'm really excited to"},{"speaker":"Darrell Evans","startTime":71.34,"endTime":74.04,"body":"have this conversation. I've had"},{"speaker":"Darrell Evans","startTime":74.04,"endTime":76.83,"body":"a previous guest on to talk"},{"speaker":"Darrell Evans","startTime":74.04,"endTime":76.83,"body":"about writing a book but today"},{"speaker":"Darrell Evans","startTime":76.83,"endTime":81.21,"body":"I'm especially excited because"},{"speaker":"Darrell Evans","startTime":76.83,"endTime":81.21,"body":"I've got Vikrant Shaurya who is"},{"speaker":"Darrell Evans","startTime":81.21,"endTime":85.26,"body":"the CEO and founder of"},{"speaker":"Darrell Evans","startTime":81.21,"endTime":85.26,"body":"BestsellingBook.com, a sought"},{"speaker":"Darrell Evans","startTime":85.26,"endTime":88.98,"body":"after book launch manager and"},{"speaker":"Darrell Evans","startTime":85.26,"endTime":88.98,"body":"internationally recognized"},{"speaker":"Darrell Evans","startTime":89.01,"endTime":92.76,"body":"digital publishing expert. He's"},{"speaker":"Darrell Evans","startTime":89.01,"endTime":92.76,"body":"also the author of two number"},{"speaker":"Darrell Evans","startTime":92.76,"endTime":96.54,"body":"one bestsellers. The first one"},{"speaker":"Darrell Evans","startTime":92.76,"endTime":96.54,"body":"is called Power: The Success"},{"speaker":"Darrell Evans","startTime":96.54,"endTime":99.78,"body":"Mantra, and the second is, of"},{"speaker":"Darrell Evans","startTime":96.54,"endTime":99.78,"body":"course, How to Write a Best"},{"speaker":"Seller","startTime":99.78,"endTime":103.38,"body":"Becoming a Best Selling"},{"speaker":"Seller","startTime":99.78,"endTime":103.38,"body":"Author, Attract High-Value"},{"speaker":"Seller","startTime":103.38,"endTime":106.68,"body":"Clients, and Skyrocket Your"},{"speaker":"Seller","startTime":103.38,"endTime":106.68,"body":"Authority. Vikrant works with"},{"speaker":"Seller","startTime":106.68,"endTime":109.92,"body":"consultants, thought leaders and"},{"speaker":"Seller","startTime":106.68,"endTime":109.92,"body":"speakers to help them actualize"},{"speaker":"Seller","startTime":109.92,"endTime":112.59,"body":"their dreams of writing,"},{"speaker":"Seller","startTime":109.92,"endTime":112.59,"body":"publishing and marketing their"},{"speaker":"Seller","startTime":112.59,"endTime":115.92,"body":"books, through his courses, his"},{"speaker":"Seller","startTime":112.59,"endTime":115.92,"body":"coaching and his done-for-you"},{"speaker":"Seller","startTime":115.98,"endTime":119.76,"body":"services. He's also one of the"},{"speaker":"Seller","startTime":115.98,"endTime":119.76,"body":"most viewed authors on"},{"speaker":"Seller","startTime":119.91,"endTime":123.78,"body":"e-publishing on a platform"},{"speaker":"Seller","startTime":119.91,"endTime":123.78,"body":"called CORA, and is recognized"},{"speaker":"Seller","startTime":123.78,"endTime":128.55,"body":"by the National Academy of Best"},{"speaker":"Seller","startTime":123.78,"endTime":128.55,"body":"Selling Authors. Vikrant, what's"},{"speaker":"Seller","startTime":128.55,"endTime":131.04,"body":"going on? Welcome to The"},{"speaker":"Seller","startTime":128.55,"endTime":131.04,"body":"MindShift Podcast. How you doing"},{"speaker":"Seller","startTime":131.04,"endTime":131.34,"body":"sir?"},{"speaker":"Vikrant Shaurya","startTime":131.67,"endTime":133.2,"body":"Hey, Darrell,"},{"speaker":"Vikrant Shaurya","startTime":131.67,"endTime":133.2,"body":"thank you so much for that"},{"speaker":"Vikrant Shaurya","startTime":133.2,"endTime":136.56,"body":"lovely introduction. And for"},{"speaker":"Vikrant Shaurya","startTime":133.2,"endTime":136.56,"body":"having me on the show. I'm"},{"speaker":"Vikrant Shaurya","startTime":136.56,"endTime":139.02,"body":"really pumped up actually, for"},{"speaker":"Vikrant Shaurya","startTime":136.56,"endTime":139.02,"body":"this condition."},{"speaker":"Darrell Evans","startTime":139.87,"endTime":142.69,"body":"As am I. Vikrant,"},{"speaker":"Darrell Evans","startTime":139.87,"endTime":142.69,"body":"where are you at in the world"},{"speaker":"Darrell Evans","startTime":142.69,"endTime":144.43,"body":"today? I love to find out where"},{"speaker":"Darrell Evans","startTime":142.69,"endTime":144.43,"body":"my guests are."},{"speaker":"Vikrant Shaurya","startTime":144.67,"endTime":148.78,"body":"So there's a"},{"speaker":"Vikrant Shaurya","startTime":144.67,"endTime":148.78,"body":"place nearby Mumbai in India"},{"speaker":"Vikrant Shaurya","startTime":148.81,"endTime":151.36,"body":"called Pune. It's a really"},{"speaker":"Vikrant Shaurya","startTime":148.81,"endTime":151.36,"body":"lovely place, you're surrounded"},{"speaker":"Vikrant Shaurya","startTime":151.36,"endTime":154.21,"body":"by mountains. Like from my"},{"speaker":"Vikrant Shaurya","startTime":151.36,"endTime":154.21,"body":"balcony, I can see, I guess"},{"speaker":"Vikrant Shaurya","startTime":154.21,"endTime":158.38,"body":"seven mountains. It's a really"},{"speaker":"Vikrant Shaurya","startTime":154.21,"endTime":158.38,"body":"lovely place, amazing weather,"},{"speaker":"Vikrant Shaurya","startTime":158.62,"endTime":159.31,"body":"workplace."},{"speaker":"Darrell Evans","startTime":159.51,"endTime":161.49,"body":"That sounds"},{"speaker":"Darrell Evans","startTime":159.51,"endTime":161.49,"body":"amazing. Vikrant, the title of"},{"speaker":"Darrell Evans","startTime":161.49,"endTime":165.75,"body":"your company, the title of your"},{"speaker":"Darrell Evans","startTime":161.49,"endTime":165.75,"body":"work, the message in and of"},{"speaker":"Darrell Evans","startTime":165.75,"endTime":170.28,"body":"itself, the minute someone hears"},{"speaker":"Darrell Evans","startTime":165.75,"endTime":170.28,"body":"it, they gotta get it. You're"},{"speaker":"Darrell Evans","startTime":170.28,"endTime":173.52,"body":"the CEO and founder of"},{"speaker":"Darrell Evans","startTime":170.28,"endTime":173.52,"body":"BestsellingBook.com Tell us"},{"speaker":"Darrell Evans","startTime":173.55,"endTime":175.71,"body":"about your company, what you do"},{"speaker":"Darrell Evans","startTime":173.55,"endTime":175.71,"body":"and how you do it for people."},{"speaker":"Darrell Evans","startTime":175.0,"endTime":181.81,"body":"Wow! That's a huge claim! So"},{"speaker":"Darrell Evans","startTime":175.0,"endTime":181.81,"body":"it's interesting, you know, the"},{"speaker":"Vikrant Shaurya","startTime":175.41,"endTime":177.777,"body":"Sure. Simply,"},{"speaker":"Vikrant Shaurya","startTime":175.41,"endTime":177.777,"body":"we work with entrepreneurs,"},{"speaker":"Vikrant Shaurya","startTime":177.835,"endTime":181.127,"body":"experts, coaches, who have"},{"speaker":"Vikrant Shaurya","startTime":177.835,"endTime":181.127,"body":"amazing ideas and they want to"},{"speaker":"Vikrant Shaurya","startTime":181.184,"endTime":184.649,"body":"write a book about that. Just"},{"speaker":"Vikrant Shaurya","startTime":181.184,"endTime":184.649,"body":"because they are super busy in"},{"speaker":"Vikrant Shaurya","startTime":181.81,"endTime":243.61,"body":"first question that comes to my"},{"speaker":"Vikrant Shaurya","startTime":181.81,"endTime":243.61,"body":"mind is who should and who"},{"speaker":"Vikrant Shaurya","startTime":184.707,"endTime":188.345,"body":"their business or super busy in"},{"speaker":"Vikrant Shaurya","startTime":184.707,"endTime":188.345,"body":"their life, they don't have the"},{"speaker":"Vikrant Shaurya","startTime":188.403,"endTime":192.157,"body":"time to write the book, or maybe"},{"speaker":"Vikrant Shaurya","startTime":188.403,"endTime":192.157,"body":"they don't have the skill set to"},{"speaker":"Vikrant Shaurya","startTime":192.215,"endTime":195.564,"body":"write a professional looking"},{"speaker":"Vikrant Shaurya","startTime":192.215,"endTime":195.564,"body":"book. So we come there and we"},{"speaker":"Vikrant Shaurya","startTime":195.622,"endTime":199.144,"body":"take their book ideas and turn"},{"speaker":"Vikrant Shaurya","startTime":195.622,"endTime":199.144,"body":"it into a best selling book in"},{"speaker":"Vikrant Shaurya","startTime":199.202,"endTime":202.84,"body":"just six months. Completely done"},{"speaker":"Vikrant Shaurya","startTime":199.202,"endTime":202.84,"body":"for you. We do the almost 95%,"},{"speaker":"Vikrant Shaurya","startTime":202.898,"endTime":206.536,"body":"99% of heavy lifting. They just"},{"speaker":"Vikrant Shaurya","startTime":202.898,"endTime":206.536,"body":"have to provide their feedback."},{"speaker":"Vikrant Shaurya","startTime":206.594,"endTime":209.655,"body":"And we actually capture their"},{"speaker":"Vikrant Shaurya","startTime":206.594,"endTime":209.655,"body":"voice, we capture their"},{"speaker":"Vikrant Shaurya","startTime":209.713,"endTime":213.062,"body":"personality and we write the"},{"speaker":"Vikrant Shaurya","startTime":209.713,"endTime":213.062,"body":"book for them in their voice."},{"speaker":"Vikrant Shaurya","startTime":213.12,"endTime":216.585,"body":"That's our expertise. And we"},{"speaker":"Vikrant Shaurya","startTime":213.12,"endTime":216.585,"body":"don't really write the book. We"},{"speaker":"Vikrant Shaurya","startTime":216.642,"endTime":219.357,"body":"also do all kinds of other"},{"speaker":"Vikrant Shaurya","startTime":216.642,"endTime":219.357,"body":"things like editing,"},{"speaker":"Vikrant Shaurya","startTime":219.414,"endTime":222.533,"body":"proofreading, cover designing,"},{"speaker":"Vikrant Shaurya","startTime":219.414,"endTime":222.533,"body":"ISBN numbers, you know,"},{"speaker":"Vikrant Shaurya","startTime":222.591,"endTime":226.113,"body":"publishing marketing, to get"},{"speaker":"Vikrant Shaurya","startTime":222.591,"endTime":226.113,"body":"sales, to get reviews, and, yes,"},{"speaker":"Vikrant Shaurya","startTime":226.171,"endTime":229.809,"body":"we also make sure that the book"},{"speaker":"Vikrant Shaurya","startTime":226.171,"endTime":229.809,"body":"hits the number one bestseller,"},{"speaker":"Vikrant Shaurya","startTime":229.867,"endTime":233.91,"body":"otherwise we refund, three times"},{"speaker":"Vikrant Shaurya","startTime":229.867,"endTime":233.91,"body":"the investment. That's our guarantee."},{"speaker":"Vikrant Shaurya","startTime":243.61,"endTime":245.68,"body":"should not, write a book?"},{"speaker":"Vikrant Shaurya","startTime":246.05,"endTime":250.58,"body":"So it completely depends on the"},{"speaker":"Vikrant Shaurya","startTime":246.05,"endTime":250.58,"body":"person to person goals. So, for"},{"speaker":"Vikrant Shaurya","startTime":250.58,"endTime":253.49,"body":"example, if someone is willing"},{"speaker":"Vikrant Shaurya","startTime":250.58,"endTime":253.49,"body":"to write a non-fiction book,"},{"speaker":"Vikrant Shaurya","startTime":253.85,"endTime":257.84,"body":"right? And they are specifically"},{"speaker":"Vikrant Shaurya","startTime":253.85,"endTime":257.84,"body":"just wanting to make money from"},{"speaker":"Vikrant Shaurya","startTime":257.84,"endTime":261.05,"body":"the book sales, it is going to"},{"speaker":"Vikrant Shaurya","startTime":257.84,"endTime":261.05,"body":"be very difficult, right? In"},{"speaker":"Vikrant Shaurya","startTime":261.05,"endTime":265.58,"body":"most cases. So maybe like out of"},{"speaker":"Vikrant Shaurya","startTime":261.05,"endTime":265.58,"body":"1000 books, like maybe there's"},{"speaker":"Vikrant Shaurya","startTime":265.58,"endTime":269.66,"body":"going to be one person who is a"},{"speaker":"Vikrant Shaurya","startTime":265.58,"endTime":269.66,"body":"brilliant marketer. He may be"},{"speaker":"Vikrant Shaurya","startTime":269.66,"endTime":272.84,"body":"able to make some money from the"},{"speaker":"Vikrant Shaurya","startTime":269.66,"endTime":272.84,"body":"book, but specifically just from"},{"speaker":"Vikrant Shaurya","startTime":272.84,"endTime":275.72,"body":"books, royalties, you can't. It"},{"speaker":"Vikrant Shaurya","startTime":272.84,"endTime":275.72,"body":"is very difficult to be"},{"speaker":"Vikrant Shaurya","startTime":275.72,"endTime":276.65,"body":"millionaire . . ."},{"speaker":"Darrell Evans","startTime":276.65,"endTime":276.95,"body":"Right"},{"speaker":"Vikrant Shaurya","startTime":276.95,"endTime":279.14,"body":". . . from the"},{"speaker":"Vikrant Shaurya","startTime":276.95,"endTime":279.14,"body":"book sales itself. That's the"},{"speaker":"Vikrant Shaurya","startTime":279.14,"endTime":282.95,"body":"fact which we need to"},{"speaker":"Vikrant Shaurya","startTime":279.14,"endTime":282.95,"body":"understand. Now, if you have any"},{"speaker":"Vikrant Shaurya","startTime":282.95,"endTime":285.71,"body":"back end business, or if you are"},{"speaker":"Vikrant Shaurya","startTime":282.95,"endTime":285.71,"body":"planning to have any back end"},{"speaker":"Vikrant Shaurya","startTime":285.71,"endTime":290.18,"body":"business, which can support your"},{"speaker":"Vikrant Shaurya","startTime":285.71,"endTime":290.18,"body":"book, right? So you can have"},{"speaker":"Vikrant Shaurya","startTime":290.18,"endTime":293.42,"body":"your book. You can launch that"},{"speaker":"Vikrant Shaurya","startTime":290.18,"endTime":293.42,"body":"book, and then you can use that"},{"speaker":"Vikrant Shaurya","startTime":293.42,"endTime":297.86,"body":"book as an introduction. And"},{"speaker":"Vikrant Shaurya","startTime":293.42,"endTime":297.86,"body":"those readers who can come and"},{"speaker":"Vikrant Shaurya","startTime":297.86,"endTime":300.41,"body":"read your book, they can"},{"speaker":"Vikrant Shaurya","startTime":297.86,"endTime":300.41,"body":"eventually become your clients"},{"speaker":"Vikrant Shaurya","startTime":300.41,"endTime":303.47,"body":"in the back end. That's going to"},{"speaker":"Vikrant Shaurya","startTime":300.41,"endTime":303.47,"body":"be the perfect person to"},{"speaker":"Vikrant Shaurya","startTime":303.47,"endTime":306.02,"body":"actually write the book. And"},{"speaker":"Vikrant Shaurya","startTime":303.47,"endTime":306.02,"body":"that's the type of clients we"},{"speaker":"Vikrant Shaurya","startTime":306.02,"endTime":309.35,"body":"work with. Because whenever we"},{"speaker":"Vikrant Shaurya","startTime":306.02,"endTime":309.35,"body":"think about writing a book, of"},{"speaker":"Vikrant Shaurya","startTime":309.35,"endTime":313.01,"body":"course, with self publishing, it"},{"speaker":"Vikrant Shaurya","startTime":309.35,"endTime":313.01,"body":"becomes sort of easy in"},{"speaker":"Vikrant Shaurya","startTime":313.01,"endTime":316.43,"body":"comparison to traditional"},{"speaker":"Vikrant Shaurya","startTime":313.01,"endTime":316.43,"body":"publishing. But still, you have"},{"speaker":"Vikrant Shaurya","startTime":316.43,"endTime":319.25,"body":"to invest money. You have to,"},{"speaker":"Vikrant Shaurya","startTime":316.43,"endTime":319.25,"body":"even if you're writing the book"},{"speaker":"Vikrant Shaurya","startTime":319.25,"endTime":321.68,"body":"yourself, you have to hire a"},{"speaker":"Vikrant Shaurya","startTime":319.25,"endTime":321.68,"body":"book editor, you have to hire a"},{"speaker":"Vikrant Shaurya","startTime":321.68,"endTime":324.41,"body":"book proofreader, you have to"},{"speaker":"Vikrant Shaurya","startTime":321.68,"endTime":324.41,"body":"hire a book cover designer, you"},{"speaker":"Vikrant Shaurya","startTime":324.41,"endTime":327.29,"body":"have to hire a book formatter,"},{"speaker":"Vikrant Shaurya","startTime":324.41,"endTime":327.29,"body":"right? So it requires some"},{"speaker":"Vikrant Shaurya","startTime":327.29,"endTime":327.56,"body":"money."},{"speaker":"Darrell Evans","startTime":327.59,"endTime":327.92,"body":"Yeah."},{"speaker":"Vikrant Shaurya","startTime":328.16,"endTime":330.5,"body":"If you want to"},{"speaker":"Vikrant Shaurya","startTime":328.16,"endTime":330.5,"body":"make positive ROI from the book,"},{"speaker":"Vikrant Shaurya","startTime":330.65,"endTime":333.23,"body":"you have to have some kind of a"},{"speaker":"Vikrant Shaurya","startTime":330.65,"endTime":333.23,"body":"back end business. And of"},{"speaker":"Vikrant Shaurya","startTime":333.23,"endTime":335.57,"body":"course, we can talk about it,"},{"speaker":"Vikrant Shaurya","startTime":333.23,"endTime":335.57,"body":"what kind of back end business"},{"speaker":"Vikrant Shaurya","startTime":335.57,"endTime":336.14,"body":"you can have."},{"speaker":"Darrell Evans","startTime":336.17,"endTime":336.35,"body":"Yeah."},{"speaker":"Vikrant Shaurya","startTime":336.69,"endTime":339.57,"body":"But that is a"},{"speaker":"Vikrant Shaurya","startTime":336.69,"endTime":339.57,"body":"really, really profitable"},{"speaker":"Vikrant Shaurya","startTime":339.93,"endTime":345.63,"body":"business you can create. If you"},{"speaker":"Vikrant Shaurya","startTime":339.93,"endTime":345.63,"body":"can use your book as a medium to"},{"speaker":"Vikrant Shaurya","startTime":345.63,"endTime":348.81,"body":"get clients. You can use your"},{"speaker":"Vikrant Shaurya","startTime":345.63,"endTime":348.81,"body":"book to build your brand. You"},{"speaker":"Vikrant Shaurya","startTime":348.81,"endTime":351.15,"body":"can use your book to actually"},{"speaker":"Vikrant Shaurya","startTime":348.81,"endTime":351.15,"body":"establish yourself as an"},{"speaker":"Vikrant Shaurya","startTime":351.15,"endTime":353.85,"body":"authority. That's going to be"},{"speaker":"Vikrant Shaurya","startTime":351.15,"endTime":353.85,"body":"the best thing that you can do."},{"speaker":"Vikrant Shaurya","startTime":354.03,"endTime":356.4,"body":"And if these are your goals, you"},{"speaker":"Vikrant Shaurya","startTime":354.03,"endTime":356.4,"body":"should definitely write a book."},{"speaker":"Vikrant Shaurya","startTime":356.85,"endTime":359.67,"body":"But if your goal is just to make"},{"speaker":"Vikrant Shaurya","startTime":356.85,"endTime":359.67,"body":"money from the book . . ."},{"speaker":"Darrell Evans","startTime":359.609,"endTime":359.879,"body":"Right."},{"speaker":"Vikrant Shaurya","startTime":359.99,"endTime":361.49,"body":"It's going to"},{"speaker":"Vikrant Shaurya","startTime":359.99,"endTime":361.49,"body":"be difficult, right?"