Funding the Dream on Kickstarter

EP 314 Building an audience for your Kickstarter with co-host John Coveyou

May 09, 2019 Episode 314
Funding the Dream on Kickstarter
EP 314 Building an audience for your Kickstarter with co-host John Coveyou
Chapters
Funding the Dream on Kickstarter
EP 314 Building an audience for your Kickstarter with co-host John Coveyou
May 09, 2019 Episode 314
Richard Bliss w/John Coveyou"
EP 314 Building an audience for your Kickstarter campaign
Show Notes

How do you find your audience for your Kickstarter campaign?

It is a fluid thing on how to hone in on your core audience. 

Always remember it is better to find new products for your current audience rather than attempting to find a new audience for your products or services.

This is why it is always a good idea to start small, to use your beginning as a learning experience and an opportunity to get feedback from your early adopters.

Building a buyer's persona becomes much easier. Then build more products for that core buyer persona.

Much more shared by John and me on how to build your audience.

Richard also recommends reading the book "Crossing the Chasm" to help you identify that core audience.

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