On this week’s episode of Getting Goosebumps, I have the chance to chat with master marketer, NY Times bestselling author and keynote speaker Jay Baer.
Jay is president of social media and content consultancy Convince & Convert. He has founded five companies and had worked with a range of renowned brands such as Sony, Nike and The United Nations. He’s been named the third most influential social media blog in the world by Social Media Examiner.
Hear what Jay has to say about embracing complaints, making the voice of the customer your consistent touch point and a surprising opinion on the role that empathy plays when it comes to brands.