},{"speaker":"Darrell Evans","startTime":361.52,"endTime":363.74,"body":"Yeah, it's the"},{"speaker":"Darrell Evans","startTime":361.52,"endTime":363.74,"body":"wrong agenda. Yeah, I get it."},{"speaker":"Darrell Evans","startTime":363.77,"endTime":366.44,"body":"Let me ask you this. I know for"},{"speaker":"Darrell Evans","startTime":363.77,"endTime":366.44,"body":"myself, I've been an"},{"speaker":"Darrell Evans","startTime":366.44,"endTime":370.1,"body":"entrepreneur, you know, better"},{"speaker":"Darrell Evans","startTime":366.44,"endTime":370.1,"body":"part of 30 years. And I have"},{"speaker":"Darrell Evans","startTime":370.1,"endTime":372.83,"body":"actually had conversations with"},{"speaker":"Darrell Evans","startTime":370.1,"endTime":372.83,"body":"people who are like, Darrell,"},{"speaker":"Darrell Evans","startTime":372.83,"endTime":375.71,"body":"how come you've never written a"},{"speaker":"Darrell Evans","startTime":372.83,"endTime":375.71,"body":"book? So I am sort of the case"},{"speaker":"Darrell Evans","startTime":375.71,"endTime":379.46,"body":"study for this conversation,"},{"speaker":"Darrell Evans","startTime":375.71,"endTime":379.46,"body":"Vikrant, because I want to hear"},{"speaker":"Darrell Evans","startTime":379.46,"endTime":384.65,"body":"what you would say to the person"},{"speaker":"Darrell Evans","startTime":379.46,"endTime":384.65,"body":"who's like me, who says, Okay, I"},{"speaker":"Darrell Evans","startTime":384.65,"endTime":387.59,"body":"get it. I've got a lot of"},{"speaker":"Darrell Evans","startTime":384.65,"endTime":387.59,"body":"expertise in my head. 30 years"},{"speaker":"Darrell Evans","startTime":387.59,"endTime":391.04,"body":"of entrepreneurship, marketing,"},{"speaker":"Darrell Evans","startTime":387.59,"endTime":391.04,"body":"sales, team leadership, hiring,"},{"speaker":"Darrell Evans","startTime":391.1,"endTime":394.19,"body":"a lot of things. Let's just say"},{"speaker":"Darrell Evans","startTime":391.1,"endTime":394.19,"body":"I'm willing to do the work,"},{"speaker":"Darrell Evans","startTime":394.19,"endTime":395.96,"body":"right? Because that's the big"},{"speaker":"Darrell Evans","startTime":394.19,"endTime":395.96,"body":"part, right? I'm willing to"},{"speaker":"Darrell Evans","startTime":395.96,"endTime":402.35,"body":"engage. But where do I start, in"},{"speaker":"Darrell Evans","startTime":395.96,"endTime":402.35,"body":"terms of unpacking 30 years of a"},{"speaker":"Darrell Evans","startTime":402.35,"endTime":406.76,"body":"journey into quote, unquote, a"},{"speaker":"Darrell Evans","startTime":402.35,"endTime":406.76,"body":"best selling book. Guide us"},{"speaker":"Darrell Evans","startTime":406.76,"endTime":409.19,"body":"through that. Someone's"},{"speaker":"Darrell Evans","startTime":406.76,"endTime":409.19,"body":"listening right now and they're"},{"speaker":"Darrell Evans","startTime":409.19,"endTime":412.58,"body":"saying, got it. I got all this"},{"speaker":"Darrell Evans","startTime":409.19,"endTime":412.58,"body":"stuff in my head, I ain't got"},{"speaker":"Darrell Evans","startTime":412.58,"endTime":413.96,"body":"the first idea where to start?"},{"speaker":"Vikrant Shaurya","startTime":414.8,"endTime":417.08,"body":"Sure. So the"},{"speaker":"Vikrant Shaurya","startTime":414.8,"endTime":417.08,"body":"first thing, which I highly"},{"speaker":"Vikrant Shaurya","startTime":417.08,"endTime":420.98,"body":"recommend people do is, instead"},{"speaker":"Vikrant Shaurya","startTime":417.08,"endTime":420.98,"body":"of you working on your book"},{"speaker":"Vikrant Shaurya","startTime":420.98,"endTime":423.68,"body":"itself, or writing the book, or"},{"speaker":"Vikrant Shaurya","startTime":420.98,"endTime":423.68,"body":"maybe start working on the"},{"speaker":"Vikrant Shaurya","startTime":423.68,"endTime":427.46,"body":"chapter number one, first of"},{"speaker":"Vikrant Shaurya","startTime":423.68,"endTime":427.46,"body":"all, you have to create your"},{"speaker":"Vikrant Shaurya","startTime":427.79,"endTime":431.42,"body":"book outline quadrant. And"},{"speaker":"Vikrant Shaurya","startTime":427.79,"endTime":431.42,"body":"usually people don't know about"},{"speaker":"Vikrant Shaurya","startTime":431.42,"endTime":433.97,"body":"this outline quadrant, because"},{"speaker":"Vikrant Shaurya","startTime":431.42,"endTime":433.97,"body":"we have actually built it"},{"speaker":"Vikrant Shaurya","startTime":434.21,"endTime":437.03,"body":"specifically for our private"},{"speaker":"Vikrant Shaurya","startTime":434.21,"endTime":437.03,"body":"clients. But now, I'm talking"},{"speaker":"Vikrant Shaurya","startTime":437.09,"endTime":441.17,"body":"about that publicly. But this"},{"speaker":"Vikrant Shaurya","startTime":437.09,"endTime":441.17,"body":"book outline quadrant is going"},{"speaker":"Vikrant Shaurya","startTime":441.17,"endTime":444.53,"body":"to actually tell you where to"},{"speaker":"Vikrant Shaurya","startTime":441.17,"endTime":444.53,"body":"start, and actually what's going"},{"speaker":"Vikrant Shaurya","startTime":444.53,"endTime":447.05,"body":"to be there in the book and how"},{"speaker":"Vikrant Shaurya","startTime":444.53,"endTime":447.05,"body":"you have to provide a massive"},{"speaker":"Vikrant Shaurya","startTime":447.05,"endTime":450.32,"body":"value. Within just two or three"},{"speaker":"Vikrant Shaurya","startTime":447.05,"endTime":450.32,"body":"minutes. Let me try to explain"},{"speaker":"Vikrant Shaurya","startTime":450.32,"endTime":451.52,"body":"what is the outline quadrant?"},{"speaker":"Darrell Evans","startTime":451.73,"endTime":452.24,"body":"Please."},{"speaker":"Vikrant Shaurya","startTime":452.48,"endTime":454.4,"body":"So the outline"},{"speaker":"Vikrant Shaurya","startTime":452.48,"endTime":454.4,"body":"quadrant consists of four"},{"speaker":"Vikrant Shaurya","startTime":454.4,"endTime":457.19,"body":"different elements. The first is"},{"speaker":"Vikrant Shaurya","startTime":454.4,"endTime":457.19,"body":"the book idea. Most of the"},{"speaker":"Vikrant Shaurya","startTime":457.19,"endTime":459.35,"body":"people they're aware that hey,"},{"speaker":"Vikrant Shaurya","startTime":457.19,"endTime":459.35,"body":"like, this is going to be the"},{"speaker":"Vikrant Shaurya","startTime":459.35,"endTime":463.25,"body":"basic book idea, right? So you"},{"speaker":"Vikrant Shaurya","startTime":459.35,"endTime":463.25,"body":"must be having the basic book"},{"speaker":"Vikrant Shaurya","startTime":463.25,"endTime":465.59,"body":"idea. Maybe it could be about"},{"speaker":"Vikrant Shaurya","startTime":463.25,"endTime":465.59,"body":"entrepreneurship, it could be"},{"speaker":"Vikrant Shaurya","startTime":465.59,"endTime":469.01,"body":"about marketing. Whatever it is,"},{"speaker":"Vikrant Shaurya","startTime":465.59,"endTime":469.01,"body":"just simply write that basic"},{"speaker":"Vikrant Shaurya","startTime":469.01,"endTime":473.45,"body":"idea in one quadrant. The second"},{"speaker":"Vikrant Shaurya","startTime":469.01,"endTime":473.45,"body":"quadrant is why? It is really"},{"speaker":"Vikrant Shaurya","startTime":473.51,"endTime":476.96,"body":"very, very important and"},{"speaker":"Vikrant Shaurya","startTime":473.51,"endTime":476.96,"body":"essential, otherwise, I don't"},{"speaker":"Vikrant Shaurya","startTime":476.96,"endTime":480.35,"body":"recommend people to move"},{"speaker":"Vikrant Shaurya","startTime":476.96,"endTime":480.35,"body":"forward. So for every person,"},{"speaker":"Vikrant Shaurya","startTime":480.35,"endTime":483.47,"body":"the why could be different. For"},{"speaker":"Vikrant Shaurya","startTime":480.35,"endTime":483.47,"body":"example, if someone is speaker,"},{"speaker":"Vikrant Shaurya","startTime":483.56,"endTime":488.0,"body":"maybe their why is to get more"},{"speaker":"Vikrant Shaurya","startTime":483.56,"endTime":488.0,"body":"speaking gigs, using their book."},{"speaker":"Vikrant Shaurya","startTime":488.63,"endTime":492.17,"body":"If someone is a consultant, then"},{"speaker":"Vikrant Shaurya","startTime":488.63,"endTime":492.17,"body":"maybe their why could be getting"},{"speaker":"Vikrant Shaurya","startTime":492.17,"endTime":495.71,"body":"more consulting clients using"},{"speaker":"Vikrant Shaurya","startTime":492.17,"endTime":495.71,"body":"the book. If someone is a video"},{"speaker":"Vikrant Shaurya","startTime":495.71,"endTime":498.05,"body":"course creator, then maybe, of"},{"speaker":"Vikrant Shaurya","startTime":495.71,"endTime":498.05,"body":"course, to sell more video"},{"speaker":"Vikrant Shaurya","startTime":498.05,"endTime":501.41,"body":"courses, or maybe to get more"},{"speaker":"Vikrant Shaurya","startTime":498.05,"endTime":501.41,"body":"high ticket coaching program, or"},{"speaker":"Vikrant Shaurya","startTime":501.41,"endTime":505.7,"body":"maybe to sell your done-for-you"},{"speaker":"Vikrant Shaurya","startTime":501.41,"endTime":505.7,"body":"services. Whatever it is, write"},{"speaker":"Vikrant Shaurya","startTime":505.7,"endTime":509.06,"body":"down your why. Maybe it could be"},{"speaker":"Vikrant Shaurya","startTime":505.7,"endTime":509.06,"body":"making money, it could be just"},{"speaker":"Vikrant Shaurya","startTime":509.06,"endTime":511.94,"body":"for fun, whatever it is, just"},{"speaker":"Vikrant Shaurya","startTime":509.06,"endTime":511.94,"body":"simply write down your why"},{"speaker":"Vikrant Shaurya","startTime":512.0,"endTime":515.66,"body":"because it is going to define,"},{"speaker":"Vikrant Shaurya","startTime":512.0,"endTime":515.66,"body":"that how you will be crafting"},{"speaker":"Vikrant Shaurya","startTime":515.66,"endTime":520.01,"body":"the entire book. For example, if"},{"speaker":"Vikrant Shaurya","startTime":515.66,"endTime":520.01,"body":"you're why is to generate high"},{"speaker":"Vikrant Shaurya","startTime":520.01,"endTime":523.91,"body":"quality leads using your book,"},{"speaker":"Vikrant Shaurya","startTime":520.01,"endTime":523.91,"body":"then maybe what you can do is"},{"speaker":"Vikrant Shaurya","startTime":523.91,"endTime":527.03,"body":"you can include a giveaway"},{"speaker":"Vikrant Shaurya","startTime":523.91,"endTime":527.03,"body":"inside your book or some kind of"},{"speaker":"Vikrant Shaurya","startTime":527.03,"endTime":529.88,"body":"a book funnel, so that people"},{"speaker":"Vikrant Shaurya","startTime":527.03,"endTime":529.88,"body":"can click on that link, it can"},{"speaker":"Vikrant Shaurya","startTime":529.88,"endTime":532.22,"body":"take them to a landing page"},{"speaker":"Vikrant Shaurya","startTime":529.88,"endTime":532.22,"body":"where they can actually provide"},{"speaker":"Vikrant Shaurya","startTime":532.22,"endTime":535.61,"body":"the email address, you get their"},{"speaker":"Vikrant Shaurya","startTime":532.22,"endTime":535.61,"body":"email address, and they get"},{"speaker":"Vikrant Shaurya","startTime":535.61,"endTime":538.73,"body":"actually the giveaway. So you"},{"speaker":"Vikrant Shaurya","startTime":535.61,"endTime":538.73,"body":"are building the email list"},{"speaker":"Vikrant Shaurya","startTime":538.76,"endTime":539.51,"body":"using the book."},{"speaker":"Darrell Evans","startTime":539.78,"endTime":540.26,"body":"Gotcha."},{"speaker":"Vikrant Shaurya","startTime":540.41,"endTime":543.08,"body":"You can't do"},{"speaker":"Vikrant Shaurya","startTime":540.41,"endTime":543.08,"body":"that until you have your why"},{"speaker":"Vikrant Shaurya","startTime":543.08,"endTime":545.18,"body":"ready before you start working"},{"speaker":"Vikrant Shaurya","startTime":543.08,"endTime":545.18,"body":"on the book."},{"speaker":"Darrell Evans","startTime":545.18,"endTime":545.48,"body":"Gotcha."},{"speaker":"Vikrant Shaurya","startTime":545.51,"endTime":547.94,"body":"So this is the"},{"speaker":"Vikrant Shaurya","startTime":545.51,"endTime":547.94,"body":"second element. Always write"},{"speaker":"Vikrant Shaurya","startTime":547.94,"endTime":550.37,"body":"down your why. And for every"},{"speaker":"Vikrant Shaurya","startTime":547.94,"endTime":550.37,"body":"person it's going to be"},{"speaker":"Vikrant Shaurya","startTime":550.37,"endTime":550.67,"body":"different."},{"speaker":"Darrell Evans","startTime":550.67,"endTime":550.85,"body":"Yeah."},{"speaker":"Vikrant Shaurya","startTime":550.69,"endTime":552.79,"body":"So that's"},{"speaker":"Vikrant Shaurya","startTime":550.69,"endTime":552.79,"body":"completely fine. The third"},{"speaker":"Vikrant Shaurya","startTime":552.82,"endTime":556.42,"body":"element, which is again, very,"},{"speaker":"Vikrant Shaurya","startTime":552.82,"endTime":556.42,"body":"very important, is called the"},{"speaker":"Vikrant Shaurya","startTime":556.42,"endTime":559.36,"body":"target readers, because you are"},{"speaker":"Vikrant Shaurya","startTime":556.42,"endTime":559.36,"body":"not writing the book for"},{"speaker":"Vikrant Shaurya","startTime":559.36,"endTime":561.55,"body":"yourself, you are writing the"},{"speaker":"Vikrant Shaurya","startTime":559.36,"endTime":561.55,"body":"book for the reader who's going"},{"speaker":"Vikrant Shaurya","startTime":561.55,"endTime":562.84,"body":"to be buying the book, right?"},{"speaker":"Darrell Evans","startTime":562.9,"endTime":563.29,"body":"Right."},{"speaker":"Vikrant Shaurya","startTime":563.0,"endTime":565.01,"body":"And who is"},{"speaker":"Vikrant Shaurya","startTime":563.0,"endTime":565.01,"body":"going to be, we're still on"},{"speaker":"Vikrant Shaurya","startTime":565.01,"endTime":569.48,"body":"point A wanting to go to point"},{"speaker":"Vikrant Shaurya","startTime":565.01,"endTime":569.48,"body":"B. You have already covered that"},{"speaker":"Vikrant Shaurya","startTime":569.48,"endTime":572.3,"body":"journey. You have already came"},{"speaker":"Vikrant Shaurya","startTime":569.48,"endTime":572.3,"body":"from point A to point B. You"},{"speaker":"Vikrant Shaurya","startTime":572.3,"endTime":575.3,"body":"know exactly what kind of"},{"speaker":"Vikrant Shaurya","startTime":572.3,"endTime":575.3,"body":"problems people face. So you can"},{"speaker":"Vikrant Shaurya","startTime":575.3,"endTime":579.56,"body":"share those solutions of those"},{"speaker":"Vikrant Shaurya","startTime":575.3,"endTime":579.56,"body":"problems with these people. That"},{"speaker":"Vikrant Shaurya","startTime":579.56,"endTime":582.62,"body":"how actually to go from point A"},{"speaker":"Vikrant Shaurya","startTime":579.56,"endTime":582.62,"body":"to point B. But if you don't"},{"speaker":"Vikrant Shaurya","startTime":582.62,"endTime":585.53,"body":"know who you're writing for,"},{"speaker":"Vikrant Shaurya","startTime":582.62,"endTime":585.53,"body":"actually what are the pains they"},{"speaker":"Vikrant Shaurya","startTime":585.53,"endTime":588.65,"body":"are experiencing, what kind of"},{"speaker":"Vikrant Shaurya","startTime":585.53,"endTime":588.65,"body":"desires they're looking for, to"},{"speaker":"Vikrant Shaurya","startTime":588.65,"endTime":592.34,"body":"achieve? It is going to be very"},{"speaker":"Vikrant Shaurya","startTime":588.65,"endTime":592.34,"body":"difficult for you to sell the"},{"speaker":"Vikrant Shaurya","startTime":592.34,"endTime":596.87,"body":"book. So you can use these"},{"speaker":"Vikrant Shaurya","startTime":592.34,"endTime":596.87,"body":"elements also to write the book"},{"speaker":"Vikrant Shaurya","startTime":596.96,"endTime":600.77,"body":"but also to have so much of"},{"speaker":"Vikrant Shaurya","startTime":596.96,"endTime":600.77,"body":"marketing materials for the"},{"speaker":"Vikrant Shaurya","startTime":600.77,"endTime":603.02,"body":"book. For example, the book"},{"speaker":"Vikrant Shaurya","startTime":600.77,"endTime":603.02,"body":"description, the author by, you"},{"speaker":"Vikrant Shaurya","startTime":603.02,"endTime":606.2,"body":"can use those keywords, you can"},{"speaker":"Vikrant Shaurya","startTime":603.02,"endTime":606.2,"body":"use those problems, and you can"},{"speaker":"Vikrant Shaurya","startTime":606.2,"endTime":610.52,"body":"use those desires inside as a"},{"speaker":"Vikrant Shaurya","startTime":606.2,"endTime":610.52,"body":"keywords so that people can get"},{"speaker":"Vikrant Shaurya","startTime":610.52,"endTime":613.34,"body":"more attractive. People can get"},{"speaker":"Vikrant Shaurya","startTime":610.52,"endTime":613.34,"body":"actually get more attracted"},{"speaker":"Vikrant Shaurya","startTime":613.34,"endTime":616.97,"body":"towards the book. So once you"},{"speaker":"Vikrant Shaurya","startTime":613.34,"endTime":616.97,"body":"have the readers ready then"},{"speaker":"Vikrant Shaurya","startTime":616.97,"endTime":620.18,"body":"comes to the fourth element,"},{"speaker":"Vikrant Shaurya","startTime":616.97,"endTime":620.18,"body":"which is the hook of the book."},{"speaker":"Darrell Evans","startTime":620.27,"endTime":620.87,"body":"The hook?"},{"speaker":"Vikrant Shaurya","startTime":620.9,"endTime":621.95,"body":"The hook of the"},{"speaker":"Vikrant Shaurya","startTime":620.9,"endTime":621.95,"body":"book."},{"speaker":"Darrell Evans","startTime":621.98,"endTime":622.49,"body":"Gotcha."},{"speaker":"Vikrant Shaurya","startTime":622.64,"endTime":625.13,"body":"Or you can say,"},{"speaker":"Vikrant Shaurya","startTime":622.64,"endTime":625.13,"body":"a unique angle of the book."},{"speaker":"Darrell Evans","startTime":625.19,"endTime":625.55,"body":"Yeah."