Episode Player

#226: Why Business Cards Don’t Work (And What to Do Instead to Get Clients)

Make It Visible

Chapters
0:00
Why Paper Cards Fail
2:06
Networking Reality Check For Coaches
2:08
Show Intro And Host Promise
2:43
Four Reasons Cards Don’t Work
5:37
What To Do Instead
6:28
Craft A Memorable One Liner
7:46
Lead With Connection Not Credentials
8:47
Offer Value And Instant Follow-Up
10:02
Replace Cards With Digital Touchpoints
11:51
Plan Your Intentional Follow-Up
12:55
Use A Digital Card App Like Blinq
14:30
You Don’t Need More Cards You Need A Plan
15:26
Free Seven-Step Checklist Invitation
Make It Visible
#226: Why Business Cards Don’t Work (And What to Do Instead to Get Clients)
Oct 21, 2025
Michelle Kuei

Still passing out business cards like it’s 1995?

If you’re a new coach trying to get clients, here’s the hard truth: business cards aren’t the tool that’ll build your business. 

But there is something better—and it starts with how you talk about what you do.

In this episode, I’ll walk you through:

  • Why business cards aren’t helping you get clients
  • What to do instead to create real connection
  • A better way to start conversations that lead to paying clients

🎁 BONUS: Grab my free 7-Step Checklist to Build a Coaching Biz That Gets Clients

💬 Want my 1:1 eyes on your coaching biz?
Apply to work together: https://coachwithclients.com/privatecoaching

Drop me a line and share your thoughts!

About the host:

Michelle Kuei is a business and marketing coach for coaches. She helps women coaches across all niches stop chasing clients and start attracting them using her Client Enrollment Method. She's the founder of Elevate LifeCoaching, the creator of Coaching Biz Builder, and the host of the Make It Visible podcast.

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