},{"speaker":"Vikrant Shaurya","startTime":625.57,"endTime":627.67,"body":"They're going"},{"speaker":"Vikrant Shaurya","startTime":625.57,"endTime":627.67,"body":"to be 1000s of books, if not"},{"speaker":"Vikrant Shaurya","startTime":627.76,"endTime":630.85,"body":"millions of books on the same"},{"speaker":"Vikrant Shaurya","startTime":627.76,"endTime":630.85,"body":"topic. So why people are going"},{"speaker":"Vikrant Shaurya","startTime":630.85,"endTime":634.03,"body":"to be buying your book instead"},{"speaker":"Vikrant Shaurya","startTime":630.85,"endTime":634.03,"body":"of other books? And you have to"},{"speaker":"Vikrant Shaurya","startTime":634.03,"endTime":636.94,"body":"really come to an agreement that"},{"speaker":"Vikrant Shaurya","startTime":634.03,"endTime":636.94,"body":"this is how your book is going"},{"speaker":"Vikrant Shaurya","startTime":636.94,"endTime":640.72,"body":"to be different. Now, for"},{"speaker":"Vikrant Shaurya","startTime":636.94,"endTime":640.72,"body":"example, what you can do, like"},{"speaker":"Vikrant Shaurya","startTime":640.72,"endTime":643.15,"body":"there are two or three different"},{"speaker":"Vikrant Shaurya","startTime":640.72,"endTime":643.15,"body":"strategies which you can apply"},{"speaker":"Vikrant Shaurya","startTime":643.15,"endTime":646.96,"body":"to actually create a strong hook"},{"speaker":"Vikrant Shaurya","startTime":643.15,"endTime":646.96,"body":"of the book. First of all, go on"},{"speaker":"Vikrant Shaurya","startTime":646.96,"endTime":651.34,"body":"Amazon, find out top 50 or top"},{"speaker":"Vikrant Shaurya","startTime":646.96,"endTime":651.34,"body":"100 books on your topic. You"},{"speaker":"Vikrant Shaurya","startTime":651.34,"endTime":653.98,"body":"don't have to purchase those"},{"speaker":"Vikrant Shaurya","startTime":651.34,"endTime":653.98,"body":"books. Nowadays, with the help"},{"speaker":"Vikrant Shaurya","startTime":653.98,"endTime":656.95,"body":"of look inside features on"},{"speaker":"Vikrant Shaurya","startTime":653.98,"endTime":656.95,"body":"Amazon, you can simply click on"},{"speaker":"Vikrant Shaurya","startTime":656.95,"endTime":659.56,"body":"the book cover, read a few pages"},{"speaker":"Vikrant Shaurya","startTime":656.95,"endTime":659.56,"body":"of the book. You will be able to"},{"speaker":"Vikrant Shaurya","startTime":659.56,"endTime":661.96,"body":"get to know their table of"},{"speaker":"Vikrant Shaurya","startTime":659.56,"endTime":661.96,"body":"content or some of the pages."},{"speaker":"Vikrant Shaurya","startTime":662.23,"endTime":665.08,"body":"You'll exactly get to know what"},{"speaker":"Vikrant Shaurya","startTime":662.23,"endTime":665.08,"body":"are the included inside those."},{"speaker":"Vikrant Shaurya","startTime":665.41,"endTime":668.41,"body":"And then you can actually write"},{"speaker":"Vikrant Shaurya","startTime":665.41,"endTime":668.41,"body":"down all of those different"},{"speaker":"Vikrant Shaurya","startTime":668.41,"endTime":670.45,"body":"things which are there, and how"},{"speaker":"Vikrant Shaurya","startTime":668.41,"endTime":670.45,"body":"your book is going to be"},{"speaker":"Vikrant Shaurya","startTime":670.45,"endTime":674.86,"body":"different. There's also a really"},{"speaker":"Vikrant Shaurya","startTime":670.45,"endTime":674.86,"body":"amazing technique. You can go to"},{"speaker":"Vikrant Shaurya","startTime":674.86,"endTime":680.17,"body":"these 50 or 100 books and read"},{"speaker":"Vikrant Shaurya","startTime":674.86,"endTime":680.17,"body":"their three star reviews on"},{"speaker":"Vikrant Shaurya","startTime":680.17,"endTime":680.71,"body":"these books."},{"speaker":"Darrell Evans","startTime":681.91,"endTime":684.31,"body":"Yesss! Ohhh,"},{"speaker":"Darrell Evans","startTime":681.91,"endTime":684.31,"body":"teach them something. Oh, my"},{"speaker":"Darrell Evans","startTime":684.31,"endTime":686.65,"body":"gosh, this is the marketer"},{"speaker":"Darrell Evans","startTime":684.31,"endTime":686.65,"body":"geeking out right now. Because,"},{"speaker":"Darrell Evans","startTime":686.86,"endTime":692.38,"body":"boy, three star reviews, there's"},{"speaker":"Darrell Evans","startTime":686.86,"endTime":692.38,"body":"gold in a three star reviews. Go"},{"speaker":"Darrell Evans","startTime":692.38,"endTime":692.74,"body":"ahead."},{"speaker":"Vikrant Shaurya","startTime":693.01,"endTime":695.41,"body":"They actually"},{"speaker":"Vikrant Shaurya","startTime":693.01,"endTime":695.41,"body":"tell you that what is good about"},{"speaker":"Vikrant Shaurya","startTime":695.41,"endTime":696.85,"body":"the book and what is missing in"},{"speaker":"Vikrant Shaurya","startTime":695.41,"endTime":696.85,"body":"the book."},{"speaker":"Darrell Evans","startTime":696.94,"endTime":697.63,"body":"That's right."},{"speaker":"Vikrant Shaurya","startTime":697.84,"endTime":699.97,"body":"And those"},{"speaker":"Vikrant Shaurya","startTime":697.84,"endTime":699.97,"body":"missing things could be the the"},{"speaker":"Vikrant Shaurya","startTime":699.97,"endTime":700.99,"body":"unique hook of the book."},{"speaker":"Darrell Evans","startTime":701.02,"endTime":701.5,"body":"Yeah."},{"speaker":"Vikrant Shaurya","startTime":701.65,"endTime":706.33,"body":"So these four"},{"speaker":"Vikrant Shaurya","startTime":701.65,"endTime":706.33,"body":"elements are going to be making"},{"speaker":"Vikrant Shaurya","startTime":706.33,"endTime":709.27,"body":"the book outline quadrant. And"},{"speaker":"Vikrant Shaurya","startTime":706.33,"endTime":709.27,"body":"once the outline quadrant is"},{"speaker":"Vikrant Shaurya","startTime":709.27,"endTime":712.66,"body":"ready, then you can use this"},{"speaker":"Vikrant Shaurya","startTime":709.27,"endTime":712.66,"body":"outline quadrant to create the"},{"speaker":"Vikrant Shaurya","startTime":713.02,"endTime":716.53,"body":"book outline as soon as"},{"speaker":"Vikrant Shaurya","startTime":713.02,"endTime":716.53,"body":"possible. Usually, we have a"},{"speaker":"Vikrant Shaurya","startTime":716.53,"endTime":719.47,"body":"system like, we create the book"},{"speaker":"Vikrant Shaurya","startTime":716.53,"endTime":719.47,"body":"outline for our clients within"},{"speaker":"Vikrant Shaurya","startTime":719.53,"endTime":721.66,"body":"maybe just two hours, max."},{"speaker":"Darrell Evans","startTime":721.69,"endTime":722.35,"body":"Wow."},{"speaker":"Vikrant Shaurya","startTime":722.51,"endTime":724.76,"body":"We also"},{"speaker":"Vikrant Shaurya","startTime":722.51,"endTime":724.76,"body":"recommend it to everyone, you"},{"speaker":"Vikrant Shaurya","startTime":724.76,"endTime":728.75,"body":"don't have to. Sometimes I've"},{"speaker":"Vikrant Shaurya","startTime":724.76,"endTime":728.75,"body":"seen that people takes weeks,"},{"speaker":"Vikrant Shaurya","startTime":728.78,"endTime":731.51,"body":"months, sometimes an entire year"},{"speaker":"Vikrant Shaurya","startTime":728.78,"endTime":731.51,"body":"just to create a book outline."},{"speaker":"Vikrant Shaurya","startTime":732.08,"endTime":734.81,"body":"And that's crazy. But with the"},{"speaker":"Vikrant Shaurya","startTime":732.08,"endTime":734.81,"body":"help of book outline quadrant,"},{"speaker":"Vikrant Shaurya","startTime":734.81,"endTime":736.7,"body":"like, let me share with you"},{"speaker":"Vikrant Shaurya","startTime":734.81,"endTime":736.7,"body":"maybe within two minutes that"},{"speaker":"Vikrant Shaurya","startTime":736.7,"endTime":738.95,"body":"how you can create your own book"},{"speaker":"Vikrant Shaurya","startTime":736.7,"endTime":738.95,"body":"outline."},{"speaker":"Darrell Evans","startTime":739.19,"endTime":741.53,"body":"Before we go to"},{"speaker":"Darrell Evans","startTime":739.19,"endTime":741.53,"body":"book outline. I love it. I see"},{"speaker":"Darrell Evans","startTime":741.53,"endTime":743.66,"body":"you're ready to give all the"},{"speaker":"Darrell Evans","startTime":741.53,"endTime":743.66,"body":"value, man. I want to hear it"},{"speaker":"Darrell Evans","startTime":743.66,"endTime":746.99,"body":"all. First of all, let's go back"},{"speaker":"Darrell Evans","startTime":743.66,"endTime":746.99,"body":"to the quadrant. So this idea of"},{"speaker":"Darrell Evans","startTime":746.99,"endTime":750.47,"body":"the quadrant is get your idea"},{"speaker":"Darrell Evans","startTime":746.99,"endTime":750.47,"body":"down in quadrant (a), you know,"},{"speaker":"Darrell Evans","startTime":750.47,"endTime":752.84,"body":"in other words, What's the idea?"},{"speaker":"Darrell Evans","startTime":750.47,"endTime":752.84,"body":"What's the category? It could be"},{"speaker":"Darrell Evans","startTime":752.84,"endTime":755.72,"body":"very broad. Number two, let's"},{"speaker":"Darrell Evans","startTime":752.84,"endTime":755.72,"body":"get the why. Why are you"},{"speaker":"Darrell Evans","startTime":755.72,"endTime":758.36,"body":"actually doing this? And you"},{"speaker":"Darrell Evans","startTime":755.72,"endTime":758.36,"body":"could be doing it so that you"},{"speaker":"Darrell Evans","startTime":758.36,"endTime":760.73,"body":"could get your expertise in a"},{"speaker":"Darrell Evans","startTime":758.36,"endTime":760.73,"body":"book. So you can increase your"},{"speaker":"Darrell Evans","startTime":760.73,"endTime":763.85,"body":"speaking career. There could be"},{"speaker":"Darrell Evans","startTime":760.73,"endTime":763.85,"body":"back end product. You can use it"},{"speaker":"Darrell Evans","startTime":763.85,"endTime":765.98,"body":"to generate leads. A lot of"},{"speaker":"Darrell Evans","startTime":763.85,"endTime":765.98,"body":"that. I have a follow up"},{"speaker":"Darrell Evans","startTime":765.98,"endTime":768.44,"body":"question, I'll come back to"},{"speaker":"Darrell Evans","startTime":765.98,"endTime":768.44,"body":"later. The most important thing"},{"speaker":"Darrell Evans","startTime":768.44,"endTime":771.29,"body":"you said though, I think, and I"},{"speaker":"Darrell Evans","startTime":768.44,"endTime":771.29,"body":"want to highlight this because"},{"speaker":"Darrell Evans","startTime":771.29,"endTime":775.4,"body":"this is in marketing in general."},{"speaker":"Darrell Evans","startTime":771.29,"endTime":775.4,"body":"Your book isn't for everyone."},{"speaker":"Vikrant Shaurya","startTime":775.43,"endTime":775.73,"body":"Yeah."},{"speaker":"Darrell Evans","startTime":775.84,"endTime":778.12,"body":"Right? Your book"},{"speaker":"Darrell Evans","startTime":775.84,"endTime":778.12,"body":"is not for everyone, you've got"},{"speaker":"Darrell Evans","startTime":778.12,"endTime":782.38,"body":"to decide, Who is it for? It's"},{"speaker":"Darrell Evans","startTime":778.12,"endTime":782.38,"body":"not for you. It is for someone"},{"speaker":"Darrell Evans","startTime":782.38,"endTime":786.13,"body":"and I love what you said in the"},{"speaker":"Darrell Evans","startTime":782.38,"endTime":786.13,"body":"fact that you've already taken"},{"speaker":"Darrell Evans","startTime":786.13,"endTime":789.88,"body":"the journey. You're trying to"},{"speaker":"Darrell Evans","startTime":786.13,"endTime":789.88,"body":"help someone else do and succeed"},{"speaker":"Darrell Evans","startTime":789.88,"endTime":793.24,"body":"at. So he said you've already"},{"speaker":"Darrell Evans","startTime":789.88,"endTime":793.24,"body":"gone from A to B. Now you're"},{"speaker":"Darrell Evans","startTime":793.24,"endTime":796.12,"body":"trying to give that to somebody"},{"speaker":"Darrell Evans","startTime":793.24,"endTime":796.12,"body":"else. And I love what you said"},{"speaker":"Darrell Evans","startTime":796.12,"endTime":798.73,"body":"about that. I didn't want"},{"speaker":"Darrell Evans","startTime":796.12,"endTime":798.73,"body":"anybody to miss that. And like"},{"speaker":"Darrell Evans","startTime":798.73,"endTime":801.88,"body":"you said, the last piece is the"},{"speaker":"Darrell Evans","startTime":798.73,"endTime":801.88,"body":"hook. And Vikrant and I just"},{"speaker":"Darrell Evans","startTime":801.88,"endTime":805.42,"body":"met, let's be clear, everyone."},{"speaker":"Darrell Evans","startTime":801.88,"endTime":805.42,"body":"When Vikrant's team reached out"},{"speaker":"Darrell Evans","startTime":805.42,"endTime":809.05,"body":"to my team, I wanted to have"},{"speaker":"Darrell Evans","startTime":805.42,"endTime":809.05,"body":"this conversation because I knew"},{"speaker":"Darrell Evans","startTime":809.08,"endTime":813.82,"body":"instantly he had a marketing"},{"speaker":"Darrell Evans","startTime":809.08,"endTime":813.82,"body":"background in some way, shape,"},{"speaker":"Darrell Evans","startTime":813.82,"endTime":817.99,"body":"or form. And the reason I know"},{"speaker":"Darrell Evans","startTime":813.82,"endTime":817.99,"body":"that is because his company is"},{"speaker":"Darrell Evans","startTime":817.99,"endTime":823.45,"body":"called BestsellingBook.com."},{"speaker":"Darrell Evans","startTime":817.99,"endTime":823.45,"body":"Right in the name of his"},{"speaker":"Darrell Evans","startTime":823.45,"endTime":826.87,"body":"company, he's giving you the"},{"speaker":"Darrell Evans","startTime":823.45,"endTime":826.87,"body":"value proposition. So for all of"},{"speaker":"Darrell Evans","startTime":826.87,"endTime":830.44,"body":"you listening, and you hear me"},{"speaker":"Darrell Evans","startTime":826.87,"endTime":830.44,"body":"talk about, don't sell what you"},{"speaker":"Darrell Evans","startTime":830.44,"endTime":835.48,"body":"do, sell the outcome that you"},{"speaker":"Darrell Evans","startTime":830.44,"endTime":835.48,"body":"want them to receive. So"},{"speaker":"Darrell Evans","startTime":835.48,"endTime":839.05,"body":"Vikrant, masterful. A couple"},{"speaker":"Darrell Evans","startTime":835.48,"endTime":839.05,"body":"other things you just dropped in"},{"speaker":"Darrell Evans","startTime":839.05,"endTime":841.15,"body":"there. And we're gonna go back"},{"speaker":"Darrell Evans","startTime":839.05,"endTime":841.15,"body":"to the talk about the outline."},{"speaker":"Darrell Evans","startTime":841.48,"endTime":845.74,"body":"And that is, one of the easiest"},{"speaker":"Darrell Evans","startTime":841.48,"endTime":845.74,"body":"research methods that I've been"},{"speaker":"Darrell Evans","startTime":845.74,"endTime":851.14,"body":"teaching for the better part of"},{"speaker":"Darrell Evans","startTime":845.74,"endTime":851.14,"body":"eight years is to spend time"},{"speaker":"Darrell Evans","startTime":851.47,"endTime":857.38,"body":"researching the products or"},{"speaker":"Darrell Evans","startTime":851.47,"endTime":857.38,"body":"services and or books, audio"},{"speaker":"Darrell Evans","startTime":857.38,"endTime":862.06,"body":"programs that your customer are"},{"speaker":"Darrell Evans","startTime":857.38,"endTime":862.06,"body":"buying, especially on Amazon,"},{"speaker":"Darrell Evans","startTime":862.36,"endTime":868.39,"body":"and spend time between reviews,"},{"speaker":"Darrell Evans","startTime":862.36,"endTime":868.39,"body":"two, three, and four. The fives"},{"speaker":"Darrell Evans","startTime":868.39,"endTime":871.51,"body":"are emphatic followers, the ones"},{"speaker":"Darrell Evans","startTime":868.39,"endTime":871.51,"body":"are a bit of you know, they're"},{"speaker":"Darrell Evans","startTime":871.51,"endTime":876.22,"body":"haters, right. They don't like"},{"speaker":"Darrell Evans","startTime":871.51,"endTime":876.22,"body":"any book. But there's so much"},{"speaker":"Darrell Evans","startTime":876.22,"endTime":878.32,"body":"gold. So I talk to a lot of"},{"speaker":"Darrell Evans","startTime":876.22,"endTime":878.32,"body":"entrepreneurs who are just"},{"speaker":"Darrell Evans","startTime":878.32,"endTime":880.54,"body":"getting started with their"},{"speaker":"Darrell Evans","startTime":878.32,"endTime":880.54,"body":"marketing and they don't know,"},{"speaker":"Darrell Evans","startTime":880.57,"endTime":883.36,"body":"they think they know what their"},{"speaker":"Darrell Evans","startTime":880.57,"endTime":883.36,"body":"customers want. But listen, they"},{"speaker":"Darrell Evans","startTime":883.36,"endTime":886.12,"body":"already told somebody else on"},{"speaker":"Darrell Evans","startTime":883.36,"endTime":886.12,"body":"another platform. So you brought"},{"speaker":"Darrell Evans","startTime":886.12,"endTime":889.21,"body":"that up. I just needed to spend"},{"speaker":"Darrell Evans","startTime":886.12,"endTime":889.21,"body":"some time emphasizing that. Love"},{"speaker":"Darrell Evans","startTime":889.21,"endTime":891.67,"body":"what you're saying. Let's go"},{"speaker":"Darrell Evans","startTime":889.21,"endTime":891.67,"body":"down this path of the book"},{"speaker":"Darrell Evans","startTime":891.67,"endTime":895.84,"body":"outline because I think that is"},{"speaker":"Darrell Evans","startTime":891.67,"endTime":895.84,"body":"a great segue. And I know I'd"},{"speaker":"Darrell Evans","startTime":895.84,"endTime":899.17,"body":"like to know more on this topic"},{"speaker":"Darrell Evans","startTime":895.84,"endTime":899.17,"body":"because we started with the idea"},{"speaker":"Darrell Evans","startTime":899.17,"endTime":901.24,"body":"of, Okay, I've been around is"},{"speaker":"Darrell Evans","startTime":899.17,"endTime":901.24,"body":"the business 20, 30 years,"},{"speaker":"Darrell Evans","startTime":901.24,"endTime":904.45,"body":"whatever. How do I start? Let's"},{"speaker":"Darrell Evans","startTime":901.24,"endTime":904.45,"body":"talk about this outline. Go for"},{"speaker":"Darrell Evans","startTime":904.93,"endTime":904.99,"body":"it."},{"speaker":"Vikrant Shaurya","startTime":905.02,"endTime":907.15,"body":"Yeah, and, and"},{"speaker":"Vikrant Shaurya","startTime":905.02,"endTime":907.15,"body":"actually, we work with so many"},{"speaker":"Vikrant Shaurya","startTime":907.15,"endTime":911.26,"body":"people like you, just like you,"},{"speaker":"Vikrant Shaurya","startTime":907.15,"endTime":911.26,"body":"who are in this business for 20"},{"speaker":"Vikrant Shaurya","startTime":911.26,"endTime":915.1,"body":"years, 30 years, 40 years. And"},{"speaker":"Vikrant Shaurya","startTime":911.26,"endTime":915.1,"body":"they have so much to talk, they"},{"speaker":"Vikrant Shaurya","startTime":915.1,"endTime":917.44,"body":"have so much to share in the"},{"speaker":"Vikrant Shaurya","startTime":915.1,"endTime":917.44,"body":"book, and they don't know where"},{"speaker":"Vikrant Shaurya","startTime":917.44,"endTime":919.39,"body":"to start and what actually to"},{"speaker":"Vikrant Shaurya","startTime":917.44,"endTime":919.39,"body":"share."},{"speaker":"Darrell Evans","startTime":919.39,"endTime":919.69,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":919.81,"endTime":921.85,"body":"And there's"},{"speaker":"Vikrant Shaurya","startTime":919.81,"endTime":921.85,"body":"always this analysis paralysis."},{"speaker":"Vikrant Shaurya","startTime":922.33,"endTime":926.08,"body":"They have so much information,"},{"speaker":"Vikrant Shaurya","startTime":922.33,"endTime":926.08,"body":"but they don't know whether to"},{"speaker":"Vikrant Shaurya","startTime":926.08,"endTime":929.59,"body":"write one book or maybe write"},{"speaker":"Vikrant Shaurya","startTime":926.08,"endTime":929.59,"body":"multiple books or, they always"},{"speaker":"Vikrant Shaurya","startTime":929.59,"endTime":933.37,"body":"confused. So once you have this"},{"speaker":"Vikrant Shaurya","startTime":929.59,"endTime":933.37,"body":"outline quadrant ready, you will"},{"speaker":"Vikrant Shaurya","startTime":933.37,"endTime":938.38,"body":"be 50% clear, right? Actually"},{"speaker":"Vikrant Shaurya","startTime":933.37,"endTime":938.38,"body":"what to do. And you also talk"},{"speaker":"Vikrant Shaurya","startTime":938.38,"endTime":941.08,"body":"about these three keys, like on"},{"speaker":"Vikrant Shaurya","startTime":938.38,"endTime":941.08,"body":"and I can see that on your"},{"speaker":"Vikrant Shaurya","startTime":941.08,"endTime":944.71,"body":"website, clarity, confidence and"},{"speaker":"Vikrant Shaurya","startTime":941.08,"endTime":944.71,"body":"capability. But it starts with"},{"speaker":"Vikrant Shaurya","startTime":944.71,"endTime":948.43,"body":"clarity. With this outline"},{"speaker":"Vikrant Shaurya","startTime":944.71,"endTime":948.43,"body":"quadrant, like you will be have"},{"speaker":"Vikrant Shaurya","startTime":949.12,"endTime":952.33,"body":"100% clarity that what the book"},{"speaker":"Vikrant Shaurya","startTime":949.12,"endTime":952.33,"body":"is going to be all about, why"},{"speaker":"Vikrant Shaurya","startTime":952.33,"endTime":954.55,"body":"you're writing the book, who"},{"speaker":"Vikrant Shaurya","startTime":952.33,"endTime":954.55,"body":"you're writing the book for, and"},{"speaker":"Vikrant Shaurya","startTime":954.58,"endTime":957.49,"body":"how this book is going to be"},{"speaker":"Vikrant Shaurya","startTime":954.58,"endTime":957.49,"body":"different. So this is gonna give"},{"speaker":"Vikrant Shaurya","startTime":957.49,"endTime":961.3,"body":"you great kind of a clarity. And"},{"speaker":"Vikrant Shaurya","startTime":957.49,"endTime":961.3,"body":"then let's talk about the"},{"speaker":"Vikrant Shaurya","startTime":961.39,"endTime":963.88,"body":"confidence. Like once you have"},{"speaker":"Vikrant Shaurya","startTime":961.39,"endTime":963.88,"body":"the book outline ready, then"},{"speaker":"Vikrant Shaurya","startTime":963.88,"endTime":966.64,"body":"it's gonna give you immense"},{"speaker":"Vikrant Shaurya","startTime":963.88,"endTime":966.64,"body":"confidence. So how to create"},{"speaker":"Vikrant Shaurya","startTime":966.64,"endTime":969.52,"body":"your book outline within just"},{"speaker":"Vikrant Shaurya","startTime":966.64,"endTime":969.52,"body":"maximum two hours, let's do"},{"speaker":"Vikrant Shaurya","startTime":969.52,"endTime":969.7,"body":"that."},{"speaker":"Darrell Evans","startTime":969.97,"endTime":972.52,"body":"I like two hours,"},{"speaker":"Darrell Evans","startTime":969.97,"endTime":972.52,"body":"man, I like two hours, Vikrant."},{"speaker":"Darrell Evans","startTime":973.0,"endTime":975.61,"body":"Let's start taking notes, I like"},{"speaker":"Darrell Evans","startTime":973.0,"endTime":975.61,"body":"two hours."},{"speaker":"Vikrant Shaurya","startTime":977.01,"endTime":978.81,"body":"Let's do that."},{"speaker":"Vikrant Shaurya","startTime":977.01,"endTime":978.81,"body":"So once you have the book"},{"speaker":"Vikrant Shaurya","startTime":978.81,"endTime":981.99,"body":"outline quadrant ready, what I"},{"speaker":"Vikrant Shaurya","startTime":978.81,"endTime":981.99,"body":"recommend is, for example, if"},{"speaker":"Vikrant Shaurya","startTime":981.99,"endTime":985.5,"body":"you have printed it on maybe MS"},{"speaker":"Vikrant Shaurya","startTime":981.99,"endTime":985.5,"body":"Word or Google Doc, simply print"},{"speaker":"Vikrant Shaurya","startTime":985.5,"endTime":988.17,"body":"it out. Or if you have just"},{"speaker":"Vikrant Shaurya","startTime":985.5,"endTime":988.17,"body":"printed it on A4 sheet, that's"},{"speaker":"Vikrant Shaurya","startTime":988.17,"endTime":991.77,"body":"also fine. Just simply paste it"},{"speaker":"Vikrant Shaurya","startTime":988.17,"endTime":991.77,"body":"on the wall in front of you. And"},{"speaker":"Vikrant Shaurya","startTime":991.77,"endTime":997.5,"body":"set up an alarm for 30 minutes,"},{"speaker":"Vikrant Shaurya","startTime":991.77,"endTime":997.5,"body":"max 30 minutes, and maybe take a"},{"speaker":"Vikrant Shaurya","startTime":997.5,"endTime":1000.44,"body":"notepad or just simply start"},{"speaker":"Vikrant Shaurya","startTime":997.5,"endTime":1000.44,"body":"writing on MS Word or Google"},{"speaker":"Vikrant Shaurya","startTime":1000.44,"endTime":1005.42,"body":"Doc. By seeing that outline"},{"speaker":"Vikrant Shaurya","startTime":1000.44,"endTime":1005.42,"body":"quadrant, there are gonna be so"},{"speaker":"Vikrant Shaurya","startTime":1005.42,"endTime":1008.72,"body":"many ideas and sub ideas coming"},{"speaker":"Vikrant Shaurya","startTime":1005.42,"endTime":1008.72,"body":"in your mind. Just start writing"},{"speaker":"Vikrant Shaurya","startTime":1008.72,"endTime":1012.35,"body":"all of those ideas. Don't stop."},{"speaker":"Vikrant Shaurya","startTime":1008.72,"endTime":1012.35,"body":"Don't think about the logical"},{"speaker":"Vikrant Shaurya","startTime":1012.35,"endTime":1015.68,"body":"flow or logical sequence, just"},{"speaker":"Vikrant Shaurya","startTime":1012.35,"endTime":1015.68,"body":"keep on writing. Just keep on"},{"speaker":"Vikrant Shaurya","startTime":1015.68,"endTime":1019.4,"body":"writing. And don't stop until"},{"speaker":"Vikrant Shaurya","startTime":1015.68,"endTime":1019.4,"body":"the alarm rings. It could be"},{"speaker":"Vikrant Shaurya","startTime":1019.43,"endTime":1022.22,"body":"anything, it could be any story,"},{"speaker":"Vikrant Shaurya","startTime":1019.43,"endTime":1022.22,"body":"it could be any experience, it"},{"speaker":"Vikrant Shaurya","startTime":1022.22,"endTime":1024.86,"body":"could be any kind of a case"},{"speaker":"Vikrant Shaurya","startTime":1022.22,"endTime":1024.86,"body":"study, which has happened with"},{"speaker":"Vikrant Shaurya","startTime":1024.86,"endTime":1027.86,"body":"your client. What you are doing"},{"speaker":"Vikrant Shaurya","startTime":1024.86,"endTime":1027.86,"body":"is you are giving a permission"},{"speaker":"Vikrant Shaurya","startTime":1027.89,"endTime":1030.53,"body":"to your mind, there's a mind"},{"speaker":"Vikrant Shaurya","startTime":1027.89,"endTime":1030.53,"body":"shift happening over here."},{"speaker":"Vikrant Shaurya","startTime":1030.65,"endTime":1033.38,"body":"You're giving a permission to"},{"speaker":"Vikrant Shaurya","startTime":1030.65,"endTime":1033.38,"body":"your mind that you just have 30"},{"speaker":"Vikrant Shaurya","startTime":1033.38,"endTime":1037.04,"body":"minutes, and you must be having"},{"speaker":"Vikrant Shaurya","startTime":1033.38,"endTime":1037.04,"body":"almost all the ideas on the"},{"speaker":"Vikrant Shaurya","startTime":1037.04,"endTime":1041.66,"body":"paper right now. And try it out"},{"speaker":"Vikrant Shaurya","startTime":1037.04,"endTime":1041.66,"body":"like just for 30 minutes. It's"},{"speaker":"Vikrant Shaurya","startTime":1041.66,"endTime":1045.05,"body":"going to happen like you will be"},{"speaker":"Vikrant Shaurya","startTime":1041.66,"endTime":1045.05,"body":"having 70 to 80 personal ideas"},{"speaker":"Vikrant Shaurya","startTime":1045.08,"endTime":1048.17,"body":"of the book on the paper, right?"},{"speaker":"Vikrant Shaurya","startTime":1045.08,"endTime":1048.17,"body":"The major ideas, the key"},{"speaker":"Vikrant Shaurya","startTime":1048.17,"endTime":1052.07,"body":"elements. And once the alarm"},{"speaker":"Vikrant Shaurya","startTime":1048.17,"endTime":1052.07,"body":"rings, just stop. Don't write"},{"speaker":"Vikrant Shaurya","startTime":1052.07,"endTime":1053.84,"body":"anything. Just keep, just stop."},{"speaker":"Darrell Evans","startTime":1054.17,"endTime":1054.98,"body":"Right, that's it."},{"speaker":"Vikrant Shaurya","startTime":1055.71,"endTime":1058.08,"body":"And then what"},{"speaker":"Vikrant Shaurya","startTime":1055.71,"endTime":1058.08,"body":"happens is, there's so many mind"},{"speaker":"Vikrant Shaurya","startTime":1058.08,"endTime":1061.05,"body":"mapping tools out there like,"},{"speaker":"Vikrant Shaurya","startTime":1058.08,"endTime":1061.05,"body":"MindMeister, or Whimsical."},{"speaker":"Darrell Evans","startTime":1061.08,"endTime":1061.35,"body":"Right."},{"speaker":"Vikrant Shaurya","startTime":1061.35,"endTime":1062.49,"body":"I like"},{"speaker":"Vikrant Shaurya","startTime":1061.35,"endTime":1062.49,"body":"Whimsical a lot."},{"speaker":"Darrell Evans","startTime":1062.55,"endTime":1063.39,"body":"I love Whimsical."},{"speaker":"Vikrant Shaurya","startTime":1063.0,"endTime":1067.38,"body":"Great. So"},{"speaker":"Vikrant Shaurya","startTime":1063.0,"endTime":1067.38,"body":"simply go there, arrange all of"},{"speaker":"Vikrant Shaurya","startTime":1067.38,"endTime":1071.4,"body":"these ideas and sub ideas over"},{"speaker":"Vikrant Shaurya","startTime":1067.38,"endTime":1071.4,"body":"there. So main ideas are going"},{"speaker":"Vikrant Shaurya","startTime":1071.4,"endTime":1073.74,"body":"to be the chapters of the book"},{"speaker":"Vikrant Shaurya","startTime":1071.4,"endTime":1073.74,"body":"and sub ideas are going to be"},{"speaker":"Vikrant Shaurya","startTime":1073.74,"endTime":1076.23,"body":"the sub chapters of the book,"},{"speaker":"Vikrant Shaurya","startTime":1073.74,"endTime":1076.23,"body":"and you have kind of a rough"},{"speaker":"Vikrant Shaurya","startTime":1076.23,"endTime":1080.01,"body":"Table of Contents ready. That's"},{"speaker":"Vikrant Shaurya","startTime":1076.23,"endTime":1080.01,"body":"it. Very, very simple. Not so"},{"speaker":"Vikrant Shaurya","startTime":1080.01,"endTime":1083.55,"body":"complicated. And it is not a"},{"speaker":"Vikrant Shaurya","startTime":1080.01,"endTime":1083.55,"body":"final outline. That's completely"},{"speaker":"Vikrant Shaurya","startTime":1083.55,"endTime":1086.31,"body":"fine. You have working book"},{"speaker":"Vikrant Shaurya","startTime":1083.55,"endTime":1086.31,"body":"outline ready. And once you"},{"speaker":"Vikrant Shaurya","startTime":1086.31,"endTime":1090.21,"body":"start writing it, it can change,"},{"speaker":"Vikrant Shaurya","startTime":1086.31,"endTime":1090.21,"body":"that's completely fine. But you"},{"speaker":"Vikrant Shaurya","startTime":1090.21,"endTime":1093.54,"body":"are not just procrastinating."},{"speaker":"Vikrant Shaurya","startTime":1090.21,"endTime":1093.54,"body":"You're not just waiting that"},{"speaker":"Vikrant Shaurya","startTime":1093.54,"endTime":1097.08,"body":"hey, like, maybe someday I'll"},{"speaker":"Vikrant Shaurya","startTime":1093.54,"endTime":1097.08,"body":"write a perfect book outline."},{"speaker":"Vikrant Shaurya","startTime":1097.08,"endTime":1100.2,"body":"And then I'll be writing a"},{"speaker":"Vikrant Shaurya","startTime":1097.08,"endTime":1100.2,"body":"perfect book, that's never going"},{"speaker":"Vikrant Shaurya","startTime":1100.2,"endTime":1105.0,"body":"to happen. So the key idea is"},{"speaker":"Vikrant Shaurya","startTime":1100.2,"endTime":1105.0,"body":"that you have to take really"},{"speaker":"Vikrant Shaurya","startTime":1105.0,"endTime":1108.81,"body":"fast decision and really fast"},{"speaker":"Vikrant Shaurya","startTime":1105.0,"endTime":1108.81,"body":"actions. And that can only"},{"speaker":"Vikrant Shaurya","startTime":1108.81,"endTime":1112.08,"body":"happen if you just give yourself"},{"speaker":"Vikrant Shaurya","startTime":1108.81,"endTime":1112.08,"body":"some time straint that hey,"},{"speaker":"Vikrant Shaurya","startTime":1112.08,"endTime":1114.57,"body":"like, you have to create the"},{"speaker":"Vikrant Shaurya","startTime":1112.08,"endTime":1114.57,"body":"outline quadrant maybe in just"},{"speaker":"Vikrant Shaurya","startTime":1114.57,"endTime":1119.01,"body":"one hour. And then create your"},{"speaker":"Vikrant Shaurya","startTime":1114.57,"endTime":1119.01,"body":"book outline, are all the ideas"},{"speaker":"Vikrant Shaurya","startTime":1119.01,"endTime":1122.16,"body":"in just half an hour, another"},{"speaker":"Vikrant Shaurya","startTime":1119.01,"endTime":1122.16,"body":"half an hour just for creating"},{"speaker":"Vikrant Shaurya","startTime":1122.19,"endTime":1125.58,"body":"and arranging all of these mind"},{"speaker":"Vikrant Shaurya","startTime":1122.19,"endTime":1125.58,"body":"mapping things. And in two hours"},{"speaker":"Vikrant Shaurya","startTime":1125.7,"endTime":1129.3,"body":"you will be having your book"},{"speaker":"Vikrant Shaurya","startTime":1125.7,"endTime":1129.3,"body":"outline ready. A rough book"},{"speaker":"Vikrant Shaurya","startTime":1129.3,"endTime":1131.52,"body":"outline, but it's a working book"},{"speaker":"Vikrant Shaurya","startTime":1129.3,"endTime":1131.52,"body":"outline, and you can start"},{"speaker":"Vikrant Shaurya","startTime":1131.52,"endTime":1132.45,"body":"writing the chapters."},{"speaker":"Darrell Evans","startTime":1132.78,"endTime":1135.93,"body":"I love it. I love"},{"speaker":"Darrell Evans","startTime":1132.78,"endTime":1135.93,"body":"it. So I'm a big fan of the"},{"speaker":"Darrell Evans","startTime":1135.93,"endTime":1137.19,"body":"Pomodoro Technique."},{"speaker":"Vikrant Shaurya","startTime":1137.22,"endTime":1137.58,"body":"Yeah."},{"speaker":"Darrell Evans","startTime":1137.78,"endTime":1139.31,"body":"Right? That's"},{"speaker":"Darrell Evans","startTime":1137.78,"endTime":1139.31,"body":"what you just basically"},{"speaker":"Darrell Evans","startTime":1139.31,"endTime":1141.47,"body":"described. So for those of you"},{"speaker":"Darrell Evans","startTime":1139.31,"endTime":1141.47,"body":"listening, and you're not"},{"speaker":"Darrell Evans","startTime":1141.47,"endTime":1145.1,"body":"familiar with the Pomodoro"},{"speaker":"Darrell Evans","startTime":1141.47,"endTime":1145.1,"body":"Technique, it is a productivity"},{"speaker":"Darrell Evans","startTime":1145.22,"endTime":1149.6,"body":"process or theory that if you"},{"speaker":"Darrell Evans","startTime":1145.22,"endTime":1149.6,"body":"set your clock or an alarm"},{"speaker":"Darrell Evans","startTime":1149.6,"endTime":1154.58,"body":"clock, or timer - Pomodoro is 25"},{"speaker":"Darrell Evans","startTime":1149.6,"endTime":1154.58,"body":"minutes on, five minutes off,"},{"speaker":"Darrell Evans","startTime":1154.67,"endTime":1158.9,"body":"then 25 minutes on, five minutes"},{"speaker":"Darrell Evans","startTime":1154.67,"endTime":1158.9,"body":"off, and some people will go 15"},{"speaker":"Darrell Evans","startTime":1158.9,"endTime":1160.55,"body":"minutes on, 10 minutes off."},{"speaker":"Vikrant Shaurya","startTime":1160.61,"endTime":1160.91,"body":"Yeah."},{"speaker":"Darrell Evans","startTime":1161.02,"endTime":1164.47,"body":"But the important"},{"speaker":"Darrell Evans","startTime":1161.02,"endTime":1164.47,"body":"part of it is, is what Vikrant"},{"speaker":"Darrell Evans","startTime":1164.47,"endTime":1167.2,"body":"is talking about is, essentially"},{"speaker":"Darrell Evans","startTime":1164.47,"endTime":1167.2,"body":"I love what you said too, give"},{"speaker":"Darrell Evans","startTime":1167.2,"endTime":1171.67,"body":"your mind freedom to just let it"},{"speaker":"Darrell Evans","startTime":1167.2,"endTime":1171.67,"body":"flow during that window of time,"},{"speaker":"Darrell Evans","startTime":1171.67,"endTime":1175.69,"body":"but then stop when the alarm"},{"speaker":"Darrell Evans","startTime":1171.67,"endTime":1175.69,"body":"goes off. It is a very"},{"speaker":"Darrell Evans","startTime":1175.72,"endTime":1179.62,"body":"functional and efficient and"},{"speaker":"Darrell Evans","startTime":1175.72,"endTime":1179.62,"body":"effective time blocking"},{"speaker":"Darrell Evans","startTime":1179.65,"endTime":1182.98,"body":"strategy, which means only"},{"speaker":"Darrell Evans","startTime":1179.65,"endTime":1182.98,"body":"during this window of time am I"},{"speaker":"Darrell Evans","startTime":1182.98,"endTime":1185.89,"body":"going to be working on this one"},{"speaker":"Darrell Evans","startTime":1182.98,"endTime":1185.89,"body":"project instead of us believing"},{"speaker":"Darrell Evans","startTime":1186.13,"endTime":1188.32,"body":"that we're going to multi-task"},{"speaker":"Darrell Evans","startTime":1186.13,"endTime":1188.32,"body":"and all this other stuff. So I"},{"speaker":"Darrell Evans","startTime":1188.32,"endTime":1193.57,"body":"love that concept you said. So"},{"speaker":"Darrell Evans","startTime":1188.32,"endTime":1193.57,"body":"take 30 minutes and just let all"},{"speaker":"Darrell Evans","startTime":1193.57,"endTime":1196.51,"body":"of the ideas flow. Just throw"},{"speaker":"Darrell Evans","startTime":1193.57,"endTime":1196.51,"body":"them out. Boom, boom, boom,"},{"speaker":"Darrell Evans","startTime":1196.51,"endTime":1200.47,"body":"boom, boom, boom, boom. And then"},{"speaker":"Darrell Evans","startTime":1196.51,"endTime":1200.47,"body":"from there, open up a mind"},{"speaker":"Darrell Evans","startTime":1200.47,"endTime":1202.84,"body":"mapping document. And for those"},{"speaker":"Darrell Evans","startTime":1200.47,"endTime":1202.84,"body":"of you who are not familiar with"},{"speaker":"Darrell Evans","startTime":1202.84,"endTime":1206.29,"body":"mind mapping software, it's like"},{"speaker":"Darrell Evans","startTime":1202.84,"endTime":1206.29,"body":"a digital canvas where you can"},{"speaker":"Darrell Evans","startTime":1206.29,"endTime":1210.52,"body":"just drop your ideas on one box"},{"speaker":"Darrell Evans","startTime":1206.29,"endTime":1210.52,"body":"at a time. And it was really"},{"speaker":"Darrell Evans","startTime":1210.52,"endTime":1212.83,"body":"neat, because you can just drag"},{"speaker":"Darrell Evans","startTime":1210.52,"endTime":1212.83,"body":"and drop them wherever you'd"},{"speaker":"Darrell Evans","startTime":1212.83,"endTime":1214.81,"body":"like them to go. Is that what"},{"speaker":"Darrell Evans","startTime":1212.83,"endTime":1214.81,"body":"you're referring to, right?"},{"speaker":"Vikrant Shaurya","startTime":1214.9,"endTime":1215.8,"body":"Of course."},{"speaker":"Vikrant Shaurya","startTime":1214.9,"endTime":1215.8,"body":"Definitely."},{"speaker":"Darrell Evans","startTime":1215.89,"endTime":1217.96,"body":"Beautiful. And so"},{"speaker":"Darrell Evans","startTime":1215.89,"endTime":1217.96,"body":"it's simple, right. And for some"},{"speaker":"Darrell Evans","startTime":1217.96,"endTime":1221.89,"body":"people who are detail, detail,"},{"speaker":"Darrell Evans","startTime":1217.96,"endTime":1221.89,"body":"detail oriented, they want to"},{"speaker":"Darrell Evans","startTime":1221.89,"endTime":1224.71,"body":"have every detail, but for me,"},{"speaker":"Darrell Evans","startTime":1221.89,"endTime":1224.71,"body":"I'm a high level thinker, which"},{"speaker":"Darrell Evans","startTime":1224.71,"endTime":1228.94,"body":"means I need 60,000 foot ideas."},{"speaker":"Darrell Evans","startTime":1224.71,"endTime":1228.94,"body":"I can work at the ground level."},{"speaker":"Darrell Evans","startTime":1228.97,"endTime":1231.61,"body":"To get it out of my head, I just"},{"speaker":"Darrell Evans","startTime":1228.97,"endTime":1231.61,"body":"need to get something on a map."},{"speaker":"Darrell Evans","startTime":1231.61,"endTime":1234.16,"body":"And that's what these mind"},{"speaker":"Darrell Evans","startTime":1231.61,"endTime":1234.16,"body":"mapping tools can do. I've"},{"speaker":"Darrell Evans","startTime":1234.16,"endTime":1237.13,"body":"structured literally ad"},{"speaker":"Darrell Evans","startTime":1234.16,"endTime":1237.13,"body":"campaigns, landing, I mean,"},{"speaker":"Darrell Evans","startTime":1237.37,"endTime":1239.95,"body":"everything works off of a mind"},{"speaker":"Darrell Evans","startTime":1237.37,"endTime":1239.95,"body":"map. Whimsical is the tool he"},{"speaker":"Darrell Evans","startTime":1239.95,"endTime":1243.25,"body":"mentioned, I use that same tool."},{"speaker":"Darrell Evans","startTime":1239.95,"endTime":1243.25,"body":"MindMeister is out there."},{"speaker":"Darrell Evans","startTime":1243.25,"endTime":1246.4,"body":"There's a number of them out"},{"speaker":"Darrell Evans","startTime":1243.25,"endTime":1246.4,"body":"there, but I love the exercises."},{"speaker":"Darrell Evans","startTime":1246.4,"endTime":1250.45,"body":"I love the tactical piece to it."},{"speaker":"Darrell Evans","startTime":1246.4,"endTime":1250.45,"body":"I want to back up because I"},{"speaker":"Darrell Evans","startTime":1250.45,"endTime":1254.8,"body":"don't know that we covered your"},{"speaker":"Darrell Evans","startTime":1250.45,"endTime":1254.8,"body":"background. How in the heck, how"},{"speaker":"Darrell Evans","startTime":1254.8,"endTime":1259.72,"body":"in the heck did you get to be so"},{"speaker":"Darrell Evans","startTime":1254.8,"endTime":1259.72,"body":"prolific in this space of book"},{"speaker":"Darrell Evans","startTime":1259.72,"endTime":1260.11,"body":"writing?"},{"speaker":"Vikrant Shaurya","startTime":1260.57,"endTime":1264.35,"body":"Sure. So it"},{"speaker":"Vikrant Shaurya","startTime":1260.57,"endTime":1264.35,"body":"started, I think 11, 12 years"},{"speaker":"Vikrant Shaurya","startTime":1264.35,"endTime":1267.95,"body":"ago, when I just graduated from"},{"speaker":"Vikrant Shaurya","startTime":1264.35,"endTime":1267.95,"body":"my high school and my dad asked"},{"speaker":"Vikrant Shaurya","startTime":1267.95,"endTime":1271.46,"body":"me that, hey son, what do you"},{"speaker":"Vikrant Shaurya","startTime":1267.95,"endTime":1271.46,"body":"want to become in your life? And"},{"speaker":"Vikrant Shaurya","startTime":1271.49,"endTime":1275.6,"body":"I didn't have a very serious"},{"speaker":"Vikrant Shaurya","startTime":1271.49,"endTime":1275.6,"body":"consideration about my life and"},{"speaker":"Vikrant Shaurya","startTime":1275.75,"endTime":1279.59,"body":"exactly what I'd be doing till"},{"speaker":"Vikrant Shaurya","startTime":1275.75,"endTime":1279.59,"body":"that point, just because all of"},{"speaker":"Vikrant Shaurya","startTime":1279.59,"endTime":1281.93,"body":"my friends, they were taking"},{"speaker":"Vikrant Shaurya","startTime":1279.59,"endTime":1281.93,"body":"admission in engineering"},{"speaker":"Vikrant Shaurya","startTime":1281.93,"endTime":1285.08,"body":"colleges. So I just told him"},{"speaker":"Vikrant Shaurya","startTime":1281.93,"endTime":1285.08,"body":"that, okay, I'll be an engineer."},{"speaker":"Vikrant Shaurya","startTime":1285.17,"endTime":1288.26,"body":"I didn't want to sound dumb in"},{"speaker":"Vikrant Shaurya","startTime":1285.17,"endTime":1288.26,"body":"front of him. So I just told"},{"speaker":"Vikrant Shaurya","startTime":1288.26,"endTime":1290.87,"body":"him, I'll be an engineer. And he"},{"speaker":"Vikrant Shaurya","startTime":1288.26,"endTime":1290.87,"body":"thought that I'm very much"},{"speaker":"Vikrant Shaurya","startTime":1290.87,"endTime":1294.44,"body":"serious about become an"},{"speaker":"Vikrant Shaurya","startTime":1290.87,"endTime":1294.44,"body":"engineer. So he sold his land,"},{"speaker":"Vikrant Shaurya","startTime":1295.01,"endTime":1298.19,"body":"and got my admission in an"},{"speaker":"Vikrant Shaurya","startTime":1295.01,"endTime":1298.19,"body":"engineering college in another"},{"speaker":"Vikrant Shaurya","startTime":1298.19,"endTime":1303.74,"body":"state, in New Delhi, in India."},{"speaker":"Vikrant Shaurya","startTime":1298.19,"endTime":1303.74,"body":"And here I was, living in"},{"speaker":"Vikrant Shaurya","startTime":1303.74,"endTime":1308.18,"body":"hostel, in college and was"},{"speaker":"Vikrant Shaurya","startTime":1303.74,"endTime":1308.18,"body":"enjoying the social life, was"},{"speaker":"Vikrant Shaurya","startTime":1308.18,"endTime":1312.5,"body":"making a lot of friends and it"},{"speaker":"Vikrant Shaurya","startTime":1308.18,"endTime":1312.5,"body":"was fun. But I used to hate the"},{"speaker":"Vikrant Shaurya","startTime":1312.5,"endTime":1316.25,"body":"college lectures. It used to be"},{"speaker":"Vikrant Shaurya","startTime":1312.5,"endTime":1316.25,"body":"extremely theoretical, and I"},{"speaker":"Vikrant Shaurya","startTime":1316.25,"endTime":1320.87,"body":"used to hate it. And I rather"},{"speaker":"Vikrant Shaurya","startTime":1316.25,"endTime":1320.87,"body":"used to spend time in my college"},{"speaker":"Vikrant Shaurya","startTime":1320.87,"endTime":1323.27,"body":"library and I found the Self"},{"speaker":"Vikrant Shaurya","startTime":1320.87,"endTime":1323.27,"body":"Help section where I used to"},{"speaker":"Vikrant Shaurya","startTime":1323.27,"endTime":1327.14,"body":"read a lot of books. And one"},{"speaker":"Vikrant Shaurya","startTime":1323.27,"endTime":1327.14,"body":"fine day, I discovered this book"},{"speaker":"Vikrant Shaurya","startTime":1327.14,"endTime":1329.57,"body":"called Rich Dad, Poor Dad by"},{"speaker":"Vikrant Shaurya","startTime":1327.14,"endTime":1329.57,"body":"Robert Kiyosaki."},{"speaker":"Darrell Evans","startTime":1329.66,"endTime":1330.41,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1330.47,"endTime":1332.87,"body":"And you know"},{"speaker":"Vikrant Shaurya","startTime":1330.47,"endTime":1332.87,"body":"what, like, that day, that mind"},{"speaker":"Vikrant Shaurya","startTime":1332.87,"endTime":1337.07,"body":"shift happened, right? It"},{"speaker":"Vikrant Shaurya","startTime":1332.87,"endTime":1337.07,"body":"completely shifted. I got a"},{"speaker":"Vikrant Shaurya","startTime":1337.07,"endTime":1340.73,"body":"different level of perception"},{"speaker":"Vikrant Shaurya","startTime":1337.07,"endTime":1340.73,"body":"about finance and life. And the"},{"speaker":"Vikrant Shaurya","startTime":1340.73,"endTime":1345.26,"body":"very same day I just dropped out"},{"speaker":"Vikrant Shaurya","startTime":1340.73,"endTime":1345.26,"body":"of the college. And . . ."},{"speaker":"Darrell Evans","startTime":1345.29,"endTime":1345.95,"body":"Really?"},{"speaker":"Vikrant Shaurya","startTime":1346.01,"endTime":1346.25,"body":"Yep."},{"speaker":"Darrell Evans","startTime":1346.94,"endTime":1350.21,"body":"And, ah, how did"},{"speaker":"Darrell Evans","startTime":1346.94,"endTime":1350.21,"body":"I go with dad? Yeah. How did"},{"speaker":"Vikrant Shaurya","startTime":1350.0,"endTime":1355.61,"body":"It was crazy,"},{"speaker":"Vikrant Shaurya","startTime":1350.0,"endTime":1355.61,"body":"actually. So for six months, I"},{"speaker":"Vikrant Shaurya","startTime":1350.21,"endTime":1350.66,"body":"that go?"},{"speaker":"Vikrant Shaurya","startTime":1355.61,"endTime":1357.44,"body":"didn't have the courage to"},{"speaker":"Vikrant Shaurya","startTime":1355.61,"endTime":1357.44,"body":"actually tell him that I had"},{"speaker":"Vikrant Shaurya","startTime":1357.44,"endTime":1360.29,"body":"dropped out. He used to call me"},{"speaker":"Vikrant Shaurya","startTime":1357.44,"endTime":1360.29,"body":"every evening, say Hey, son, how"},{"speaker":"Vikrant Shaurya","startTime":1360.29,"endTime":1364.13,"body":"was your college and I used to"},{"speaker":"Vikrant Shaurya","startTime":1360.29,"endTime":1364.13,"body":"lie, because I had no courage. I"},{"speaker":"Vikrant Shaurya","startTime":1364.13,"endTime":1367.61,"body":"used to say, it was good. It was"},{"speaker":"Vikrant Shaurya","startTime":1364.13,"endTime":1367.61,"body":"very difficult. And after six"},{"speaker":"Vikrant Shaurya","startTime":1367.61,"endTime":1368.15,"body":"months . . ."},{"speaker":"Darrell Evans","startTime":1368.15,"endTime":1368.51,"body":"Wow."},{"speaker":"Vikrant Shaurya","startTime":1368.54,"endTime":1370.49,"body":". . . this"},{"speaker":"Vikrant Shaurya","startTime":1368.54,"endTime":1370.49,"body":"entire guilt actually piled up"},{"speaker":"Vikrant Shaurya","startTime":1370.49,"endTime":1375.08,"body":"and I now have to go back to my"},{"speaker":"Vikrant Shaurya","startTime":1370.49,"endTime":1375.08,"body":"hometown and tell him that this"},{"speaker":"Vikrant Shaurya","startTime":1375.08,"endTime":1375.65,"body":"is what happened."},{"speaker":"Darrell Evans","startTime":1375.65,"endTime":1376.19,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1376.25,"endTime":1379.61,"body":"And my dad is"},{"speaker":"Vikrant Shaurya","startTime":1376.25,"endTime":1379.61,"body":"like a family man. He always"},{"speaker":"Vikrant Shaurya","startTime":1379.61,"endTime":1382.61,"body":"enjoy, like, when all of the"},{"speaker":"Vikrant Shaurya","startTime":1379.61,"endTime":1382.61,"body":"family were there, like my mum,"},{"speaker":"Vikrant Shaurya","startTime":1382.64,"endTime":1387.59,"body":"my dad, my younger brother,"},{"speaker":"Vikrant Shaurya","startTime":1382.64,"endTime":1387.59,"body":"younger sister. My Dad cooked"},{"speaker":"Vikrant Shaurya","startTime":1387.62,"endTime":1391.52,"body":"the dinner himself that day,"},{"speaker":"Vikrant Shaurya","startTime":1387.62,"endTime":1391.52,"body":"because like, he was like, the"},{"speaker":"Vikrant Shaurya","startTime":1391.52,"endTime":1395.48,"body":"eldest son is here. And I was"},{"speaker":"Vikrant Shaurya","startTime":1391.52,"endTime":1395.48,"body":"here about to tell him that this"},{"speaker":"Vikrant Shaurya","startTime":1395.48,"endTime":1397.13,"body":"is what happened, like I dropped"},{"speaker":"Vikrant Shaurya","startTime":1395.48,"endTime":1397.13,"body":"out. So . . ."},{"speaker":"Darrell Evans","startTime":1397.13,"endTime":1397.61,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1397.61,"endTime":1399.71,"body":". . . you know,"},{"speaker":"Vikrant Shaurya","startTime":1397.61,"endTime":1399.71,"body":"like, my dad is, was in"},{"speaker":"Vikrant Shaurya","startTime":1399.71,"endTime":1404.57,"body":"military, like he was a retired"},{"speaker":"Vikrant Shaurya","startTime":1399.71,"endTime":1404.57,"body":"military person. And he's a very"},{"speaker":"Vikrant Shaurya","startTime":1404.57,"endTime":1407.66,"body":"strict very, like solid"},{"speaker":"Vikrant Shaurya","startTime":1404.57,"endTime":1407.66,"body":"personality, like, really"},{"speaker":"Vikrant Shaurya","startTime":1407.99,"endTime":1408.68,"body":"amazing guy."},{"speaker":"Darrell Evans","startTime":1408.98,"endTime":1409.52,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1409.55,"endTime":1411.83,"body":"When I told him"},{"speaker":"Vikrant Shaurya","startTime":1409.55,"endTime":1411.83,"body":"that this, like I dropped out,"},{"speaker":"Vikrant Shaurya","startTime":1411.83,"endTime":1414.14,"body":"like I saw him crying for the"},{"speaker":"Vikrant Shaurya","startTime":1411.83,"endTime":1414.14,"body":"very first time."},{"speaker":"Darrell Evans","startTime":1414.17,"endTime":1414.74,"body":"Wow."},{"speaker":"Vikrant Shaurya","startTime":1415.02,"endTime":1417.39,"body":"It was very"},{"speaker":"Vikrant Shaurya","startTime":1415.02,"endTime":1417.39,"body":"painful, very, very painful."},{"speaker":"Vikrant Shaurya","startTime":1417.39,"endTime":1421.29,"body":"Like he locked himself for three"},{"speaker":"Vikrant Shaurya","startTime":1417.39,"endTime":1421.29,"body":"days. He wasn't eating like. So"},{"speaker":"Vikrant Shaurya","startTime":1421.29,"endTime":1424.74,"body":"it was very difficult. But"},{"speaker":"Vikrant Shaurya","startTime":1421.29,"endTime":1424.74,"body":"somehow I knew that I'm really"},{"speaker":"Vikrant Shaurya","startTime":1424.74,"endTime":1428.67,"body":"not made for becoming an"},{"speaker":"Vikrant Shaurya","startTime":1424.74,"endTime":1428.67,"body":"engineer. So I really don't want"},{"speaker":"Vikrant Shaurya","startTime":1428.67,"endTime":1432.78,"body":"to go to that, that part. I just"},{"speaker":"Vikrant Shaurya","startTime":1428.67,"endTime":1432.78,"body":"didn't decide just because I"},{"speaker":"Vikrant Shaurya","startTime":1432.81,"endTime":1435.09,"body":"wanted not to become an"},{"speaker":"Vikrant Shaurya","startTime":1432.81,"endTime":1435.09,"body":"engineer. Like I have also done"},{"speaker":"Vikrant Shaurya","startTime":1435.09,"endTime":1439.32,"body":"my research. I've met so many"},{"speaker":"Vikrant Shaurya","startTime":1435.09,"endTime":1439.32,"body":"people like who got placed after"},{"speaker":"Vikrant Shaurya","startTime":1439.32,"endTime":1442.62,"body":"getting really good marks in"},{"speaker":"Vikrant Shaurya","startTime":1439.32,"endTime":1442.62,"body":"engineering, like they got in"},{"speaker":"Vikrant Shaurya","startTime":1442.74,"endTime":1446.58,"body":"MNCs, like multinational"},{"speaker":"Vikrant Shaurya","startTime":1442.74,"endTime":1446.58,"body":"companies. I met them in their"},{"speaker":"Vikrant Shaurya","startTime":1446.58,"endTime":1449.7,"body":"offices, like they weren't"},{"speaker":"Vikrant Shaurya","startTime":1446.58,"endTime":1449.7,"body":"having a cubicles. And I used to"},{"speaker":"Vikrant Shaurya","startTime":1449.88,"endTime":1453.21,"body":"see like, hey, like, I really"},{"speaker":"Vikrant Shaurya","startTime":1449.88,"endTime":1453.21,"body":"don't need this. I needed"},{"speaker":"Vikrant Shaurya","startTime":1453.21,"endTime":1458.37,"body":"freedom. I needed some kind of"},{"speaker":"Vikrant Shaurya","startTime":1453.21,"endTime":1458.37,"body":"ownership in whatever I do. And"},{"speaker":"Vikrant Shaurya","startTime":1458.37,"endTime":1462.81,"body":"this could happen only when I'll"},{"speaker":"Vikrant Shaurya","startTime":1458.37,"endTime":1462.81,"body":"have something of my own. So I"},{"speaker":"Vikrant Shaurya","startTime":1462.81,"endTime":1466.59,"body":"told him that like, I'm really"},{"speaker":"Vikrant Shaurya","startTime":1462.81,"endTime":1466.59,"body":"serious about this, and he was"},{"speaker":"Vikrant Shaurya","startTime":1466.59,"endTime":1469.83,"body":"crying and all of these things."},{"speaker":"Vikrant Shaurya","startTime":1466.59,"endTime":1469.83,"body":"My mum was crying. My brothers"},{"speaker":"Vikrant Shaurya","startTime":1469.83,"endTime":1473.94,"body":"and sister were, they were"},{"speaker":"Vikrant Shaurya","startTime":1469.83,"endTime":1473.94,"body":"upset. I was also crying, but I"},{"speaker":"Vikrant Shaurya","startTime":1473.94,"endTime":1478.02,"body":"knew that I have to take this. I"},{"speaker":"Vikrant Shaurya","startTime":1473.94,"endTime":1478.02,"body":"have to follow this. I guess for"},{"speaker":"Vikrant Shaurya","startTime":1478.05,"endTime":1481.92,"body":"one year, I was not in talking"},{"speaker":"Vikrant Shaurya","startTime":1478.05,"endTime":1481.92,"body":"terms with my dad. And when I"},{"speaker":"Vikrant Shaurya","startTime":1481.92,"endTime":1485.1,"body":"started making some money, like"},{"speaker":"Vikrant Shaurya","startTime":1481.92,"endTime":1485.1,"body":"I call him that he like the"},{"speaker":"Vikrant Shaurya","startTime":1485.1,"endTime":1488.94,"body":"first salary I made from selling"},{"speaker":"Vikrant Shaurya","startTime":1485.1,"endTime":1488.94,"body":"books, I want to give it to you."},{"speaker":"Vikrant Shaurya","startTime":1489.51,"endTime":1493.05,"body":"That day, like he told me that I"},{"speaker":"Vikrant Shaurya","startTime":1489.51,"endTime":1493.05,"body":"know that you need that funds,"},{"speaker":"Vikrant Shaurya","startTime":1493.08,"endTime":1498.96,"body":"just use it for yourself. Now"},{"speaker":"Vikrant Shaurya","startTime":1493.08,"endTime":1498.96,"body":"he's a very proud dad. And he"},{"speaker":"Vikrant Shaurya","startTime":1499.2,"endTime":1502.11,"body":"himself is an entrepreneur"},{"speaker":"Vikrant Shaurya","startTime":1499.2,"endTime":1502.11,"body":"inspired by me. So it's kind of"},{"speaker":"Vikrant Shaurya","startTime":1502.11,"endTime":1503.73,"body":"a really fun, like, everything"},{"speaker":"Vikrant Shaurya","startTime":1502.11,"endTime":1503.73,"body":"has changed."},{"speaker":"Darrell Evans","startTime":1504.02,"endTime":1506.09,"body":"First of all,"},{"speaker":"Darrell Evans","startTime":1504.02,"endTime":1506.09,"body":"thank you for sharing that"},{"speaker":"Darrell Evans","startTime":1506.09,"endTime":1509.72,"body":"story. I was going to ask you"},{"speaker":"Darrell Evans","startTime":1506.09,"endTime":1509.72,"body":"the question, because my gut"},{"speaker":"Darrell Evans","startTime":1509.72,"endTime":1512.42,"body":"told me just from the character"},{"speaker":"Darrell Evans","startTime":1509.72,"endTime":1512.42,"body":"that I heard you and the way you"},{"speaker":"Darrell Evans","startTime":1512.42,"endTime":1516.47,"body":"were discussing the story, I had"},{"speaker":"Darrell Evans","startTime":1512.42,"endTime":1516.47,"body":"a feeling that you were going to"},{"speaker":"Darrell Evans","startTime":1516.47,"endTime":1520.64,"body":"go back to your dad, and try to"},{"speaker":"Darrell Evans","startTime":1516.47,"endTime":1520.64,"body":"make it right for his financial"},{"speaker":"Darrell Evans","startTime":1520.64,"endTime":1525.23,"body":"sacrifice. And that's what you"},{"speaker":"Darrell Evans","startTime":1520.64,"endTime":1525.23,"body":"did. And I had a feeling because"},{"speaker":"Darrell Evans","startTime":1525.26,"endTime":1532.1,"body":"I know what it's like, when you"},{"speaker":"Darrell Evans","startTime":1525.26,"endTime":1532.1,"body":"go against the better ideas of"},{"speaker":"Darrell Evans","startTime":1532.16,"endTime":1536.75,"body":"the general population. Let's"},{"speaker":"Darrell Evans","startTime":1532.16,"endTime":1536.75,"body":"just call it that, right? And it"},{"speaker":"Darrell Evans","startTime":1536.75,"endTime":1539.96,"body":"is hard to understand"},{"speaker":"Darrell Evans","startTime":1536.75,"endTime":1539.96,"body":"entrepreneurship, when you don't"},{"speaker":"Darrell Evans","startTime":1539.96,"endTime":1543.8,"body":"do what everyone else does. When"},{"speaker":"Darrell Evans","startTime":1539.96,"endTime":1543.8,"body":"the crowd is going left and you"},{"speaker":"Darrell Evans","startTime":1543.8,"endTime":1547.49,"body":"want to go right, and people are"},{"speaker":"Darrell Evans","startTime":1543.8,"endTime":1547.49,"body":"looking at you like, Have you"},{"speaker":"Darrell Evans","startTime":1547.49,"endTime":1552.38,"body":"lost your mind? You don't even"},{"speaker":"Darrell Evans","startTime":1547.49,"endTime":1552.38,"body":"have the first idea how to do"},{"speaker":"Darrell Evans","startTime":1552.38,"endTime":1555.32,"body":"that. And the answer is, you're"},{"speaker":"Darrell Evans","startTime":1552.38,"endTime":1555.32,"body":"right, but I'm gonna figure it"},{"speaker":"Darrell Evans","startTime":1555.32,"endTime":1558.35,"body":"out. So first of all, I didn't"},{"speaker":"Darrell Evans","startTime":1555.32,"endTime":1558.35,"body":"know the story, and I'm just"},{"speaker":"Darrell Evans","startTime":1558.35,"endTime":1561.47,"body":"touched by it. I love what you"},{"speaker":"Darrell Evans","startTime":1558.35,"endTime":1561.47,"body":"said too, you're like, ahh, the"},{"speaker":"Darrell Evans","startTime":1561.47,"endTime":1563.51,"body":"guilt was weighing on me, and"},{"speaker":"Darrell Evans","startTime":1561.47,"endTime":1563.51,"body":"I've gotta go tell him the"},{"speaker":"Darrell Evans","startTime":1563.51,"endTime":1567.26,"body":"truth. And so I love the story."},{"speaker":"Darrell Evans","startTime":1563.51,"endTime":1567.26,"body":"I love the tenacity. I love the"},{"speaker":"Darrell Evans","startTime":1567.26,"endTime":1572.12,"body":"grit. What actually, though, got"},{"speaker":"Darrell Evans","startTime":1567.26,"endTime":1572.12,"body":"you into writing? So (a) I know"},{"speaker":"Darrell Evans","startTime":1572.12,"endTime":1574.58,"body":"you're a marketer and I know"},{"speaker":"Darrell Evans","startTime":1572.12,"endTime":1574.58,"body":"you're an entrepreneur. But what"},{"speaker":"Darrell Evans","startTime":1574.58,"endTime":1577.31,"body":"is it about the writing process"},{"speaker":"Darrell Evans","startTime":1574.58,"endTime":1577.31,"body":"that gets you fired up? And I"},{"speaker":"Darrell Evans","startTime":1577.31,"endTime":1579.89,"body":"don't want to leave our audience"},{"speaker":"Darrell Evans","startTime":1577.31,"endTime":1579.89,"body":"hanging. And we'll kind of get"},{"speaker":"Darrell Evans","startTime":1579.89,"endTime":1583.07,"body":"back to the writing stuff, but,"},{"speaker":"Darrell Evans","startTime":1579.89,"endTime":1583.07,"body":"just I'm curious, what pulls you"},{"speaker":"Darrell Evans","startTime":1583.07,"endTime":1583.67,"body":"into writing?"},{"speaker":"Vikrant Shaurya","startTime":1583.76,"endTime":1586.28,"body":"So first of"},{"speaker":"Vikrant Shaurya","startTime":1583.76,"endTime":1586.28,"body":"all, like, I must say that I'm a"},{"speaker":"Vikrant Shaurya","startTime":1586.31,"endTime":1590.66,"body":"terrible writer. I really hate"},{"speaker":"Vikrant Shaurya","startTime":1586.31,"endTime":1590.66,"body":"writing. I must admit that first"},{"speaker":"Vikrant Shaurya","startTime":1590.66,"endTime":1590.93,"body":"of all."},{"speaker":"Darrell Evans","startTime":1592.49,"endTime":1596.69,"body":"That sounds like"},{"speaker":"Darrell Evans","startTime":1592.49,"endTime":1596.69,"body":"an oxymoron. He's, he's the,"},{"speaker":"Darrell Evans","startTime":1597.11,"endTime":1601.67,"body":"he's the owner of"},{"speaker":"Darrell Evans","startTime":1597.11,"endTime":1601.67,"body":"BestsellingBook.com, and he"},{"speaker":"Darrell Evans","startTime":1601.67,"endTime":1604.28,"body":"hates writing. That's like a"},{"speaker":"Darrell Evans","startTime":1601.67,"endTime":1604.28,"body":"surgeon saying he hates doing"},{"speaker":"Darrell Evans","startTime":1604.28,"endTime":1609.38,"body":"surgery. I get it. I'm teeing"},{"speaker":"Darrell Evans","startTime":1604.28,"endTime":1609.38,"body":"this up for the audience. Please"},{"speaker":"Darrell Evans","startTime":1609.38,"endTime":1610.61,"body":"go, go for it."},{"speaker":"Vikrant Shaurya","startTime":1610.0,"endTime":1613.75,"body":"Yeah. And I"},{"speaker":"Vikrant Shaurya","startTime":1610.0,"endTime":1613.75,"body":"also must admit that I used to"},{"speaker":"Vikrant Shaurya","startTime":1613.75,"endTime":1619.15,"body":"get the lowest grade in English"},{"speaker":"Vikrant Shaurya","startTime":1613.75,"endTime":1619.15,"body":"subject. And, of course, English"},{"speaker":"Vikrant Shaurya","startTime":1619.15,"endTime":1622.18,"body":"is not my first language but I"},{"speaker":"Vikrant Shaurya","startTime":1619.15,"endTime":1622.18,"body":"was very terrible at writing."},{"speaker":"Vikrant Shaurya","startTime":1622.18,"endTime":1625.27,"body":"I'm still a terrible writer. The"},{"speaker":"Vikrant Shaurya","startTime":1622.18,"endTime":1625.27,"body":"first employee I hired was a"},{"speaker":"Vikrant Shaurya","startTime":1625.27,"endTime":1629.05,"body":"content writer. So now let's"},{"speaker":"Vikrant Shaurya","startTime":1625.27,"endTime":1629.05,"body":"talk about like how I got into"},{"speaker":"Vikrant Shaurya","startTime":1629.17,"endTime":1633.16,"body":"the book writing thing. So my"},{"speaker":"Vikrant Shaurya","startTime":1629.17,"endTime":1633.16,"body":"first business failed. So I"},{"speaker":"Vikrant Shaurya","startTime":1633.16,"endTime":1636.19,"body":"started a company after dropping"},{"speaker":"Vikrant Shaurya","startTime":1633.16,"endTime":1636.19,"body":"out of the college, took some"},{"speaker":"Vikrant Shaurya","startTime":1636.19,"endTime":1639.4,"body":"loans from my friends, and some"},{"speaker":"Vikrant Shaurya","startTime":1636.19,"endTime":1639.4,"body":"seniors, made a bunch of"},{"speaker":"Vikrant Shaurya","startTime":1639.4,"endTime":1643.33,"body":"mistakes. Within six months, I"},{"speaker":"Vikrant Shaurya","startTime":1639.4,"endTime":1643.33,"body":"was completely out of money, ran"},{"speaker":"Vikrant Shaurya","startTime":1643.33,"endTime":1647.68,"body":"out of money, had no funds to"},{"speaker":"Vikrant Shaurya","startTime":1643.33,"endTime":1647.68,"body":"pay my bills, was completely"},{"speaker":"Vikrant Shaurya","startTime":1647.68,"endTime":1652.12,"body":"bankrupt up at the age of 19, or"},{"speaker":"Vikrant Shaurya","startTime":1647.68,"endTime":1652.12,"body":"20. And was not able to pay my"},{"speaker":"Vikrant Shaurya","startTime":1652.12,"endTime":1656.44,"body":"bills, my rent, my electricity."},{"speaker":"Vikrant Shaurya","startTime":1652.12,"endTime":1656.44,"body":"My landlord used to call me"},{"speaker":"Vikrant Shaurya","startTime":1656.44,"endTime":1659.44,"body":"every single day that hey, like,"},{"speaker":"Vikrant Shaurya","startTime":1656.44,"endTime":1659.44,"body":"when are you paying the rent,"},{"speaker":"Vikrant Shaurya","startTime":1659.44,"endTime":1662.74,"body":"like it is three months due. And"},{"speaker":"Vikrant Shaurya","startTime":1659.44,"endTime":1662.74,"body":"I should say like, just give me"},{"speaker":"Vikrant Shaurya","startTime":1662.74,"endTime":1667.33,"body":"half, like, maybe next month,"},{"speaker":"Vikrant Shaurya","startTime":1662.74,"endTime":1667.33,"body":"I'll be doing that. So here I"},{"speaker":"Vikrant Shaurya","startTime":1667.33,"endTime":1671.71,"body":"was completely not knowing what"},{"speaker":"Vikrant Shaurya","startTime":1667.33,"endTime":1671.71,"body":"to do. And with a broken laptop,"},{"speaker":"Vikrant Shaurya","startTime":1671.71,"endTime":1674.68,"body":"and a 2G internet speed, I was"},{"speaker":"Vikrant Shaurya","startTime":1671.71,"endTime":1674.68,"body":"searching online, that how to"},{"speaker":"Vikrant Shaurya","startTime":1674.68,"endTime":1678.43,"body":"make money online with zero"},{"speaker":"Vikrant Shaurya","startTime":1674.68,"endTime":1678.43,"body":"investment. And that day, I"},{"speaker":"Vikrant Shaurya","startTime":1678.43,"endTime":1681.79,"body":"discovered self publishing. That"},{"speaker":"Vikrant Shaurya","startTime":1678.43,"endTime":1681.79,"body":"I can write books, I can publish"},{"speaker":"Vikrant Shaurya","startTime":1681.79,"endTime":1684.25,"body":"book and make some money out of"},{"speaker":"Vikrant Shaurya","startTime":1681.79,"endTime":1684.25,"body":"it. That was the only thing"},{"speaker":"Vikrant Shaurya","startTime":1684.25,"endTime":1687.16,"body":"which I bought to know that,"},{"speaker":"Vikrant Shaurya","startTime":1684.25,"endTime":1687.16,"body":"hey, I can write books and this"},{"speaker":"Vikrant Shaurya","startTime":1687.16,"endTime":1691.24,"body":"kind of very, almost zero"},{"speaker":"Vikrant Shaurya","startTime":1687.16,"endTime":1691.24,"body":"investment for me. So what I"},{"speaker":"Vikrant Shaurya","startTime":1691.24,"endTime":1695.2,"body":"did, I wrote a book. The first"},{"speaker":"Vikrant Shaurya","startTime":1691.24,"endTime":1695.2,"body":"book which I wrote, I just"},{"speaker":"Vikrant Shaurya","startTime":1695.23,"endTime":1697.99,"body":"wanted to make money. I just"},{"speaker":"Vikrant Shaurya","startTime":1695.23,"endTime":1697.99,"body":"wanted to pay my bills. I had"},{"speaker":"Vikrant Shaurya","startTime":1697.99,"endTime":1702.01,"body":"nothing to do, no excuse. I had"},{"speaker":"Vikrant Shaurya","startTime":1697.99,"endTime":1702.01,"body":"no one to give excuse to like,"},{"speaker":"Vikrant Shaurya","startTime":1702.04,"endTime":1705.46,"body":"there was no one in my life."},{"speaker":"Vikrant Shaurya","startTime":1702.04,"endTime":1705.46,"body":"Except for my girlfriend like"},{"speaker":"Vikrant Shaurya","startTime":1705.46,"endTime":1709.84,"body":"she was the only one like was"},{"speaker":"Vikrant Shaurya","startTime":1705.46,"endTime":1709.84,"body":"standing with me. So I somehow"},{"speaker":"Vikrant Shaurya","startTime":1709.84,"endTime":1713.65,"body":"write that book in 21 days. My"},{"speaker":"Vikrant Shaurya","startTime":1709.84,"endTime":1713.65,"body":"girlfriend back then, like she,"},{"speaker":"Vikrant Shaurya","startTime":1714.31,"endTime":1717.91,"body":"she was really good at academic."},{"speaker":"Vikrant Shaurya","startTime":1714.31,"endTime":1717.91,"body":"She was university topper. And"},{"speaker":"Vikrant Shaurya","startTime":1717.91,"endTime":1721.36,"body":"she, she actually proofread the"},{"speaker":"Vikrant Shaurya","startTime":1717.91,"endTime":1721.36,"body":"entire book. And somehow I was"},{"speaker":"Vikrant Shaurya","startTime":1721.36,"endTime":1723.4,"body":"to publish the book. By the way,"},{"speaker":"Vikrant Shaurya","startTime":1721.36,"endTime":1723.4,"body":"now she's my wife."},{"speaker":"Darrell Evans","startTime":1723.79,"endTime":1725.08,"body":"Congratulations."},{"speaker":"Vikrant Shaurya","startTime":1726.17,"endTime":1730.13,"body":"Thank you. So I"},{"speaker":"Vikrant Shaurya","startTime":1726.17,"endTime":1730.13,"body":"wrote that book, published that"},{"speaker":"Vikrant Shaurya","startTime":1730.13,"endTime":1734.96,"body":"book. The first month, I made"},{"speaker":"Vikrant Shaurya","startTime":1730.13,"endTime":1734.96,"body":"around $27. And it was huge for"},{"speaker":"Vikrant Shaurya","startTime":1734.96,"endTime":1739.22,"body":"me because I could see something"},{"speaker":"Vikrant Shaurya","startTime":1734.96,"endTime":1739.22,"body":"which no one could. I still"},{"speaker":"Vikrant Shaurya","startTime":1739.22,"endTime":1742.55,"body":"remember that at midnight, I was"},{"speaker":"Vikrant Shaurya","startTime":1739.22,"endTime":1742.55,"body":"jumping on my bed after I saw"},{"speaker":"Vikrant Shaurya","startTime":1742.55,"endTime":1745.4,"body":"that this is the royalty on $27."},{"speaker":"Darrell Evans","startTime":1745.7,"endTime":1746.45,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1746.51,"endTime":1748.25,"body":"The second"},{"speaker":"Vikrant Shaurya","startTime":1746.51,"endTime":1748.25,"body":"book, which I wrote, like when I"},{"speaker":"Vikrant Shaurya","startTime":1748.25,"endTime":1751.46,"body":"saw that this could happen like"},{"speaker":"Vikrant Shaurya","startTime":1748.25,"endTime":1751.46,"body":"I could do something from this."},{"speaker":"Vikrant Shaurya","startTime":1751.91,"endTime":1754.49,"body":"I wrote another book in just"},{"speaker":"Vikrant Shaurya","startTime":1751.91,"endTime":1754.49,"body":"three days. It was a short book,"},{"speaker":"Vikrant Shaurya","startTime":1754.52,"endTime":1758.27,"body":"50, 60 pages book. And this time"},{"speaker":"Vikrant Shaurya","startTime":1754.52,"endTime":1758.27,"body":"I also did some marketing on"},{"speaker":"Vikrant Shaurya","startTime":1758.27,"endTime":1763.61,"body":"both of these books. And this"},{"speaker":"Vikrant Shaurya","startTime":1758.27,"endTime":1763.61,"body":"month, I made around $440. My"},{"speaker":"Vikrant Shaurya","startTime":1763.61,"endTime":1767.3,"body":"rent was back then around $100"},{"speaker":"Vikrant Shaurya","startTime":1763.61,"endTime":1767.3,"body":"or something, right? So I was"},{"speaker":"Vikrant Shaurya","startTime":1767.3,"endTime":1770.87,"body":"able to pay my rent, my bills"},{"speaker":"Vikrant Shaurya","startTime":1767.3,"endTime":1770.87,"body":"and was able to survive the"},{"speaker":"Vikrant Shaurya","startTime":1770.87,"endTime":1774.53,"body":"coming month. So this was the"},{"speaker":"Vikrant Shaurya","startTime":1770.87,"endTime":1774.53,"body":"way I was able to come into book"},{"speaker":"Vikrant Shaurya","startTime":1774.53,"endTime":1778.28,"body":"writing. I still not enjoyed"},{"speaker":"Vikrant Shaurya","startTime":1774.53,"endTime":1778.28,"body":"writing, especially books, but I"},{"speaker":"Vikrant Shaurya","startTime":1778.28,"endTime":1782.24,"body":"have got systems. I have got"},{"speaker":"Vikrant Shaurya","startTime":1778.28,"endTime":1782.24,"body":"processes to actually make this"},{"speaker":"Vikrant Shaurya","startTime":1782.24,"endTime":1784.49,"body":"entire book writing very, very"},{"speaker":"Vikrant Shaurya","startTime":1782.24,"endTime":1784.49,"body":"easy."},{"speaker":"Darrell Evans","startTime":1784.52,"endTime":1785.18,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1785.0,"endTime":1786.92,"body":"And just"},{"speaker":"Vikrant Shaurya","startTime":1785.0,"endTime":1786.92,"body":"because, like, I'm my own"},{"speaker":"Vikrant Shaurya","startTime":1786.92,"endTime":1787.37,"body":"customer."},{"speaker":"Darrell Evans","startTime":1787.4,"endTime":1788.66,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1788.78,"endTime":1790.94,"body":"And I've worked"},{"speaker":"Vikrant Shaurya","startTime":1788.78,"endTime":1790.94,"body":"with people just like me, like,"},{"speaker":"Vikrant Shaurya","startTime":1790.94,"endTime":1794.87,"body":"who hate writing, who maybe are"},{"speaker":"Vikrant Shaurya","startTime":1790.94,"endTime":1794.87,"body":"really good at speaking their"},{"speaker":"Vikrant Shaurya","startTime":1794.87,"endTime":1798.5,"body":"ideas or sharing their ideas."},{"speaker":"Vikrant Shaurya","startTime":1794.87,"endTime":1798.5,"body":"But they are terrible writer, or"},{"speaker":"Vikrant Shaurya","startTime":1798.5,"endTime":1800.21,"body":"maybe they don't have the time"},{"speaker":"Vikrant Shaurya","startTime":1798.5,"endTime":1800.21,"body":"to write the book."},{"speaker":"Darrell Evans","startTime":1800.36,"endTime":1800.87,"body":"Yeah."},{"speaker":"Vikrant Shaurya","startTime":1800.9,"endTime":1802.73,"body":"So that's what"},{"speaker":"Vikrant Shaurya","startTime":1800.9,"endTime":1802.73,"body":"we do. And that's, that's the"},{"speaker":"Vikrant Shaurya","startTime":1802.73,"endTime":1804.98,"body":"reason. Like, I created the"},{"speaker":"Vikrant Shaurya","startTime":1802.73,"endTime":1804.98,"body":"system for myself. And that's"},{"speaker":"Vikrant Shaurya","startTime":1804.98,"endTime":1807.05,"body":"why it is helping great for our"},{"speaker":"Vikrant Shaurya","startTime":1804.98,"endTime":1807.05,"body":"clients as well."},{"speaker":"Darrell Evans","startTime":1807.02,"endTime":1810.174,"body":"You know what? I"},{"speaker":"Darrell Evans","startTime":1807.02,"endTime":1810.174,"body":"love that! He was like, Hey, I"},{"speaker":"Darrell Evans","startTime":1810.241,"endTime":1814.0,"body":"am my best customer. Like, I"},{"speaker":"Darrell Evans","startTime":1810.241,"endTime":1814.0,"body":"just created something that"},{"speaker":"Darrell Evans","startTime":1814.067,"endTime":1817.961,"body":"would work for me and now I'm"},{"speaker":"Darrell Evans","startTime":1814.067,"endTime":1817.961,"body":"helping people that are just"},{"speaker":"Darrell Evans","startTime":1818.028,"endTime":1821.854,"body":"like me. I've got to ask this"},{"speaker":"Darrell Evans","startTime":1818.028,"endTime":1821.854,"body":"question, and we're getting"},{"speaker":"Darrell Evans","startTime":1821.921,"endTime":1825.948,"body":"close to our time, but there's a"},{"speaker":"Darrell Evans","startTime":1821.921,"endTime":1825.948,"body":"secret that a lot of people"},{"speaker":"Darrell Evans","startTime":1826.015,"endTime":1830.244,"body":"don't know that you touched on,"},{"speaker":"Darrell Evans","startTime":1826.015,"endTime":1830.244,"body":"on a show that I listen to. And"},{"speaker":"Darrell Evans","startTime":1830.311,"endTime":1833.802,"body":"let's just get it out in the"},{"speaker":"Darrell Evans","startTime":1830.311,"endTime":1833.802,"body":"open so people can feel"},{"speaker":"Darrell Evans","startTime":1833.869,"endTime":1837.829,"body":"relieved. Once I found out, I"},{"speaker":"Darrell Evans","startTime":1833.869,"endTime":1837.829,"body":"felt relieved. And let's just"},{"speaker":"Darrell Evans","startTime":1837.896,"endTime":1841.655,"body":"pick on Rich Dad, Poor Dad. I"},{"speaker":"Darrell Evans","startTime":1837.896,"endTime":1841.655,"body":"know you've talked about a"},{"speaker":"Darrell Evans","startTime":1841.722,"endTime":1845.817,"body":"number of other books. But what"},{"speaker":"Darrell Evans","startTime":1841.722,"endTime":1845.817,"body":"is the big secret to a lot of"},{"speaker":"Darrell Evans","startTime":1845.884,"endTime":1849.71,"body":"the biggest name books that a"},{"speaker":"Darrell Evans","startTime":1845.884,"endTime":1849.71,"body":"lot of people have read and"},{"speaker":"Darrell Evans","startTime":1849.777,"endTime":1853.871,"body":"reference on the market today?"},{"speaker":"Darrell Evans","startTime":1849.777,"endTime":1853.871,"body":"What is the secret? Let's drop"},{"speaker":"Darrell Evans","startTime":1853.938,"endTime":1855.08,"body":"that bomb on 'em."},{"speaker":"Vikrant Shaurya","startTime":1855.63,"endTime":1858.03,"body":"Yeah, like"},{"speaker":"Vikrant Shaurya","startTime":1855.63,"endTime":1858.03,"body":"Robert Kiyosaki also shared that"},{"speaker":"Vikrant Shaurya","startTime":1858.03,"endTime":1861.84,"body":"in one of his books, where one"},{"speaker":"Vikrant Shaurya","startTime":1858.03,"endTime":1861.84,"body":"lady actually asked him that,"},{"speaker":"Vikrant Shaurya","startTime":1862.35,"endTime":1866.76,"body":"why people read your books? I'm"},{"speaker":"Vikrant Shaurya","startTime":1862.35,"endTime":1866.76,"body":"a great writer, you are not a"},{"speaker":"Vikrant Shaurya","startTime":1866.76,"endTime":1872.25,"body":"good writer, why people read"},{"speaker":"Vikrant Shaurya","startTime":1866.76,"endTime":1872.25,"body":"your books? So he mentioned that"},{"speaker":"Vikrant Shaurya","startTime":1872.37,"endTime":1875.4,"body":"I'm not a good writer but I'm a"},{"speaker":"Vikrant Shaurya","startTime":1872.37,"endTime":1875.4,"body":"best selling author. What I'm"},{"speaker":"Vikrant Shaurya","startTime":1875.46,"endTime":1880.02,"body":"really great at marketing books"},{"speaker":"Vikrant Shaurya","startTime":1875.46,"endTime":1880.02,"body":"instead of writing books. So"},{"speaker":"Vikrant Shaurya","startTime":1880.02,"endTime":1883.41,"body":"this is the topic which he"},{"speaker":"Vikrant Shaurya","startTime":1880.02,"endTime":1883.41,"body":"covered. This is what I really"},{"speaker":"Vikrant Shaurya","startTime":1883.41,"endTime":1887.31,"body":"also believe in. People really"},{"speaker":"Vikrant Shaurya","startTime":1883.41,"endTime":1887.31,"body":"don't care about, like how great"},{"speaker":"Vikrant Shaurya","startTime":1887.43,"endTime":1892.02,"body":"grammar you are writing with, or"},{"speaker":"Vikrant Shaurya","startTime":1887.43,"endTime":1892.02,"body":"how great kind of English and"},{"speaker":"Vikrant Shaurya","startTime":1892.2,"endTime":1896.1,"body":"vocabulary you're using in your"},{"speaker":"Vikrant Shaurya","startTime":1892.2,"endTime":1896.1,"body":"book. They just care about how"},{"speaker":"Vikrant Shaurya","startTime":1896.1,"endTime":1898.17,"body":"you can take them from point A"},{"speaker":"Vikrant Shaurya","startTime":1896.1,"endTime":1898.17,"body":"to point B."},{"speaker":"Darrell Evans","startTime":1898.2,"endTime":1898.83,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1898.89,"endTime":1900.78,"body":"How you can"},{"speaker":"Vikrant Shaurya","startTime":1898.89,"endTime":1900.78,"body":"solve their life's problem or"},{"speaker":"Vikrant Shaurya","startTime":1900.78,"endTime":1905.01,"body":"business problem. And if you can"},{"speaker":"Vikrant Shaurya","startTime":1900.78,"endTime":1905.01,"body":"really tap into that, and if you"},{"speaker":"Vikrant Shaurya","startTime":1905.01,"endTime":1907.95,"body":"really do some kind of a basic"},{"speaker":"Vikrant Shaurya","startTime":1905.01,"endTime":1907.95,"body":"marketing, and there's some"},{"speaker":"Vikrant Shaurya","startTime":1907.95,"endTime":1910.23,"body":"advanced marketing as well. But"},{"speaker":"Vikrant Shaurya","startTime":1907.95,"endTime":1910.23,"body":"if you could take care of that,"},{"speaker":"Vikrant Shaurya","startTime":1910.74,"endTime":1914.07,"body":"people are going to be buying"},{"speaker":"Vikrant Shaurya","startTime":1910.74,"endTime":1914.07,"body":"your book. And that's actually"},{"speaker":"Vikrant Shaurya","startTime":1914.07,"endTime":1917.16,"body":"what we do. In our company as"},{"speaker":"Vikrant Shaurya","startTime":1914.07,"endTime":1917.16,"body":"well, like, the first thing that"},{"speaker":"Vikrant Shaurya","startTime":1917.16,"endTime":1919.77,"body":"we do is we create the outline"},{"speaker":"Vikrant Shaurya","startTime":1917.16,"endTime":1919.77,"body":"quadrant, so that we actually"},{"speaker":"Vikrant Shaurya","startTime":1919.77,"endTime":1922.89,"body":"understand what they want to"},{"speaker":"Vikrant Shaurya","startTime":1919.77,"endTime":1922.89,"body":"write about, who they're writing"},{"speaker":"Vikrant Shaurya","startTime":1922.89,"endTime":1924.42,"body":"for, and how this book is going"},{"speaker":"Vikrant Shaurya","startTime":1922.89,"endTime":1924.42,"body":"to be different."},{"speaker":"Darrell Evans","startTime":1924.51,"endTime":1924.84,"body":"Right."},{"speaker":"Vikrant Shaurya","startTime":1924.93,"endTime":1927.18,"body":"And once we"},{"speaker":"Vikrant Shaurya","startTime":1924.93,"endTime":1927.18,"body":"understand that, of course, I'm"},{"speaker":"Vikrant Shaurya","startTime":1927.18,"endTime":1930.96,"body":"in India, but the company is in"},{"speaker":"Vikrant Shaurya","startTime":1927.18,"endTime":1930.96,"body":"the States actually. All the"},{"speaker":"Vikrant Shaurya","startTime":1930.96,"endTime":1933.33,"body":"writers and editors we have,"},{"speaker":"Vikrant Shaurya","startTime":1930.96,"endTime":1933.33,"body":"they are from States."},{"speaker":"Darrell Evans","startTime":1933.36,"endTime":1933.87,"body":"Interesting."},{"speaker":"Vikrant Shaurya","startTime":1933.93,"endTime":1937.44,"body":"And we have a"},{"speaker":"Vikrant Shaurya","startTime":1933.93,"endTime":1937.44,"body":"proper system our writers follow"},{"speaker":"Vikrant Shaurya","startTime":1937.56,"endTime":1940.98,"body":"to actually interview our"},{"speaker":"Vikrant Shaurya","startTime":1937.56,"endTime":1940.98,"body":"clients and capture their voice"},{"speaker":"Vikrant Shaurya","startTime":1940.98,"endTime":1944.16,"body":"and their personality in a book."},{"speaker":"Vikrant Shaurya","startTime":1940.98,"endTime":1944.16,"body":"And actually be not only"},{"speaker":"Vikrant Shaurya","startTime":1944.19,"endTime":1949.2,"body":"captured their voice, we also"},{"speaker":"Vikrant Shaurya","startTime":1944.19,"endTime":1949.2,"body":"make sure that it solves the"},{"speaker":"Vikrant Shaurya","startTime":1949.2,"endTime":1949.95,"body":"readers problem."},{"speaker":"Darrell Evans","startTime":1950.1,"endTime":1950.7,"body":"Yes."},{"speaker":"Vikrant Shaurya","startTime":1950.82,"endTime":1953.49,"body":"And once we do"},{"speaker":"Vikrant Shaurya","startTime":1950.82,"endTime":1953.49,"body":"that, it also becomes very easy"},{"speaker":"Vikrant Shaurya","startTime":1953.49,"endTime":1956.67,"body":"for us in the marketing phase,"},{"speaker":"Vikrant Shaurya","startTime":1953.49,"endTime":1956.67,"body":"and also becomes very easy for"},{"speaker":"Vikrant Shaurya","startTime":1956.67,"endTime":1957.87,"body":"us to make the book bestseller."},{"speaker":"Darrell Evans","startTime":1957.93,"endTime":1961.02,"body":"Yeah. Thank you"},{"speaker":"Darrell Evans","startTime":1957.93,"endTime":1961.02,"body":"for sharing that. Another way of"},{"speaker":"Darrell Evans","startTime":1961.02,"endTime":1964.62,"body":"saying it is a lot of the most"},{"speaker":"Darrell Evans","startTime":1961.02,"endTime":1964.62,"body":"successful books out there by"},{"speaker":"Darrell Evans","startTime":1964.62,"endTime":1966.81,"body":"some of the biggest name"},{"speaker":"Darrell Evans","startTime":1964.62,"endTime":1966.81,"body":"celebrities, you've probably"},{"speaker":"Darrell Evans","startTime":1966.81,"endTime":1969.0,"body":"read. They were ghost written."},{"speaker":"Vikrant Shaurya","startTime":1969.12,"endTime":1969.72,"body":"Oh, yeah."},{"speaker":"Darrell Evans","startTime":1969.78,"endTime":1972.78,"body":"That means a"},{"speaker":"Darrell Evans","startTime":1969.78,"endTime":1972.78,"body":"team, like Vikrant's company,"},{"speaker":"Darrell Evans","startTime":1973.11,"endTime":1979.17,"body":"sat beside this celebrity, this"},{"speaker":"Darrell Evans","startTime":1973.11,"endTime":1979.17,"body":"guru, this expert, and got the"},{"speaker":"Darrell Evans","startTime":1979.17,"endTime":1984.42,"body":"ideas out of their head in order"},{"speaker":"Darrell Evans","startTime":1979.17,"endTime":1984.42,"body":"to have real writers write the"},{"speaker":"Darrell Evans","startTime":1984.42,"endTime":1986.7,"body":"book, based on their expertise."},{"speaker":"Vikrant Shaurya","startTime":1986.749,"endTime":1987.109,"body":"Yeah."},{"speaker":"Darrell Evans","startTime":1987.0,"endTime":1989.73,"body":"And I wanted to"},{"speaker":"Darrell Evans","startTime":1987.0,"endTime":1989.73,"body":"finish this off with that topic."},{"speaker":"Darrell Evans","startTime":1989.73,"endTime":1993.87,"body":"Because I know for me, that is"},{"speaker":"Darrell Evans","startTime":1989.73,"endTime":1993.87,"body":"probably the only way I'm gonna"},{"speaker":"Darrell Evans","startTime":1993.87,"endTime":1996.54,"body":"get a book out of me. Not"},{"speaker":"Darrell Evans","startTime":1993.87,"endTime":1996.54,"body":"because I don't like writing. I"},{"speaker":"Darrell Evans","startTime":1996.54,"endTime":2000.56,"body":"actually like writing but I, I"},{"speaker":"Darrell Evans","startTime":1996.54,"endTime":2000.56,"body":"have resisted book writing. I've"},{"speaker":"Darrell Evans","startTime":2000.56,"endTime":2002.87,"body":"been writing since my early 20s."},{"speaker":"Darrell Evans","startTime":2000.56,"endTime":2002.87,"body":"I've been in advertising and"},{"speaker":"Darrell Evans","startTime":2002.87,"endTime":2008.51,"body":"marketing and sales for 30"},{"speaker":"Darrell Evans","startTime":2002.87,"endTime":2008.51,"body":"years. I've written probably 500"},{"speaker":"Darrell Evans","startTime":2008.51,"endTime":2013.7,"body":"books by now. Look at how much"},{"speaker":"Darrell Evans","startTime":2008.51,"endTime":2013.7,"body":"writing I do. But the idea of"},{"speaker":"Darrell Evans","startTime":2013.7,"endTime":2016.79,"body":"getting all of the ideas out of"},{"speaker":"Darrell Evans","startTime":2013.7,"endTime":2016.79,"body":"my head has always been an"},{"speaker":"Darrell Evans","startTime":2016.79,"endTime":2019.46,"body":"interesting challenge. Vikrant,"},{"speaker":"Darrell Evans","startTime":2016.79,"endTime":2019.46,"body":"I've enjoyed this conversation."},{"speaker":"Darrell Evans","startTime":2019.46,"endTime":2022.88,"body":"I wish we could go a lot deeper."},{"speaker":"Darrell Evans","startTime":2019.46,"endTime":2022.88,"body":"But I know that there are"},{"speaker":"Darrell Evans","startTime":2023.03,"endTime":2026.42,"body":"resources that you have"},{"speaker":"Darrell Evans","startTime":2023.03,"endTime":2026.42,"body":"available. And I know that you"},{"speaker":"Darrell Evans","startTime":2026.42,"endTime":2030.11,"body":"also have a five day book"},{"speaker":"Darrell Evans","startTime":2026.42,"endTime":2030.11,"body":"writing challenge. I know that"},{"speaker":"Darrell Evans","startTime":2030.11,"endTime":2033.62,"body":"you've got a Facebook group, but"},{"speaker":"Darrell Evans","startTime":2030.11,"endTime":2033.62,"body":"let's let the people know where"},{"speaker":"Darrell Evans","startTime":2033.65,"endTime":2036.86,"body":"they can go if they have been"},{"speaker":"Darrell Evans","startTime":2033.65,"endTime":2036.86,"body":"intrigued. Because listen, at"},{"speaker":"Darrell Evans","startTime":2036.86,"endTime":2040.19,"body":"the end of the day, if someone"},{"speaker":"Darrell Evans","startTime":2036.86,"endTime":2040.19,"body":"has a system to help you do the"},{"speaker":"Darrell Evans","startTime":2040.19,"endTime":2043.28,"body":"thing that you want to do, you"},{"speaker":"Darrell Evans","startTime":2040.19,"endTime":2043.28,"body":"might as well plug into their"},{"speaker":"Darrell Evans","startTime":2043.28,"endTime":2046.13,"body":"system. And a system is an"},{"speaker":"Darrell Evans","startTime":2043.28,"endTime":2046.13,"body":"acronym. Some people say it's"},{"speaker":"Darrell Evans","startTime":2046.28,"endTime":2050.87,"body":"save yourself time, energy and"},{"speaker":"Darrell Evans","startTime":2046.28,"endTime":2050.87,"body":"money, right. And I'm a big"},{"speaker":"Darrell Evans","startTime":2050.87,"endTime":2053.63,"body":"believer in systems. I worked"},{"speaker":"Darrell Evans","startTime":2050.87,"endTime":2053.63,"body":"for a company called Taco Bell"},{"speaker":"Darrell Evans","startTime":2053.66,"endTime":2056.72,"body":"early before my entrepreneurial"},{"speaker":"Darrell Evans","startTime":2053.66,"endTime":2056.72,"body":"days. And if anybody knows"},{"speaker":"Darrell Evans","startTime":2056.72,"endTime":2059.69,"body":"anything about the fast food"},{"speaker":"Darrell Evans","startTime":2056.72,"endTime":2059.69,"body":"world, it's all about systems."},{"speaker":"Darrell Evans","startTime":2060.29,"endTime":2063.29,"body":"Good successful business is all"},{"speaker":"Darrell Evans","startTime":2060.29,"endTime":2063.29,"body":"about systems. Amazon is all"},{"speaker":"Darrell Evans","startTime":2063.29,"endTime":2067.31,"body":"about systems. So Vikrant's got"},{"speaker":"Darrell Evans","startTime":2063.29,"endTime":2067.31,"body":"a system and so Vikrant, tell"},{"speaker":"Darrell Evans","startTime":2067.34,"endTime":2070.16,"body":"everyone where they can find out"},{"speaker":"Darrell Evans","startTime":2067.34,"endTime":2070.16,"body":"more about you and your"},{"speaker":"Darrell Evans","startTime":2070.19,"endTime":2070.91,"body":"services."},{"speaker":"Vikrant Shaurya","startTime":2071.02,"endTime":2072.46,"body":"Yeah, so"},{"speaker":"Vikrant Shaurya","startTime":2071.02,"endTime":2072.46,"body":"they're gonna be two type of"},{"speaker":"Vikrant Shaurya","startTime":2072.46,"endTime":2075.37,"body":"audience I believe who are"},{"speaker":"Vikrant Shaurya","startTime":2072.46,"endTime":2075.37,"body":"listening to the show. If"},{"speaker":"Vikrant Shaurya","startTime":2075.37,"endTime":2078.55,"body":"someone has the funds, simply"},{"speaker":"Vikrant Shaurya","startTime":2075.37,"endTime":2078.55,"body":"hire us. We'll do a really"},{"speaker":"Vikrant Shaurya","startTime":2078.55,"endTime":2081.46,"body":"wonderful job. We'll be"},{"speaker":"Vikrant Shaurya","startTime":2078.55,"endTime":2081.46,"body":"providing amazing portfolio. Go"},{"speaker":"Vikrant Shaurya","startTime":2081.46,"endTime":2084.67,"body":"to BestsellingBook.com. We have"},{"speaker":"Vikrant Shaurya","startTime":2081.46,"endTime":2084.67,"body":"some good testimonials and case"},{"speaker":"Vikrant Shaurya","startTime":2084.67,"endTime":2088.03,"body":"studies on the website. And we"},{"speaker":"Vikrant Shaurya","startTime":2084.67,"endTime":2088.03,"body":"have worked with almost all the"},{"speaker":"Vikrant Shaurya","startTime":2088.03,"endTime":2091.84,"body":"different industries available"},{"speaker":"Vikrant Shaurya","startTime":2088.03,"endTime":2091.84,"body":"today. And if you think we are a"},{"speaker":"Vikrant Shaurya","startTime":2091.84,"endTime":2094.81,"body":"fit, simply schedule a call with"},{"speaker":"Vikrant Shaurya","startTime":2091.84,"endTime":2094.81,"body":"us and one of our author"},{"speaker":"Vikrant Shaurya","startTime":2094.81,"endTime":2097.51,"body":"strategist are gonna come on a"},{"speaker":"Vikrant Shaurya","startTime":2094.81,"endTime":2097.51,"body":"call. They're gonna understand"},{"speaker":"Vikrant Shaurya","startTime":2097.51,"endTime":2100.75,"body":"your book and they're gonna take"},{"speaker":"Vikrant Shaurya","startTime":2097.51,"endTime":2100.75,"body":"you to the next step. If you"},{"speaker":"Vikrant Shaurya","startTime":2100.75,"endTime":2104.86,"body":"don't have the funds, but want"},{"speaker":"Vikrant Shaurya","startTime":2100.75,"endTime":2104.86,"body":"to write the book, then we have"},{"speaker":"Vikrant Shaurya","startTime":2104.86,"endTime":2109.84,"body":"a resource called Best Seller"},{"speaker":"Vikrant Shaurya","startTime":2104.86,"endTime":2109.84,"body":"Checklist, which we are now"},{"speaker":"Vikrant Shaurya","startTime":2109.87,"endTime":2113.35,"body":"making available for public."},{"speaker":"Vikrant Shaurya","startTime":2109.87,"endTime":2113.35,"body":"Usually we use it for our"},{"speaker":"Vikrant Shaurya","startTime":2113.38,"endTime":2117.22,"body":"private clients. So this"},{"speaker":"Vikrant Shaurya","startTime":2113.38,"endTime":2117.22,"body":"checklist actually tells you"},{"speaker":"Vikrant Shaurya","startTime":2117.22,"endTime":2119.98,"body":"what to do and what not to do,"},{"speaker":"Vikrant Shaurya","startTime":2117.22,"endTime":2119.98,"body":"in a logical and sequential"},{"speaker":"Vikrant Shaurya","startTime":2119.98,"endTime":2124.27,"body":"order. So it has all the steps"},{"speaker":"Vikrant Shaurya","startTime":2119.98,"endTime":2124.27,"body":"so that you will be getting the"},{"speaker":"Vikrant Shaurya","startTime":2124.42,"endTime":2127.63,"body":"crystal clear clarity, and then"},{"speaker":"Vikrant Shaurya","startTime":2124.42,"endTime":2127.63,"body":"on actually what to do and how"},{"speaker":"Vikrant Shaurya","startTime":2127.63,"endTime":2130.6,"body":"to do it. So go to"},{"speaker":"Vikrant Shaurya","startTime":2127.63,"endTime":2130.6,"body":"BestsellingBook.com forward"},{"speaker":"Vikrant Shaurya","startTime":2130.6,"endTime":2134.38,"body":"slash checklist, download this"},{"speaker":"Vikrant Shaurya","startTime":2130.6,"endTime":2134.38,"body":"checklist, print it out and"},{"speaker":"Vikrant Shaurya","startTime":2134.38,"endTime":2138.04,"body":"place it on the wall in front of"},{"speaker":"Vikrant Shaurya","startTime":2134.38,"endTime":2138.04,"body":"you, and then actually start"},{"speaker":"Vikrant Shaurya","startTime":2138.04,"endTime":2140.74,"body":"writing the book. This checklist"},{"speaker":"Vikrant Shaurya","startTime":2138.04,"endTime":2140.74,"body":"also comes with a blueprint,"},{"speaker":"Vikrant Shaurya","startTime":2140.74,"endTime":2144.28,"body":"which explains how to use the"},{"speaker":"Vikrant Shaurya","startTime":2140.74,"endTime":2144.28,"body":"checklist. Also talking about"},{"speaker":"Vikrant Shaurya","startTime":2144.28,"endTime":2146.68,"body":"the five days book writing"},{"speaker":"Vikrant Shaurya","startTime":2144.28,"endTime":2146.68,"body":"challenge. This is a system"},{"speaker":"Vikrant Shaurya","startTime":2146.68,"endTime":2150.34,"body":"which I have created for myself."},{"speaker":"Vikrant Shaurya","startTime":2146.68,"endTime":2150.34,"body":"Nowadays, there are some"},{"speaker":"Vikrant Shaurya","startTime":2150.37,"endTime":2153.73,"body":"artificial intelligence tools,"},{"speaker":"Vikrant Shaurya","startTime":2150.37,"endTime":2153.73,"body":"which can help you write the"},{"speaker":"Vikrant Shaurya","startTime":2153.73,"endTime":2156.97,"body":"book for you. And there are"},{"speaker":"Vikrant Shaurya","startTime":2153.73,"endTime":2156.97,"body":"going to be, these artificial"},{"speaker":"Vikrant Shaurya","startTime":2157.27,"endTime":2160.42,"body":"tools or AI tools are going to"},{"speaker":"Vikrant Shaurya","startTime":2157.27,"endTime":2160.42,"body":"be the 21st century ghost"},{"speaker":"Vikrant Shaurya","startTime":2160.42,"endTime":2160.96,"body":"wrtiers for you."},{"speaker":"Darrell Evans","startTime":2160.99,"endTime":2161.38,"body":"Wow."},{"speaker":"Vikrant Shaurya","startTime":2161.41,"endTime":2164.86,"body":"So I was able"},{"speaker":"Vikrant Shaurya","startTime":2161.41,"endTime":2164.86,"body":"to write my book, I guess last"},{"speaker":"Vikrant Shaurya","startTime":2164.86,"endTime":2170.92,"body":"month, in just five days, total"},{"speaker":"Vikrant Shaurya","startTime":2164.86,"endTime":2170.92,"body":"10 hours. And the best thing is"},{"speaker":"Vikrant Shaurya","startTime":2170.92,"endTime":2174.67,"body":"like I documented everything. So"},{"speaker":"Vikrant Shaurya","startTime":2170.92,"endTime":2174.67,"body":"there are 10 hours of videos and"},{"speaker":"Vikrant Shaurya","startTime":2174.73,"endTime":2177.25,"body":"in the end, you will see that my"},{"speaker":"Vikrant Shaurya","startTime":2174.73,"endTime":2177.25,"body":"book is read."},{"speaker":"Darrell Evans","startTime":2177.28,"endTime":2177.7,"body":"Wow."},{"speaker":"Vikrant Shaurya","startTime":2177.69,"endTime":2183.36,"body":"So simply go to"},{"speaker":"Vikrant Shaurya","startTime":2177.69,"endTime":2183.36,"body":"BestsellingBook.com/challenge. I"},{"speaker":"Vikrant Shaurya","startTime":2183.36,"endTime":2187.02,"body":"think it is a paid course. But"},{"speaker":"Vikrant Shaurya","startTime":2183.36,"endTime":2187.02,"body":"for you, if you're going to be"},{"speaker":"Vikrant Shaurya","startTime":2187.02,"endTime":2192.63,"body":"applying this coupon code called"},{"speaker":"Vikrant Shaurya","startTime":2187.02,"endTime":2192.63,"body":"a \"BESTSELLERVIP\", then they can"},{"speaker":"Vikrant Shaurya","startTime":2192.63,"endTime":2193.29,"body":"get it for free."},{"speaker":"Darrell Evans","startTime":2193.38,"endTime":2194.67,"body":"Oh, wow."},{"speaker":"Vikrant Shaurya","startTime":2194.82,"endTime":2197.19,"body":"So it is still"},{"speaker":"Vikrant Shaurya","startTime":2194.82,"endTime":2197.19,"body":"not activated. But I think"},{"speaker":"Vikrant Shaurya","startTime":2197.19,"endTime":2199.89,"body":"within a week period of time, my"},{"speaker":"Vikrant Shaurya","startTime":2197.19,"endTime":2199.89,"body":"my team is working on it."},{"speaker":"Darrell Evans","startTime":2199.92,"endTime":2200.25,"body":"Okay."},{"speaker":"Vikrant Shaurya","startTime":2200.28,"endTime":2202.05,"body":"But you will be"},{"speaker":"Vikrant Shaurya","startTime":2200.28,"endTime":2202.05,"body":"having this coupon code"},{"speaker":"Vikrant Shaurya","startTime":2202.08,"endTime":2206.67,"body":"\"BESTSELLERVIP\","},{"speaker":"Vikrant Shaurya","startTime":2202.08,"endTime":2206.67,"body":"B-E-S-T-S-E-Double L-E-R-V-I-P."},{"speaker":"Vikrant Shaurya","startTime":2206.76,"endTime":2209.49,"body":"Simply use that code, and you"},{"speaker":"Vikrant Shaurya","startTime":2206.76,"endTime":2209.49,"body":"will be getting it for free. I"},{"speaker":"Vikrant Shaurya","startTime":2209.49,"endTime":2212.16,"body":"think it's a $200 course. But"},{"speaker":"Vikrant Shaurya","startTime":2209.49,"endTime":2212.16,"body":"you'll be getting it for free."},{"speaker":"Darrell Evans","startTime":2211.93,"endTime":2214.235,"body":"Oh geez. Wow!"},{"speaker":"Darrell Evans","startTime":2211.93,"endTime":2214.235,"body":"Man, that's generous. Oh my"},{"speaker":"Darrell Evans","startTime":2214.291,"endTime":2217.665,"body":"gosh. Vikrant, that is a very"},{"speaker":"Darrell Evans","startTime":2214.291,"endTime":2217.665,"body":"generous gift. First of all, I"},{"speaker":"Darrell Evans","startTime":2217.722,"endTime":2220.871,"body":"can tell the methodology that"},{"speaker":"Darrell Evans","startTime":2217.722,"endTime":2220.871,"body":"you've put together, first"},{"speaker":"Darrell Evans","startTime":2220.927,"endTime":2224.357,"body":"started out of your own pain"},{"speaker":"Darrell Evans","startTime":2220.927,"endTime":2224.357,"body":"that you needed to solve. And it"},{"speaker":"Darrell Evans","startTime":2224.414,"endTime":2228.069,"body":"was a real pain, right? Dropping"},{"speaker":"Darrell Evans","startTime":2224.414,"endTime":2228.069,"body":"out of school, just knowing that"},{"speaker":"Darrell Evans","startTime":2228.125,"endTime":2231.668,"body":"being an engineer wasn't going"},{"speaker":"Darrell Evans","startTime":2228.125,"endTime":2231.668,"body":"to be for you, wasn't your path,"},{"speaker":"Darrell Evans","startTime":2231.724,"endTime":2235.042,"body":"college wasn't your path. And"},{"speaker":"Darrell Evans","startTime":2231.724,"endTime":2235.042,"body":"then saying, I've just got to"},{"speaker":"Darrell Evans","startTime":2235.098,"endTime":2238.416,"body":"figure this out, figure this"},{"speaker":"Darrell Evans","startTime":2235.098,"endTime":2238.416,"body":"out, figure this out. And like"},{"speaker":"Darrell Evans","startTime":2238.472,"endTime":2241.846,"body":"you said, this is the work of an"},{"speaker":"Darrell Evans","startTime":2238.472,"endTime":2241.846,"body":"entrepreneur. These are the"},{"speaker":"Darrell Evans","startTime":2241.903,"endTime":2245.164,"body":"pivot points, these are the"},{"speaker":"Darrell Evans","startTime":2241.903,"endTime":2245.164,"body":"shifts, and there's a lot more"},{"speaker":"Darrell Evans","startTime":2245.22,"endTime":2247.976,"body":"work that has gone into"},{"speaker":"Darrell Evans","startTime":2245.22,"endTime":2247.976,"body":"Vikrant's success that we"},{"speaker":"Darrell Evans","startTime":2248.032,"endTime":2251.406,"body":"haven't even begun to uncover"},{"speaker":"Darrell Evans","startTime":2248.032,"endTime":2251.406,"body":"here. So Vikrant, I hope I can"},{"speaker":"Darrell Evans","startTime":2251.462,"endTime":2254.724,"body":"have you back on the show at"},{"speaker":"Darrell Evans","startTime":2251.462,"endTime":2254.724,"body":"some point in the future. But"},{"speaker":"Darrell Evans","startTime":2254.78,"endTime":2258.098,"body":"before I let you go, I want to"},{"speaker":"Darrell Evans","startTime":2254.78,"endTime":2258.098,"body":"ask you the final question I"},{"speaker":"Darrell Evans","startTime":2258.154,"endTime":2261.416,"body":"always ask my guests and that"},{"speaker":"Darrell Evans","startTime":2258.154,"endTime":2261.416,"body":"is, if for some reason today"},{"speaker":"Darrell Evans","startTime":2261.472,"endTime":2264.846,"body":"happened to be your last day"},{"speaker":"Darrell Evans","startTime":2261.472,"endTime":2264.846,"body":"here on this planet, what would"},{"speaker":"Darrell Evans","startTime":2264.903,"endTime":2267.04,"body":"you want everyone to remember"},{"speaker":"Darrell Evans","startTime":2264.903,"endTime":2267.04,"body":"you for?"},{"speaker":"Vikrant Shaurya","startTime":2267.48,"endTime":2271.29,"body":"That's a very"},{"speaker":"Vikrant Shaurya","startTime":2267.48,"endTime":2271.29,"body":"tough question for me. So I"},{"speaker":"Vikrant Shaurya","startTime":2271.29,"endTime":2275.37,"body":"think simply, just as an"},{"speaker":"Vikrant Shaurya","startTime":2271.29,"endTime":2275.37,"body":"entrepreneur, I believe nothing"},{"speaker":"Vikrant Shaurya","startTime":2275.37,"endTime":2280.2,"body":"more, nothing less. That this"},{"speaker":"Vikrant Shaurya","startTime":2275.37,"endTime":2280.2,"body":"person came. And today,"},{"speaker":"Vikrant Shaurya","startTime":2280.38,"endTime":2283.47,"body":"actually, like, people think"},{"speaker":"Vikrant Shaurya","startTime":2280.38,"endTime":2283.47,"body":"that entrepreneurship is just"},{"speaker":"Vikrant Shaurya","startTime":2283.5,"endTime":2287.97,"body":"about making money. But my COO"},{"speaker":"Vikrant Shaurya","startTime":2283.5,"endTime":2287.97,"body":"told me today, today itself,"},{"speaker":"Vikrant Shaurya","startTime":2288.24,"endTime":2293.01,"body":"right? That there's an employee"},{"speaker":"Vikrant Shaurya","startTime":2288.24,"endTime":2293.01,"body":"in our company, and she, when"},{"speaker":"Vikrant Shaurya","startTime":2293.04,"endTime":2298.59,"body":"they were not having electricity"},{"speaker":"Vikrant Shaurya","startTime":2293.04,"endTime":2298.59,"body":"at their home for 10 years. But"},{"speaker":"Vikrant Shaurya","startTime":2298.62,"endTime":2302.25,"body":"when they joined the company, of"},{"speaker":"Vikrant Shaurya","startTime":2298.62,"endTime":2302.25,"body":"course with and this, this"},{"speaker":"Vikrant Shaurya","startTime":2302.25,"endTime":2305.85,"body":"person, this employee's still in"},{"speaker":"Vikrant Shaurya","startTime":2302.25,"endTime":2305.85,"body":"our in our college. She was able"},{"speaker":"Vikrant Shaurya","startTime":2305.85,"endTime":2308.1,"body":"to use her salary to take care"},{"speaker":"Vikrant Shaurya","startTime":2305.85,"endTime":2308.1,"body":"of their parents and"},{"speaker":"Vikrant Shaurya","startTime":2308.1,"endTime":2311.31,"body":"grandparents and also was able"},{"speaker":"Vikrant Shaurya","startTime":2308.1,"endTime":2311.31,"body":"to get the electricity back at"},{"speaker":"Vikrant Shaurya","startTime":2311.37,"endTime":2318.78,"body":"their home. And when she told me"},{"speaker":"Vikrant Shaurya","startTime":2311.37,"endTime":2318.78,"body":"that, like you change lives. So"},{"speaker":"Vikrant Shaurya","startTime":2319.68,"endTime":2321.75,"body":"of course people see that like,"},{"speaker":"Vikrant Shaurya","startTime":2319.68,"endTime":2321.75,"body":"okay, like entrepreneurship is"},{"speaker":"Vikrant Shaurya","startTime":2321.75,"endTime":2325.83,"body":"just about making money. It is"},{"speaker":"Vikrant Shaurya","startTime":2321.75,"endTime":2325.83,"body":"also actually about helping and"},{"speaker":"Vikrant Shaurya","startTime":2325.83,"endTime":2327.39,"body":"supporting people around you."},{"speaker":"Darrell Evans","startTime":2327.48,"endTime":2328.02,"body":"That's right."},{"speaker":"Vikrant Shaurya","startTime":2328.0,"endTime":2332.44,"body":"It is also"},{"speaker":"Vikrant Shaurya","startTime":2328.0,"endTime":2332.44,"body":"about also changing lives. And"},{"speaker":"Vikrant Shaurya","startTime":2333.16,"endTime":2335.65,"body":"if people in the senior"},{"speaker":"Vikrant Shaurya","startTime":2333.16,"endTime":2335.65,"body":"considered me that hey, like, he"},{"speaker":"Vikrant Shaurya","startTime":2335.65,"endTime":2339.76,"body":"was a really good entrepreneur,"},{"speaker":"Vikrant Shaurya","startTime":2335.65,"endTime":2339.76,"body":"a really genuine entrepreneur,"},{"speaker":"Vikrant Shaurya","startTime":2340.33,"endTime":2344.32,"body":"not just about making money, but"},{"speaker":"Vikrant Shaurya","startTime":2340.33,"endTime":2344.32,"body":"also wanted to have some kind of"},{"speaker":"Vikrant Shaurya","startTime":2344.32,"endTime":2348.61,"body":"a difference in people's life"},{"speaker":"Vikrant Shaurya","startTime":2344.32,"endTime":2348.61,"body":"who are associated with him. I"},{"speaker":"Vikrant Shaurya","startTime":2348.61,"endTime":2349.27,"body":"would be happy."},{"speaker":"Darrell Evans","startTime":2350.35,"endTime":2352.6,"body":"I love it. I"},{"speaker":"Darrell Evans","startTime":2350.35,"endTime":2352.6,"body":"absolutely love it. It's such a"},{"speaker":"Darrell Evans","startTime":2352.6,"endTime":2356.26,"body":"great point. Entrepreneurship is"},{"speaker":"Darrell Evans","startTime":2352.6,"endTime":2356.26,"body":"not just about the money and not"},{"speaker":"Darrell Evans","startTime":2356.26,"endTime":2357.91,"body":"being, it's not about the fame"},{"speaker":"Darrell Evans","startTime":2356.26,"endTime":2357.91,"body":"and the fortune."},{"speaker":"Vikrant Shaurya","startTime":2358.06,"endTime":2358.36,"body":"Yeah."},{"speaker":"Darrell Evans","startTime":2358.45,"endTime":2361.15,"body":"Real"},{"speaker":"Darrell Evans","startTime":2358.45,"endTime":2361.15,"body":"entrepreneurs provide jobs."},{"speaker":"Darrell Evans","startTime":2361.24,"endTime":2365.41,"body":"Those jobs provide futures and"},{"speaker":"Darrell Evans","startTime":2361.24,"endTime":2365.41,"body":"families and economics for"},{"speaker":"Darrell Evans","startTime":2365.41,"endTime":2369.28,"body":"people's homes and for their"},{"speaker":"Darrell Evans","startTime":2365.41,"endTime":2369.28,"body":"local communities. It is such a"},{"speaker":"Darrell Evans","startTime":2369.28,"endTime":2372.07,"body":"great point to end on. Vikrant,"},{"speaker":"Darrell Evans","startTime":2369.28,"endTime":2372.07,"body":"it has been a pleasure having"},{"speaker":"Darrell Evans","startTime":2372.07,"endTime":2374.11,"body":"you on the show. Thank you for"},{"speaker":"Darrell Evans","startTime":2372.07,"endTime":2374.11,"body":"being here on The MindShift"},{"speaker":"Darrell Evans","startTime":2374.11,"endTime":2375.67,"body":"Podcast. I hope to stay"},{"speaker":"Darrell Evans","startTime":2374.11,"endTime":2375.67,"body":"connected with you."},{"speaker":"Vikrant Shaurya","startTime":2375.84,"endTime":2377.31,"body":"Thank you so"},{"speaker":"Vikrant Shaurya","startTime":2375.84,"endTime":2377.31,"body":"much Darrell. It was great"},{"speaker":"Vikrant Shaurya","startTime":2377.31,"endTime":2377.82,"body":"talking to you."},{"speaker":"The MindShift Podcast","startTime":2379.89,"endTime":2381.03,"body":"Hey my"},{"speaker":"The MindShift Podcast","startTime":2379.89,"endTime":2381.03,"body":"friend, thanks again for"},{"speaker":"The MindShift Podcast","startTime":2381.03,"endTime":2383.7,"body":"listening to today's episode of"},{"speaker":"The MindShift Podcast","startTime":2381.03,"endTime":2383.7,"body":"The MindShift Podcast. Listen,"},{"speaker":"The MindShift Podcast","startTime":2383.7,"endTime":2386.94,"body":"let's not have the conversation"},{"speaker":"The MindShift Podcast","startTime":2383.7,"endTime":2386.94,"body":"in here. Connect with me on"},{"speaker":"The MindShift Podcast","startTime":2386.94,"endTime":2391.02,"body":"social @MrDarrellEvans on almost"},{"speaker":"The MindShift Podcast","startTime":2386.94,"endTime":2391.02,"body":"all the platforms, with the"},{"speaker":"The MindShift Podcast","startTime":2391.02,"endTime":2393.75,"body":"exception of Facebook. My"},{"speaker":"The MindShift Podcast","startTime":2391.02,"endTime":2393.75,"body":"Facebook fanpage is"},{"speaker":"The MindShift Podcast","startTime":2394.47,"endTime":2398.34,"body":"@DarrellEvansFan. Until next"},{"speaker":"The MindShift Podcast","startTime":2394.47,"endTime":2398.34,"body":"week, remember you're just one"},{"speaker":"The MindShift Podcast","startTime":2398.34,"endTime":2400.98,"body":"shift away from the breakthrough"},{"speaker":"The MindShift Podcast","startTime":2398.34,"endTime":2400.98,"body":"you're looking for."}]}